Enterprise Mobility: The New Imperative. Scott Dillon, Industry Principal Mobility 20 June 2011

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1 Enterprise Mobility: The New Imperative Scott Dillon, Industry Principal Mobility 20 June 2011

2 Agenda The World is Changing Again Current State of Mobility What s going on here? Why does my business want/need a mobile platform? What Should You Be Doing? 2011 SAP AG. All rights reserved. 3

3 The World Is Changing Again

4 Opportunities Speed GPS s Reality #1: Information Explosion Inventory Planning COPA Data CRM Data Velocity Customer Transactions Service Calls Mobile Tweets Sales Orders Demand Planning Instant Messages Things 2011 SAP AG. All rights reserved. 5

5 Reality #2: Consumerization of IT Expectation to make decisions in Real Time Operational excellence requires being able to make decisions at moments of risk Product leadership require being able to make decisions at moments of adoption Customers expect business experience to be as satisfying as personal experience Both expect instant, correct answers to any question Requires shift in thought from transactions to interactions. Need to make and deliver offers in real-time. Geoffrey Moore The Future of Enterprise IT From Systems of Record to Systems of Engagement 2011 SAP AG. All rights reserved. 6

6 Speed of Business Change Years It Took to Reach a Market Audience of 50 Million Radio TV Internet ipod Facebook 38 years 13 years 4 years 3 years 2 years Source: Data, Data, Everywhere - The Economist, 2/25/ SAP AG. All rights reserved. 7

7 Current State of Mobility

8 There Are More Mobile Phones Than Toothbrushes (5B vs 2.2B) 2011 SAP AG. All rights reserved SAP AG. All rights reserved. / Page 9

9 Mobile Price/Function WAY Up 1973 Motorola Dynatec Price $19,000 (Adjusted to today s dollars) 2007 Sold 59M iphones Price $99 Apps 1 - Dial tone! Apps 225,000 3B downloads 2011 SAP AG. All rights reserved. 10

10 Data Access Expectations Have Changed Dramatically Documented Volumes Billions Pages indexed 28 K Pages of print 1 B Requests a day 15 Editions Since Second Response 2011 SAP AG. All rights reserved. 11

11 Mobile is White Hot Dramatic Innovation in Devices and Apps 1.7M iphone 4 Devices Sold in 3 Days! (77% Upgrades) Today, 150M Facebook Mobile Users 3M ipads Sold in 80 Days +1B connect to internet on non-pc platforms today Today, ~450K Mobile Apps Corporate Apps accessed via SmartPhones +43% CAGR ( ) * Source: Juniper Research 2011 SAP AG. All rights reserved. 12

12 IT Readiness Here come the devices 2011 SAP AG. All rights reserved. 13

13 Mobilizing the Enterprise Is Complex Ease of Use Device Choice Apps & More Apps! End User Requirements Security Device & App Management Development Tools & TCD/TCO Device and Backend Diversity Enterprise Requirements 2011 SAP AG. All rights reserved. 14

14 Mobility is Changing the Way We Work of all workers will be mobile by 2012*** of the global workforce will be mobile information workers by 2012* *Source: Understanding Information Worker Smartphone Usage, Forrester Research, Inc., November, ** Technology Populism Fuels Mobile Collaboration, Forrester Research, Inc., July, ***IDC SAP AG. All rights reserved. 15

15 What are customers doing?

16 FOCUS AREAS IN MOBILE APPLICATIONS CRM FIELD SERVICE MICRO APPLICATIONS 2011 SAP AG. All rights reserved. 17

17 Sybase Mobile Sales for SAP CRM Activity Management Account & Contact Management Lead & Opportunity Management Analytics & Reporting 2011 SAP AG. All rights reserved. 18

18 Field Service: Old Versus New 1. Mobile field worker sends approval request 2011 SAP AG. All rights reserved. 19

19 Workflow: The old way 1. Mobile field worker sends approval request 2. Manager, at airport, gets notification SAP AG. All rights reserved. 20

20 Workflow: The old way 1. Mobile field worker sends approval request 2. Manager, at airport, gets notification 3. Manager has to wait until he gets online at the hotel to approve request 2011 SAP AG. All rights reserved. 21

21 Workflow: The old way 1. Mobile field worker sends approval request 2. Manager, at airport, gets notification 3. Manager has to wait until he gets online at the hotel to approve request 4. Mobile field worker returns next day to complete repair 2011 SAP AG. All rights reserved. 22

22 Workflow: The new way 1. Mobile field worker sends approval request 2011 SAP AG. All rights reserved. 23

23 Workflow: The new way 1. Mobile field worker sends approval request 2. Manager, at airport, gets workflow notification and instantly approves request, no longer having to wait until he is online at the hotel 2011 SAP AG. All rights reserved. 24

24 Workflow: The new way 1. Mobile field worker sends approval request 2. Manager, at airport, gets workflow notification and instantly approves request, no longer having to wait until he is online at the hotel 3. Mobile field worker receives the approval and proceeds with repair 2011 SAP AG. All rights reserved. 25

25 Windows Mobile 2011 SAP AG. All rights reserved. 26

26 iphone 2011 SAP AG. All rights reserved. 27

27 ipad 2011 SAP AG. All rights reserved. 28

28 Is there a place for MICRO APPS? Human Capital Management Talent Management Workforce Process Management Workforce Deployment Travel Management Financials Financial Supply Chain Management Treasury Financial Accounting Management Accounting Corporate Governance Product Development & Collaboration Procurement Operations: Sales and Customer Service Operations: Manufacturing Product Development Purchase Requisition Management Product Data Management Operational Sourcing Sales Order Management Product Intelligence Purchase Order Management Product Compliance Document Management Contract Management Aftermarket Sales and Service Tool and Workgroup Integration Invoice Management Production Planning Manufacturing Execution Manufacturing Collaboration Shared Service Delivery SAP NetWeaver Enterprise Asset Management Operations: Cross Functions Investment Planning & Design Quality Management Procurement & Construction Maintenance & Operations Environment, Health and Safety Compliance Management Decommission & Disposal Inbound and Outbound Logistics Asset Analytics & Performance Optimization Inventory and Warehouse Management Real Estate Management Global Trade Services Fleet Management Project and Portfolio Management 2011 SAP AG. All rights reserved. 29

29 MICRO APPS Employee Lookup Travel Capture ERP Lookup Consumer Mobile Apps: Simple UI, Single Purpose, Instant Value SAP Vision Instant Value Applications for Enterprise Mobility Value Proposition Instant Development Instant Value Instant ROI 2011 SAP AG. All rights reserved. 30

30 Mobile Enterprise Application Platform Instant Value Applications in the Enterprise Execs Dashboards Contacts Approval Requests Line of Business Managers Approvals Calendars Field Service Time & Expense Task & Business Users CRM Scheduling & Dispatch 2011 SAP AG. All rights reserved. 31

31 What Should You Be Doing?

32 You Need A Strategy By 2013, a typical Fortune 1000 corporation delivering B2E and B2C applications will use at least six different combinations of mobile platform, architecture and development tools* By 2014, 60% of Fortune 1000 corporations will have failed to put a comprehensive mobile strategy in place, leading to considerable overspending *source: Gartner SAP AG. All rights reserved. 33

33 Increasing Mobile Complexity Multiple Platforms, Multiple Systems = Unmanageable Complexity! Hetereogeneous data sources Databases Web Services Software applications Sybase Unwired Platform Android Blackberry iphone Symbian Windows Windows Mobile 2011 SAP AG. All rights reserved. 34

34 Some things just go better together Strawberries and xxx Chocolate Wine and xxx Cheese Eggs and xxx Bacon Beer and xxx Pizza Mobile Applications and xxx Device Management 2011 SAP AG. All rights reserved. 35

35 Managing and Securing The Device Life Cycle Provision Manage Assign group membership and policies Configuring device for connectivity OTA delivery of management client Initial application deployment Secure Establish security policies Initialize power-on password Install and encrypt data on device Install & configure AV, firewall, port/peripheral controls 2011 SAP AG. All rights reserved. 36

36 Managing and Securing The Device Life Cycle Provision Production Manage Assign group membership and policies Configuring device for connectivity OTA delivery of management client Initial application deployment Secure Establish security policies Initialize power-on password Install and encrypt data on device Install & configure AV, firewall, port/peripheral controls Manage Track asset data Update/repair software Monitoring & self-healing Maintain/modify device & app configuration Distribute & update LOB data & files Software license usage and tracking Scheduled and automate activities Remote Control of devices Secure Back-up device data Apply patch and security updates Enforce security policies Monitor/track security violations/threats Compliance activity logging 2011 SAP AG. All rights reserved. 37

37 Managing and Securing The Device Life Cycle Provision Production Manage Assign group membership and policies Configuring device for connectivity OTA delivery of management client Initial application deployment Secure Establish security policies Initialize power-on password Install and encrypt data on device Install & configure AV, firewall, port/peripheral controls Decommission Secure Disable lost/stolen device Remote kill/lock Access violation lock Data fading Disable device, network, application access Decommission Manage Reprovision/reimage device Replacement device-same user Repurposed device Redeploy software assets Restore data (after device kill) Manage Track asset data Update/repair software Monitoring & self-healing Maintain/modify device & app configuration Distribute & update LOB data & files Software license usage and tracking Scheduled and automate activities Remote Control of devices Secure Back-up device data Apply patch and security updates Enforce security policies Monitor/track security violations/threats Compliance activity logging 2011 SAP AG. All rights reserved. 38

38 # Applications and/or Data Sources To MEAP or Not to MEAP? Mobile Enterprise Application Platforms deliver the greatest value for enterprises seeking to deploy a large number of applications to a diverse set of devices Mobile Enterprise Application Platforms Single Platform ADEs Point Solutions & Pre-packaged Applications # Device Types 2011 SAP AG. All rights reserved. 39

39 MEAPs Drive Benefits Now and Provide Strategic Value in the Long Run DELL or Future Shop A Best in Class Mobility Strategy results in a 71% lower TCO compared to poorly implemented mobile solutions. -E Commerce Times, Feb 2010 More than 95% of organizations will be choosing MEAP as their primary mobile development platforms through Gartner 2011 SAP AG. All rights reserved. 40

40 Scotts Question List 1. Devices are coming FACT! 2. Will you support all devices? 3. How will you provide basic device support across multiple platforms? 4. How will you build, deliver and securely deploy applications to all different device types? 5. What will be the first application you deploy? 2011 SAP AG. All rights reserved. 41

41 Thank You!

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