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1 TOUR EVENTS AND SERVICES 2015 TO Junction Square Drive Concord, MA USA T: F: f TheMBATour
2 THE MBA TOUR ADVANTAGE LETTER FROM THE MANAGING DIRECTOR The MBA Tour is pleased to announce our new website services and conference schedule for the 2015 and spring 2016 seasons. We are very excited about conferences. The MBA Tour is also pleased to present enhanced website services target those candidates who are more likely to choose your program. On behalf this season! CHANGES TO OUR CONFERENCE SCHEDULE CONFERENCE FORMAT CHANGES format in our 2015/16 schedule where suitable. Be sure to check our schedule a pre-planned schedule. conference outreach and post conference follow-up. indicate whether the student will factor any one of these preferences into their choice of a program. The MBA Tour encourages all candidates registering for our input data system that takes publicly available internet data for you to review CEO and Managing Director SOCIAL MEDIA social media becomes an increasing applicant resource and tool to connect with at registrants coming to the events and our broader network of 100k+ contacts. More details about the packages on page 6 and 7. ENHANCED WEBSITE SERVICES Above: Asia Tour Toronto
3 MEET THE TOUR TEAM PETER VON LOESECKE CONCORD, MA USA CEO & MANAGING DIRECTOR HOBBIES: I love railroads and anything to do with LANGUAGES: peterv@thembatour.com, ex. 101 SARAH SWAN CONCORD, MA USA MARKETING MANAGER UNIQUE ACCOMPLISHMENTS: I started a business FAVORITE FOOD ON TOUR: sswan@thembatour.com, ex. 102 ALYSSA LEE SHANGHAI, CHINA DEVELOPMENT DIRECTOR, ASIA FONDEST MEMORY ON TOUR: FAVORITE FOOD ON TOUR: anything the locals are having alee@thembatour.com MAUREEN WYSE CONCORD, MA USA EVENTS MANAGER WHERE HAVE YOU LIVED? LANGUAGES: TALENTS: Staying very organized mwyse@thembatour.com, ex. 104 GRAHAM EDWARD CONCORD, MA USA DIRECTOR TOP TRAVEL ITEM: Google HIDDEN TALENT: WHERE HAVE YOU LIVED? gedward@thembatour.com, ex. 103 JACKY MCLAUGHLIN CONCORD, MA USA ASST EVENT & MARKETING COORDINATOR PAST POSITIONS: Event Coordinator at Octagon WHERE WOULD YOU TRAVEL? I would go to Rio de Janeiro. The Harbor is one of the 7 natural wonders of jmclaughlin@thembatour.com ex. 106 TOUR LEADERS KATHY PATTISON WILLIAMSBURG, VA USA TOUR LEADER & DIRECTOR FAVORITE TRAVEL ITEM: My technology of all sorts is close to my heart and Zip lock bags are invaluable! ON THE WEEKENDS, YOU WILL FIND ME: At the Williamsburg Farmers Market or on the tennis courts. WEI YONG BEIJING, CHINA REGIONAL DIRECTOR, ASIA PAST POSITIONS: I was a founding member of BeBeyond FUN FACT: I am a fan of Manchester United wyong@thembatour.com ABBY HU SHANGHAI, CHINA SOCIAL MEDIA & MARKETING, CHINA HIDDEN TALENTS: Chinese classics and Arts. PAST POSITIONS: I started in the banking industry before huyq@thembatour.com HANNAH BERTILLA ACQUAH ACCRA, GHANA TOUR LEADER & MARKETING, WEST AFRICA WHERE HAVE YOU LIVED? LANGUAGES: HOBBIES: Traveling hacquah@thembatour.com CRISTINA RUIZ - BENSON SANTIAGO, CHILE REGIONAL DIRECTOR, LATIN AMERICA HOBBIES: I play volleyball twice a week; and movies. I try to go once a week to watch a movie. WHAT DO YOU ALWAYS TAKE WITH YOU ON TOUR? A picture of my kids that I put in my room. cruiz-benson@thembatour.com ULF DREIER ST. GALLEN, SWITZERLAND REGIONAL DIRECTOR, EUROPE FAVORITE TRAVEL ITEM: Good restaurant WHERE WOULD YOU GO RIGHT NOW? udreier@thembatour.com TOM LEPERE BOSTON, MA USA TOUR LEADER, MIDDLE EAST ITEMS I ALWAYS TAKE WHILE TRAVELING: My running amazing job of keeping them from wrinkling! UNUSUAL TALENTS: tlepere@thembatour.com
4 SERVICES USE OUR UNIQUE SERVICES TO An exclusive service that enables you to track your event performance Candidates that plan to apply to your program or want to meet with you Candidates you met and more! COMPREHENSIVE BUSINESS SCHOOL PROFILE A public resource on The MBA Tour website for candidates to research your program. THE MBA TOUR MOBILE APP The MBA Tour mobile app can be downloaded for Android or Apple devices. an event Track MeetUp appointments Take notes on candidates you meet during a MeetUp to be uploaded to the website once you connect to the internet Upcoming - view your personalized event schedule SCANNER The MBA Tour provides a business school to instantly capture candidate contact info at conferences and eliminate event schools can download COMPREHENSIVE REGISTRATION DATA AND DEMOGRAPHIC REPORTS The MBA Tour provides a comprehensive report to help report includes candidate data professional background among other data. ADDITIONAL APPLICANT WORKSHOPS you to meet candidates outside the main conference and network with local MBA applicant advising centers. TheMBATourMatch A service for schools that do and schedule candidates for MeetUps or MeetUp Networking events. A school will determine which type of candidates to target and we will USD 500 per event. The MBA Tour was founded in 1993 high. Many things have changed in the 20 years we have organized tours. Technology has made it possible for anyone with internet to
5 EVENT FORMATS SCHOOL BRAND THROUGH OUR COMPREHENSIVE EVENT FORMATS SCHOOL PRESENTATIONS Admissions representa of our most valuable conference an opportunity to showcase private room to highlight the features of your program. Typically there PANEL PRESENTATIONS minute sessions that cover valuable business school admissions topics and answer a wide range of MBA applicant on the panels and share provides guiding talking points for all panels. NETWORKING SESSION The session is strategically placed at the end of the MBA conferences. This allows order to prepare for speaking with you one to one. During the MBA Networking Session you and your alumni have the opportunity to meet with a large number of applicants MEETUP and space for one to one and top candidates during our conferences. Conferences networking room to meet that are pre-selected and invited by you prior to the event. Building on parameters. ideal candidates! schedule your MeetUps on your behalf with candidates matching your MEETUP NETWORKING EVENTS The MeetUp Networking format includes panels and a room for one to one and small group MeetUps will also include school is geared towards smaller conferences with and invite candidates to meet with you at this event. For list of MeetUp SPECIALIZED MS FAIR hour networking sessions that take place before the main MBA to target candidates for your specialized MS programs. For
6 SOCIAL MEDIA PACKAGE BOOST MARKETING BEYOND THE EVENTS ON SOCIAL MEDIA 43, % growth in 14 9, % growth in 14 2,100+ Group & Co. mins 73,649 watched 14 59,014 mins 13 4,000-5,000+ Monthly views 1, % growth in 14 2,370+ Weibo - China microblogging 9,300+ Followers China video platform WeChat China social APP - launching in 15 Facebook *Source WHY SOCIAL MEDIA? Social Media Usage in 2014 Percent of online adults who use the following social media websites *Source 28% 23% 71% % ENGAGE DAILY 70% ENGAGE DAILY 45% ENGAGE SEVERAL TIMES A DAY Facebook usage Online adults who use Facebook between the ages of 100% 90% 80% 70% 60k 84% 87%
7 TWITTER PARTY CREATE CONTENT BUSINESS SCHOOL 34% VIDEO 4 videos. ALUMNI PROFILES 4 geo-targeted features plus blog posts. INFOGRAPHIC REACH YOUR AUDIENCE PARTICIPATING IN LESS THAN 10 EVENTS? 10 Pick Events EVENT BOOST CAMPAIGN Before the event, reach 15% - 20% of registrants website features and targeted Add initiative Boost Campaigns PICK UP TO 10 EVENT & iboost CAMPAIGNS COMBINED iboost CAMPAIGN INFO SESSION Let us help you reach your audience
8 US TOUR CANDIDATES AVERAGE AGE EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT ATLANTA BOSTON CHICAGO 1ST UNIV DEGREE COMPLETE MASTERS DEGREE OTHER DOCTORATE DEGREE HOUSTON LOS ANGELES SAN FRANCISCO SEATTLE WASHINGTON DC SEATTLE SAN FRANCISCO LOS ANGELES HOUSTON ATLANTA CHICAGO WASHINGTON DC BOSTON JUNE 2015 LATIN AMERICA TOUR AUGUST 2015 CANDIDATES AVERAGE AGE EXPERIENCE 3.9 PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT BOGOTÁ BUENOS AIRES 1ST UNIV DEGREE COMPLETE MASTERS DEGREE LIMA OTHER RIO DE JANEIRO SAN JOSÉ SANTIAGO SÃO PAULO SAN JOSÉ BOGOTÁ LIMA SÃO PAULO RIO DE JANEIRO BUENOS AIRES SANTIAGO SPOTLIGHT! REGISTRANTS TOP 3 PROGRAM PREFERENCES
9 ASIA TOUR CANDIDATES AVERAGE AGE EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT BANGKOK BEIJING 1ST UNIV DEGREE COMPLETE MASTERS DEGREE OTHER DOCTORATE DEGREE HCMC JAKARTA SEOUL SHANGHAI SINGAPORE TAIPEI TAIPEI SEOUL BEIJING SHANGHAI BANGKOK JAKARTA SINGAPORE INDIA TOUR SEPTEMBER 2015 CANDIDATES 337 AVERAGE AGE EXPERIENCE 2.9 PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT 669 BANGALORE CHENNAI DELHI 1ST UNIV DEGREE COMPLETE MASTERS DEGREE OTHER DOCTORATE DEGREE KOLKATA formats. MUMBAI MEETUP NEW COLOMBO BANGALORE CHENNAI MUMBAI KOLKATA DELHI SPOTLIGHT! SRI LANKA The Sri Lankan economy has seen robust annual growth at 6.5 peers... Sri Lanka s economy is no longer dominated by the
10 MIDDLE EAST TOUR CANDIDATES AVERAGE AGE EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT DOHA DUBAII ISTANBUL 1ST UNIV DEGREE COMPLETE MASTERS DEGREE OTHER DUBAI MEETUP ABU DHABI MEETUP DOHA MEETUP CAIRO MEETUP ISTANBUL MEETUP MEETUP NEW TEL AVIV OCTOBER 2015 Tour Leader Tom LePere and Ulf Dreier AFRICA TOUR OCTOBER JOHANNESBURG LAGOS NAIROBI CANDIDATES NAIROBI ACCRA LAGOS JOHANNESBURG AVERAGE AGE SOURCE: THE MBA TOUR 2015 REGISTRATION DATA EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT 599 1ST UNIV DEGREE COMPLETE MASTERS DEGREE OTHER DOCTORATE DEGREE
11 CANADA TOUR CANDIDATES AVERAGE AGE EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT ST UNIV DEGREE COMPLETE EDMONTON MONTRÉAL OTTAWA TORONTO MASTERS DEGREE OTHER DOCTORATE DEGREE VANCOUVER NOVEMBER 2015 VANCOUVER EDMONTON MEETUP MEETUP TORONTO OTTAWA MEETUP MEETUP NEW HALIFAX MONTRÉAL SPOTLIGHT! REGISTRANTS TOP 3 PROGRAM PREFERENCES well. INDIA SPRING TOUR ASIA SPRING TOUR 2015 BANGALORE DELHI MUMBAI 2015 BEIJING SEOUL SHANGHAI TAIPEI SOURCE: THE MBA TOUR 2015 REGISTRATION DATA CANDIDATES AVERAGE AGE EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT ST UNIV DEGREE COMPLETE MASTERS DEGREE OTHER SPRING 2016 BANGALORE MEETUP MUMBAI MEETUP DELHI MEETUP SOURCE: THE MBA TOUR 2015 REGISTRATION DATA CANDIDATES AVERAGE AGE EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT ST UNIV DEGREE COMPLETE MASTERS DEGREE OTHER SPRING 2016 BEIJING MEETUP SEOUL MEETUP SHANGHAI MEETUP TAIPEI MEETUP
12 US SPRING TOUR 2015 BOSTON LOS ANGELES SAN FRANCISCO TORONTO CANDIDATES AVERAGE AGE WASHINGTON DC SPRING 2016 WASHINGTON DC TORONTO LOS ANGELES SAN FRANCISCO BOSTON Event formats SOURCE: THE MBA TOUR 2015 REGISTRATION DATA EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT ST UNIV DEGREE COMPLETE MASTERS DEGREE OTHER DOCTORATE DEGREE February 2016 formats and Tour Leaders. SOURCE: THE MBA TOUR 2015 REGISTRATION DATA LATIN AMERICA SPRING TOUR SPRING BOGOTÁ LIMA SANTIAGO SÃO PAULO MEETUP BOGOTÁ MEETUP LIMA MEETUP SÃO PAULO MEETUP SOURCE: THE MBA TOUR 2015 REGISTRATION DATA CANDIDATES AVERAGE AGE EXPERIENCE PERCENT WOMEN TAKEN THE GMAT AVERAGE GMAT ST UNIV DEGREE COMPLETE MASTERS DEGREE All conferences include panels and MeetUp. Tour Leaders. SOURCE: THE MBA TOUR 2015 REGISTRATION DATA I really liked being able to speak with candidates through MeetUp. It
13 TRAVEL PACKAGES US SEATTLE SAN FRANCISCO LOS ANGELES HOUSTON ATLANTA MS CHICAGO WASHINGTON DC BOSTON no Travel Package available ASIA LATIN AMERICA SAN JOSÉ MEETUP BOGOTÁ LIMA SÃO PAULO RIO DE JANEIRO BUENOS AIRES MEETUP SANTIAGO TAIPEI SEOUL BEIJING MS SHANGHAI MS BANGKOK JAKARTA SINGAPORE INDIA COLOMBO MeetUp BANGALORE MS CHENNAI MS MUMBAI MS KOLKATA MS DELHI MS MIDDLE EAST DUBAI MeetUp ABU DHABI MeetUp DOHA MeetUp CAIRO MeetUp ISTANBUL MeetUp TEL AVIV MeetUp AFRICA NAIROBI ACCRA LAGOS JOHANNESBURG CANADA VANCOUVER EDMONTON MeetUp MeetUp TORONTO OTTAWA MeetUp HALIFAX MeetUp MONTRÉAL FORMATS MS MeetUp no Travel Package available of the events was excellent and the level of customer service was exemplary
14 PRICING EVENT VOLUME PRICING EVENTS PER EVENT DISCOUNT EARLY BIRD SPECIALS PARTICIPATE IN... Travel Package YOU GET... Free city on the Middle East or Africa Tour 6th Middle East Tour city free 5th city free on any tour through March city free in Asia not count towards volume discount. SCHOOL PRESENTATION USD minute slot in a private room to highlight the features of your program. Typically there MEETUP USD 500 USD 600 OPTIONAL SERVICES THEMBATOURMATCH USD 500 MeetUps. A school will designate what type of candidates to target and we will manage MS FAIR USD 500 SOCIAL MEDIA PACKAGES to maximize your social media presence at events and beyond. See page 6 and 7 for full package details. TRAVEL PACKAGES SEE PAGE 13 Deposit/Invoicing: Credits:
15 EVENT SERVICES WHAT S INCLUDED IN THE EVENT PRICE? PURCHASED EVENT ONLY PURCHASED EVENT & TRAVEL PACKAGE Included Included Included Included Included Included Included Included Included Included Scanner at event Included Included Included Included The MBA Tour Match Included Included Included Included The MBA Tour App Included Included Cultural Events Included Airline Flights N/A Airport Transfers N/A Included JOIN THE TOUR THEMBATOUR.COM/JOIN TO PARTICIPATE IN A TOUR OR CONFERENCE Business schools interested in The MBA Tour must register and apply online: included in our events are taught in English. OUR SELECTION PROCESS The MBA Tour limits the number of business schools on a tour to ensure that each program has good exposure at our conferences and receives the same level of high service that we aim to provide. Priority is given to returning schools. New schools are selected on the basis of several criteria: BUSINESS SCHOOL REPRESENTATIVES LOCAL QUALIFICATIONS For those countries without regional MBA be met; must be recognized and respected by peer schools in country; must have local Examples of these schools include: MBA programs geared towards women GLOBAL QUALIFICATIONS
16 TOUR CALENDAR 2015 ASIA NORTH AMERICA LATIN AMERICA INDIA AFRICA MIDDLE EAST MBA2U SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY JUNE NYC EUROPEAN* SEATTLE SAN FRANCISCO 19 LOS ANGELES HOUSTON ATLANTA 25 NEW YORK CITY CHICAGO 29 WASHINGTON DC 30 BOSTON 31 1 AUGUST SAN JOSÉ MEXICO CITY 9 10 BOGOTÁ LIMA SÃO PAULO RIO DE JANEIRO BUENOS AIRES SANTIAGO TOKYO 29 TAIPEI SEOUL SEPTEMBER BEIJING 3 5 SHANGHAI BANGKOK 9 10 HO CHI MINH CITY JAKARTA SINGAPORE COLOMBO 19 MBA2U BRUSSELS, MBA2U MUNICH A MCKINSEY INITIATIVE 20 BANGALORE CHENNAI MUMBAI KOLKATA DELHI OCTOBER DUBAI 6 NAIROBI 7 8 ACCRA 9 10 LAGOS ABU DHABI DOHA CAIRO ISTANBUL 13 JOHANNESBURG 14 TEL AVIV NOVEMBER VANCOUVER 3 4 EDMONTON 5 CALGARY 6 7 TORONTO 9 10 OTTAWA HALIFAX MONTRÉAL
73 Junction Square Drive Concord, MA 01742 USA T: +1 978 451 4200 F: +1 978 451 4201 info@thembatour.com www.thembatour.
TOUR EVENTS AND SERVICES SPRING 2016 73 Junction Square Drive Concord, MA 01742 USA T: +1 978 451 4200 F: +1 978 451 4201 info@thembatour.com www.thembatour.com f TheMBATour t @TheMBATour SERVICES USE
More informationTOUR EVENTS AND SERVICES 2014 TO 2015
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