Master of Business Administration

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1 STI Education The Open University of Hong Kong jointly organize (internationally recognized MBA qualification)

2 The Open University of Hong Kong Established and recognized by the HKSAR Government Chancellor: Council Chairman: President: The Hon. C. Y. Leung, GBM, GBS, JP HKSAR Chief Executive Dr. Eddy C. Fong, GBS, JP Prof. John C.Y. Leong, SBS, OBE, JP

3 Contents STI Education 2 The Open University of Hong Kong and 3 Lee Shau Kee School of Business and Administration Programme Characteristics 4 Programme Structure 5 Entry Requirements 6 Duration of Study 6 Conferment of Award 6 Fees 7 Application Procedures 7 Enquiries 8 Course Description 9

4 1 STI Education STI Education was founded in Myanmar in early 2006 with the commitment of providing high quality professional courses and international academic programmes. It offers programmes in Teacher Training, Business Management, Information and Communications Technology, Logistics and Supply Chain Management, English and Education. STI Education s excellent reputation has been achieved through its good knowledge of the various market segments and providing proven quality education to develop Myanmar s most valuable human assets. 2 STI Education is well equipped with state of the art technology. It has spacious classrooms with projectors and air conditioning. STI Education students learn in a clean and comfortable environment. STI Education has a solid faculty. Instructors are experienced academics and industry professionals from different fields around the world. STI Education s academics from overseas include emeritus university professors, as well as English and business teachers from North America and UK. STI Education also brings in various industry professionals from around the world for seminars and workshops. The faculty has experts in Business Management, Economics, Marketing, Information Technology, Finance, Human Resource and Entrepreneurship. They comprise a variety of cultural backgrounds from different parts of the world and Myanmar. (STI Education s website:

5 2 The Open University of Hong Kong and Lee Shau Kee School of Business and Administration The Open University of Hong Kong (OUHK) was established by the Hong Kong Government in It is one of the three local member universities of The Association of Commonwealth Universities (ACU). With the mission of Education for All, the University offers a wide array of programmes at Bachelor s, Master s and Doctoral levels in multi-learning modes including full-time, part-time, face-to-face, blended learning, distance learning and e-learning modes to provide students with unparalleled flexibility. The insistence of OUHK on the professional academic standard and development has been recognized and affirmed by a number of international awards and prizes. The University has received the Award of Excellence for Institutional Achievement in Distance Education from the Commonwealth of Learning. Also, the International Council for Open and Distance Education has conferred the Prize of Excellence for Institutions on OUHK. The University won an international IT award The Stockholm Challenge Award for its success in developing the Electronic Library. Currently, there are around 6,200 full-time students and 12,000 part-time students at the OUHK. To cope with the continuing growth of the University, a new college will be established and be in operation in early 2014 to offer an addition of 2,400 places for full-time programmes. The Lee Shau Kee School of Business and Administration is the largest among the four academic schools of the OUHK. Currently, the School offers more than 50 programmes in face-to-face, blended learning, distance learning and e-learning modes leading to the award of qualifications from undergraduate level to postgraduate level. 3 The School comprises experienced academics and professionals with diverse international backgrounds to equip students not only with conventional theories, but also practical skills in business, giving them a distinct competitive edge in the ever-changing business world. Recognizing the importance of networking in the field of business, the School is active in fostering collaborations with both local and overseas tertiary institutions and professional bodies. Currently it has collaborated with partners in Mainland China, Taiwan, Myanmar, Vietnam, Australia, Italy and Netherlands, etc. The School s business programmes are also recognized by a number of professional bodies and a range of exemptions has been granted to graduates and students. (OUHK s website:

6 3 Programme Characteristics The (MBA) programme is designed for practising managers who want to enhance their ability and skills as they prepare for senior managerial positions. This programme helps students develop the strategic perspective, analytical skills and state-of-the-art knowledge in the main functional areas of business and management that are essential for managing organizations operating in increasingly dynamic and complex environments. The characteristics of the programme are: (i) Credit-based system The programme adopts a flexible credit system. After students successfully complete a course, they obtain the credits of the course which are valid for lifelong. 4 (ii) Strategic perspective The design of the programme is based on strategic management in corporations. Students will become senior managers to develop strategic plans. (iii) Integration of professional areas The programme integrates knowledge of finance, accounting, marketing, information systems and human resource management. (iv) Case study approach The programme emphasizes the application of theories through case studies. It focuses on the understanding and application of knowledge. (v) Global perspective The programme instills a global perspective by requiring students to observe and analyze international business management issues. (iv) High-quality learning materials The course materials are written by highly qualified subject-matter experts and updated regularly. The materials also include activities, self-tests and readings which make learning interesting and effective.

7 4 Programme Structure MBA Programme (60 credits): Courses Credits Duration BIS B892 Advanced Information Systems and Electronic Commerce Strategy 10 2 semesters FIN B850 Investment and Portfolio Management 10 2 semesters MGT B820 Strategy 10 2 semesters MGT B827 Strategic Human Resource Management 10 2 semesters MKT B890 International Management Strategy 10 2 semesters MKT B891 International Marketing Strategy 10 2 semesters MBA Programme through Pathway 1 (40 credits): Students pursuing MBA through Pathway 1 must successfully complete 40 credits as follows: 10 credits from the course in Table 1; and 30 credits from the courses in Table 2. Table 1 Courses Credits Duration 5 MGT B820 Strategy 10 2 semesters Table 2 Courses Credits Duration BIS B892 Advanced Information Systems and Electronic Commerce Strategy 10 2 semesters FIN B850 Investment and Portfolio Management 10 2 semesters MGT B827 Strategic Human Resource Management 10 2 semesters MKT B890 International Management Strategy 10 2 semesters MKT B891 International Marketing Strategy 10 2 semesters

8 5 Entry Requirements To enter the MBA programme (60 credits), a student shall normally possess: (i) (ii) A degree (or equivalent) in business or a business-related area from a tertiary institution recognized by the University for the purpose; or A degree (or equivalent) in a non-business area from a tertiary institution recognized by the University for the purpose, plus three years of supervisory/managerial experience. To enter the MBA programme through Pathway 1 (40 credits), a student shall normally possess: (i) A Master's Degree (or equivalent) in business or a business-related area from a tertiary institution recognized by the University for the purpose. 6 6 Duration of Study The normal duration of study for the MBA programme is 2 years. Students are expected to complete courses as below: Presentation First Year (Courses start in October and examinations are held in August of the following year) MKT B890 MKT B891 BIS B892 Courses International Management Strategy International Marketing Strategy Advanced Information Systems and Electronic Commerce Strategy Second Year (Courses start in October and examinations are held in August of the following year) MGT B820 MGT B827 FIN B850 Strategy Strategic Human Resource Management Investment and Portfolio Management Note: The offering of the above courses is for reference only and it is subject to decision of OUHK. 7 Conferment of Award Upon successful completion of all prescribed courses, students will be granted the degree certificate and transcript of the in Hong Kong.

9 8 Fees Course Fee Hong Kong Dollars * (or equivalent MMK) BIS B892 Advanced Information Systems and Electronic Commerce Strategy $14,620 FIN B850 Investment and Portfolio Management $14,200 MGT B820 Strategy $14,200 MGT B827 Strategic Human Resource Management $14,200 MKT B890 International Management Strategy $14,200 MKT B891 International Marketing Strategy $14,200 * Note: Tuition fees are subject to a yearly review. 9 Application Procedures Applicants can apply through STI Education with application fees HKD200 (or equivalent MMK) as per following procedure: (a) (b) (c) Complete the Application Form with 3 passport size photos. Complete Supplementary Form. Attach certified copies of: 7 (i) (ii) (iii) (iv) Curriculum Vitae National Identity Card or Passport All academic qualifications English test results or other evidence of English competency (d) (e) Any upon receipt of the successful entrance, full one-year tuition fees must be paid in MMK in cash or bank transfer to STI Education account. The Open University of Hong Kong will issue Student ID number and card via STI Education. Application deadline for admission is on 31 August 2013 for October semester.

10 10 Enquiries For further information about the programme and application procedure, please contact STI Education at: Downtown Campus: Address: No. 377, Upper Shwe Bon Thar Street, Pabedan Township, Yangon, Myanmar Telephone: , Hlaing Campus: Address: Room 7, Block 4, Myanmar Info-Tech, University Hlaing Campus, Hlaing Township, Yangon, Myanmar Telephone: ,

11 11 Course Description BIS B892 Advanced Information Systems and Electronic Commerce Strategy (10 credits) The course aims to provide students with an understanding of the strategic impact of Information and Communications Technology and e-business on organizations, business markets and the global community. It enhances students' understanding of the strategic applications of Information and Communications Technology in brick-and-mortar as well as virtual businesses, and in particular, of the critical role of Information and Communications Technology in business processes such as supply chain management, enterprise resource planning, customer relationship management and knowledge management. The course will also aid students in developing the general skills necessary for building Information System strategies in the e-commerce environment, including the development of IS, appraisal of information security measures, evaluation of system performance, and measures to promote sustainability. FIN B850 Investment and Portfolio Management (10 credits) The course aims to explain the modern financial theories for investment and portfolio management. The course evaluates an analytical framework to value financial assets, and introduces the appropriate skills in choosing financial instruments for hedging portfolios and measuring portfolio performance. 9 MGT B820 Strategy (10 credits) The course aims to improve students' sensitivity to strategic issues and the quality of students' strategic thinking. It enables students to gain a clearer perspective on their current or potential role in the strategy of their organizations, and enables them to map out the development and implementation plan for their organizations' business strategy. MGT B827 Strategic Human Resource Management (10 credits) The course aims to provide members of a senior management team who have to play a part in shaping an overall people strategy, and who have to make decisions on the strategic deployment of labour and human capital. Major issues covered which have impacts on people management include organizational forms and structures, work systems design, organizational culture, outsourcing, human resource development, and employee engagement.

12 MKT B890 International Management Strategy (10 credits) The course aims to provide students with a contemporary overview of the management of international business activities. The course also provides students with the knowledge and tools which underpin international business success. Additionally, the course reinforces and integrates students' existing knowledge of strategy and functional management, and extends this in an international context. Finally, the course introduces students to the contemporary pressures and demands faced by international managers. MKT B891 International Marketing Strategy (10 credits) The course aims to introduce students to the environmental forces surrounding international marketing, in order that students may operate successfully within this environment. The course provides students with the understanding and the means with which to deal with the problems and decisions faced by firms operating in an international business environment. Furthermore, the course reinforces students' understanding of the current methodologies, tools and techniques used to develop, implement and evaluate the effectiveness of international business strategies. 10

13 STI Education The Open University of Hong Kong

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