Marketing Your Presence at NEFS 2016

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "Marketing Your Presence at NEFS 2016"

Transcription

1 Marketing Your Presence at NEFS 2016 Leana Salamah Senior Director, Convention Marketing, Communications & Programming National Restaurant Association 01/12/16

2 Agenda Exhibitor Services Pre-Show Marketing Goals and Metrics Target Audience(s) Messaging and Incentives Tactics At-Show Marketing Exhibit Sales Training Public Relations Sponsorships Post-Show Marketing Prioritize Your Leads Follow-up and Tracking Action Items Tips Key Contacts

3 Exhibitor Services Online portal to information, assets and resources Password is located on your Exhibit Confirmation, as well as other paperwork If you do not have your password, call your sales representative or for assistance

4 Pre-Show Marketing Goals/Objectives A marketing objective is what you want to accomplish (increase exposure, generate leads). It is NOT what you are going to do in order to accomplish that objective (place ads, exhibit, etc.) Resulting measurement of a marketing objective is largely out of the marketer s control. The marketer can employ tools (tactics) in effort to achieve that objective, but the actual result is in the hands of the marketplace. If you can directly control the outcome, it is not a marketing objective Measurement All marketing objectives should be quantifiable (numerically measurable) and should include metrics from the start It is critical to define criteria of success the types of leads, the audience you want to influence, etc.

5 Sample Supplier Objectives at NEFS Objective #1: Generate 100 qualified sales leads Define Sales Lead: Director-level and above job title at commercial restaurant establishment Measure: evaluate lead report at end of Show and calculate number of leads meeting sales lead definition Objective #2: Conduct meetings with 10 key customers Define key customer: Existing account that generates more than $100,000 in annual purchases from our company Measure: Track appointments set and meetings conducted with defined key customer accounts by sales reps at end of Show. Objective #3: Increase awareness of new product by 5% Define awareness benchmark: Research on aided/unaided recall of a product name prior to Show Measure: Conduct post-show research to gauge change in awareness of same product name

6 Target audiences Current Customers NEFS is an excellent opportunity to meet face-to-face with and engage with current customers. Often they are not aware of new offerings that are being displayed at the Show. Prospective Customers Many attendees prefer to plan their Show visits ahead of time be sure you get on their radar early Demographics Our attendees are segmented by a number of variables during the registration process

7 Messaging and incentives Booth traffic is key to virtually any objective tied to NEFS. So you need to think of reasons for people to visit your booth. Things that help include: Presence of executive leadership in booth New products/services to demonstrate Special pricing or deals only available at the Show Presence of a celebrity in your booth High-energy, entertaining activity in your booth Games, contests sweepstakes and drawings Giveaways samples of food and/or beverage, tchochkes If you will have any of these things at the Show, use them as messaging points and incentives to draw attendees to your booth. If you are doing something unique in your booth, we encourage you to submit information about it to NEFS Marketing for consideration in our pre-show activities. Fill out form at

8 Tactics You have your objectives, you know your target audience, and you have your message all set. How do you get in front of these folks? Passive Company profile Website listing Mobile App listing Show Guide listing Press releases Active Exhibitor Invitations Direct mail, Show-supplied materials Logos, Banners List rentals and Postal Exhibitor Registration portal

9 At-Show Marketing Exhibit Sales Training Objectives and measurement Appearance Attendee interaction Boothmanship Motivation

10 At-Show Marketing Public Relations Include your booth number and onsite contact information in pre- and at-show information (and social media, if applicable) Designate media contacts/spokespeople before the Show; make sure booth staff knows who they are How does it meet/solve a need Prepare ahead of time and keep it short Keep a list of journalists and follow-up post-show Sponsorships NRA intentionally limits placements at the Boston Convention & Exhibition Center during NEFS Enhances visibility for participants

11 Post-Show Marketing Prioritize your Leads Timeframe for purchase, notes from sales staff Create a sortable spreadsheet Follow-Up and Track Timely follow-up is key The more personal the message the better Keep records of the leads from the Show and implement a process for tracking sales back to Show interactions

12 Action Items! 1. Update your company profile - TODAY Including press releases, Show Specials, etc. 2. Come up with possible objectives and measurements for your participation in NEFS 2016 Brand-building, leads, meetings, etc. 3. Determine your target audience 4. Determine your booth activity and develop your message 5. Select tactics to deliver your message , direct mail, social media

13 Tips Don t wait Attendees start planning well before the Show Noise level is peak during the two weeks leading up to the Show Be different, but relevant If you are giving something away that has no relevance to your company or product, you will attract a lot of drive-by s Take advantage of free resources Company profile and listings Promotional materials Consider paid opportunities List rental Access restricted to current exhibitors only At-Show sponsorships - while there are hundreds of booths, there are far fewer opportunities for out-of-booth visibility

14 Important Links Exhibitor Services (includes link to List Rental) In-booth Activity Submission Form Free logos and banners

15 Key Contacts Leana Salamah Senior Director, Convention Marketing, Communications & Programming National Restaurant Association Emmy Carragher Account Executive Wagstaff Worldwide

16 Thank You

IFT 16 New Exhibitor Web-Briefing

IFT 16 New Exhibitor Web-Briefing Present IFT 16 New Exhibitor Web-Briefing Information & Insights You Need To Succeed at IFT 16 Participant Custom Learning Objectives This briefing will... 1. Provide new exhibiting companies and contacts

More information

Driving Qualified Booth Traffic

Driving Qualified Booth Traffic Present Driving Qualified Booth Traffic How to Attract Enough of the Right Attendees to Your ABC Kids Expo Exhibit Custom Participant Learning Objectives: By the end of this webinar, you will... 1. Discuss

More information

Driving Qualified Booth Traffic

Driving Qualified Booth Traffic Present Driving Qualified Booth Traffic How to Attract Enough of the Right Attendees to Your IFT Food Expo Exhibit Participant Learning Objectives: By the end Custom of this webinar, you will... 1. Discuss

More information

State-of-the-Art Exhibit Marketing

State-of-the-Art Exhibit Marketing Present State-of-the-Art Exhibit Marketing How to Identify & Attract Enough of the Right Attendees to YOUR Exhibit Custom Participant Learning Objectives: By the end of this webcast, you will... 1. Learn

More information

State-of-the-Art RSNA Pre-Show Marketing

State-of-the-Art RSNA Pre-Show Marketing Present State-of-the-Art RSNA Pre-Show Marketing How to Attract Enough of the Right Attendees to Your RSNA Exhibit Custom Participant Learning Objectives: By the end of this webinar, you will... 1. Discuss

More information

Benton County Fair Trade Show Marketing Tips

Benton County Fair Trade Show Marketing Tips Benton County Fair Trade Show Marketing Tips Participating in county fairs offers significant opportunities for gaining new customers, making key contacts, and exposure to potential vendors and distributors.

More information

THE VALUE OF TRADE SHOWS. An Exclusive Industry Analysis by:

THE VALUE OF TRADE SHOWS. An Exclusive Industry Analysis by: THE VALUE OF TRADE SHOWS An Exclusive Industry Analysis by: Table of Contents Introduction...3 Executive Summary...4 I. Attendee and Exhibitor Survey Comparisons...6 II. Exhibitor Survey...8 III. Attendee

More information

Measuring and Evaluating Results

Measuring and Evaluating Results Introduction Measuring and evaluating results will provide you and your associates with the vital information you need for making key strategic and tactical decisions prior to, at and after the trade shows,

More information

SPONSORSHIP OPPORTUNITIES. #ibtmamerica

SPONSORSHIP OPPORTUNITIES. #ibtmamerica SPONSORSHIP OPPORTUNITIES #ibtmamerica 1 Digital Sponsorships 2 WEBSITE BANNER HEADER BOARD Header Banner (580x250) You ll receive a hyperlinked banner displayed throughout the ibtm america website Visibility

More information

Exhibitor Booth Marketing Packages. Marketing & Show Promotional Opportunities

Exhibitor Booth Marketing Packages. Marketing & Show Promotional Opportunities Exhibitor Booth Marketing Packages PACKAGE A: Included with your Booth Purchase Show Program - Directory Listing with Company Name Vendor Listing - Website Listing with Company Name & Logo Show Specials

More information

High-Impact Pre-Show Planning & Marketing

High-Impact Pre-Show Planning & Marketing Present High-Impact Pre-Show Planning & Marketing How to Set, Plan & Achieve Goals and Attract Enough of the Right Buyers to Your PennWell Event Exhibit Custom Participant Learning Objectives: By the end

More information

exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 EASTEC is produced by SME Official Media Sponsor

exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 EASTEC is produced by SME Official Media Sponsor exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 2015 EASTEC is produced by SME Official Media Sponsor Eastern States Exposition West Springfield, MA What separates successful

More information

How to Increase Brand Awareness and Drive Qualified Booth Traffic at HITEC

How to Increase Brand Awareness and Drive Qualified Booth Traffic at HITEC Present How to Increase Brand Awareness and Drive Qualified Booth Traffic at HITEC Participant Learning Objectives: By the end Custom of this webinar, you will... 1. Learn how attendee behaviors have changed

More information

New HITEC Exhibitor On-Boarding Web-Briefing

New HITEC Exhibitor On-Boarding Web-Briefing Present New HITEC Exhibitor On-Boarding Web-Briefing How to Have a Productive and Positive Exhibiting Experience Participant Custom Learning Objectives This briefing will... 1. Provide new exhibiting companies

More information

PRODUCT CATEGORY BANNER HOME PAGE BANNER

PRODUCT CATEGORY BANNER HOME PAGE BANNER LDI2015 Digital Sponsorship Opportunities PRODUCT CATEGORY BANNER HOME PAGE BANNER LDI SPONSORSHIP PACKAGES Maximize your visibility and be seen as an industry leader with this all-encompassing opportunity

More information

EXHIBITOR MARKETING MANUAL

EXHIBITOR MARKETING MANUAL EXHIBITOR MARKETING MANUAL Where the art of invention meets the industry of America Media Sponsor HOUSTEX is produced by SME February 24-26, 2015 George R. Brown Convention Center Houston, Texas HOUSTEXONLINE.COM

More information

Objectives and Introductions

Objectives and Introductions Objectives and Introductions Preparing for Summer NAMM and pre-show marketing opportunities 2011 Summer NAMM Highlights 2012 Summer NAMM Features NAMM U, Public Day, Retail Boot Camp, Top 100 Dealer Awards

More information

Exhibitor Marketing Webinar

Exhibitor Marketing Webinar Exhibitor Marketing Webinar CMTS 2015 EXHIBITOR MARKETING & PROMOTION Agenda Welcome: Exhibitor Dashboard Submitting Booth Information for the Online Directory & Show Guide New Products Program Exhibitor

More information

March 9 10, 2016 Hynes Convention Center Boston, MA

March 9 10, 2016 Hynes Convention Center Boston, MA SHOW ADVERTISING OPTIONS Reach Sales Prospects Before, During & After the Event March 9 10, 2016 Hynes Convention Center Boston, MA We are pleased to offer a variety of exhibitor only advertising options

More information

Trade Shows: A Digital Playbook How to Leverage B2B Digital Marketing for Greater Trade Show Success

Trade Shows: A Digital Playbook How to Leverage B2B Digital Marketing for Greater Trade Show Success Trade Shows: A Digital Playbook How to Leverage B2B Digital Marketing for Greater Trade Show Success Thank you for downloading this playbook Exhibiting at trade shows is often a major undertaking and expense.

More information

Wisdom Sponsorship Prospectus

Wisdom Sponsorship Prospectus Wisdom Sponsorship Prospectus Wisdom Around the World Americas Boston, MA Aug 24 26 250 Attendees EMEA/APAC Ljubljana, Slovenia Aug 3 - Sep 2 250 Attendees Attendee Demographics Attendees by Industry 30%

More information

All the networking. All the sales leads. All the presentations. All from your desktop. Virtual Conference Exhibitor Prospectus.

All the networking. All the sales leads. All the presentations. All from your desktop. Virtual Conference Exhibitor Prospectus. www.himssvirtual.org November 19-20, 2008 Generate qualified sales leads at this year s most unique online events, brought to you by HIMSS in partnership with Healthcare IT News. Virtual Conference Exhibitor

More information

Making the Most of Total Rewards 2015 Successful Trade Show Strategies

Making the Most of Total Rewards 2015 Successful Trade Show Strategies Making the Most of Total Rewards 2015 Successful Trade Show Strategies 1 Our Attendees are Your Buyers According to the Center for Exhibition Industry Research (CEIR): 7 of 10 trade show attendees plan

More information

2015 sponsorships face-to-face

2015 sponsorships face-to-face Canada s Meeting + Events Show IncentiveWorks is owned and produced by Meetings + Incentive Travel (M+IT) magazine. M+IT has been the market leader for the meetings industry in Canada for over forty years.

More information

WHAT A MARKETING MANAGER NEEDS TO KNOW. WHEN PLANNING FOR AN EXHIBITION

WHAT A MARKETING MANAGER NEEDS TO KNOW. WHEN PLANNING FOR AN EXHIBITION WHAT A MARKETING MANAGER NEEDS TO KNOW. WHEN PLANNING FOR AN EXHIBITION Welcome I knew that, but I didn t know this. This document is designed for marketing managers who are familiar with the strategies

More information

Marketing Media Kit. digitalsignageexpo.net. www.facebook.com/dsexpo. http://bit.ly/dsephotos

Marketing Media Kit. digitalsignageexpo.net. www.facebook.com/dsexpo. http://bit.ly/dsephotos digitalsignageexpo.net www.facebook.com/dsexpo Digital Signage Expo http://bit.ly/dsephotos @DSExpo TheDSEtube Marketing Media Kit 2016 CONTACTS KYLER POST Online Advertising Sales Direct: 770-817-7435

More information

Sponsorship Prospectus. Tradeshow: October 23 25, 2015 Las Vegas Convention Center Las Vegas, NV ldishow.com

Sponsorship Prospectus. Tradeshow: October 23 25, 2015 Las Vegas Convention Center Las Vegas, NV ldishow.com Sponsorship Prospectus Tradeshow: October 23 25, 2015 Las Vegas Convention Center Las Vegas, NV THIS IS YOUR SHOW! You have shipped the product, educated your sales staff, contacted your reps, built the

More information

Sponsorship Opportunities. January 27 30 Wynn / Encore Las Vegas

Sponsorship Opportunities. January 27 30 Wynn / Encore Las Vegas Sponsorship Opportunities January 27 30 Wynn / Encore Las Vegas microstrategy.com Mark Your Calendar! Join us January 27 30 at the Wynn Las Vegas which will serve as the headquarters for MicroStrategy

More information

20-23 MARCH BIEL, LEBANON. YOUR GUIDE FOR A SUCCESSFUL SHOW 19 th EDITION 4-9 P.M. horecashow.com

20-23 MARCH BIEL, LEBANON. YOUR GUIDE FOR A SUCCESSFUL SHOW 19 th EDITION 4-9 P.M. horecashow.com YOUR GUIDE FOR A SUCCESSFUL SHOW 19 th EDITION 20-23 MARCH BIEL, LEBANON 4-9 P.M. FEATURING Hospitality Salon Culinaire Live Junior Chefs Competition Atelier Gourmand Lebanese Culinary Heritage Annual

More information

For more information on HITEC Marketing Opportunities, contact the HITEC Exhibits Department at exhibit@hftp.org or Jennifer Lee, HFTP Director of

For more information on HITEC Marketing Opportunities, contact the HITEC Exhibits Department at exhibit@hftp.org or Jennifer Lee, HFTP Director of HITEC 2015 PROMOTIONAL TOOLS Promote your presence at HITEC and have attendees seeking out your company onsite. Free Marketing Traffic Builders Onsite Events Media Relations Promotional Tools Free Marketing

More information

Making the Most of Your Events and Exhibitions

Making the Most of Your Events and Exhibitions Knowledge Base Making the Most of Your Events and Exhibitions An overview of how to maximise your Return on Marketing Investment from Exhibitions This is a guest article by Alto Marketing Limited: www.alto-marketing.com

More information

The NADA/ATD Convention & Expo is headed to Las Vegas. 25,000. Attendees. Exhibitors 700,000. s.f. Exhibit Hall. Exhibitor Information

The NADA/ATD Convention & Expo is headed to Las Vegas. 25,000. Attendees. Exhibitors 700,000. s.f. Exhibit Hall. Exhibitor Information The NADA/ATD Convention & Expo is headed to Las Vegas. 25,000 Attendees 700 Exhibitors 700,000 s.f. Exhibit Hall Exhibitor Information The American Truck Dealers is a division of the National Automobile

More information

EXHIBIT AT RIMS 14 AND ELEVATE YOUR SALES AND MARKETING EFFORTS

EXHIBIT AT RIMS 14 AND ELEVATE YOUR SALES AND MARKETING EFFORTS EXHIBITOR PROSPECTUS TAKE YOUR MARKETING PROGRAM TO NEW HEIGHTS RIMS ANNUAL CONFERENCE & EXHIBITION DENVER, COLORADO EXHIBITION DATES: APRIL 28-30, 2014 WWW.RIMS.ORG/RIMS14 EXHIBIT AT RIMS 14 AND ELEVATE

More information

Improve Trade Show Traffic USING PROMOTIONAL PRODUCTS TO ENHANCE TRADE SHOW AND EVENT MARKETING

Improve Trade Show Traffic USING PROMOTIONAL PRODUCTS TO ENHANCE TRADE SHOW AND EVENT MARKETING Improve Trade Show Traffic USING PROMOTIONAL PRODUCTS TO ENHANCE TRADE SHOW AND EVENT MARKETING Overview Before the show: pre-marketing and mailings During the show: presentation tips After the show: post-marketing

More information

Exhibit at Expo! Expo! 2015

Exhibit at Expo! Expo! 2015 Exhibit at Expo! Expo! 2015 SHOW DETAILS Where: Baltimore Convention Center, Level 1 Swing Hall, F&G Halls When: 1-2 December 2015 Times: 2:30 p.m. - 5:00 p.m. Tuesday, 1 December 11:00 a.m. - 3:30 p.m.

More information

august 12-14, 2016 sponsorship kit www.roomescapeshow.com

august 12-14, 2016 sponsorship kit www.roomescapeshow.com august 12-14, 2016 sponsorship kit www.roomescapeshow.com We are pleased to present the Sponsorship Kit for Chicago s Room Escape Conference (CREC) at the Renaissance Schaumburg Convention Center Hotel

More information

6' Skirted Table Plus Two Standard Folding Chairs - All booths are skirted and draped in standard blue. Cost: $99.95

6' Skirted Table Plus Two Standard Folding Chairs - All booths are skirted and draped in standard blue. Cost: $99.95 Exhibitor Information The success of any trade show is based on the quality of vendors that participate and support industry events. If you are also interested in sponsorships, they are listed under the

More information

FINANCIAL PLANNING ASSOCIATION FPA Annual Conference 2015 Sponsorship Opportunities FPABE111814

FINANCIAL PLANNING ASSOCIATION FPA Annual Conference 2015 Sponsorship Opportunities FPABE111814 FINANCIAL PLANNING ASSOCIATION FPA Annual Conference 2015 Sponsorship Opportunities FPABE111814 September 26 28 Boston, MA Boston Convention Center CONFERENCE OVERVIEW FPA s Annual Conference BE Boston

More information

the elements of innovation

the elements of innovation the elements of innovation JULY 12 14 Advertising and Sponsorship Opportunities Advertising and Sponsorship Opportunities fact: Trade show industry statistics show that exhibitors who invest in pre-show

More information

fa ce-to -fa ce m a rketin g s p ecia lis ts TRADE SHOW BUDGETING WWW.RED-CEDAR.COM 215.635.3016

fa ce-to -fa ce m a rketin g s p ecia lis ts TRADE SHOW BUDGETING WWW.RED-CEDAR.COM 215.635.3016 R E D C E D A R P R A N D M A R K E T I N G fa ce-to -fa ce m a rketin g s p ecia lis ts TRADE SHOW BUDGETING WWW.RED-CEDAR.COM 215.635.3016 7 4 0 0 B a r c l a y R o a d, C h e l t e n h a m, PA 1 9 0

More information

Building your case Step 1: Step 2: Step 3: Step 4: Step 5: Step 6: Step 7:

Building your case Step 1: Step 2: Step 3: Step 4: Step 5: Step 6: Step 7: Well, the show has successfully concluded. The trade show goals you and your team established aligned with those of the company, you determined how you were going to measure success, you designed and executed

More information

Exhibitor Marketing Webinar CMTS 2015 EXHIBITOR MARKETING WEBINAR

Exhibitor Marketing Webinar CMTS 2015 EXHIBITOR MARKETING WEBINAR Exhibitor Marketing Webinar CMTS 2015 EXHIBITOR MARKETING WEBINAR Agenda Welcome: Exhibitor Dashboard Submitting Booth Information for the Online Directory & Mobile App New Products Program Exhibitor Invitations

More information

Building Market Awareness & Driving Qualified SHOT Show Booth Traffic

Building Market Awareness & Driving Qualified SHOT Show Booth Traffic Present Building Market Awareness & Driving Qualified SHOT Show Booth Traffic Custom Participant Learning Objectives: By the end of this webinar, we will... 1. Discuss how attendee behaviors have changed

More information

Sponsorship Opportunities

Sponsorship Opportunities One Event, Unlimited Destinations Dubai International Convention and Exhibition Centre Business Beyond Imagination Sponsorship Opportunities Promote your brand to over 20,000 travel industry professionals

More information

LEAD GENERATION TREND REPORT

LEAD GENERATION TREND REPORT table of CoNteNtS LEAD GENERATION TREND REPORT Introduction Key survey findings Lead Generation Priorities Lead Generation Challenges Lead Generation Effectiveness Effective Tactics Barriers to Success

More information

Sponsorship & Marketing Handbook

Sponsorship & Marketing Handbook Sponsorship & Marketing Handbook Meet Industry Connections Expand Your Network Increase Your Prominence The tools you need to optimize your exposure and maximize your ROI before, during, and after the

More information

Top Ten Tips for Successful Exhibiting

Top Ten Tips for Successful Exhibiting Top Ten Tips for Successful Exhibiting Wondering how to plan your exhibit program to maximize your show results? Candy Adams, aka the "Booth Mom" lays it out in ten simple tips everyone can follow. 1.

More information

First-Time NAB Show Exhibitor Web-Briefing

First-Time NAB Show Exhibitor Web-Briefing Present First-Time NAB Show Exhibitor Web-Briefing How to Have a Positive and Profitable Exhibiting Experience Participant Custom Learning Objectives This briefing will... 1. Provide first-time exhibiting

More information

Maximize Your Trade Show Investments with Media Outreach

Maximize Your Trade Show Investments with Media Outreach July 10-12, 2012 Hyatt McCormick Place, Chicago, IL Maximize Your Trade Show Investments with Media Outreach Presented by Linda Musgrove, President of TradeShow Teacher What we will cover today Importance

More information

TRADE SHOW 101 BEST SHOW PRACTICES AND EVENT MANAGEMENT

TRADE SHOW 101 BEST SHOW PRACTICES AND EVENT MANAGEMENT TRADE SHOW 101 BEST SHOW PRACTICES AND EVENT MANAGEMENT 1 Time is the scariest resource and unless it is managed nothing else can be managed. - Peter Drucker 2 Agenda Show Highlights CORE: Event Services

More information

WHAT does MAR. Contact Julie Lewis at 508-612-4841 or Julie@MARadsales.com for more information

WHAT does MAR. Contact Julie Lewis at 508-612-4841 or Julie@MARadsales.com for more information WHAT does MAR Have to OFFER? The Massachusetts Association of Realtors represents nearly 20,000 professional real estate agents who have chosen to join the most powerful industry lobbying organization

More information

SPONSORSHIP AND MARKETING OPPORTUNITIES November 12-15, 2016 George R. Brown Convention Center Houston, TX

SPONSORSHIP AND MARKETING OPPORTUNITIES November 12-15, 2016 George R. Brown Convention Center Houston, TX SPONSORSHIP AND MARKETING OPPORTUNITIES November 12-15, 2016 George R. Brown Convention Center Houston, TX WWW.HCDCONFERENCE.COM Founded and Produced by In Association with Academy of Architecture for

More information

MISSION. Fantasy Sports Trade Association // 2016 Marketing Planning Kit

MISSION. Fantasy Sports Trade Association // 2016 Marketing Planning Kit MISSION Fantasy Sports Trade Association (FSTA), established in 1997, is the association and arm for research and promotion of the fantasy sports industry. FSTA promotes, protects and advances the broader

More information

APWA CHICAGO EXPO & CONFERENCE: The ONLY local/regional event in Chicago public works. May 19-21, 2015 Schaumburg Convention Center Schaumburg, IL

APWA CHICAGO EXPO & CONFERENCE: The ONLY local/regional event in Chicago public works. May 19-21, 2015 Schaumburg Convention Center Schaumburg, IL APWA CHICAGO EXPO & CONFERENCE: The ONLY local/regional event in Chicago public works. May 19-21, 2015 Schaumburg Convention Center Schaumburg, IL http://chicago.apwa.net Make the best decision for your

More information

Tips for First-Time Exhibitors

Tips for First-Time Exhibitors Tips for First-Time Exhibitors 2008 Freeman. All Rights Reserved. Table of Contents Executive Summary 1 Making the Most of Your Trade Show Investment 2 Exploring the Roles of General Services Contractors

More information

Attendee Acquisition Best Practices Study - 2013

Attendee Acquisition Best Practices Study - 2013 P.O. Box 44047 Baltimore, Maryland 21236 (410) 256-2206 Attendee Acquisition Best Practices Study - 2013 Introduction Jacobs Jenner & Kent Market Research (JJ&K) conducted an Internet study among association

More information

OPPORTUNITIES The EAST Initiative

OPPORTUNITIES The EAST Initiative 2016 EAST CONFERENCE HOT SPRINGS CONVENTION CENTER HOT SPRINGS, ARKANSAS MARCH 15-17, 2016 2016 SPONSORSHIP OPPORTUNITIES The EAST Initiative 1 SPONSORSHIP PACKAGES OPPORTUNITY PRESENTING PLATINUM GOLD

More information

How to Get the Most Results from Your Trade Show Experience

How to Get the Most Results from Your Trade Show Experience How to Get the Most Results from Your Trade Show Experience Tom Marx President & CEO The Marx Group Thursday Oct. 11, 2012 How to Get the Most Results from Your Trade Show Experience 1 The SEMA Show 2

More information

Traffic-Building Opportunities

Traffic-Building Opportunities TABLE OF CONTENTS Packages... 2 Sponsored Facebook Post... 5 Sponsored Twitter Post... 5 PIXE Social... 5 8-Second Big Screen Spot... 6 Badge Pick-Up Counters... 6 Aisle Signs... 7 Double-Sided Lobby Billboard...

More information

What are your biggest B2B lead generation challenges? (Select all that apply)

What are your biggest B2B lead generation challenges? (Select all that apply) What are your biggest B2B lead generation challenges? (Select all that apply) Generating high-quality leads Converting leads into customers Creating meaningful content Demonstrating return on investment

More information

PSDA15 P2P SOLUTIONS SUMMIT. March 31-April 2, 2015 Hyatt Regency Chicago psda.org/2015

PSDA15 P2P SOLUTIONS SUMMIT. March 31-April 2, 2015 Hyatt Regency Chicago psda.org/2015 PSDA15 P2P SOLUTIONS SUMMIT March 31-April 2, 2015 Hyatt Regency Chicago psda.org/2015 Exhibit, Sponsorship and Advertising Opportunities Booth Space Limited in 2015! ABOUT PSDA15 PSDA s signature annual

More information

Sponsor & Exhibitor Prospectus

Sponsor & Exhibitor Prospectus Sponsor & Exhibitor Prospectus ABOUT ADRP The Association of Donor Relations Professionals (ADRP) is an internationally recognized professional development organization dedicated solely to the advancement

More information

si ^4 70?- S0CIAL TRADE SHOW Leveraging Social Media and Virtual Events to Connect With Your Customers TRACI BROWNE

si ^4 70?- S0CIAL TRADE SHOW Leveraging Social Media and Virtual Events to Connect With Your Customers TRACI BROWNE si ^4 70?- S0CIAL TRADE SHOW Leveraging Social Media and Virtual Events to Connect With Your Customers TRACI BROWNE 800 East 96th Street, Indianapolis, Indiana 46240 USA 1 -, Introduction 1 I THE SOCIAL

More information

2015 Exhibitor Marketing Opportunities

2015 Exhibitor Marketing Opportunities 2015 Exhibitor Marketing Opportunities March 15-17, 2015 Boston Convention & Exhibition Center Boston, USA Make the most of your trade show investment! The following marketing opportunities will help you

More information

Challenge. How to Sponsor

Challenge. How to Sponsor Challenge THE CONFERENCE Deepening Systemic Engagement Event Sponsor $2,500 Two opportunities available (2) Complimentary registrations (1) Full page ad in the digital program book Key logo placement on

More information

WHITE PAPER: Top Ten Ways to Maximize Your Trade Show ROI

WHITE PAPER: Top Ten Ways to Maximize Your Trade Show ROI WHITE PAPER: Top Ten Ways to Maximize Your Trade Show ROI A TSRI White Paper: Trade Show/In Person Event Marketing 2 Top Ten Ways to Maximize Your Trade Show Marketing Investment Why do U.S. businesses

More information

Go Mobile Attract more qualified buyers to your booth!

Go Mobile Attract more qualified buyers to your booth! Go Mobile Attract more qualified buyers to your booth! The PHOTOPLUS International Conference + Expo Mobile App boasts advanced planning tools and interactive maps that makes it easy for buyers to learn

More information

NFPA Conference & Expo Marketing Opportunities

NFPA Conference & Expo Marketing Opportunities NFPA Conference & Expo Marketing Opportunities Cit yo fc hic ag o CONFERENCE Expo June 22-24, 2015 Conference June 22-25, 2015 McCormick Place Chicago, IL NFPA Conference & Expo Marketing Opportunities

More information

CompuSystems. Lead Management

CompuSystems. Lead Management CompuSystems Lead Management Dear Exhibitor: CompuSystems, the show s official registration provider, also offers a suite of lead retrieval products and services designed to help you maximize the return

More information

Trade Show Strategy Don t Leave Town Without It!

Trade Show Strategy Don t Leave Town Without It! Trade Show Strategy Don t Leave Town Without It! Prepared by: Tom Marx, President/CEO and Leslie Allen, PR Manager Whitepaper 2175 East Francisco Blvd., Suite F San Rafael, CA 94901 Phone: 415.453.0844

More information

Our Vision. 2 For complete details and availability contact: 703-610-9038 or dlafont@the-aaa.org

Our Vision. 2 For complete details and availability contact: 703-610-9038 or dlafont@the-aaa.org Media Kit 2015 Our Mission Founded in 1979, the AAA's Mission is: "To promote health care policies that ensure excellence in the ambulance services industry and provide research, education and communications

More information

oceanologyinternational.com Energy & Marine

oceanologyinternational.com Energy & Marine oceanologyinternational.com Organised by: Energy & Marine Organised in association with: Endorsing associations: SPONSORSHIP AT OCEANOLOGY INTERNATIONAL 2016 Oceanology International is the global hub

More information

PRE SHOW COMMUNICATIONS

PRE SHOW COMMUNICATIONS PRE SHOW COMMUNICATIONS NEWSLETTERS AND EMAILS The following emails are sent f by the Marketing Team to promote the show to potential visitors and Hosted Buyers from July to November and encourage them

More information

All the networking. All the sales leads. All the presentations. All from your desktop. Virtual Conference Exhibitor Prospectus. www.himssvirtual.

All the networking. All the sales leads. All the presentations. All from your desktop. Virtual Conference Exhibitor Prospectus. www.himssvirtual. www.himssvirtual.org November 3-4, 2009 Generate qualified sales leads at this year s most unique online events, brought to you by HIMSS in partnership with Healthcare IT News. Virtual Conference Exhibitor

More information

CHFA MARKETING AND SPONSORSHIP OPPORTUNITIES 2016

CHFA MARKETING AND SPONSORSHIP OPPORTUNITIES 2016 CHFA MARKETING AND SPONSORSHIP OPPORTUNITIES 2016 OVERVIEW Celebrating over 50 years as the leading trade association in Canada for the natural health and organic products industry, CHFA trade shows present

More information

INTRODUCTION. SPONSORSHIP BENEFITS Sponsor Packages vary greatly and may include all, or some of the following:

INTRODUCTION. SPONSORSHIP BENEFITS Sponsor Packages vary greatly and may include all, or some of the following: INTRODUCTION The 2012 EACA- TSEA RED DIAMOND CONGRESS (RDC) is a unique summit that will bring together all of the major players from the exhibit marketing industry to engage in thought leadership, best

More information

Make a Strong Impact and Stand Out from Your Competition SPONSORSHIP PROGRAM

Make a Strong Impact and Stand Out from Your Competition SPONSORSHIP PROGRAM Make a Strong Impact and Stand Out from Your Competition SPONSORSHIP PROGRAM NFMT 2016 SPONSORSHIP PROGRAM All NFMT Baltimore sponsors receive the following benefits: Featured Logo Placement: NFMT Event

More information

Advertising & Sponsorships

Advertising & Sponsorships Advertising & Sponsorships We Invite you to Exhibit: A s an exhibitor you already know the importance of meeting with municipal officials face-to-face. The League has created the following special opportunities

More information

NACE CARS 2016. August 9 13, 2016 Anaheim Convention Center California 2016 PROMOTIONAL OPPORTUNITIES

NACE CARS 2016. August 9 13, 2016 Anaheim Convention Center California 2016 PROMOTIONAL OPPORTUNITIES NACE CARS 2016 2016 PROMOTIONAL OPPORTUNITIES Robert Martin Brian Nessen Sales Manager Show Director 832-646-0176 832-932-7868 robertm@stonefortgroup.com briann@stonefortgroup.com PRE-SHOW SPONSORSHIPS

More information

2015 VenueConnect EXHIBITOR PROSPECTUS

2015 VenueConnect EXHIBITOR PROSPECTUS 2015 VenueConnect EXHIBITOR PROSPECTUS Join us for IAVM s 90 th Annual 2014 VenueConnect Conference & Trade Show in Baltimore, Maryland. VenueConnect is the only place you will connect with top level,

More information

Developing a Lead Management System

Developing a Lead Management System Developing a Lead Management System Lead management requires careful planning and execution prior to, at, and after a meeting, convention or show. Lead management cannot work unless the marketing and sales

More information

NOVEMBER 12-15, 2016 SPONSORSHIP AND MARKETING OPPORTUNITIES. In Association with

NOVEMBER 12-15, 2016 SPONSORSHIP AND MARKETING OPPORTUNITIES. In Association with NOVEMBER SPONSORSHIP AND MARKETING OPPORTUNITIES Founded and Produced by Presenting Sponsor In Association with Academy of Architecture for Health of the American Institute of Architects Association Partners

More information

Exhibit Measurement Made Easy

Exhibit Measurement Made Easy Present Exhibit Measurement Made Easy How to Budget, Manage Costs, Measure and Report Exhibiting Performance and Return on Investment Webinar Discussion Points Custom 1. Exhibiting ROI can it be measured?

More information

EVENT MARKETING MACHINE

EVENT MARKETING MACHINE EVENT MARKETING MACHINE Professionally managed multi-channel marketing support for PLASA 2015 exhibitors EXHIBITOR PACKAGES EVENT PREPARATION SOCIAL MEDIA EMAIL BROADCAST PRINT & ADVERTISING PUBLIC RELATIONS

More information

sponsorship and exhibitor prospectus July 25-26, 2016 seaport boston Boston, MA

sponsorship and exhibitor prospectus July 25-26, 2016 seaport boston Boston, MA mhealth + TELEHEALTH World 2 016 strategies for implementing, sustaining, and expanding connected health programs to capture roi July 25-26, seaport boston Boston, MA sponsorship and exhibitor prospectus

More information

Marketing Sponsorship Rate Card

Marketing Sponsorship Rate Card Marketing Sponsorship Rate Card Previous Sponsors Web Sponsorship Web Banner 416.25 (pcm) or 4,445 (annual) +VAT Be one of the first companies to be seen by Gadget Show Live web visitors. This is a great

More information

Developing and Implementing a Lead Management System By Keith Reznick

Developing and Implementing a Lead Management System By Keith Reznick Developing and Implementing a Lead Management System By Keith Reznick Lead management requires careful planning and execution prior to, at, and after a meeting, show or convention. Lead management cannot

More information

DIGITAL MARKETING TECH EVENTS & WEBCONGRESS OFFICIAL GUIDE

DIGITAL MARKETING TECH EVENTS & WEBCONGRESS OFFICIAL GUIDE 2015 DIGITAL MARKETING TECH EVENTS & WEBCONGRESS OFFICIAL GUIDE ABOUT WEBCONGRESS WebCongress is a leading source for digital marketing strategies, business and new trends in the tech industry. With a

More information

DIGITAL MARKETING TECH EVENTS & WEBCONGRESS OFFICIAL SPONSOR GUIDE

DIGITAL MARKETING TECH EVENTS & WEBCONGRESS OFFICIAL SPONSOR GUIDE 2015 DIGITAL MARKETING TECH EVENTS & WEBCONGRESS OFFICIAL SPONSOR GUIDE ABOUT WEBCONGRESS WebCongress is a leading source for digital marketing strategies, business and new trends in the tech industry.

More information

THE ORGANIZER S ROLE IN DRIVING EXHIBITOR ROI A Consultative Approach

THE ORGANIZER S ROLE IN DRIVING EXHIBITOR ROI A Consultative Approach 7 Hendrickson Avenue, Red Bank, NJ 07701 800.224.3170 732.741.5704 Fax www.exhibitsurveys.com White Paper THE ORGANIZER S ROLE IN DRIVING EXHIBITOR ROI A Consultative Approach Prepared for the 2014 Exhibition

More information

Target New Customers Across the HVACR, Hydronics, and Plumbing Marketplace

Target New Customers Across the HVACR, Hydronics, and Plumbing Marketplace Nashville Convention Center Nashville, TN Conference & Special Events: September 9-11, 2014 Exhibits: September 10-11, 2014 Target New Customers Across the HVACR, Hydronics, and Plumbing Marketplace HVAC

More information

IT S TIME TO GET PERSONAL

IT S TIME TO GET PERSONAL IT S TIME TO GET PERSONAL CMW AT 2014 NAB SHOW CONFERENCES: APRIL 5 10 EXHIBITS: APRIL 7 10 LAS VEGAS CONVENTION CENTER www.connectedmediaworld.com BOOKING NOW FOR 2014! April 5-10, 2014 CONNECTED MEDIA

More information

ONLINE & DIGITAL Opportunities

ONLINE & DIGITAL Opportunities 2015 AWFS Fair ONLINE & DIGITAL Opportunities DIGITAL BOOTH ONLINE FLOORPLAN PACKAGES Online visitors to the Floor plan, spends on average 4 minutes and 25 seconds viewing the floor plan. STANDARD DIGITAL

More information

indo expo trade show Where Green is the New Gold

indo expo trade show Where Green is the New Gold indo expo trade show Where Green is the New Gold July 11-12, 2015 Denver, Colorado Denver Mart The professional B2B forum for those within the Cannabis Industry to safely and comfortably pursue business

More information

SOLVE FOR X. Find what s next.

SOLVE FOR X. Find what s next. SOLVE FOR X. Find what s next. 1 YOU NEED A PLACE TO GET AHEAD OF COMPETITORS. CUSTOMERS NEED A PLACE TO EXPERIENCE YOUR SOLUTIONS. THESE PLACES ARE ACTUALLY THE SAME PLACE. YOUR SOLUTIONS COULD BE THE

More information

SPONSORSHIP PROSPECTUS AIM MEET WITH HOSPITAL AND HEALTH SYSTEM LEADERS AND DECISION MAKERS TO HELP DRIVE STRATEGIES MEETING THE TRIPLE AIM.

SPONSORSHIP PROSPECTUS AIM MEET WITH HOSPITAL AND HEALTH SYSTEM LEADERS AND DECISION MAKERS TO HELP DRIVE STRATEGIES MEETING THE TRIPLE AIM. 2016 PDC SUMMIT (International Summit & Exhibition on Health Facility Planning, Design & Construction) For health care leaders working in planning, design, and construction. March 20 23, 2016 San Diego,

More information

11 Things You Should Know about the Exhibit Hall

11 Things You Should Know about the Exhibit Hall 11 Things You Should Know about the Exhibit Hall By Christine Hilgert, CMP, Vice President Meeting Expectations, Inc. & Lacey Damico, Sponsorship Development Manager Meeting Expectations, Inc. Meeting

More information

Sponsorship and Marketing Opportunity Packages

Sponsorship and Marketing Opportunity Packages 2016 HEALTHCARE BUSINESS SUMMIT Sponsorship and Marketing Opportunity Packages April 26-28, 2016 Mandalay Bay Resort and Convention Center, Las Vegas, Nevada 2016 Healthcare Business Summit Sponsorship

More information

Exhibit and Sponsorship OPPORTUNITIES

Exhibit and Sponsorship OPPORTUNITIES 2015 Exhibit and Sponsorship OPPORTUNITIES WHAT IS TTX? Sabre Travel Technology Exchange is a one-of-kind-event bringing together travel agencies, developers and suppliers for learning, networking and

More information

IFE Guide to Branding and Traffic Building Programs

IFE Guide to Branding and Traffic Building Programs March 20 22, 2009 Walter E. Washington Convention Center Washington, DC www.ifeinfo.com IFE Guide to Branding and Traffic Building Programs Produced and Managed by: www.mfvexpo.com Updated August 14, 2008

More information