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<Insert Picture Here> Oracle bemutatkozás Fekete Zoltán Oracle üzleti intelligencia és adattárház termékmenedzser

Oracle Corporation 2007 Legnagyobb vállalati szoftver szállító 18 milliárd $ bevétel, FY07 4 milliárd $ K+F, FY07 300 000 ügyfél 37 500 alkalmazások ügyfél 190 000 kkv ügyfél! 74 000 alkalmazott; 7 500 support 19 100 partner 9 000 ISV 145 országban

30 Years of Continuous Innovation Total Recall SOA Suite Audit Vault Apps Integration Arch 2000 Business Process Mgmt Self Managing Database Grid Computing Oracle Data Guard Real Application Clusters First Comprehensive CRM Suite 1990 s Flashback Query First Internet Applications Built-in Java VM Partitioning Support Full Applications Implementation Methodology Industry-Specific Business Applications Object Relational Support Multimedia Support 1980 s Data Warehousing Optimizations First Unix-Based Applications Parallel Operations Distributed SQL & Transaction Support Cluster & MPP Support Multi-version Read Consistency Client/Server Support Platform Portability Commercial SQL Implementation 1970 s

Adatbázis kezelő Köztes-szoftver Alkalmazások Database Application Server E-Business Suite Real Application Clusters SOA / Integration PeopleSoft Enterprise Business Intelligence Siebel Content Management JD Edwards Partitioning OLAP and Data Mining Security Spatial Oracle Lite Times Ten Identity Management Data Hubs Collaboration Services Java Development Tools Enterprise Performance Management Oracle Retail i-flex Communications Billing Utilities ProfitLogic G-Log

Leader in Key Markets Enterprise Performance Management Business Analytics Database Database Share on Linux Supply Chain Management CRM Retail Communications Human Capital Management Financial Services Public Sector Professional Services

Oracle Fusion Middleware

Forrester Wave : Business Performance Solutions, Q4 2007 The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester Research, Inc. The Forrester Wave is a graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change. Source: The Forrester Wave : Business Performance Solutions, Q4 2007 Paul Hamerman, October 10, 2007 http://www.oracle.com/corporate/analyst/reports/infrastructure/index.html#bi

IDC: Business Analytics Market - 2006 Source: IDC, 'Worldwide Business Analytics Software 2006 Vendor Shares,' Oct 2007, Doc #208699 IDC counts software license and maintenance in their revenue estimates IDC derives their numbers independently, without validation from Oracle

Oracle Positioned in Leaders Quadrants Magic Quadrant for Business Intelligence Platforms, 2008 Magic Quadrant for CPM Suites, 2007 Magic Quadrant for Data Warehouse Database Management Systems, 2007 The Magic Quadrant is copyrighted 2008 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. These Magic Quadrant graphics were published by Gartner, Inc. as part of larger research notes and should be evaluated in the context of the entire reports. The Gartner reports are available upon request from Oracle. Sources: Gartner, Inc., Magic Quadrant for Business Intelligence Platforms, 2008 by James Richardson, Kurt Schlegel, Bill Hostmann, Neil McMurchy, 1 February 2008 Gartner, Inc., Magic Quadrant for CPM Suites, 2006 by Nigel Rayner, Neil Chandler, John E. Van Decker, 19 December 2007 Gartner, Inc., Magic Quadrant for Data Warehouse Database Management Systems, 2007 by Donald Feinberg and Mark A. Beyer, 10 October 2007

Gartner: Magic Quadrant for Business Intelligence Platforms, 2008 The Magic Quadrant is copyrighted 1 February 2008 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available upon request from Oracle. Source: Gartner, Inc., Magic Quadrant for Business Intelligence Platforms, 2008 by James Richardson, Kurt Schlegel, Bill Hostmann, Neil McMurchy, 1 February 2008.

Gartner: Magic Quadrant for CPM Suites, 2007 The Magic Quadrant is copyrighted 19 December 2007 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available upon request from Oracle. Source: Gartner, Inc., Magic Quadrant for CPM Suites, 2007 by Nigel Rayner, Neil Chandler, John E. Van Decker, 19 December 2007.

Gartner: Magic Quadrant for Data Warehouse Database Management Systems, 2007 The Magic Quadrant is copyrighted 10 October 2007 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available upon request from Oracle. Source: Gartner, Inc., Magic Quadrant for Data Warehouse Database Management Systems, 2007 by Donald Feinberg, Mark A. Beyer, 10 October 2007.

Oracle #1 in Financial Performance and Strategy Management Applications - IDC 2006 Pro Forma Market Shares 2006 Pro Forma FPSM Apps Revenues Oracle 27% ORCL Other 35% 468 SAP 301 COGN Infor SAP/BOBJ 17% SAS 164 109 99 SAS 6% Infor 6% Cognos/Applix 9% Source: IDC, 'Worldwide Financial Performance and Strategy Management Software 2006 Vendor Shares, Oct 2007, Doc #209241 IDC counts software license and maintenance in their revenue estimates IDC derives their numbers independently, without validation from Oracle 2006 Total Market: $1.76B 2005-2006 Growth: 10.1%

Hyperion/Oracle 3X Lead in CPM Market Share According to Gartner Dataquest 2006 Worldwide CPM Apps Market Shares Hyperion/Oracle 28% 2006 Worldwide CPM Apps Revenues HYSL/ORCL Others 42% 435 COGN 137 SAP Cognos 9% Infor SAS SAS 6% 126 109 99 SAP 8% Infor 7% Source: Gartner Dataquest, Market Share: CPM Suites Software Worldwide, 2006, Composite View, by Dan Sommer and Neil Chandler Gartner defines total software revenue as revenue generated from new licenses, updates, subscriptions and hosting, technical support, and maintenance. 2006 Total Market: $1.55B 2005-2006 Growth: 20.2%

Hyperion/Oracle Gaining Share in BI Platforms According to Gartner Dataquest 2006 Worldwide BI Platform Market Shares 2006 Worldwide BI Platform Revenues BOBJ 19% Other 23% BOBJ 870 SAS SAS 14% ORCL 6% 666 COGN 621 MSFT 460 SAP 383 HYSL HYSL 7% ORCL SAP 8% 109 99 COGN 13% MSFT 10% Source: Gartner Dataquest, Market Share: BI Platforms Software Worldwide, 2006, by Dan Sommer, Colleen Graham, Bhavish Sood, Bill Hostmann and Kurt Schlegel Gartner defines total software revenue as revenue generated from new licenses, updates, subscriptions and hosting, technical support, and maintenance. 2006 Total Market: $4.65B 2005-2006 Growth: 14.9%

Oracle s Differentiators in EPM Comprehensive Solutions and Architecture Most complete performance management applications Broadest coverage of pre-packaged BI applications Most comprehensive semantic layer Hot Pluggable into Any Environment Open to Oracle and non-oracle platforms and applications Modular system that can plug and play with IT infrastructure Leverages Fusion Middleware Power Beyond Dashboards Most powerful business analytics server Only integrated master data management technology Easy to use financial and predictive modeling

Management Excellence Provides Competitive Advantage SMART All organizations have access to the same data. The difference is in insight: deeper and faster than the competition. Call to Action: RATIONALIZE AGILE Insight needs to be actionable. Even more important than being fast, is being agile: implementing changes throughout the organization. Call to Action: INTEGRATE ALIGNED To optimize results alignment across the value chain is needed. Organizations must leverage the contributions of all stakeholders, while fulfilling their requirements. Call to Action: SHARE