Houston Studemont St / Houston, TX 77007/ / OUTFRONTmedia.com

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1 1600 Studemont St /, TX 77007/ / OUTFRONTmedia.com Customers are at the core of everything we do. We are driven to make it easier to plan, buy, and activate successful advertising programs. We are laser-focused on exceptional customer service and on exceeding customer expectations. We embrace change and take the lead in creating new markets, new formats and new opportunities. We put fresh thinking and innovative approaches to work in all aspects of our business from digital networks, to social and mobile integration, to improved business practices. We are OUTFRONT Media. Always innovating. Always connecting. Always on. Always the right choice. Always.

2 Why Go Out-of-Home? It s Simple That s Where the People Are! According to the 2013 Arbitron Out-of-Home Advertising Study, we are spending even more time out of home more than 89% of U.S. residents aged 18 or older are exposed to Outdoor advertising each day. Outdoor advertising reaches consumers 24/7 during their daily commute, on their lunch break and throughout shopping trips. Out-of-Home is often the last message a consumer receives before making a service or buying decision. Today s consumers are increasingly mobile 70% of their waking hours are spent away from home and with out of home ads whether in their cars, riding mass transit, on foot or at the point-of-sale. OOH advertising reaches almost the entire U.S. adult population each week. 100% 80% 60% 40% 20% 0% 96% Outdoor 61% Commuters Out-of-Home 70% Pedestrians 95% Television 91% Radio 71% Newspaper 67% Internet Nearly three-quarters of Outdoor viewers shop on their way home from work; more than two-thirds make their shopping decisions while in the car and more than one-third make the decision to stop at the store while on their way home all times when Outdoor advertising has the opportunity to influence purchasing and service decisions. Source: Arbitron Out-of-Home Advertising Report, 2013 Why Now? Out-of-home is the LAST mass reach medium. Beyond fragmentation and self selection is an emerging marketplace that is redefining how we interact with media and content. As the traditional media model gets reconfigured, OOH becomes the ONLY mass media choice. We are always there and we are always on. Why OUTFRONT Media? We deliver audience. Our media is targetable by market and demographic, allowing us to pinpoint accurately who you need to reach, and then reach them consistently more than 20 times each month. With our newest media measurement system, TAB OOH Ratings, we are able to further refine our delivery. We deliver service. We are committed to delivering research and information that helps tailor a program to achieve your marketing objectives. We are committed to the after-sale, following your program through to success. We deliver America. Whether it s bulletins in suburban communities, transit shelters and bus kings in our urban centers, rail displays in transportation systems that connect bedroom communities to commercial centers, high-impact digital billboards, or standard billboards on highways entering or leaving major cities, we have you covered., TX 77007

3 National In-Car Study 18 1/2 Hours per week on the road! Billboards move consumers to action!** On a roadside billboard, have you ever learned of... 3:00 2:52 an event 58% 2:07 a store* 50% 2:00 a restaurant* 58% a phone number 26% 1:00 a website address 28% a radio tune-in 44% 0:00 Typical Weekday Typical Weekend a TV show tune-in 33% How much time in hours or minute do you spend combined, either driving or riding as a passenger in any vehicle, on a typical weekday/weekend? Results displayed in hours: minutes 0% 25% 50% *and visited establishment 75% Buses & Shelters get attention!** On a roadside billboard, have you ever learned of... 0% public bus, not including a school bus? bus stop? taxi cab? 38% 47% 59% 25% 50% 75% 100% 31% Increase in time spent in car. 71% of travelers notice Billboard Ads.* Workers shop on their way home.** From work to... 3:00 31% Increase 2:52 fast-food restaurant a sit-down restaurant 22% 44% 2:00 1:00 0 2: During our 2003 national in-car media survey, Arbitron found that Americans averaged 2 hours and 11 minutes in their cars during an average weekday; in 2009, Americans are reporting spending 2 hours and 52 minutes in their cars per weekday a 31% increase. Most of the Time 28% Each Time 9% Almost Never 16% Sometimes 34% Never 11% 0% a grocery store a drug store a convenience store a dept. store a Big Box store 32% 53% 58% 63% 82% 25% 50% 75% 100% Base: United States residents aged 18 or older who have traveled in any vehicle in the past month. ** Based on respondents that noticed ads. Source: Arbitron National In-Car Study 2009, TX 77007

4 Out of Home Creates Awareness! 7 out of 10 Adults say that they ve seen an OOH ad in the past month And among those who have seen an OOH ad: 70% 58% 55% 41% Say OOH is very, or somewhat likely, to influence a purchase. Search the web as a direct result of seeing an ad. Use mobile /social media to share information while viewing an OOH ad. Are more likely to learn about the brand being advertised. Source: Touchpoints USA Billboard Study, 2012, TX 77007

5 Moving Consumers to Action! 7 out of 10 Adults say that they ve seen an OOH ad in the past month And among those who have seen an OOH ad: 40% viewed a DIRECTIONAL ad 40% 40% 39% WATCHED a TV program advertised visited a RESTAURANT advertised TALKED about a product advertised 33% ATTENDED an event advertised 29% 28% shopped a SALE in-store that week Source: Arbitron OOH Industry Report, 2013, TX shopped a SALE online that week 26% visited a WEBSITE that was advertised 26% IMMEDIATELY visited business 18% CALLED a phone number advertised

6 OOH: A Return On Your Investment $4.00 It s Simple That s Where the People Are! The British media research firm Brandscience analyzed over 600 econometric case studies to gauge the impact of out-of-home on sales results. The information is used to provide insights about how out-of-home advertising works relative to other media, independently and in synergy with other media. Brandscience found for each dollar spent on out-of-home advertising, an average of $2.80 was received in sales. Television and print advertising have a lower ROI, yet receive a greater share of the dollars in the average media mix. Sales ROI $3.50 $3.00 $2.50 $2.00 $1.50 $1.00 $.50 $2.43 TV $2.41 PRINT $2.80 OOH $3.14 RADIO $3.38 ONLINE $- Research studies have repeatedly shown that OOH significantly lowers the cost of advertising. To reach 1,000 people, online can cost up to $17.50 per thousand impressions, magazines can cost up to $21.00 per thousand. At $3.38-$8.65 per thousand impressions, OOH delivers the same audience at significantly lower costs. Only radio comes anywhere close. Using out-of-home in combination with other media improves the retention of a campaign s advertising message. This works particularly well for television and online advertising. $50.00 $40.00 Broadcast Cable Magazines Newspapers 18 Television Internet $30.00 $20.00 $10.00 $0 OOH Source: OAAA.org, 2013 Radio Shelter Poster Bulletin Network Spot Online Search Sites Portal Sites General Content Business Content, TX Spot TV - Early Eve. Network TV - Prime Spot TV - News Spot TV - Prime Network Interconnect Zoned Spot Newsweeklies Men s Interest Women s Fashion Business Daily Business Message Decay Rate (Days) Without OOH With OOH

7 Increase Your Reach! According to a 2012 survey conducted by Touchpoints USA, when OOH is added to a media plan, it can increase reach by 18% for TV and up to 45% for Radio. +18% +45% +68% +212% +316% TV Radio Web Social Mobile App Source: Touchpoints USA Billboard Study, 2012 Out-of-home media delivers more online activity per advertising dollar spent compared to other offline media Television Radio Newspaper/Magazine Out-of-Home Source: Arbitron OOH Industry Report, Studemont St, TX Search Facebook Twitter

8 Top 50 Market Coverage Market indicates OUTFRONT media available indicates new VW media available, TX CBSA Population Age 18 + Bulletins/ Walls Posters/ Jr. Posters Commuter Rail/ Subway New York, NY / North Jersey & Central Jersey 15,542,241 Los Angeles-Long Beach, CA 10,097,604 Chicago, IL-IN-WI 7,240,935 Dallas-Ft. Worth-Arlington, TX 5,021,427 Philadelphia, PA-NJ-DE-MD / South Jersey 4,685,125 Miami-Ft. Lauderdale, FL 4,630,257 -The Woodlands, TX 4,618,841 Washington, DC-VA-MD-WV 4,586,521 Atlanta, GA 4,151,743 Boston-Cambridge-Newton, MA-NH 3,719,611 San Francisco / Oakland / 3,581,937 San Jose, CA Detroit-Warren-Dearborn, MI 3,304,083 Phoenix-Mesa-Scottsdale, AZ 3,291,338 Riverside, CA 3,198,983 Seattle-Tacoma-Bellevue, WA 2,801,694 Buses Street Furniture Minneapolis - St. Paul, MN 2,619,027 San Diego-Carlsbad, CA 2,482,234 Tampa-St. Petersburg (Sarasota), FL 2,295,936 Baltimore-Columbia-Towson, MD 2,160,112 St. Louis, MO-IL 2,154,121 Denver-Aurora-Lakewood, CO 2,048,026 Pittsburgh, PA 1,903,671 Portland-Vancouver, OR-WA 1,787,126 Wrapped Media Lifestyle Centers

9 Top 50 Market Coverage Market CBSA Population Age 18 + Bulletins/ Walls Posters/ Jr. Posters Orlando-Kissimmee-Sanford, FL 1,761,904 Charlotte-Concord, NC-SC 1,755,360 San Antonio-New Braunfels, TX 1,693,865 Sacramento-Roseville, CA 1,692,858 Cincinnati, OH-KY-IN 1,618,382 Cleveland-Elyria,OH 1,600,000 Kansas City, MO-KS 1,542,644 Commuter Rai/ Subway Buses Street Furniture Las Vegas-Henderson-Paradise, NV 1,534,839 Columbus, OH 1,493,736 San Jose-Sunnyvale, CA 1,471,292 Indianapolis-Carmel-Anderson, IN 1,458,887 Wrapped Media Lifestyle Centers Austin-Round Rock, TX 1,432,156 Nashville-Davidson, TN 1,342,734 Virginia Beach, VA-NC 1,326,944 Providence-Warwick, RI-MA 1,269,798 Milwaukee-Waukesha, WI 1,196,260 Jacksonville, FL 1,074,558 Memphis, TN-MS-AR 1,005,686 Oklahoma City, OK 994,106 Louisville, KY-IN 968,041 Richmond, VA 965,375 New Orleans-Metairie, LA 960,471 Hartford-West Hartford, CT 957,210 Raleigh, NC 908,951 Buffalo-Cheektowaga, NY 899,003 Birmingham-Hoover, AL 873,778 Rochester, NY 849,624 indicates OUTFRONT media available indicates new VW media available, TX (713) / OUTFRONTmedia.com

10 Overview is the seat of Harris County and an economic center of the -Sugar Land-Baytown metropolitan area. Nicknamed Space City, the world's energy leader, and is a vibrant technical community. It serves as headquarters to over 25 Fortune 500 companies including Halliburton and Baker Hughes. is also home to NASA Space Center where the Mission Control Center is located. is home to the Texas Medical Center which is the world's largest concentration of healthcare and research institutes. With bulletins and digital bulletins, OUTFRONT Media impacts 95% of the total population, including Downtown, the Medical Center, The Galleria and the highly visited Galveston Island. This translates into more opportunities for outdoor signage and billboard advertising in and who better to pick than OUTFRONT Media! Deliver your message to the masses where they shop, eat and gather with strong presence of outdoor media in. OUTFRONT Media can provide you with out-of-home advertising solutions. Reach busy commuters everywhere from key highways and intersections to primary and secondary roadways with high impact static or digital billboard options. When you opt for static or digital billboards in with OUTFRONT Media, you are certain to attract attention from your key audience and create buzz for your brand. Market Demographics: Population (18+): 4,618,841 CBSA HHI $100K+: 25.05% College Educated (4+ yrs): 28.55% White Collar Occupation: 60.05% Blue Collar Occupation: 23.25% Race & Ethnicity: White: 37.87% Asian: 6.66% AA/B: 16.32% Hispanic:37.19% Available Products: Digital Bulletins Bulletins 8 Faces 1,171 Faces Source: Census Data, -The Woodlands, TX CBSA, 2014 update Market In Motion: Drove alone to any place (wk): 88.5% Traveled 200+ miles (wk): 32.8% Spent 30+ minutes traveling to work one way: 21.9% Walked 3+ miles town/city (wk): 18.1% Source: Scarborough Research 2013, CBSA, Release 1-12 month study, TX 77007

11 Points of Interest Major Points of Interest: Children's Museum Contemporary Art Museum Fine Arts Museum Museum of Medical Health History Museum of Natural Science Theater District NASA Space Center Kemah Boardwalk The Strand Historic District Battle Ship of Texas State Park The Zoo NASA's Lyndon B Johnson Space Center Holocaust Museum Hermann Park Terry Hershey Park Lake Park Memorial Park Sesquicentennial Park Discovery Green Sam Park Local Events: Livestock Show and Rodeo Pride Parade Greek Festival Art Car Parade Auto Show International Festival Bayou City Art Festival Major Headquarters Baker Hughes BP America Headquarters Dynegy Halliburton Landry's Restaurant, Inc. Pappas Restaurants Shell U.S. Oil Division United Space Alliance Professional Sports Teams: Texas - NFL Rockets - NBA Dynamo - MLS Astros - MLB Colleges/Universities: University of Rice University Texas A&M University Baylor Medical Baptist University St. Thomas University UTMB Community College Shopping Centers/Nightlife: Downtown Montrose Area Marque Center Shepherd Square Washington Ave Galveston Island/Moody Gardens Premium Outlets Mid-Town Katy Mills The Fountains Kemah Boardwalk Lake Conroe Rice Village The Galleria Uptown Park Convention Centers: George R Brown Convention Center NRG Stadium NRG Park BBVA Compass Stadium 1600 Studemont St, TX 77007

12 Digital Bulletins Dynamic. Relevant. Impact. What advertising opportunities are on digital bulletins? These bright and bold digitals allow an advertiser to display their ad for a spot 8 seconds on a :64-second loop. With messages that are easily changed, advertisers can day-part segments of their campaign making messages not only relevant but timely. How can the digital bulletins connect with consumers? Utilizing Twitter, Facebook, and other social media sites to connect with your customers by announcing news, events, contests, giveaways. Keep consumers updated in real time on digital billboards. Why are digital bulletins valuable to advertisers? Advertising with one of our digital billboards is a great opportunity to stand out from the crowd. Production costs are no longer an issue. Digital billboards allows the advertiser to change copy within minutes without any printing or installation costs. Product Information: LED Display Size: 14 H x 48 W Spot Length: :08 seconds Coverage: See next page for complete coverage, TX 77007

13 Digital Bulletins Coverage 1600 Studemont St, TX (713) / OUTFRONTmedia.com

14 Digital Bulletins Beaumont Coverage 1600 Studemont St, TX (713) / OUTFRONTmedia.com

15 Static Bulletins Exposure. Presence. Impressions. What advertising opportunities are on static bulletins? Brands are built on our roadways with buzzworthy advertising on static bulletins. Billboards act as guides, directing us to hotels, eateries and amusements. Static billboards help consumers find businesses, and help businesses find customers. How can static bulletins connect with consumers? Static bulletins are one of the greatest ways to impact the increasingly mobile population and to communicate your message to the masses. Month long presence and tremendous visibility to vehicular traffic impacts commuters on the go and influences purchase decisions Product Information: 14 H x 48 W Odd Sizes Sizes vary by location Extensions available Coverage: See next page for complete coverage Why are static bulletins valuable to advertisers? Your message generates ultimate brand awareness. Static billboards offer a vibrant creative canvas to make a major splash in the market that is sure to catch the attention of daily commuters., TX 77007

16 Static Bulletins Coverage, TX 77007

17 1600 Studemont St /, TX / / OUTFRONTmedia.com STAY CONNECTED! youtube.com/user/outfrontmediausa facebook.com/outfrontmediausa pinterest.com/outfrontmedia/ twitter.com/outfrontmediaus instagram.com/outfrontmediausa/ plus.google.com/+outfrontmediausa1