BUSINESS, MARKETING AND TECHNOLOGY

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1 The Wayzata Business Education department offers an unparalleled opportunity for students to receive a top quality business learning experience. We provide a rigorous, relevant curriculum that not only teaches necessary business skills, ethics and strategies, but also educates students how to build relationships that will prepare the aspiring professional to play significant roles in the competitive global economy. Elective in School; Requirement for Life Got Business?! Students interested in certain business career clusters can use the business education grid on page 32 to plan their class choices for registration. This is suggested for students taking business classes in a specific area of interest. Please be sure to check each course description for prerequisites. The Business Department offers personal development classes: Keyboarding, High School 101, and Personal Financial Management. It is strongly recommended that all students complete Introduction to Computer Technology to gain a fundamental understanding of technology before graduation. Concurrent Enrollment Partnerships (C) Concurrent Enrollment is a partnership between secondary and post-secondary schools. Through this partnership, qualified students can earn college credit prior to high school graduation. CEPs differ from other pre-college credit programs because high school instructors teach the college courses during the normal school day. Students receive dual credit and there are not additional costs for the student. A college transcript will be mailed to the student from the post-secondary institution. Course Articulation ( ) High school students may take technical college courses while still attending high school. These high school courses have been matched with similar courses at various community and technical colleges in the metro area. Students meeting the college requirements will earn college credit, as well as high school credit, to apply toward graduation. Articulated courses are designated with a dagger ( ). More information may be obtained at and 745 Internship/Mentorship Program To be eligible for the Internship program a student must have taken or be currently enrolled in an advanced/capstone class in either the Business/Marketing/Technology, Family and Consumer Science, or Engineering/Technology/Design department(s). These courses may be taken before or during the first term while enrolled in the Internship program. See full course description in this section. 22

2 BLENDED ENVIRONMENT (B) Some classes will have a strong online component through Moodle. These classes may meet in the evening hours and have a non-traditional schedule. 715 COMPUTER NETWORKING ESSENTIALS Prerequisite: Computer Tech Essentials 1 Networking Essentials prepares student to successfully design, install, operate, and troubleshoot small office and home computer networks. Topics addressed in this course include the operation of IP data networks, LAN switching technologies, IP addressing, IP routing technologies, IP services (DHCP, NAT, ACLs, etc), network device security, and basic troubleshooting. Students will analyze network traffic and be familiar with common networking devices, protocols and media types. Students who successfully complete this course, will have to the conceptual knowledge needed to take the following industry certifications including Cisco s Certified Entry Network Technician (CCENT) certification and/or CompTIA s Network+ certification. Additionally, students will receive college credit through Concurrent Enrollment at Anoka-Ramsey Community College. ACCOUNTING/FINANCE 711 ACCOUNTING 1 The primary focus of Accounting 1 is to learn the rules and procedures of accounting for profit-motivated businesses. Students will be introduced to the language of business and basic accounting principles. Students will complete an accounting cycle for a service business organized as a sole proprietorship. The course will stress integrating computer applications and electronic accounting to complete business simulations and present information. The course is recommended for students interested in business careers after high school, students majoring in business at a post-secondary institution, students interested in starting their own business, and students who want to understand financial information for their own personal use. Students in this course are encouraged to join Business Professionals of America. 713 C COLLEGE LEVEL ACCOUNTING (PILOT) Prerequisite: Integrated Math 2 or 2X and Accounting 1 This is a college level course designed to replicate the introduction to accounting course taught in a university setting. Accounting is a language that provides information about the financial position of an organization. When you study accounting you are learning this specialized language which communicates the financial position of an organization. This course is an integrated approach to teaching accounting which consists of eight modules. Topics include financial accounting, financial statement analysis and managerial accounting. Approximately 75% of the course is dedicated to financial accounting and 25% is dedicated to managerial accounting topics. Students will be given a brief introduction to financial and managerial accounting in the Accounting 1 class. Students will receive college credit through Concurrent Enrollment at North Hennepin Community College. 722 C PERSONAL FINANCIAL MANAGEMENT Learn basic survival skills in managing your personal finances. This class will prepare students for life in understanding the practical skills of economics and personal finance. Students will learn basic money management skills by preparing a budget, maintaining a checking account, and preparing tax forms. As consumers they will learn how to make responsible decisions regarding spending, savings, investing and the wise use of credit which is crucial for young adults to understand prior to graduation. Other topics covered will be housing/mortgages, auto purchasing, and insurance. Students in this course are encouraged to join Business Professionals of America. Students will receive college credit through Concurrent Enrollment at North Hennepin Community College. 23

3 723 MANAGING YOUR INVESTMENTS Prerequisite: Personal Financial Management or Independent Living Your economic success will in large part be determined by your ability to understand and manage the money you earn in ways that ensure your ability to purchase a home, provide for college education, and save for retirement. In this class, a spectrum of investments--from conservative to more risk tolerant--will be explored. You will learn about money markets, certificates of deposit, mutual funds, stocks, bonds, commodities, and futures. You will also compete in The Stock Market Game at the state level sponsored by BESTPREP. Additionally, students will learn how to research a company s finances, track a stock s performance, and build and manage a portfolio of investments. Students in this course are encouraged to join Business Professionals of America. 725 (STEM) FINANCIAL ALGEBRA Prerequisite: Integrated Math 3 or Instructor Approval Financial Algebra will combine algebraic and graphical approaches with practical business and personal finance application. The class will explore algebraic thinking patterns and functions in a financial context. The class will cover seven financial topics: Investing, Banking, Credit, Income Taxes, Employment, Modeling a Business and Mortgages. COMPUTER/TECHNOLOGY 701 KEYBOARDING* This course is designed for students with little or no skill in touch-typing. If you type less than 35 wpm and/or need improvement in keyboarding skills you should take this course. Emphasis will be placed on skill development including speed, accuracy and technique using the keyboarding online program. Students will develop business communication skills including composing, proofreading, researching and language art skills. Included in this course is an introduction to business documents. Students will prepare and design memos, s, letters, reports and tables. 705 INTRODUCTION TO COMPUTER TECHNOLOGY This course is designed for students who have some knowledge of the computer and how it works. To be enrolled in this course it is recommended that you be able to key 35 wpm with minimal errors. In this course, students will become familiar with computer hardware, software, Internet, Microsoft Office and Web 2.0 tools. Significant time will be spent learning how the computer works and how to effectively utilize the technology available in the business world. Students will also learn HTML and website design. This course s capstone project involves students virtually purchasing a computer based on their needs. Students will learn valuable, lifelong skills. It is recommended that all students join Business Professionals of America to apply these skills. It is strongly recommended that all students complete this course to gain a fundamental understanding of technology before graduation. 24

4 706 TROJAN TECH HELPDESK The Digital Learning and Support course is a hands on study of how media and technology are used in today s world. Students will be required to assess problem sets throughout the day and define the best approach to addressing or solving the problem. In addition to solving problems for students and teachers, students will be required to complete and maintain several running projects that address problems or solutions in educational media and technology. Students will learn the elements of customer services and implement their learning in a helpdesk environment. The course also asks students to have a prior understanding of Apple OS, Microsoft Windows OS, and the ipad ios. 707 C COMPUTER APPLICATIONS FOR COLLEGE AND BEYOND Prerequisite: Introduction to Computer Technology This course covers advanced Microsoft Office: Word, Excel, PowerPoint, and Access. Students will develop a deep, comprehensive knowledge of these applications and gain a thorough understanding of how to increase productivity across the entire Microsoft Office Suite. Topics include: using table of contents, watermarks, lists, tables; generating form letters, mailing labels, directories; creating a newsletter with pull-quote and graphics; working with information graphics, collaborating on presentations; navigating presentations with hyperlinks and action buttons; utilizing animations; performing financial functions, data tables, amortization schedules; creating, sorting, and querying a table; working with multiple Excel worksheets and workbooks; creating an Access database and utilizing queries, reports, and forms. This course is primarily project-based. It is suggested that students who plan on attending college complete this course; successful completion will prepare students for entering the business world and/or college. At the end of this course, students will be prepared to take the Microsoft Office Specialist (MOS) exam. Students in this course are encouraged to join Business Professionals of America and are qualified for the Internship Program. This course is offered as a Concurrent enrollment with Anoka-Ramsey Community College. Students will receive college resources and upon completion, a college transcript. Credits are transferrable to any college or university. 708 WEBSITE DESIGN Prerequisite: Introduction to Computer Technology Would you like to design a website from start to finish? Using today s web standard xhtml (Extensible Hypertext Markup Language), students will master a variety of web design concepts to create powerful websites ready for the World Wide Web. Course topics include formatting web pages using cascading style sheets (CSS), tables, forms, JavaScript and DHTML (Dynamic Hypertext Markup Language). Using one of the business industry s most popular authoring programs, Adobe Dreamweaver CS3, students will design websites that are practical to the business world as well as a student s personal professional development. Students in this course are encouraged to join Business Professionals of America. 709 ADVANCED WEBSITE DEVELOPMENT Prerequisite: Website Design Designing and developing multimedia based websites that compel users to interact with your website is essential for today s web developer. A variety of web development tools like Adobe Flash and Adobe Dreamweaver allow students to develop multimedia websites for the changing World Wide Web landscape. Students will create simple flash based websites with basic animations and ActionScript. Additional web development topics will be reviewed including the basics of image, audio and video editing. Students in this course are encouraged to join Business Professionals of America. 25

5 719 (STEM) INTRODUCTION TO COMPUTER PROGRAMMING Prerequisite: Integrated Math 2 or 2X (Algebra) This course will introduce students to the fundamentals and concepts of computer programming. The course will be taught in Visual Basic during odd years and C++ during even years. Students who complete this course are eligible for and encouraged to take AP computer science. This class is eligible for STEM graduation and concurrent enrollment is available. 743 (STEM) ADVANCED PLACEMENT COMPUTER SCIENCE Prerequisite: An A in Integrated Mathematics 4 or 4X, or an A in Visual Basic or instructor s approval. This is a college level course designed to teach problem analysis, algorithmic thinking and the use of a symbolic programming language. The AP syllabus will be followed and therefore the language used will be JAVA. The students will be prepared to take Test A in AP Computer Science. Because of the advanced nature of the curriculum and the need for good symbol manipulation and analytical thinking skills, a solid mathematics background is essential. Students who are planning to major in engineering should seriously consider taking this course. Students in this course are encouraged to join Business Professionals of America. 760 (STEM) COMPUTER TECHNICIAN ESSENTIALS 1, A+ CERTIFICATION: HARDWARE In today's business world, knowing how to interact with computer technology is essential. This course is designed for students who wish to gain hands-on experience with installing, building, upgrading, repairing, configuring, troubleshooting, and performing preventative maintenance of personal computer hardware. Specific course topics include: Computer Parts and Tools; Working Inside a Computer; Motherboards; Supporting Processors and Upgrading Memory; Supporting Hard Drives; Supporting I/O and Storage Devices; Troubleshooting Hardware Problems; Networking Types, Devices, and Cabling; Supporting Notebooks; Mobile Devices; Supporting Printers. This course prepares students to take the first CompTIA A+ exam; students who pass this exam are then encouraged to take Computer Technician Essentials 2, A+ Certification: Software. A $10 lab fee will be charged to students to maintain lab equipment. Students in this course are encouraged to join Business Professionals of America. 761 CB (STEM) COMPUTER TECHNICIAN ESSENTIALS 2, A+ CERTIFICATION: SOFTWARE Prerequisite: Computer Technician Essentials 1, A+ CERTIFICATION: HARDWARE Students interested in the future of information technology who have completed Computer Technician Essentials 1, A+ Certification: Hardware are strongly encouraged to take this course. This course covers the topics of computer software, including: Windows Operating Systems; Satisfying Customer Needs; Installing Windows; Maintaining and Optimizing Windows; Troubleshooting Windows and Applications; Troubleshooting Windows Startup Problems; Connecting to and Setting up a Network; Securing Strategies; Mobile Devices and Client-Side Virtualization. This course prepares students to take the second CompTIA A+ exam; students who pass this exam will then become A+ Certified. A $10 lab fee will be charged to students to maintain lab equipment. Students in this course are encouraged to join Business Professionals of America. Students will receive college credit through Concurrent Enrollment at Hennepin Technical College. 26

6 MARKETING/BUSINESS 724 BUSINESS LAW Prerequisite: Introduction to Business or teacher approval This course will give students a solid foundation in business law, while also introducing personal law topics that affect them on a daily basis. Students will be challenged to think analytically as they study classic legal cases as well as recently decided cases. The course will include the following topics: contract law, property law and employment law. Additional topics may be added as time permits. Students in this course are encouraged to join Business Professionals of America. 731 ADVERTISING AND PROMOTIONS Prerequisite: Marketing 1 A must for any student interested in marketing and business. Few companies or organizations can be successful without employing sound advertising and promotions. Learn how to promote products, services, and yourself. Create and implement an advertising and promotion plan for a business. Students will be able to design and layout advertising plans, coordinate displays with advertising, and use proper visual merchandising techniques. All students will have the opportunity to compete in DECA and show off their abilities in advertising and promotion. * For additional information, please visit the course website found in the Business & Marketing section of the Wayzata High School website. 732 MARKETING 1 If you want to find out how companies like Nike, Coke, General Mills and other successful companies and organizations accomplish their goals, this class is for you. It will explore the activities involved in the foundations and functions of marketing products, services, images, and ideas. The course is project oriented and will include a more in-depth look into marketing. Each student will have the opportunity to explore a variety of careers in marketing. This course is a great exploration into the world of marketing and is an important step before taking Advertising and Promotions, Fashion Merchandising, Entrepreneurship or Marketing 2 at WHS or entering postsecondary business or marketing programs. Lastly, students will also have the opportunity to get involved in the professional student organization of DECA (an association of marketing students). 733 INTERNATIONAL BUSINESS Prerequisite: Introduction to Business Even though we have the most dominant economy in the world, the United States represents only 5% of the world s population. In a global economy, the importance of understanding foreign markets is increasing at a dramatic pace. In International Business, students will learn about the cultures and economies of world markets like the European Union, the Pacific Rim and Asia, Africa, and Central and South American countries. 734 C ENTREPRENEURSHIP (STARTING A BUSINESS) Prerequisite: Marketing 1 and/or Accounting 1 or teacher approval This class will explore the activities involved in owning a business. The course covers what makes a good entrepreneur, types of ownership, business plans, marketing, financing a business and accounting. The class explores entrepreneurial theory as well as real world situations. Students will be using the text, a supplemental text (The Knack), the school store, current events and a simulation as primary resources. Students will work in the school store as well as approach it from a management perspective. This class is a great match for students who want a challenge and who are interested in becoming an entrepreneur. Students will receive college credit through Concurrent Enrollment at Hennepin Technical College. 27

7 735 INTRODUCTION TO BUSINESS This is a great introduction to the classes offered within the business department. This basic business course is designed to acquaint students with the major activities associated with a business. Students will gather a basic understanding of general business, economics, entrepreneurship, business english, and government s role in business. Each of these topics is then covered in further detail if students proceed and take a variety of classes within the business department. Career exploration will also be emphasized in this course. Overall the course gives students a broad exposure to business operations and a solid background for additional business courses. Students are encouraged to join Business Professionals of America (BPA) or DECA. 737 MARKETING 2 Prerequisite: Marketing 1 This class will begin at the point Marketing 1 finished in the exploration of the activities involved in the use of the marketing concept in individual marketing careers. The course is project oriented and will include all areas of marketing. Each student will complete a marketing project specific to his or her career interests. This course is a great look into specific careers and the competitive nature in the world of marketing. This class is an important step to take before deciding to further one s education in business or marketing. Students will be strongly encouraged to become a part of the local co-curricular DECA chapter and participate in some outside class activities as part of their learning. A fee will be part of the DECA registration. 738 FASHION MERCHANDISING Prerequisite: Marketing 1 or teacher approval Tory Burch, Lauren Conrad, J. Lo, Ralph Lauren and Tommy are just a few that have taken the Fashion Industry by storm. Find out how successful fashion buyers, coordinators, designers and managers set and accomplish their goals. Fashion merchandising is one of the FASTEST growing topics among high school students today! This class will explore the activities involved in fashion marketing such as discovering the fundamentals of fashion, fashion merchandising and fashion design. This course is hands-on project oriented and will include an in-depth look into marketing and promotion in the fashion industry. This course is a great exploration into the world of apparel and accessories market and is an important step to take before pursuing post-secondary programs in fashion and apparel marketing or business. Students will create their own fashion merchandising promotion plan for use in a retail environment. Lastly, students will have the opportunity to get involved in the professional student organization of DECA (an association of marketing students.) * For additional information, please visit the course website found in the Business & Marketing section of the Wayzata High School website. 739 ENTERTAINMENT MARKETING Prerequisite: Marketing 1 or teacher approval This class will help you develop an understanding of marketing concepts and theories applied to the sports and entertainment industries. The course will include e-tail, history of sports and entertainment marketing, creation of a radio/tv product and promoting an event. Students will have the opportunity to engage in many hands-on projects. This class is made for students who understand the basics of marketing and are ready to take those skills to new heights in sports and entertainment marketing. 28

8 740 ADVANCED PLACEMENT MICROECONOMICS Prerequisite: Integrated Math 2 or 2X AP Micro is a one-term course designed to replicate the introductory microeconomics course taught in a university setting. The purpose of the course is to give students a thorough understanding of the principles of economics that apply to the functions of individual decision makers, both consumers and producers, within the economic system. It places primary emphasis on the nature and function of product markets, and includes the study of factor markets and of the role of government in promoting greater efficiency and equity in the economy. This course serves as a preparation for the Advanced Placement Examination in Microeconomics. Students in this course are encouraged to join Business Professionals of America. 741 ADVANCED PLACEMENT MACROECONOMICS Prerequisite: Integrated Math 2 or 2X AP Macro is a one-term course designed to replicate the introductory macroeconomics course taught in a university setting. The course will give students a thorough understanding of the principles of economics that apply to economic systems as a whole. Beyond the study of basic economic concepts such as the price system, supply and demand, and elasticity, this course places particular emphasis on the study of national income, fiscal and monetary policies, economic performance measures, economic growth, and international economies. This course serves as a preparation for the Advanced Placement Examination in Macroeconomics. Students in this course are encouraged to join Business Professionals of America. 744 INTERNSHIP/MENTORSHIP Prerequisite: Completed or currently enrolled in an intermediate or advanced class in Business, Marketing, Computer Technology, Industrial Technology or Family and Consumer Science. So, you want to be SUCCESSFUL in your higher education and the real world? College expects you to be prepared and the Global Economy demands it! Are you missing the link that connects the classroom to the real world? Are you interested in advancing to the next level of professionalism while networking within the community? If so, then you should consider this course. Self-motivated students who are interested in taking charge of their professional life will participate in this course and intern/mentor experience. The first term of this advanced course is designed to challenge and prepare students interested in learning concepts and developing skills in: management and leadership negotiating and handling conflict business-culture teambuilding networking self-management resume writing human resources interviewing skills career exploration and at the same time incorporate the element of FUN while learning. Instructional methods include: class discussions, job shadows, guest teachers, individual and group work, presentations, computer work, research, and internship/mentorship experiences in career areas as one would like to explore. Term 2: In order for a student to advance to the internship/mentorship experience the student must earn a C- or better during term one. During term 2 students will be acquiring firsthand knowledge and experience in their chosen career. They will be getting valuable college experience while still in high school. Students may choose to be released 4 th block from school and intern/mentor in the community at a position related to their career objective. Students will need to arrange their own transportation to and from the internship/mentorship site. *Student records will be considered in three areas, due to the needs for a high level of maturity and responsibilities required for off-campus learning. Attendance Discipline/Behavior Chemical/Weapons Violations 29

9 **In addition, because this coursework takes place off campus, requiring student-provided transportation, students must agree to abide by all traffic laws and rules governing the use of alcohol, tobacco, or any other drugs. Students not following all rules and laws will be withdrawn from the course with an F. *** In an effort to best ensure student safety, students who have received a Chemical Violation with 12 months of taking the Internship/Mentorship course are prohibited from being enrolled. A student that receives a chemical violation, weapons violation, or assault violation is in eligible to travel off the Wayzata High School campus for this course for one calendar year. This policy is not open for appeal; the student will be removed from course and will be issued an F letter grade and placed in a study hall for the remainder of the Internship/Mentorship course. Students will receive one credit for the classroom portion of this program and one credit for the Internship portion. All students will also be encouraged to join either DECA (An Association of Marketing Students), Business Professionals of America (BPA), or SkillsUSA. All of these student organizations are co-curricular. * For additional information, please visit the course website found in the Business & Marketing section of the Wayzata High School website. 745 INTERNSHIP (SEMESTER 2) Prerequisite: Internship (Semester 1) and Instructor approval This course is a continuation of 744 Internship (Semester 1). In this semester students will continue to work at their arranged training station from semester 1. NOTE: Students can only enroll in the internship program for a maximum of 4 credits (semesters 1 and 2). OTHER BUSINESS COURSES 736 HIGH SCHOOL 101 This class is designed to help students perform better in high school and get ready for the real world. The course covers time management, organization, note taking, study skills, learning styles, test taking, vocabulary, reading, writing, math, career exploration, public speaking, basic finance, and communication skills. It is an excellent class for students who want to improve their day to day student skills, raise their academic ability level, and get some great tips on how to succeed in the world after high school. 778 * YEARBOOK Prerequisite: Grades 10, 11 and 12 with Teacher Approval/Application only. This is an elective course designed for students who want to work on the yearbook staff to create, design, and publish the Wayako. Course work includes writing within journalistic framework, desktop publishing, graphic design, photography, publication rights and responsibilities, marketing and sales. Although most of the work is done in class, students will be required to do some after-school work to meet deadlines. Students will learn Adobe Photoshop and InDesign, use digital cameras, publish with online Yearbook Software, and, in the end, see their work published in the WHS yearbook. Applications may be downloaded from and MUST be filled out prior to registration close. Students who do not apply will be automatically withdrawn. * Courses with an asterisk indicate that they may not meet NCAA core requirements for Division 1 or 2 or meet individual entrance requirements for some colleges. 30

10 At a Glance Students interested in certain business career clusters can use the following grid to plan their class choices for registration. This is suggested for students taking business classes in a specific area of interest. Please be sure to check each course description for prerequisites. Students are welcome to explore as many career clusters as possible and should not limit their focus to only one cluster area. Computer/Technology Cluster Accounting/Finance General Business Cluster Cluster Introductory Level: Suggested for 9 th and 10 th Grade Marketing Cluster Keyboarding Introduction to Computer Technology Personal Financial Management Accounting 1 Introduction to Business Marketing 1 Financial Algebra Intermediate Level: Suggested for 10 th - 12th Grade Introduction to Computer Programming Website Design Computer Technician Essentials 1, A+ Cert: Hardware Computer Technician Essentials 2, A+ Cert: Software Trojan Tech Helpdesk Managing Your Investments Advanced Level International Business Entrepreneurship Business Law Advertising and Promotions Fashion Merchandising Entertainment Marketing Marketing 2 DECA Advanced Website Development AP Computer Science Computer Applications for College and Beyond AP Microeconomics AP Macroeconomics College Level Accounting Internship/Mentorship Class* Available to any student that completes an introductory level class and one intermediate level class The Business Department also offers Personal Skill Development Courses Keyboarding High School th Grade Transition Yearbook Personal Financial Management Blended Environment Courses Computer Networking Essentials 31