Cloud Management Platform

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1 Cloud Management Platform

2 A NEW WAY TO MANAGE IT RESOURCES - IN THE The Paradigm Shift to Cloud Computing Engineered by and available through Solgenia, Powua is a brand offering that allows software and services to be rendered through a Cloud Computing platform. Supporting defined service models including SaaS (Software as a Service), IaaS (Infrastructure as a Service) and PaaS (Platform as a Service). Powua is a Cloud Management Platform (CMP) that offers Private and Public cloud providers one complete, unified Cloud suite to manage the functionality of: Store Developing and managing an estore with self-service catalogs Provisioning An automated process of configuration and delivery Metering The ability to measure units of consumption including hardware software and services Billing The invoicing of resources either as a flat recurring rate or as a pay-per-use model WHY POWUA? The complexity of managing Cloud platforms and the inadequacy of existing system management solutions render effective delivery of Cloud services extremely difficult. To solve this business problem, Solgenia has created the first Cloud 2.0 Management Platform Solution - Powua - to deliver an end-to-end solution for managing Public and Private Clouds. Powua allows organizations to transform the delivery of services in the Cloud, creating real business opportunities. This includes flexibility, cost-effectiveness and ease of handling for Private Clouds, metering/ measuring resource consumption, rendering pricing policies more flexible and opening up service offerings for Private and Public Clouds. KEY BUSINESS BENEFITS FOR USERS FOR SERVICE PROVIDERS Mobile integration allows users to access applications, services and information from wherever they may be No fixed costs and ability to manage expenditure caps Metering and monitoring software usage individually configurable Free up internal resources: IT departments no longer need to worry about server hardware/software updates Organizations can concentrate on their core business functions and innovate Scalability: through Powua s patented technology infrastructure, applications and raw computing power scales to any size Pay-per-use model with minimal development costs Complete personalization of commercial policies Innovative pricing policies and methodologies through granular level billing 2

3 VALUE PROPOSITION COMPUTING Cloud Computing is a model for enabling ubiquitous, convenient on-demand network access to a shared pool of configurable computing resources (e.g. networks, servers, storage, applications and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction. The adoption of Cloud Computing gives organizations incredibly increased IT flexibility and represents a shift from a CAPEX to an OPEX methodology. Source: National Institute of Standards and Technology (U.S. Department of Commerce) TELCO GOVERNMENT ENTERPRISE Solgenia assists organizations in establishing Private and/or Public cloud offerings, while controlling their IT spending and ensuring maximum returns on technology investments. Organizations that wish to pay for IT resources consumed during the course of normal business activity by actual real-time usage can take advantage of Powua s patented technology without worrying about software product updates or hardware technology refresh cycles. Solgenia provides these organizations with the necessary IT resources to ensure expedient time to market for their respective products and services. Solgenia works with organizations looking to employ Private clouds in order to enhance employee collaboration, productivity and agility in meeting the needs of the business. On the Cloud Service Provider side, Solgenia assists organizations that wish to deploy their solutions through the Cloud in order to reach a broader audience. As a Cloud Management Platform provider, Solgenia offers Powua as a revenue accelerator to ensure that the right individuals are consuming the right resources/solutions at the right time. This will motivate them to act while employing a localized pay-per-use methodology to ensure maximum return on an IT spend. WHO IS IT FOR? Organizations needing to implement a Private and Public Cloud, hybrid cloud or community cloud infrastructure including, but not limited to, Independent Software Vendors, Internet Service Providers, Cloud Providers, the Public Sector and institutions like universities or associations. With Powua, organizations can utilize a pay-per-use model to offer their software and services. Through the Powua Console, organizations have full control of their applications while autonomously and cost effectively managing their store and catalogs. B2B CITIZENS COMMUNITY The Powua Console allows the configuration of the billing model for each product/service in a flexible and independent manner. Software customers experience immediate benefits by receiving commercial offerings through a pay-per-use model that reflects their needs and only paying for what they actually consume. In addition, customers have the ability to track and manage expenses per product or service purchased from the available catalogs and establish spending limits or caps per user or per product/service. Flexibility and Scalability In the case of Public Services, the console can measure the usage of each product/service and autonomously set and manage the spending caps per user or per product/service. TRADITIONAL DATA CENTER VIRTUALIZATION PRIVATE PUBLIC MULTI-TENANT PUBLIC Costs 3

4 POWUA ENGINE: PATENTED Powua is an apparatus and method for sharing and/or making accessible the computational calculation power between calculators connected in a network. Powua allows users to access distributed computing power from wherever they are through a simple Internet connection. As a cloud management platform, supported software and services interact with parallel-distributed processors or calculators to speed up processing time for operations including, but not limited to, provisioning, metering and billing that would otherwise occupy a local CPU for a long time. Powua subdivides the operation and distributes it to many processors simultaneously. PROVIDERS DEVELOPERS USERS PRIVATE PUBLIC 4 Measure the usage of Hardware Resources and Software Application provided to users through Powua Provisioning. 1 1 Provides an Enterprise Catalog/Store from which Cloud Users can choose the Cloud services they want use. 3 Manages the provisioning to users of SDK and the configuration and deployment of virtual environments on the main virtualization systems (VMware, Hyper-V). 4 POWUA ENGINE Manages the billing of services delivered to users according to the usage collected and managed in Powua Metering. The unit of measure of the use of HW and SW is based on a credits logic: each service has a credit consumption value in terms of resources, time and functionality. HOW IT WORKS Powua plays a pivotal role in the transition towards a Cloud paradigm. It is a Web Software Engine that provides powerful and flexible Web APIs for measuring the consumption and performance of any software; it accepts SOAP calls, keeps track of all open application sessions and converts this information into billing data. From a Cloud User perspective, using Powua is extremely simple: 1. User goes to the estore to see which services are available and their respective consumption schedules 2. User chooses the services needed and purchases a set amount of credits 3. Powua automatically provisions the services 4. Through the Powua Console, the User controls and verifies the amount of credits used by the services selected Cloud Providers and Application Service Providers can also monitor the use, performance and billing of services through the same easy-to-use Powua Console. 4

5 STORE Self-serve estore Solgenia Powua Store offers products and services via a permissions-based web catalog, through which users can select their desired services. Fully configurable to render differentiated services for different categories of users, Powua Store allows for the mapping of complex organizations for a Private Cloud or different types of customers for a Public Cloud. Equipped with security functionality and integrated with electronic payment systems, Powua Store also carries out the functions of a portal application that publishes useful information in the form of reports to users such as: summary of the services purchased; services available; budget resources allocated; economic budget; resource consumption and economic aspects linked to the consumption of the same. PROVISIONING Automate the deployment of services Solgenia Powua Provisioning enables an autonomous methodology of provisioning selected products/services through the Powua Store. Powua Provisioning is natively integrated with leading virtualization environments (VMWare; Hyper-V; XEN) to allow a quick and effective deployment of selected services, eliminating the need for manual intervention, any associated costs and human errors. Its functional richness and ease-of-use allow for simple configuration and the elimination of errors caused by manual intervention - thereby increasing the security of managed Cloud platforms. 5

6 METERING Accurately measure the use of resources Solgenia Powua Metering allows an organization to measure, with desired granularity, the resource usage of selected products/ services. It is able to collect real-time information on consumption made by individual users respective to physical resources (CPU cycles, storage, bandwidth, memory, etc.) and applications (usage times, number of transactions, modules utilized, etc.). It can then assist in defining a methodology for the consumption rate and apply that rate to individual users, groups of users or organizations as a whole. In addition, Powua Metering allows for the configuration of clear and easy-to-read dashboards that instantly monitor respective information on the consumption of resources by the various types of Powua users. Powua Metering represents a true control panel that collects, aggregates, displays, monitors and measures resource consumption, depending on which resources were made available through the Cloud Management Platform. BILLING Do business in the cloud Solgenia Powua Billing manages the valuation of resource consumption by users that is measured through Powua Metering. This module allows an organization to define complicated business policies in response to the complex business needs of Cloud service providers as well as in the Charge Back methodology to internal departments or business units in the case of a Private Cloud. It s a powerful billing engine, based on a credit system established by service providers that applies to the use of each service, and its consumption of respective resources and infrastructure. This model provides unique versatility and flexibility because it allows an organization to separate the enhancement of trade and consumption methodology from traditional currency. The result is an agile and flexible solution that enables Cloud Service Providers to define business policies. In the case of Private Cloud, Powua Billing is a flexible and powerful billing engine that is used to redefine and design trade policies for refining Charge Back in a complete and easy management module. Powua enables prepay methodologies; a flat recurring rate option, consumption-based payment system or a combination of the two. In addition, Powua supports electronic payment systems including credit cards and PayPal. From the respective Control Panel, a user can monitor and verify their credits utilized by the services selected and see a detailed explanation of the credits used up in their account. 6

7 TECHNICAL BENEFITS POSITIONING STATEMENT For Private and Public Cloud providers alike, Powua delivers a complete unified, web-based Cloud Management Platform for organizations to set up and manage their own estores - through the development of software and service catalogs, provisioning of these goods and services, metering their usage and billing the consumption by either a flat rate or a pay-per-use model. Only Solgenia is uniquely positioned to successfully enhance the end-user experience by providing business and cloud solutions. ADVANTAGES Powua allows: Application Service Providers to have a commercial payper-use offering with minimal investment. Cloud Service Providers to automate the provisioning of services selected by users - eliminating any associated manual tasks, errors and costs. Application Service Providers and Cloud Service Providers to create pricing policies to meet users needs. Cloud Users to only pay for actual service usage and to set expense caps. Public Sector to save and optimize costs by measuring investments beforehand, offering services via the Web cost-effectively and meeting the needs of the communities they respectively serve. POWUA: CHOOSE WHAT YOU WANT, ONLY PAY FOR WHAT YOU USE. Independent from hardware and virtualization systems Automatic and autonomous provisioning of services 100% cross-platform Java: Powua is 100% Java to ensure the installation of each system module on any platform/hardware that supports Java 1.6 runtime or higher Multi-tenant architecture: Powua allows managing multiple providers. Deployability of system modules on different physical/virtual systems: The entire system is divided into installable modules on different platforms to ensure the highest level of flexibility in the distribution of workloads System modules run completely independent: Each module is independent and can be used individually in all situations where system integration with third-party products is necessary. Availability of each module s functionality via web services: All modules are similar to real services that one can interact with through web services (HTTP and HTTPS), in order to ensure the highest level of openness and integration into existing environments. Administrative interaction is entirely web-based: The administrative console for all management system modules is completely webbased, using HTML5/AJAX interaction to ensure a comparable experience to one obtained through a client-server console. TECHNICAL CHARACTERISTICS Powua supports the following platforms and services: Operating Systems: Windows 2003 or higher Linux Red Hat Databases: MySQL Application Servers: Tomcat JBoss GlassFish Certified Virtualization Systems: VMWare Hyper-V XEN 7

8 For More Information Please contact your Solgenia Solution Provider solgenia.com Solgenia is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to Bridge the Gap between Personal and Professional Social, Mobile and Cloud user experiences, our solutions help large and medium sized organizations dramatically improve productivity, reduce collaboration costs, and increase the overall enterprise value by bringing collaboration and infrastructure solutions to the Cloud. Based on innovative, patented technologies that support Private, Public and Hybrid Cloud models, all our products offer ease of use, platform neutrality and mobile ubiquity. Headquartered in Toronto, Canada, we have local presence in the United States, Italy and Mexico, and our solutions are available worldwide through a network of over 200 strategic partners and resellers. Solgenia employs over 300 talented individuals and our consolidated revenues exceed $40 million per year Solgenia, Inc. All rights reserved.

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