DAYS 2016 NUMBERS THE ITALIAN RETAIL & REAL ESTATE BUSINESS EVENT THE EVENT GATHERING ALL RETAIL & REAL ESTATE OPPORTUNITIES IN ITALY EXPECTED

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1 PRESS KIT

2 THE ITALIAN RETAIL & REAL ESTATE BUSINESS EVENT MAPIC Italy is a deal making event dedicated to the Italian Retail & Real Estate market. It will gather together Italian and international retailers and investors looking for retail properties & locations to expand their business in the Italian market. Retail property owners, shopping centres management companies and agents will have a unique opportunity to present their assets to a qualified public of clients and prospects. EXPECTED 2016 NUMBERS 800 1,5 ITALIAN AND INTERNATIONAL PARTICIPANTS DAYS THE EVENT GATHERING ALL RETAIL & REAL ESTATE OPPORTUNITIES IN ITALY INTERNATIONAL RETAILERS: Discover urban and extra-urban retail locations in Italy. Select potential partners to develop your business in the Italian Market. $ $ DEVELOPERS, LEASING COMPANIES: Meet all the international and Italian retailers seeking locations in all regions of Italy. Showcase your sites, projects and present your available store areas to retailers. INTERNATIONAL INVESTORS, BROKERS: Network with leading professionals from the Italian industry. Explore all the investment opportunities in Italy. ITALIAN RETAILERS: Select attractive new locations and grow your presence in Italy. Exchange with international retailers and differentiate your retail offer.

3 MAPIC has a long history in the retail real estate industry, in Europe and in the world. Since it was first launched in 1995, MAPIC has established itself as a must-attend business forum for international retail brands looking to extend their global presence. The strategic priority for MAPIC is to serve the increasingly global retail real estate industry through the further internationalisation of MAPIC in Cannes and the launch of events in high potential markets. MAPIC Italy follows the 2015 launch of an annual RREM conference and networking event in Shanghai. MAPIC ITALY WILL TAKE PLACE ON THE 24TH AND 25TH OF MAY AT THE SUPERSTUDIO PIÙ IN MILAN. MAPIC Italy is complementary to the main annual MAPIC event held in Cannes each November. Its goal is to focus on all business opportunities in the retail real estate market in Italy. MAPIC Italy will be a business accelerator allowing key players of the industry interested in the Italian market - be they Italian or international retailers, developers, investors, property management companies or brokers - to find potential partners and initiate new contacts. MAPIC Italy will also give industry professionals the opportunity to discover new retail concepts that are flourishing in the Italian market. WHY A MAPIC ITALY? The recovery of the Italian market over the past years means that today it is drawing the attention of both international investors and retailers and offers great opportunities of development. Given the support already expressed by industry leaders as well as institutional partners, it is fitting that MAPIC Italy is launching this May in Milan as all the stars are aligned for it to be a successful event. MAPIC Italy has already received very positive feedback from the industry. Leading Italian and international retail real estate heavyweights have already confirmed their participation, including Carrefour, Gallerie Commerciali Italia, IGD, Larry Smith, Svicom, Sonae Sierra, CBRE, Cogest, JLL, Eurocommercial, Multi, Mcarthur Glen, Promos, ECE, Generali, Grandi Stazioni, GVA Redilco. Over 300 Italian and international retailers are expected to attend the inaugural edition of MAPIC Italy. Among them Leroy Merlin, Adidas, Tiger, Tally Wejil, Yamamay, Carpisa, Dolce & Gabbana, Gap, Bricoman, Zadig & Voltaire, Original Marines, Mediaworld and Parfois. MAPIC Italy will host international retailers which are not yet present in Italy, such as Aeropostale, American Vintage, Kik, but also brands more focused on developing their presence on the Italian market, as Mondadori, Fiorito, The Wok, Nyo & Co, Vera, Pastificio Rana and Ristò. The first edition of MAPIC Italy promises to be a success both in terms of number and quality of attending companies. It is a unique opportunity to enhance the entire Italian retail real estate sector. The Italian real estate market today shows a renewed dynamism and great business opportunity for both Italian and international retailers and investors. Our ambition is to make this event an unmissable yearly rendez-vous for retail real estate professionals interested in the Italian market. CNCC considers this event as an absolute priority and supports it with enthusiasm and energy. NATHALIE DEPETRO, DIRECTOR, MAPIC & MAPIC ITALY MASSIMO MORETTI, PRESIDENT, CNCC ITALY

4 CONFERENCE PROGRAMME MAY SUPERSTUDIO PIU, MILAN TUESDAY 24 MAY OPENING SESSION: WHY IS ITALY MAGIC FOR RETAILERS? Keynote Programme as of April 11th 2016, may be subject to change. Oscar FARINETTI EATALY Business opportunities in the retail industry in Italy: Retailers expectations & success stories. High streets, shopping malls, outlets how attractive is Italy for retailers? What are the key factors for success to meet consumers needs? How important are strategic partnerships to succeed? Panel Session Fabrizio BARALE Expansion Manager TIGER Marco DELLAPIANA General Manager TALLY WEIJL Marco ALMEIDA Senior International Expansion Manager PARFOIS Richard LI VP Global AEROPOSTALE Fabrizio VALENTE Partner KIKI LAB MAPIC ITALY OFFICIAL OPENING Oscar FARINETTI EATALY WELCOME DRINK Open to all, exhibiting area. Massimo MORETTI President CNCC ITALIA HEAD OF RETAIL BENI STABILI SIIQ Filippo REAN Director of the Real Estate Division MIPIM & MAPIC Markets REED MIDEM

5 CONFERENCE PROGRAMME MAY SUPERSTUDIO PIU, MILAN WEDNESDAY 25 MAY ITALY: LAND OF OPPORTUNITIES «BENVENUTI» Italian retail Real Estate overview: market key figures, challenges & opportunities Introduction Programme as of April 11th 2016, may be subject to change. Massimo MORETTI President CNCC ITALIA HEAD OF RETAIL BENI STABILI SIIQ in partnership with: Retail Real Estate in Italy: lo stato dell arte* Pierre MARIN CEO JLL ITALIA Alessandro MAZZANTI CEO CBRE ITALIA Panel Session Claudia BONI Head of Real Estate DEVELOPMENT. DEPT. OVS Edoardo FAVRO Managing Director GALLERIE COMMERCIALI ITALIA Guglielmo PELLICCIOLI IL QUOTIDIANO IMMOBILIARE (MODERATOR) Fabio PORRECA CEO SVICOM Conclusion Massimo MORETTI President CNCC ITALIA HEAD OF RETAIL BENI STABILI SIIQ Guglielmo PELLICCIOLI IL QUOTIDIANO IMMOBILIARE *lo stato dell arte: state of the art

6 CONFERENCE PROGRAMME MAY SUPERSTUDIO PIU, MILAN WEDNESDAY 25 MAY Programme as of April 11th 2016, may be subject to change DISCOVER IN VOGUE RETAILERS: We re offering you a unique chance to discover in vogue retail concepts and to do business connections with them. Join us for this high value & high energy facilated session! Meet more than 10 handpicked retailers: Chiedilo al Farmacista Dulcis store Fiorito Iamme Indipendent State of Coffee Out of Gluten PIE That s prosciutto That s vapore Visibilio in partnership with: Presented by: Andrea AIELLO Editor-in-chief RETAIL& FOOD EDIFIS SPA INVEST IN ITALY: VIBRANT ASSETS FOR FOREIGN INVESTMENTS High streets versus shopping malls: which is the right bet? Big Cities or Second tier cities, North or South where to play? Key components to drive your investment choices: Leisure, ecology & design? Cross-channel strategy? Isobel LEE Editor, Southern Europe PROPERTY EU Sandro CAMPORA Country Manager Italy CBRE GLOBAL INVES- TORS Paulo SARMENTO Principal MEYER BERGMAN WRAP-UP & MAPIC CANNES 2016 EXCLUSIVE PRESENTATION Panel Session Nathalie DEPETRO MAPIC Director REED MIDEM Armando GAROSCI Reporter LARGO CONSUMO Matthieu JOLLY Marketing & Services Manager ECHANGEUR BY BNP PARIBAS PERSONAL FINANCE

7 JOIN US ADDRESS : Via Tortona, Milan, Italy OPENING HOURS Tuesday 24 May: Opening Cocktail: Wednesday 25 May: MILAN SUPERSTUDIO PIU PRESS CONTACTS Jessica ANGELICO Canali & C. Srl Tel : +39 (0) (0) jessica.angelico@canalieco.it My-Lan CAO Press Director, Reed MIDEM Tel.: +33 (0) mylan.cao@reedmidem.com ABOUT REED MIDEM Founded in 1963, Reed MIDEM organiser of professional, international markets has become essential platforms for key players in the sectors concerned. This MIPTV, MIPDOC, MIPCOM, MIPJUNIOR and MIPCANCUN for the television and audio-visual and digital content industries, MIDEM for music professionals, MIPIM, MIPIM Asia, MIPIM UK, MIPIM Japan for the real estate industry and MAPIC, Retail Real Estate Market brought by MAPIC in Shanghai and MAPIC Italy in Milan for the retail real estate sector. Reed MIDEM is a division of Reed Exhibitions is the world s leading events organiser, with over 500 events in 30 countries. In 2015 Reed brought together over seven million event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organised by 40 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions for professional customers across industries. Discover other Reed MIDEM retail and real estate events MAPIC Italy is organised by Reed MIDEM, a joint stock company (SAS) with a capital of e310,000, RCS NANTERRE,having registered offices located at Quai Alphonse Le Gallo BOULOGNE BILLANCOURT (France), VAT number FR