We Love Graduate & Social Recruitment
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- Daniela Sharp
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2 How can Gradrecruit help you? Gradrecruit can help your organisation build an engaging employer brand online. We do this by providing training, social media and online support to support your graduate recruitment and social media recruitment strategies. We also provide a graduate careers website where employers can communicate directly with graduates, enhance their employer brand and attract a greater quantity and quality of applications. Gradrecruit can support your graduate or social media recruitment in the following ways: 1. Engaging candidates through the Graduate Careers Website 2. Social media recruitment strategy & policy development 3. Social media recruitment delivery (implementation & management) 4. Social media recruitment training 5. Social media recruitment consulting and advising Social media recruiting has proven to be an effective way of enhancing your employer brand, increasing candidate quality and broadening your talent pool.
3 What we do We provide an opportunity to engage the graduate community, build your employer brand, be seen as an expert and increase both quantity and quality of applicants. We consult and advise to help you develop and implement effective social media recruitment strategy and processes. We create social media recruitment strategies & policies to help you best enhance your brand and attract talent. We train your staff to develop internal social media recruiting capability for ongoing performance. We establish, implement & manage social media recruitment strategies to free up your time and get better ROI.
4 The Gradrecruit Difference We all know that attracting the best talent is critical to the continued success of an organisation. It is even more critical to be able to attract and groom graduates for future leadership positions. At Gradrecruit, we LOVE graduate and social media recruitment. We offer personalised and tailored strategy and training to support you in building an engaging presence online to attract the best talent. We have also established the Graduate Careers Website, a site dedicated to providing fresh and relevant advice for graduates looking to launch their careers. As part of this, employers now have a unique opportunity to engage directly with students and graduates, fostering a stronger employer brand and the ability to attract a higher quantity and quality of applicants. Visit the Graduate Careers Website now at We re Here to Support Although social media recruiting is rapidly becoming the most effective way of sourcing candidates, it is still relatively new. We understand that it can be confusing and time consuming to establish and manage your social media presence. No need to worry! At Gradrecruit, this is what we love doing and we re here to support you. We offer standard packages to help you get set up with social media recruitment. If you re already using social media networks to recruit, we can conduct an audit and help you strategise and plan to make it more effective. If you have a team of recruiters or HR professionals, we can provide social media recruitment training to develop your in-house capability. At the end of the spectrum, we can also provide ongoing management of your social media accounts. When you outsource your social media presence to Gradrecruit, we become a transparent extension of your recruitment function. We represent your organisation, your brand and we promote your culture professional and effectively to candidates. Outsourcing your social media management can help you: Free up time Reduce costs Gain better clarity on ROI Enhance your employer brand
5 You don t create your employment brand, your candidates and employees do. Social Media in Australia Traditional recruiting methods still work, however the introduction of social media is rapidly changing how employers build their brand, engage a talent pool and attract the talent they need. Over 80% of the world s population is now on social networking sites with students and graduates being major users. To recruit effectively, employers need to be where the talent is. And simply put, the talent is on social networking sites. At Gradrecruit, we LOVE graduate and social media recruitment and we will provide effective solutions to help you source the best talent. Consider these statistics: Facebook users: 1.15 billion Twitter users: 500 million LinkedIn users: 238 million and in Australia: Facebook users: 13million LinkedIn users: 3million Twitter users: 2million Australian users are one of the highest users of social media worldwide. For every hour an Australian spends online 14 minutes are spent on social sites (by far the largest category). With candidates now using social media to search for jobs and check out potential employers, having a social media recruitment strategy in place is critical for employer branding and candidate engagement. 47% of employees say that a company s online reputation matters as much as the job offer. - Spherion Survey, March 2013 Employers around the world are now realising the benefits of social media recruitment with 73% of recruiters successfully hiring a candidate who was identified or introduced through a social network or social media. If social media recruitment is not yet part of your strategy, then where are you sourcing your talent?
6 Widespread acceptance of social media recruitment leads to a spike in candidate quantity and quality and an increase in employee referrals, and social knowledge. Social Media Challenges & Benefits At Gradrecruit, we understand that there are challenges in implementing an effective social media strategy, including: Time requirements Budget restraints Unproven tactics Gradrecruit can support you to overcome these challenges. If you want to implement a social media recruitment strategy, we will work with you to prepare a systematic approach that is costeffective and that can be measured. We will work with you and develop a strategy that allows you to: Source passive candidates Cultivate candidate relationships Build and monitor your employer brand Not only that, but social media recruiting can lead to a spike in candidate quantity and quality and an increase in employee referrals, and social knowledge. Also, social media recruiting has proven to lower recruitment costs and reduce time to fill rates. Social Media Recruiting Statistics 52% of candidates used Facebook to help them find work in % of job seekers use LinkedIn to help find work in % of job seekers use Twitter to help find work 1 in 5 job seekers had a contact share a job on Facebook and 1 in 10 on Twitter. Sources can be provided on request. For More Information We would love to be able to assist you in your next graduate recruitment or social media recruitment campaign! For more information and to discuss your specific needs, please contact us. Office: employers@gradrecruit.com.au
7 2013 Packages
8 The Gradrecruit Website In Australia, there is currently a lack of up-todate and relevant career advice for graduates to help them successfully launch their careers. We have also found that employers don t have a safe and controlled avenue (outside of their own website) to be able to engage directly with students and graduates. Gradrecruit has established a world-first, the Graduate Careers Portal that provides useful, relevant and up-to-date advice for graduates looking to launch their careers. As part of this, employers have the ability to engage directly with graduates, enhance their employer brand and attract a higher quantity and quality of applicants. We have decided to make the Graduate Careers Portal our home on the internet and you can visit us at As an employer, the Gradrecruit website allows you to: Enhance your employer brand Expand your employer presence Develop your reputation as an innovator and leader Contribute to the graduate community Be recognised as an employer of choice Build a stronger talent pipeline Of course, the Gradrecruit website also allows you to: Promote your vacancies Have a dedicated employer page Receive applications Be recognised as a Gold or Platinum employer Did you know? Gradrecruit has a better Alexa ranking (internet traffic ranking) than other graduate job sites such as UniGrad and also has a faster growth rate of twitter followers and facebook fans. Gradrecruit provides more bang for buck. The Graduate Careers Portal For More Information To book a package or find out more information about how the Gradrecruit website can work for you, please don t hesitate to contact us. Office: employers@gradrecruit.com.au
9 Gradrecruit Website: Engage & Attract Quality Graduates Silver Package Gold Package Platinum Package Dedicated employer page 1 article submission per quarter Unlimited roles Weekly social media shares and mentions Regular Price: $1,900 Introductory Price: $900 Launch Special: For the full year of 2014 Did you know? Gradrecruit has a higher Alexa ranking (internet traffic ranking) than other graduate job sites such as UniGrad, and we also have a faster growth rate of twitter followers and facebook fans. Limited to 10 employers only! Gold employer homepage positioning (below Platinum) Gold employer jobs page positioning (below Platinum and above other) Dedicated employer page Unlimited article submissions Unlimited roles Weekly social media shares and mentions Regular Price: $4,900 Introductory Price: $2,900 Launch Special: For the full year of 2014 Limited to 3 employers only! Platinum employer homepage positioning Platinum employer jobs page positioning (guaranteed top of list) Dedicated employer page Unlimited article submissions Unlimited roles Weekly social media shares and mentions Build your social presence: social media accounts (LinkedIn, Facebook & Twitter) mentioned at the bottom of each newsletter (one per week). Regular Price: $7,900 Introductory Price: $4,900 Launch Special: For the full year of 2014 Gradrecruit provides more bang for buck. LAUNCH SPECIAL: Packages are for the FULL YEAR of 2014 which includes Summer Vacation & Intern recruitment!* * Launch offer ends 31 October 2013
10 Social Media Recruitment Workshops: Build Your Capability Gradrecruit can provide workshops for your team to help build their social media recruiting capability. We provide standard workshops as below, however we can also develop a tailored workshop to best suit your needs. Our workshops are typically half-days (4hrs) done in-house and require participants to bring their own laptops. Workshops are best suited for 3-10 people. Introduction to Social Media Recruitment Social Media Strategy Workshop Tailored Workshop 4hrs (half-day) What is social media recruiting How social media recruiting can benefit your organisation Why now is the time to get started Which networks are right for you Identifying and engaging employee ambassadors Getting started Systemising your social media recruitment Legal risks Useful tools & resources Workshop: $1,900 4hrs (half-day) We will work with you to tailor an effective strategy session, however generally we would cover: Clarity on your employer brand HR & Marketing working together Employee ambassadors Promotional activities Content planning Roles & responsibilities Metrics & performance measurements We will also conduct a full-analysis of your current social media recruitment strategy prior to the workshop. Workshop: $3,900 Do you have a specific need when it comes to training your team in social media recruitment strategy? No worries! We can build a tailored a workshop to suit your needs. Consulting Don t need training but need help in establishing or executing an effective strategy? We can support you through our consulting services. For More Information Please don t hesitate to get in contact with us to discuss how we can support you in your social media recruitment strategy. Office: employers@gradrecruit.com.au
11 Social Media Outsourcing: Let Us Do The Work If you re not sure where to start or you simply don t have the time or resources to be able to implement and manage your social media recruiting, no need to worry. We can help you build, implement and manage an engaging online employer brand for your organisation in a cost-effective way. Starter Package Management Package Boost Options This package is ideal for those who do not yet have a social media recruiting strategy or social presence or are at the very early stages of implementing one. Package includes: Strategy development (including policy) Setup of LinkedIn profile Setup of Facebook page Setup of Twitter account Content plan Training of social media manager/recruiter This package id ideal for those who lack the time or resources to continually maintain an engaging social media presence. Package includes: Strategy development (including policy) Daily engagement across all networks Content plan Monthly reporting We also have a range of options to help you boost your employer brand online and create more engagement. Setup of an additional social media profile/page Targeted Facebook advertising Strategy development Content plan Content creation Monthly reporting Please call us on to discuss your needs. Starter Package: $2,900 Starting at $1,900 per month Please call us for a tailored proposal For More Information Please don t hesitate to get in contact with us to discuss how we can support you in your social media recruitment strategy. Office: employers@gradrecruit.com.au
12 Sources:
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