Veera Bhatiasevi (Assistant Professor) Office Telephone: 0-24410648-9, Ext 1213 E-mail: veera.bha@mahidol.ac.th



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Veera Bhatiasevi (Assistant Professor) Office Telephone: 0-24410648-9, Ext 1213 E-mail: veera.bha@mahidol.ac.th EDUCATION PhD in Management Area of Specialization: Management of Technology Institution: Asian Institute of Technology (AIT) Year: 2008-2012 Scholarship: Royal Thai Government and Mahidol University Master s degree in Information Systems Institution: Hawaii Pacific University Year graduated: 1999 Bachelor s degree in Computer Science Institution: Hawaii Pacific University Year graduated: 1998 TEACHING EXPERIENCE UNDERGRADUATE LEVEL [Apr 2000 - Present] [Jan 2000 - Present] Mahidol University International College (MUIC) BBA International Program Position: Program Director - Information Systems Major, Full-Time Lecturer Lectured in Management Information Systems, Fundamentals of Computer Systems and Computers in Management with main emphasis on the advanced use of Microsoft Excel, Access and Powerpoint. Developed curriculum for information systems major, update course descriptions and course outlines, academic year plan. Supervised senior BBA students on their independent study/research in information systems, and provided academic advice and guidance to students. Interviewed students applying for the BBA program. Thammasat University BBA International Program Position: Adjunct faculty member Lectured in Management Information Systems Principles of Information Systems and End-User Application Development Language. Interviewed students applying for the BBA program. 1

[Aug 2000 Dec 2000] Dusit Thani College Position: Part-time lecturer Lectured in Introduction to Computers. TEACHING EXPERIENCE GRADUATE LEVEL [May 2010 Present] [July 2007 Present] Mahidol University International College (MUIC) MBA International Program in Business Modeling and Analysis Position: Lecturer Lectured in Business Skills. Interviewed students applying for the MBA program. Thammasat University International MBA (IMBA) program Position: Adjunct faculty member Lectured in Intensive Business Tools. Interviewed students applying for the IMBA program. Advised students on the market research projects. CORPORATE TRAINING [March 2013] [July 2003] [Sep 2001] NEC Corporation (Thailand) Position: Guest Lecturer/Trainer Topics presented (in English) Trained senior managers on the topic of tools, techniques, and strategies for effective presentations. Trained senior managers on the basics of public speaking. Phayathai Hospital Position: Guest Lecturer/Trainer Topics presented (in Thai) Lectured doctors, nurses, and accountants on the advanced use of Microsoft Excel. United Nations (UN-ESCAP) in Ho Chi Minh City, Vietnam Position: Guest Lecturer /Trainer Topics presented (in English) Infrastructure of Information Systems and the importance of information systems to organizations. Infrastructure of Electronic Commerce and the importance of Electronic Commerce to organizations. 2

RESEARCH PUBLICATIONS 1. Bhatiasevi, V. and Krairit. D. (2013). Acceptance of Open Source Software amongst Thai Users: An Integrated Model Approach. Information Development, 1 18 [Indexed in ISI with 0.205 impact factor, and in SCOPUS]. 2. Pholphirul, P. and Bhatiasevi, V. (2012). Challenges and Obstacles of Small and Medium Enterprises Under a Creative Economy: The Case of Thailand. International Business Management, Vol 6, pp 356-368 [Indexed in SCOPUS]. 3. Bhatiasevi, V. (2011). Acceptance of E-Learning for Users in Higher Education: An Extension of the Technology Acceptance Model. Social Sciences, Vol 6, Issue 6, pp 513-520 [Indexed in SCOPUS]. 4. Bhatiasevi, V. and Chiaravutthi Y. (2011). The Battle for World Wide Web Dominance: In Search of Network Externalities. International Business Management, Vol 5, No 2, pp 66-75. [Indexed in SCOPUS]. 5. Bhatiasevi V. (2010). The Race towards a Knowledge Based Economy: A Comparative Study between Malaysia and Thailand. International Journal of Business and Management, Vol 5, No 1, pp 114-122. 6. Pholphirul, P. and Bhatiasevi, V. (2009). Why Thai SMEs do not Register for IPRs?: A Cost-Benefit Comparison and Public Policies. Interdisciplinary Journal of Contemporary Research in Business, Vol 1, No. 8, pp 22-48. CONFERENCE PRESENTATIONS 1. Acceptance of open source software among Thai users: an integrated model approach. Presented at Harvard University, USA, May, 2012. 2. Challenges and Obstacles of Small and Medium Enterprises under a Creative Economy: The Case of Thailand. Presented at the International Journal of Arts and Sciences Conference at the American University of Rome, Italy, October, 2011. 3. The Battle for World Wide Web Dominance: In Search of Network Externalities. Presented at The 5 th International Conference on Internet and Web Applications and Services at Barcelona, Spain, May, 2010. 4. Why Thai SMEs do not register for IPRs?: A Cost-Benefit Comparison and Public Policies. Presented at the Confronting the Challenge of Technology for Development: Experiences from BRICS at Oxford University, England, May, 2008. 5. Grading by curve. Fairness or simplification? Presented at the Academic Business Conference at Prince of Songkla University, Phuket, Thailand, October, 2002. 3

OTHER PROFESSIONAL EXPERIENCES [December 2008] [November 2006] National Science and Technology Development Agency (NSTDA) Preliminary-round judge of NSTDA Idea to Product 2008 Case Competition. King Mongkut s University of Technology, Thailand. School of Information Technology Program Committee and Paper Reviewer for the 5th International Conference on E-Business. [Jan 1998 Sep 1999] Hawaii Pacific University, USA Position: Tutor Coordinator Tutored students in the areas of computers, specializing in C++, Java, Visual Basic, and Microsoft Word, Excel, Access, Powerpoint and Project. Conducted ongoing training and orientation for continuing tutors. Administered English and Math placement tests for continuing and new students. NEWSPAPER ARTICLES (in Thai) 1. SME ก บเศรษฐก จสร างสรรค กรณ ศ กษาของประเทศไทย (2) ว นท 19-21 ต ลาคม 2554 และ SME ก บเศรษฐก จสร างสรรค กรณ ศ กษาของประเทศไทย (1) ว นท 15 18 ต ลาคม 2554 2. Data Analytics ว เคราะห ข นเทพ ราคาค ยหร อของจร ง (2) ว นท 27 29 กรกฎาคม 2554 และ Data Analytics ว เคราะห ข นเทพ ราคาค ยหร อของจร ง (1) ว นท 23 26 กรกฎาคม 2554 3. พาท สารส น (ด ง) และออนไลน ค ปองช วยได จร งหร อ (2) ว นท 5-8 ก มภาพ นธ 2554, สยามธ รก จ, ธ รก จ ส จ ป ล และ พาท สารส น (ด ง) และออนไลน ค ปองช วยได จร งหร อ (1) ว นท 2-4 ก มภาพ นธ 2554, สยามธ รก จ, ธ รก จ ส จ ป ล 4. ว นเก ดน นส าค ญไฉน ว นท 6-9 พฤศจ กายน 2553, สยามธ รก จ, ธ รก จ ส จ ป ล 5. คนจน-คนรวย ก บความเหล อมล าทางเทคโนโลย ว นท 19-22 ม ถ นายน 2553, สยามธ รก จ, ธ รก จ ส จ ป ล CLASSES TAUGHT 1. Computers in Management 2. Management Information Systems 3. Fundamentals of Computer Systems 4. Information Systems in Business 5. Electronic Commerce 4

6. End-User Application Development Program 7. Principles of Information Systems 5