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1 37 Good Signals 21 Issues Found Page Grade Put the important stuff above the fold. SPEED SECONDS 5.92 KILOBYTES REQUESTS 76 This page should load quicker This size of this page is ok Too many file requests URL URL is SEO friendly Exact keyword not found in this URL No underscores in URL Page is close enough to top-level domain

2 TITLE TAG Chicago Financial Advisor & Planner Investment, Capital & Asset Management Wealth Services found in title Title tag should begin with keyword Title tag should be 55 characters or less DESCRIPTION TAG We're a financial planning firm with offices in downtown Chicago and Downers Grove. Our s Description tag includes exact keyword Description tag has 155 characters or less IMAGE ANALYSIS 36 images Every image on this page needs an alt tag Exact keyword found in an alt tag Exact keyword in an image file name Remove any underscores in image file names

3 TOP 5 WORDS USED planning (10) chicago (10) services (8) don (8) financial (26) HEADING TAGS H1 Tag: Chicago Branch H2 Tag: Donald Duncan H3 Tag: Contact D3 Found heading tags: H1, H2, and H3 Exact keyword found in H1, H2, or H3 tag There are no duplicate heading tags

4 COPY ANALYSIS You should have 2,000+ words on this page Only use exact keyword 2-4 times Bold, italicize, or underline exact keyword Exact keyword found in the first 100 words Exact keyword found in anchor text Link to a sitemap.html found CODE ANALYSIS HTML is not W3C validated No flash found Remove inline CSS Text to HTML ratio is too low (< 25%) Found schemaorg markup Link to a sitemap.xml

5 SOCIAL ANALYSIS Page Tweets Page Shares Page +1's Domain Tweets Domain Shares Domain +1's Tweet button found Add a Facebook share or like button Add a Google+ button Add a link to a blog

6 MOBILE ANALYSIS We found a mobile sitemap Server uses compression (e.g., gzip) Add an Apple icon We found a viewport metatag

7 PAGE LINK ANALYSIS Found 39 links from other sites Found 27 links from unique domains This page has 16 outbound links This page has 14 outbound follow links moztrust page score: 4.99 mozrank page score: 4.29 moz Page Authority: ROOT DOMAIN LINK ANALYSIS Found 271 links from other sites Found 33 links from unique domains Add a link from the DMOZ Directory moztrust domain score: 3.79 mozrank domain score: 3.42 moz Domain Authority: pages indexed by Google

8 DOMAIN ANALYSIS Domain is < 15 characters in length Domain should contain exact keyword This domain is 15 years, 163 days old This domain expires in 3 years, 202 days Preferred domain set Canonicalize your IP address Site should be accessible via HTTPS (SSL) robots.txt file found Favicon found

9 TASKS This page should load quicker Too many file requests Exact keyword not found in this URL Title tag should begin with keyword Title tag should be 55 characters or less Every image on this page needs an alt tag Remove any underscores in image file names You should have 2,000+ words on this page Only use exact keyword 2-4 times Bold, italicize, or underline exact keyword

10 TASKS Remove inline CSS Text to HTML ratio is too low (< 25%) Link to a sitemap.xml Add a Facebook share or like button Add a Google+ button Add a link to a blog Add an Apple icon Add a link from the DMOZ Directory Domain should contain exact keyword

11 TASKS Site should be accessible via HTTPS (SSL)

12 SUMMARY Thank you for taking the time to review this audit. It's very important that this web page, along with the other pages on your site, are properly optimized for search engines, so they can rank on page #1 for your target keywords. This audit is a small sample of the improvements we can make to your site. If you have any questions, please don't hesitate to contact us using the contact information below. Thank you, Walter Lis Lis Digital Marketing

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