The Value of Gartner Research. Mr. Danny Cheng Senior Business Manager Gartner Hong Kong Tel: Nov.

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1 The Value of Gartner Research Mr. Danny Cheng Senior Business Manager Gartner Hong Kong Tel: Nov. 2007

2 Gartner delivers the technology-related insight necessary for our clients to make the right decisions, every day. 2

3 The Gartner Advantage Objective Insight From an Unmatched Network Research World leader in technology and industry coverage Global reach 10,000+ Client organizations (500+ higher ED) Executive Programs 78 percent of the Global 500 are members High-level peer networking and information sharing Customer-driven agenda Benchmarking World s largest repository of IT metrics 1200 benchmarks per year Helps clients measure, understand and manage performance Basis for fact-based analysis Executive Programs Research Gartner Advantage Consulting and Benchmarking Events Events Worldwide events that bring executives together to learn, compare experiences and solve problems 31,000+ people at 56 events in 2004 Consulting Delivers high-impact IT projects Direct application of best practices to your business 65 percent of Global 500 are customers 3

4 Gartner Research and Methodologies A Closer Look

5 Every day, you make decisions that determine success or failure. Grow your business, improve competitive position, manage operational effectiveness Gartner delivers the insight you need from strategy through execution. Get strategic and tactical support Validate decisions Control costs Extend staff From our Commercial customers 5

6 Gartner Supports How Professors Teach and Students Learn IT S NOT ABOUT HOW MUCH INFORMATION THAT YOU HAVE, IT S ABOUT HAVING ACCESS TO THE RIGHT INFORMATION Being the global leader in providing accurate and current research for the IT industry, Gartner: Enables Faculty to bring timely, real-world case studies and content to the classroom, enriching the educational experience and providing students insight to the application of technology in solving business problems. Provides Students with instant access to the world's foremost repository of expert analysis and opinion on everything important in IT including insight on technology current trends, information technology careers, cool vendors, technology enabled business strategies and more all from a global perspective. 6

7 How are other Universities (U.S) Utilizing Gartner Research In Minnesota - MBA students use Gartner to research various technology solutions to solve classroom business problems In Ohio used Gartner throughout a 9 month procurement cycle to evaluate/select desktop/laptop/server vendor(s) for university (all colleges and departments participated in the process) In Indiana MBA students used Gartner to research technology vendors for stock investments In Iowa used Gartner to select fund raising software for foundation In Indiana used Gartner to help build business case for VoIP rollout In Illinois used Gartner to select course management software In Wisconsin Dental school uses Gartner to track digital imaging and digital content management trends In Ohio use Gartner best practices to develop and standardize help desk support/procedures for entire university 7

8 A Full Range of Business and Technology Topics A robust set of business and technology topics has you covered Gartner IT Knowledge Map Hardware Communications IT Management and Services Software Business, Technology and Society Application Development Application Integration & Middleware Business Intelligence Business Process Management Consumer Technologies Customer Relationship Management Data Management & Integration Emerging Trends & Technologies ERP & Supply Chain Management High-Performance Workplace IT Asset Management IT Operations IT Management IT Services Mobile & Wireless Networking & Communications Equipment Enterprise Architecture 8 Networking & Communications Services Open Source Multisourcing PCs, Laptops & Handheld Devices Regulatory Compliance Security & Privacy Servers & Storage Web Services

9 Actionable research Strategic Planning Assumptions provide management direction around IT investments Microsoft will offer free Longhorn upgrades in 2007 (0.7 probability). Vendor Ratings help you manage your portfolio Hype Cycles help you time your decisions about emerging technologies Magic Quadrants and MarketScopes show you where markets are headed An actionable approach, based on proven methodologies, creates clear direction. First Takes provide timely analysis of industry events Case Examples summarize real client experiences 9

10 Magic Quadrants - About market players Ability to Execute Challengers Niche Players Completeness of Vision Leaders Visionaries Leader: Doing well today, great prospects for tomorrow Visionaries: Great ideas for tomorrow, not executing consistently today Challengers: Executing well today, may not be successful in the future Niche Players: Doing well in a small segment of the market, or unable to innovate or outperform other vendors Gartner Magic Quadrants compare vendors in a specific market segment and position them accordingly in a clear, graphical format. This gives an instant snapshot of the products and services available in that market segment, and indicates which vendor is best suited to meet the requirements of a particular enterprise. Magic Quadrants help: - Identify the right vendor for your enterprise - Make the best and most effective buying decision - Identify vendor comparisons and fits within a market segment 10

11 Magic Quadrants Example 11

12 Hype Cycle - About emerging technologies Visibility A Hype Cycle is a graphic representation of the maturity, adoption and business application of specific technologies. Since 1995, Gartner has used Hype Cycles to characterize the overenthusiasm, or "hype," and subsequent disappointment that typically accompany the introduction of new technologies. Hype Cycles also show how and when technologies move beyond the hype, offer practical benefits and become widely accepted. Maturity Technology Trigger Peak of Inflated Expectations Trough of Disillusionment Slope of Enlightenment Plateau of Productivity Technology Trigger: The first phase, or a breakthrough. Can be a product launch or an event that generates significant press and interest. Peak of Inflated Expectations: A frenzy of publicity typically generates over-enthusiasm and unrealistic expectations. There may be some successful applications of a technology, but there are typically more failures. Trough of Disillusionment: The technology fails to meet expectations and quickly becomes unfashionable. The press loses interest. Slope of Enlightenment: Some businesses continue to experiment in order to understand the benefits and applications of the technology. Plateau of Productivity: The benefits of the technology are well-known and accepted. It becomes increasingly stable and evolves. The final height of the plateau varies depending on whether the technology is broadly applicable or benefits only a niche market. 12

13 Hype cycles Example 13

14 The Result Strategic Planning Assumptions provide management direction around IT investments Help Gartner subscribers to make better, informed Decision!! Microsoft will offer free Longhorn upgrades in 2007 (0.7 probability). Hype Cycles help you time your decisions about emerging technologies An actionable approach, based on proven methodologies, creates clear direction. Vendor Ratings help you manage your portfolio Magic Quadrants and MarketScopes show you where markets are headed First Takes provide timely analysis of industry events Case Examples summarize real client experiences 14

15 Gartner s Higher Education Research Offering for University of Hong Kong Proposed Gartner Core Research Coverage 15

16 Gartner Overview Guided Tour of Gartner.com

17 Higher Education Research Agenda 07 How Should Higher Education Institutions Select and Implement Mission-Critical Administrative and Academic Enterprise Systems? What Technologies Provide the Greatest Opportunities for Learning and Research in Higher Education? How Can Higher Education Institutions Ensure Effective IT Governance, Strategic Planning and Alignment of IT? How Can Higher Education Institutions Provide or Deliver Quality IT Services? What Technologies and Standards Should Higher Education Institutions Evaluate to Adopt Enterprise Infrastructure? 17

18 Gain more in-depth insight through analyst conversations. Analyst interactions personalize research to your specific situation. Analysts help you make better decisions and challenge conventional thinking. Analysts act as sounding boards to validate your management presentations. Analysts highlight opportunities, with reviews of your documents. Analysts share their real-world experience, beyond written research. 18

19 Sample Analyst Resources Dr. Michael Zastrocky Research VP Role/Responsibility: Michael Zastrocky, Ed.D., is a vice president and research director in Gartner Research, where he specializes in higher education, including distributed learning/e-learning, administrative computing issues, academic computing on campus, networking and telecommunications and strategic planning. Bio: Mr. Zastrocky has more than 30 years of experience in higher education. Before joining Gartner, he was a faculty member at several universities, an assistant dean, a chief information officer, vice president of CAUSE (now EDUCAUSE) and vice president of the Kaludis Consulting Group. He has delivered many keynote addresses around the globe and has served as a faculty member for numerous institutes and seminars. He has written or co-authored numerous books, modules, research notes and articles on computing, mathematics and management issues. He has served as a university trustee, school board member and a board member for both nonprofit and for-profit higher education organizations around the. Years of Experience: 10 years with Gartner, 36 years in IT industry Education: B.A., Regis University M.A., University of Denver Ed.D., Technology and Mathematics Education, University of Northern Colorado 19

20 Sample Analyst Resources Marti Harris Research Director Role/Responsibility: Marti Harris is a research director in Gartner Research, where her research area is highereducation technology strategies including administrative and academic systems, learning technologies, distributed learning, e-learning and library systems. Bio: Prior to joining Gartner, Ms. Harris had 20 years of experience in higher education, which included teaching in the areas of database analysis and design, system design and management of information technology. She taught both in computing and in business management departments. Administrative roles included the design and management of learning media labs. Ms. Harris is a professional librarian and was director of university libraries before moving to the computing teaching faculty. Professional Background: Liverpool Hope University College, Senior Lecturer of Information Management, 4 years Purdue University, Assistant Professor of Computer Technology, 4 years Friends University, Director of University Library and Professor of Computing, 5 years Education: B.A., Mid-American Nazarene University M.L.S., Emporia State University Coursework completed for Ph.D. in Instructional Technology at the University of Oklahoma 20

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29 Sample Analyst Resources Dr. Kraft Bell, Vice President, Distinguished Analyst Role/Responsibility: R. Kraft (Kraft) Bell, Ph.D., is a vice president, distinguished analyst in Gartner Research, where he is part of the Client Segment Vertical, based in the United States. He covers cross-industry research on corporate strategy, change management, executive leadership and decision making, innovation and core business processes such as product development. Dr. Bell also provides executives with usable advice to insure viable business strategies, strategic and practical approaches to change, as well as systematic resolution of critical business issues. Bio: Dr. Bell has more than 20 years of experience working with medium- and large-sized firms in the United States, Europe and Japan on organizational development, organizational behavior, change management and culture. He has consulted with Fortune 500 executives to develop transformational strategic plans with linked and aligned business plans. He has been an advisor to CEOs and executive teams on strategy and change at Ford, Dow Corning, Children s Memorial Hospital of Chicago, MichCon and DENSO. Dr. Bell has also built on the success of "Quality is Job 1" at Ford as lead advisor on the groundbreaking Concept-to-Customer product development redesign effort. Dr. Bell founded RKB Associates, Ltd., a strategic change management research and consulting firm, created practical business software, in addition to being a part owner and executive in three strategy, change and development consulting firms. Education: B.A., Business and Human Relations, Hanover College, Indiana, M.B.A., The School of Management, Syracuse University, Awarded an NDEA Title IV Fellowship Ph.D., Organization Development, Organizational Behavior/Leadership and Social Psychology/Behavioral Measurement, Syracuse University 29

30 Sample Analyst Resource Jane Disbrow, Research Director Role/Responsibility: Jane Disbrow is a research director in Gartner Research, where she is part of the IT Asset Management and Applied Research group. Ms. Disbrow covers software license agreements, best practices for contract terms and conditions, negotiation strategy, license metrics and software audits. She is a primary analyst for negotiation with Oracle and SAP, and reviews other software vendor proposals and contracts for best practices and reducing risks in software negotiations. Bio: Prior to joining Gartner, Ms. Disbrow was director of IT Contracts and Budget for AFLAC, where she was responsible for the negotiation of technology contracts, including software licensing, software development, technology consulting and hardware purchases. Ms. Disbrow has more than 20 years experience in technology procurement. Ms. Disbrow also worked two years as an industrial engineer. Professional Background: AFLAC, Director of IT Contracts and Budget, 19 years Bibb Company, Industrial Engineer, 2 years Education: B.A., Emory University in Atlanta, Georgia. 30

31 Sample Analyst Resource Dr. Jan-Martin Lowendahl, Research Director Role/Responsibility: Jan-Martin Lowendahl, Ph.D (Chemistry) is a research director in Gartner Research, where his research area is higher-education technology strategies including administrative and academic systems, learning technologies, identity and access management, governance as well as European higher education issues such as the Bologna Process. Bio: Prior to joining Gartner, Dr. Lowendahl had 15 years of experience in higher education, including research and teaching and IT management. Most recently he served as CIO, where his main focus was infrastructure strategies and governance. Dr. Lowendahl has also worked collaboratively in the academic community and has served on several Boards. Years of Experience: 1 years with Gartner 12 years in IT industry Professional Background: Chalmers University of Technology, CIO, 5 years Chalmers University of Technology, IT-Director, 3 years School of Chemistry, Goteborg University, IT-Manager, 3 years Education Ph.D., Chemistry, Goteborg University 31

32 Sample Analyst Resource John Pescatore Vice President, Distinguished Analyst Role/Responsibility: John Pescatore is a vice president and research fellow in Gartner Research. Mr. Pescatore has 28 years of experience in computer, network and information security. Bio: Prior to joining Gartner, Mr. Pescatore was senior consultant for Entrust Technologies and Trusted Information Systems, where he started and managed security consulting groups. His previous experience includes 11 years with GTE, as well as employment with NSA and the U.S. Secret Service. Professional Background Trusted Information Systems, Senior Consultant, 2 years GTE, Technology Manager, 11 years U.S. Secret Service, Security Engineer, 4 years Industry Awards/Accolades Gartner Fellow GTE Technical Achievement Award Education B.S., Electrical Engineering, University of Connecticut NSA-certified Cryptologic Engineer 32

33 Gartner Overview Guided Tour of Gartner.com

34 Gartner Core Research Overview (1) To Access gartner.com, please goto (2) In order to access the research document, please logon to gartner.com by clicking the Sign In button 34

36 Gartner Core Research Overview (1) Please enter the trial account id and assigned password as required 36

37 Gartner Core Research Overview The SEARCH RESEARCH dialog box - Mostly used search function for all users Up coming Gartner events for subscribers Highlighted and Recent research listing 37

38 Gartner Core Research Overview Gartner Blogs and Podcast, embracing the latest web 2.0 concept The documents is divided into 3 main sections: MARKETS, TOPICS and INDUSTRIES Research section is further sub-classified into different subcategories for easy navigation 38

39 Gartner Core Research Overview User can freely switch between categories and topics interactively via the drop-down box on the left Once selecting a specific topics, all information relates to the selected topics will be displayed includes all actionable research such as Spotlights, Hype Cycle, Magic Quadrants, Vendor Rating and etc 39

40 Gartner Core Research Overview The bottom section of Gartner.com allow users to access several actionable research directly such as Magic Quadrants and Marketscopes, Hype Cycle as well as Vendor Ratings The next update of all Gartner actionable research is listed for users reference 40

41 Gartner Core Research Overview Alternatively, user can view the research document via a knowledge tree, to access the knowledge tree, please click the browse button under the SEARCH RESEARCH dialog box 41

42 Gartner Core Research Overview Once inside the browse page, user can freely click the relevant topics on the left side, the related research papers will then displayed on the right dialog box interactively 42

43 Gartner Core Research Overview Gartner only delivers insight from technology viewpoint, we also provide in-depth industry research for different industries. 43

44 Our new portal is intuitive, timely and complete, it has been designed specifically for the IT leader and its focus is to support your success. 44

45 Our new portal. 45

46 Specific search Our new search box allows you to filter to the most relevant results focused on Application Management. This will save you time and effort as the documents you receive are relevant to your role. 46

47 Our expert analyst F. Christian Bynes, and each week he picks 5 documents of interest that you need to know NOW to do your job effectively! This format saves search time and keeps you abreast of the latest information. 47

48 Not only do we present links to Gartner documents, we include links to relevant and interesting websites to help you in your Application Management role 48

49 Gartner analysts have created an Activity Cycle based on studies and interviews with professionals in Application Management. Under each segment of the cycle, you will find case studies and relevant research documents to support and guide you no matter where you are in the cycle. 49

50 Activity Cycle for Application Management Modeled After the Way You Work Strategize Establish architecture, policies and governance Develop plans, resources and budgets Align strategy with business goals Evaluate Prioritize business requirements Design workflow and applications Select resources and budgets Execute Oversee projects, budgets and schedules Deploy applications; manage change Monitor, support and maintain applications Review Manage application maturity, quality and costs Review application alignment and performance Review employee performance and status Innovate Align activities to business strategy Facilitate business transformation Manage innovation 50 STRATEGIZE REVIEW INNOVATE EVALUATE EXECUTE

51 Swicki: Is a search engine based on a community of your peers who are users of this particular portal. The results are relevant to your role, specific, timely and can be ranked by the same users. The terms most searched for are in the bigger type. 51

52 INTERACTIVE! You can enjoy our podcasts: 12 minutes of our analyst insight on a relevant and interesting topic! BLOG: moderated by our expert analyst Opportunity to interact not only with the analysts, but with your peers: What is top of mind with your peers? Great opportunity for peer insight too! Poll: Non-scientific question, but interesting facts that may trigger an eventual research topic! 52

53 There is more. These are only a few examples of our new portal. Plus We have 7 other available portals: Business Intelligence & Information Management Business Processing Improvement Enterprise Architecture IT Infrastructure & Operations Security & Risk Management Sourcing & Vendor Relationships Program & Project Management 53

54 Proposed Gartner Services

55 Gartner s Higher Education Research Offering for Chinese University of Hong Kong Proposed Gartner Core Research Coverage 55

56 Proposed Service Detail Proposed Gartner Services - Campus Level Reference access - Unlimited access to Core Research for all campuses, faculty and staff (Full-time staff and Students only) i.e. no concurrent restriction - Includes 2 advanced user seat (advisor level access) that includes unmetered access to Gartner Analyst - For detail service description and restriction, please refer to Service Description and MCA 56