UCAM MASTER IN BUSINESS ADMINISTRATION (MBA) OFFICIAL TITLE 60 ECTS 2015/2016

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1 UCAM MASTER IN BUSINESS ADMINISTRATION (MBA) OFFICIAL TITLE 60 ECTS 2015/2016 MBA Director: Gonzalo Wandosell Fernández de Bobadilla Program Structure: modules, subjects and semesters (11 months) COMMON COMPULSORY MODULE (January to June) 30 ECTS SUBJECTS TOPICS TYPE ECTS SM SOCIO-ECONOMIC AND LEGAL ENVIRONMENT Geo-strategic International Analysis. International economic environment. Main macroeconomic trends. The World economy context: UE and Spain Market structures Legal environment for companies. ACCOUNTING AND FINANCES Fundamentals of financial accounting. Analysis and interpretation of financial statements. Regulation and operations for the financial environment. Financial planning in the short and long term. TRADE MANAGEMENT AND MARKETING Fundamentals of Marketing. Consumer behaviour. Segmentation, targeting and positioning Online management strategies. Tendencies in Marketing. HUMAN RESOURCES MANAGEMENT AND MANAGERIAL SKILLS Human resources planning. Motivation Corporate Social Responsibility. Coaching techniques. Leadership and team management. Business Ethics. BUSINESS STRATEGIES Strategic management process. Quality management. Knowledge management. Innovation management. Reputation management. Globalization and internationalization strategies in the firm. OB 5 1 OB 5 1 OB 5 1 OB 7 1 OB 8 2 UCAM Business Administration Board (GW) - September 2015 Universidad Católica San Antonio de Murcia - Tlf: (+34)

2 SPECIALIZATION MODULE (June to September) 15 ECTS SUBJECTS TOPICS TYPE ECTS SM FINANCIAL MANAGEMENT AND BUSINESS ORGANISATION Business Financial environment International Financial management. Analysis of business viability. Valuation and selection of investment projects. Business valuation models. Applied Statistics software. Business Information Systems. Firm Reengineering and Lean Management. Business creation. PRACTICAL MODULE (September to november) 15 ECTS OP 15 2 SUBJECTS TOPICS TYPE ECTS SM BUSINESS INTERNSHIPS The internships are aimed at completing the training of university graduates as well as facilitating their access to the professional world and it is, at the institutional level, governed by the Spanish Royal Decree , as well as by regulations published by the Catholic University of San Antonio for practice in enterprises for students of the University. END OF MASTER S PROJECT (Viva Presentation in June) The aim is the assessment of all learning outcomes associated with MBA. PE 6 2 TFM 9 2 OB: Compulsory PE: Practical in Enterprises TFM: Master s Dissertation TOTAL ECTS TO ATTEND 60 Página 2

3 UCAM MASTER MBA 2015/2016 SCHEDULE Academic Opening Event and Orientation day: Place: Assembly Hall 12:00 Friday 30st, October COMMON COMPULSORY MODULE 30 ECTS SUBJECT 1 5 ECTS Socio-Economic and Legal Environment Subject Leader: Alfonso Rosa and Fernando Torrejón Geo-strategic International Analysis. Prof. Pablo Blesa ( ) International economic environment. Prof. Pablo Blesa ( ) Main macroeconomic trends. Prof. Aida Galiano ( ) The World economy context: UE and Spain. Prof. Aida Galiano ( ) Market structures. Prof. Alfonso Rosa ( ) Market structures. Prof. Alfonso Rosa ( ) Legal environment for companies. Prof. Fernando Cuñado ( ) Legal environment for companies. Prof. Fernando Cuñado ( ) Evaluation (Presentations) Prof. Alfonso Rosa ( ) Evaluation (Presentations) Prof. Aida Galiano ( ) (2/11) (3/11) (4/11) (5/11) (9/11) (10/11) (11/11) (12/11) (17/11) W: 16:00-19:30 (18/11) SUBJECT 2 5 ECTS Accounting and Finances Subject Leader: Isabel Ros and Carmen Conesa Fundamentals of financial accounting. Fundamentals of financial accounting. Analysis and interpretation of financial statements. Analysis and interpretation of financial statements. Regulation and operations for the financial environment. (23/11) (24/11) (25/11) (26/11) (30/11) Página 3

4 Regulation and operations for the financial environment. Financial planning in the short and long term. Financial planning in the short and long term. Evaluation (Presentations): Evaluation (Presentations): T: 16:00-20:30 (01/12) ((02/12) (03/12) W : 16:00-19:30 (09/12) Th: 16:00-19:30 (10/12) SUBJECT 3 5 ECTS Trade Management and Marketing Subject Leader: Pilar Flores and Conchi Parra Fundamentals of Marketing. Prof. Mila Ostrovskaya ( ) Consumer Behaviour Prof. Mila Ostrovskaya ( ) Consumer Behaviour Prof. Mila Ostrovskaya ( ) Segmentation, targeting and Positioning Francisco Noguera ( ) Segmentation, targeting and Positioning Francisco Noguera ( ) Marketing on-line Francisco Noguera ( ) Tendencies in Marketing Prof. José Moya ( ) Tendencies in Marketing: Sport Marketing Prof. José Moya ( ) Prof. Mila Ostrovskaya ( ) Francisco Noguera ( ) SUBJECT 4 7 ECTS Human Resources Management and Managerial Skills Subject Leader: José Palao Leadership and team management. Prof. Alexis Bañón ( ) Leadership and team management. Prof. Alexis Bañón ( ) (14/12) (15/12) Mx : 16:00-20:30 (16/12) (17/12) (11/01) (12/01) W: 16:00-20:30 (13/01) (14/01) M : 16:00-19:30 (18/01) (19/01) (25/01) (26/01) Página 4

5 Leadership and team management Prof. Alexis Bañón ( ) Motivation Prof. Imelda Brady ( ) Motivation Prof. Imelda Brady ( ) Human resources planning. Prof. Javier Fernández ( ) Human resources planning. Prof. Javier Fernández ( ) Human resources planning. Prof. Javier Fernández ( ) Coaching techniques. Prof. Gloria Moreno Gómez ( ) Coaching techniques. Prof. Gloria Moreno Gómez ( ) Business Ethics. Prof. Álvaro Berrocal ( ) Business Ethics. Prof. Álvaro Berrocal ( ) Prof. Alexis Bañón ( ) Prof. Imelda Brady ( ) Prof. Javier Fernández ( ) (27/01) (28/01) (01/02) (02/02) (03/02) (04/02) (08/02) (09/02) (10/02) (11/02) M : 16:00-19:30 (15/02) (16/02) W : 16:00-19:30 (17/02) SUBJECT 5 8 ECTS Business Strategies Subject Leader: Laura Campoy and José Palao Strategic management process. Prof. José Luis Ferreras ( ) Strategic management process. Prof. José Luis Ferreras ( ) Innovation management. Prof. José Luis Ferreras ( ) Innovation management. Prof. José Luis Ferreras ( ) Innovation management. Prof. Martina Luckanikova ( ) (22/02) (23/02) (24/02) (25/02) (29/02) Página 5

6 Quality management. Prof. Jesús Rosa ( ) Quality management. Prof. Jesús Rosa ( ) Knowledge management. Prof. Juan Gabriel Cegarra ( ) Knowledge management. Prof. Juan Gabriel Cegarra ( ) Reputation management. Prof. Manuel Egea ( ) Reputation management. Prof. Manuel Egea ( ) Globalization and internationalization strategies in the firm. Prof. José Juan González ( ) Globalization and internationalization strategies in the firm. Prof. José Juan González ( ) Prof. José Luis Ferreras ( ) Prof. Jesús Rosa ( ) Prof. Manuel Egea ( ) SPECIALIZATION MODULE 30 ECTS (01/03) (02/03) (03/03) (07/03) (08/03) (09/03) (10/03) F: 16:00-20:30 (11/03) M : 16:00-19:30 (14/03) (15/03) W : 16:00-19:30 (16/03) SUBJECT 15 ECTS (8 students minimum) Financial Management and Business Organization Subject Leader: Concepción Perez and Juan Cándido Business Financial environment Business Financial environment International Financial management. International Financial management. International Financial management. Valuation and selection of investment projects. (04/04) (05/04) (06/04) (07/04) (11/04) T: 16:00-20:30 (12/04) Página 6

7 Valuation and selection of investment projects. Valuation and selection of investment projects. Analysis of business viability. Analysis of business viability. Business valuation models. Business valuation models. Applied Statistics software. Prof. Mercedes Carmona ( ) Applied Statistics software. Prof. Mercedes Carmona ( ) Business Information Systems. Prof. Laura Campoy ( ) Business Information Systems. Prof. Laura Campoy ( ) Firm Reengineering and Lean Management Prof. Juan José Rodríguez ( ) Firm Reengineering and Lean Management. Prof. Juan José Rodríguez ( ) Firm Reengineering and Lean Management. Prof. Juan José Rodríguez ( ) Firm Reengineering and Lean Management. Prof. Juan José Rodríguez ( ) Sales and Production Prof. Antonio Gómez ( ) Sales and Production Prof. Antonio Gómez ( ) Business Creation. Prof. Miguel Rodríguez ) W: 16:00-20:30 (13/04) (14/04) (18/04) T: 16:00-20:30 (19/04) (20/04) (21/04) (25/04) (26/04) (27/04) (28/04) (02/05) (03/05) (04/05) (05/05) M: 16:00-20:30 (09/05) (10/05) (11/05) Business Creation. Prof. Miguel Rodríguez ) (12/05) Business Creation. Prof. Miguel Rodríguez ) (16/05) Página 7

8 Business Creation. Prof. Miguel Rodríguez ) Prof. Mercedes Carmona ( ) Prof. Juan José Rodríguez ( ) Evaluation (Presentations) Prof. Miguel Rodríguez ) (17/05) (23/05) (24/05) W : 16:00-19:30 (25/05) End of Master s Project preparatory classes F : 17:00-20:00 (08/04) End of Master s Project Viva presentation preparatory classes Th : 17:00-20:00 (14/07) End of Master s Project Deposit Friday (15/07) End of Master s Project Viva Presentation Thursday (15/09) Monday to Wed: (25/07 to 27/07) Monday to Wed: (26/09 to 28/09) Página 8

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