How To Attend Global Digital Leaders 2015

Transcription

1 GLOBAL DIGITAL LEADERS 2015 EXCLUSIVE. INNOVATIVE. CONTENT DRIVEN. 15 th - 16 th JUNE, 2015 WALDORF ASTORIA BERLIN BERLIN, GERMANY April 20 th, 2015 Pre-Summit Cocktail Reception Over 25 Summit Sessions: Presentations include: Register now to learn from global industry leaders on how to: take advantage of the digital transformation inspire customers and employees successfully drive change in your company keep pace with digital innovation and technology Perry Hewitt Chief Digital Officer, Harvard University, USA Jessica J. Federer Chief Digital Officer, Bayer AG, Germany Thomas de Buhr Managing Director, Twitter, Inc., Germany Markan Karajica Chief Commercial Officer, ProSiebenSat.1 Group, Germany Roger De Ath Head of Mid-Market Apps and UK Search, Google, U.K. Ari Fadyl Head of Digital Transformation & Innovation, AXA, Indonesia Jora Gill Chief Digital Officer, The Economist, U.K. Juliana Rotich Tech Entrepreneur, Executive Director, Ushahidi Inc., Kenya Premium Partners Exclusive Media Partners Official Part of Global Leaders Summit Series EXCLUSIVE. INNOVATIVE. CONTENT DRIVEN. Promoter Supporters Hosted by EXPERIENCE

2 DON T BE AFRAID BE PART OF THE DIGITAL FUTURE! Corporations all over the world need to make several key decisions on how to effectively implement and execute the digital transformation, as the emerging digital market has changed customer behaviour and the way of doing business. The Global Digital Leaders 2015 is an invite only, exclusive platform for senior digital and marketing executives to share views, discuss current challenges and explore potential solutions at a senior and international level. Our summit is a valuable source of knowledge, insights and networking opportunities that is specifically designed for leaders, visionaries and decision makers across all industries. The summit programme will feature visionary keynote presentations, interactive panel discussions and think tanks delivered by international digital and marketing leaders, who will share their personal experience and success stories. Be inspired by the remarkable expertise of the top-notch speakers and get the latest insights and ideas to stay alive and kicking in today s rapidly changing environment. Make use of the many exclusive networking possibilities to swap ideas with your executive peers and extend your professional outreach to a selected and high-level audience. Be part of a truly global community and benefit from the numerous networking opportunities in order to strengthen business connections. Who will you meet? Chief Digital Officers, Chief Marketing Officers, CEOs and CIOs VPs, Directors and Heads of Marketing, Digital Marketing, Online Marketing, Social Marketing, Digital, Online and IT Chief Commercial Officer, Chief Media Officer, Chief Brand Officer Digital Experts, Chief Media Officers and Chief Brand Officers Why you should be there: Gain insight into the success factors of leading digital and marketing executives Learn how to successfully take advantage of the digital transformation and efficiently drive change in your company in order stay competitive in the market Keep pace with digital innovation and technology Outstanding speakers and a content driven, fresh and interactive programme Deep dive executive panel discussions and the Think Tank Academy to develop your leadership skills and capabilities and further elaborate on key issues Invitation-only senior level attendance International and Exclusive Networking Access to a global and exclusive community of international leaders High-class venue and inspiring meeting atmosphere in the heart of the German capital Enhance your capacity to inspire and to lead You will leave the Global Digital Leaders 2015 with new ideas to boost your business and inspire your team! Don t be afraid be part of the Digital Future and join other digital and marketing executives from all over the world at the Global Digital Leaders 2015! Christian Kuhn Head of International Business, Management Circle AG Irene Schirru Partnership Development Manager, Management Circle AG Aleksandar Pavlovski Marketing & Media Manager, Management Circle AG 2

3 Monday, 15 th June 2015 SUMMIT PROGRAMME DAY ONE Moderator: Kate Sturgess, Broadcast Television Presenter 8:00 9:30 Summit Registration & Welcome Coffee and Tea Opening Global Digital Leaders 2015 Welcome Address 9:30 9:45 Christian Kuhn, Head of International Business, Management Circle AG Chairperson s Welcome Address Kate Sturgess, Broadcast Television Presenter 9:45 10:15 Keynote Presentation How to Compete in a Constant Changing Digital World Jora Gill, Chief Digital Officer, The Economist, U.K. 10:15 10:45 Keynote Presentation Building a Culture of Interconnection for a Digital, Mobile and Social World Perry Hewitt, Chief Digital Officer, Harvard University, USA 10:45 11:15 International Networking & Coffee Break 11:15 11:45 Impulse Presentation Transforming Customer Experience in a Hyper-Social, Mobile-First Nation Ari Fadyl, Head of Digital Transformation & Innovation, AXA, Indonesia 11:45 12:45 Executive Panel Discussion Digital Innovation: Ways to Inspire Customers AND Employees Robert Hackl, Commercial Operations Officer, Vodafone Deutschland GmbH, Germany Colleen McDuffe, Senior Director, Social, Digital and Loyalty Marketing, Samsung Telecommunications America, USA Alexander Vocelka, Partner, Horváth & Partners, Germany 12:45 2:00 International Networking & Lunch 2:00 2:30 Impulse Presentation Fostering Loyalty in the Digital Age Colleen McDuffe, Senior Director, Social, Digital and Loyalty Marketing, Samsung Telecommunications America, USA 3

4 SUMMIT PROGRAMME DAY ONE 2:30 3:00 Keynote Presentation Big Data - Driving Profitable Growth and Optimizing your Value Creation Process Alexander Vocelka, Partner, Horváth & Partners, Germany 3:00 3:30 Impulse Presentation Our Digital Future Thomas de Buhr, Managing Director, Twitter, Inc., Germany 3:30 4:15 Think Tank Academy Digital Disruption: How to Drive Innovation in your Company and succeed in Business Volker Gläser, Managing Director, Twice Reply Digital Disruption & Digital Transformation: Leading Digital Change with Agility and User Centricity Tim Neugebauer, Founder, DMK E-BUSINESS GmbH Video in Corporations - How to Turn Complex Challenges into Successful Solutions? Sebastian Picklum, Director of Product Management, MovingIMAGE24 GmbH, Germany 4:15 4:45 International Networking & Coffee Break 4:45 5:15 Impulse Presentation The Power of Digitalization to Create Value in Telecoms Robert Hackl, Commercial Operations Officer, Vodafone Deutschland GmbH, Germany 5:15 5:45 Keynote Presentation Innovation through Collaboration Jessica J. Federer, Chief Digital Officer, Bayer AG, Germany 5:45 6:30 Keynote Presentation Innovation, Opportunity and Possibility: Platforms, Community and Technology Juliana Rotich, Tech Entrepreneur, Executive Director, Ushahidi Inc., Kenya International Networking Waldorf Astoria Event Terrace 6:45 Cocktail Reception 7:15 Barbecue Dinner Enjoy drinks and an exclusive Barbecue Dinner in the relaxed and elegant atmosphere of the Waldorf Astoria Rooftop Terrace. The perfect location for casual networking and having an inspiring evening. 4

5 Tuesday, 16 th June 2015 SUMMIT PROGRAMME DAY TWO Moderator: Kate Sturgess, Broadcast Television Presenter 7:15 8:00 Sight Running Explore the attractions of Germany s capital city from a new perspective with your personal SightRunning guide 8:00 8:30 International Networking & Coffee and Tea 8:30 9:00 Impulse Presentation Modern Marketing: Enabling a Changing Industry Hubertus Devroye, Director of Marketing & Demand Generation, Director of Commercial Discipline Europe, Middle East, Africa & India, Dow Europe GmbH, Switzerland 9:00 9:30 Keynote Presentation TV and the Fast Track Approach for Digital Transformation Markan Karajica, Chief Commercial Officer, ProSiebenSat.1 Group, Germany 9:30 10:00 Keynote Presentation Managing Global Customers: Successful Strategies and Programmes George S. Yip, Professor of Strategy, Co-Director, Centre on China Innovation, China Europe International Business School, China 10:00 10:30 Sales Activation Using Agile Data Bryan Smith, Director Digital Communications, Smith & Nephew plc, U.K. Dan Klein, Chief Data Officer, Valtech, U.K. 10:30 11:00 International Networking & Coffee Break 11:00 12:00 Impulse Presentation Successfully Tackling the Digital Transformation: Challenges, Opportunities and Strategies Dr Jens Müffelmann, COO Marketing & Classifieds Division, CEO, Axel Springer Digital Ventures, Axel Springer SE, Germany Executive Panel Discussion The Digital Transformation: Challenges, Opportunities and Strategies Dr. Jens Müffelmann, Axel Springer SE, Germany Roger De Ath, Head of Mid-Market Apps and UK Search, Google, U.K. Andreas Harting, Managing Director, Deloitte Digital GmbH, Germany 5

6 SUMMIT PROGRAMME DAY TWO Ari Fadyl, Head of Digital Transformation & Innovation, AXA, Indonesia Jessica J. Federer, Chief Digital Officer, Bayer AG, Germany 12:00 12:30 Impulse Presentation The Art of Storytelling Lakshmi Pratury, Founder of Ixoraa Media, Host and Curator, INK Conference, India 12:30-1:00 Impulse Presentation Video as the Engine of the Digital Transformation Dr. Rainer Zugehör, CEO, MovingIMAGE24 GmbH, Germany 1:00 2:00 International Networking & Lunch 2:00 2:45 Think Tank Academy Ecommerce and Digital media in the Middle East - The Past, Present & Quo vadis Adveta Dwivedi, Digital Marketing & Social Media specialist, United Media Services, Sultanate of Oman Sales Activation Using Agile Data Dan Klein, Chief Data Officer, Valtech, U.K. Corporate Intrapreneurship and How to get it right Andy Goldstein, Executive Director, LMU Entrepreneurship Center, Germany 2:45 3:15 Impulse Presentation Discover Save Do. How Pinterest Helps Users and Marketeers Jan Honsel, Country Manager DACH, Pinterest, Germany 3:15 3:45 Impulse Presentation Powering the Internet Economy: Key Trends in Digital Advertising in Europe Townsend Feehan, CEO, IAB Europe, Belgium 3:45 4:00 International Networking & Lunch 4:00 4:30 Keynote Presentation Technology Based Leadership in the Digital World Kerstin Günther, Senior Vice President Technology Europe, Deutsche Telekom Group, Germany 4:30 5:00 Keynote Presentation Aligning Company Culture with Digital Strategy Roger De Ath, Head of Mid-Market Apps and UK Search, Google, U.K. 5:00 Chairperson s Closing Comments Prize Draw: Weekend for two at the Waldorf Astoria Berlin! Hand in your evaluation form to qualify!

7 A STRONG NETWORK OUR SUPPORTING PARTNERS Premium Partners Horváth & Partners are independent, international management consultants with offices at locations in Germany, Austria, Switzerland, Hungary, Romania, Saudi Arabia and the United Arab Emirates. We are a proud member of the Cordence Worldwide global management consulting partnership, which strengthens our ability to undertake consulting projects in other important economic regions of the world. Our core competences lie in the fields of Corporate Performance Management and Performance Optimization both for the entire company and for the business and functional areas of Strategy, Organization, Sales, Operations, Controlling, Finance and IT. We accompany our clients through the entire process from developing the business concept through to anchoring via integration into processes and systems. MovingIMAGE24 is the leading on-demand supplier of secure video management solutions in the enterprise sector. The core product is the VideoManager that serves companies as a professional video asset management system and presents itself as a modularly structured complete solution. At the same time the Video- Manager is the basic technology for the integration of moving images in all common enterprise software applications and third-party technologies (e.g. CMS, CRM, intranet). In addition to the licensed product, companies benefit from an extensive channel and rights management and also from the provision of individually adjusted media centers and video portals. More than 500 companies, from medium up to DAX-listed businesses, trust the solutions from MovingIMAGE24. As a full-service digital agency, Valtech combines long-standing technology competence with marketing experience. Valtech sees itself as a partner for the digital transformation of companies. Our scope of service ranges from mobile applications and online campaigns to e-commerce and customer engagement platforms and also includes custom-tailored software development and agile methodology consulting. The Valtech GmbH is part of the Valtech Group with over 1600 employees in 18 locations in 8 countries. In Germany you can find us in Düsseldorf, Frankfurt und Munich. Valtech was founded in France in 1993 and is listed there on the Paris Stock Exchange. Our international references include among others: Audi, Louis Vuitton, Michelin und Novartis. Our partner network includes among others, companies like Adobe, Hybris and Sitecore. Promoter Deloitte Digital is a bold and innovative part of Deloitte, the world s largest professional services firm, with more than 3,800 talented individuals across 15 countries. Nobody does what we do on a global scale as we are an agency, consultancy and technology advisor. Our team of passionate entrepreneurs, knowledgeable strategists and operational experts assists our clients in building new digital businesses and solutions according to their needs. By combining lean startup methods with established project management and consulting tools, we create sustainable economic benefit for our clients. Supporters DMK INNOVATIONS DIGITAL TRANSFORMATION EXPERTS Digitisation is changing people and markets. We at DMK INNOVATIONS are your partner for this digital age. Our areas of expertise are corporate digital transformation challenges of processes, products, services, and business models. Our services are divided into the main focal points of consulting, coaching and agile development. Twice Reply is the Reply Company specializing in Digital Transformation consultancy. Twice Reply focusses on digital platforms, process optimization and integration of web-based customer systems that meet the needs of the rapid technological change of IT departments in big and small medium enterprises. Twice Reply serves all industries with focus on Telecommunication, Media, Financial Services and Automotive. Media Partners IAB Europe is the voice of digital business and the leading European-level industry association for the digital advertising ecosystem. Its mission is to promote the development of this highly innovative sector by shaping the regulatory environment, investing in research and education, and developing and facilitating the uptake of business standards. Together with its members companies and national trade associations IAB Europe represents over 5,500 organisations. LinkedIn: IAB Europe The European Business Review Where ground-breaking ideas meet cutting-edge analysis. We don t just report trends in business strategy we set them. Because we believe that the most innovative solutions are found in fields outside your own, our readers benefit from the diverse content we offer. From leadership to management, sustainability to technology, we give you unparalleled access to the ideas shaping the business environment of tomorrow. Join our international audience of leaders and their teams in large and multinational companies and organisations. Our readers are investors, both individual and institutional. They are bankers, both private and corporate. They are economists, both macro and micro. They are opinion leaders and decision makers who influence the way millions think and perceive the world in which we live. digitalbusiness CLOUD is a solution-oriented professional magazine for IT decision-makers in small, medium and large enterprises and organizations. Today, software and hardware solutions need to be at least ready for the cloud as for companies not to lose touch with current developments. Industries: digitalbusiness CLOUD reports independent of any specific industries since all companies need to use IT solutions, and those making the decisions about it are the magazine s target readers. The technically-oriented business magazine digitalbusiness. e-commerce Magazin is a magazine for anyone who wants to participate in e-commerce. This means that you want to trade goods, services and products on the internet: it covers the entire chain of selecting, offering, searching, purchasing, selling and paying. Industries: e-commerce Magazin reports independent of industry, however there are key industries, such as the mail-order business, which are often in the vanguard of the technical development. Yet today, almost every company has a web site to inform prospects and customers about its products and services. Usually it s only a small step to its own web store, whether to sell goods and service, or offer a consumer portal WIRED is an outstanding proposition a compelling combination of brains and beauty, fusing thoughtful, provocative journalism with dazzling award-winning design. It has become a world-renowned, highly influential, market-leading brand about the future, the authority on identifying and analysing the latest people, ideas, trends and innovations that will reshape our world. WIRED2015 is the fifth annual two-day event to bring the values of WIRED to life. WI- RED s flagship event gathers forward-thinking innovators and captivating thought leaders, both on stage and off. Attracting a 70% C-Suite audience, attendees make the most of the opportunity to network with like-minded, intellectually curious individuals from the sector including senior executives, innovators and investors, disrupters and incumbents

8 GLOBAL DIGITAL LEADERS 2015 EXCLUSIVE. INNOVATIVE. CONTENT DRIVEN. 15 th - 16 th JUNE, 2015 WALDORF ASTORIA BERLIN BERLIN, GERMANY HOW TO REGISTER Please note that acceptance of your application is prerequisite to your participation. Applications will be considered on a first come first served basis to ensure your participation at the event we recommend registering early! The fee for attending this two day event is 2.395,. We offer a discounted rate of 2.095,- to NGOs. All prices named do not include statutory VAT. Cancellation Policy: A cancellation free of charge is possible up to four weeks prior to the event. If the registration is cancelled at a later date, or should the participant fail to appear, we will charge the entire registration fee. The cancellation needs to be in written. The participation fee includes: Access to all presentations and executive discussions Access to all networking events Cocktail reception Exclusive rooftop barbecue dinner Think Tank Academy All networking and summit meals Summit documentation Priority discount registration for next year s event Online: [email protected] Phone: Aleksandar Pavlovski at THE PERFECT ENVIRONMENT TO MEET YOUR EXPECTATIONS Discover a new type of luxury at the Waldorf Astoria Berlin hotel. Embracing the future with a classic, timeless approach, cherish masterful service and modern amenities, creating truly memorable experiences. The Waldorf Astoria Berlin is ideally located in the heart of Berlin City West. The setting of this landmark destination is matched by its unparalleled facilities including stylish dining and entertainment venues, sophisticated conference and event facilities, as well as providing extraordinary spa experiences at Germany s first Guerlain Spa Waldorf Astoria. This is luxury at its finest. Waldorf Astoria Berlin Hardenbergstrasse , Berlin, Germany Phone: e Connect. Explore. CoCreate.