Marketing and Membership HAA Asia-Pacific Club Leaders Meeting 2013 Kuala Lumpur, Malaysia
(Umbrella Organization) Harvard Yard Club of Korea HKS Korea Alumni Association HBS Korea Alumni Association Korean Harvard Law Club Harvard Graduate School of Education Club of Korea Harvard GSD Korea Harvard GSAS Korea Harvard AMP Club of Korea 2
Vision and Values Contribution to Advance Harvard s Leadership for Prosperity and Peace of Korea and Asia 1. Sharing Information, experiences and advices 2. Support Students, faculties, Harvard, HAA and members 3. Solidarity Inter & intra Clubs/SIGs and overseas alumni 4. Scale Expansion in quality and quantity 5. System Offline/online activities and interconnection 3
Membership Programs Currently, 1,100 Harvard alumni in alumni directory Membership Programs - members/non-members and new/existing members including Annual year ending party, Harvard Club Chairs Meeting and ad hoc activities Special occasion - events with Harvard executives, professors and international & domestic prominent guests etc. Shared interest groups culture, entrepreneurship, media and public service etc. Publication and update of alumni directory 4
Marketing Activities Offline and Online Marketing Harvard alumni Marketing, itself Marketing s activities Marketing individual Club of Korea s activities Marketing cross Club activities - HKS, HBS and HLS etc. Marketing HAA activities Marketing with other universities - Harvard-Yale Emails and SMS messages Web site http://clubs.harvard.edu/olc/pub/haa/university/home.jsp?shortname=hckorea Facebook http://www.facebook.com/#!/groups/hkskr and http://www.facebook.com/#!/groups/121569277922741 5
Korea and Harvard Special Ties The 1 st President of Republic of Korea, Rhee, Syngman Master of Arts, Harvard University in 1910 (1875-1965) 6
Korea in 2013 The 18 th President of Republic of Korea, Park Geun-hye 7
Korea in 2013 At the Inauguration Ceremony 8
Korea in 2013 More at the Inauguration Ceremony Leading horse dancing Crowd horse dancing 9
Korea and Harvard Special Ties President of Republic of Korea, Park Geun-hye s address at JFK Jr. Forum of Harvard Kennedy School (Feb. 12, 2007) Korea in the 21 st Century: Challenges and Prospects Today I had an opportunity to drop by a memorial chapel in the campus. There I saw a list of names engraved on a plaque. Those were the names of Harvard students who died fighting in the Korean War. The freedom and prosperity enjoyed by the Korean people today was gained through the blood shed by your brave alumni. 10
Korea and Harvard Special Occasion The 28 th President of Drew Gilpin Faust, President of Harvard University and Lincoln Professor of History in Seoul, Republic of Korea 6:30 pm, Mar. 21, 2013 Reception and Dinner at Lotte Hotel Seoul Hosted by Harvard Alumni Assocation. and Harvard Yard Club of Korea 11
Korea and Harvard Special Occasion Jorge I. Domínguez, Antonio Madero Professor for the Study of Mexico, Vice Provost for International Affairs, special advisor for international studies to the Dean of the Faculty of Arts and Sciences, and Chairman of the Harvard Academy for International and Area Studies and Sun Joo Kim, Director of the Harvard Korea Institute and Harvard- Yenching Professor of Korean History in the Department of East Asian Languages and Civilizations (March 13, 2012. Hotel Shilla and 2010) 12
Korea and Harvard Special Occasion A celebration event for recognition of UN Secretary General Ban, Ki-moon, 2012 Laureate of Seoul Peace Prize The only international peace award of Republic of Korea, which as been made to commemorate the 24 th Seoul Olympics in 1988 (Oct. 31, 2012. Westin Chosun Hotel) 13
Korea and Harvard Special Occasion Conversation about JUSTICE With Michael Sandel, Anne T. and Robert M. Bass Professor of Government, Harvard University (June 3, 2012, Westin Chosun Hotel) 14
Membership Annual Membership Meeting Annual year ending party aims to gather all members with their families and guests across various Clubs of Korea in order to culminate each year and raise awareness of Harvard in Korea (Dec. 1, 2012. Westin Chosun Hotel) Kathleen Stephens, Master degree, Harvard University Former US Ambassador to South Korea (Dec. 5, 2009. Westin Chosun Hotel) 15
Membership Special Speakers in Events Han, Duck-soo, Former Prime Minister Chairman & CEO of KITA (Korea International Trade Association) Ph.D. GSAS 1984 Bahk, Jae-wan, Former Minister of Strategy and Finance MPP 1988 Harvard Kennedy School Ph.D. 1992 Hong, Suck-woo, Former Minister of Knowledge Economy MPA 1987 Harvard Kennedy School 16
Membership - Cross Club Activities 2012 Harvard Club Chairs Meeting in September 14, 2012 2013 Harvard Club Chairs Meeting in March 8, 2013 2012 Asia-Pacific Club Leaders Meeting in Kyoto, Japan by Secretary of, Hwang, Jong-gyu Harvard Kennedy School-Harvard Business School Connection (2011 and March 29, 2012 at COEX Intercontinental Hotel) 17
Membership Philanthropy and Volunteering English coaching volunteering by Harvard students and alumni A special fundraising event for Asian University for Women (AUW), the joint event between Harvard and Yale Jan. 31, 2013. Hilton Hotel Keynote speech by Mrs. Cherie Blair, the first Chancellor of the AUW Organized by Mr. Young Joon Kim, Chairman of AUW Support Foundation JD 83, HAA Director for Asia 18
Marketing Students and Parents Harvard Book Prize Seoul Global High School Korean International School Hankuk Academy of Foreign Studies Publication by Harvard alumni Planning Speech Tour: Memories in Harvard Sharing experiences and memories in Harvard by alumni to elementary, middle and high school students Special Group: Caring and Sharing Parent group gathering for parents who have children attending Harvard 19
Korea and Harvard for the Future Korea s Growing Role in Asia Pacific and Harvard Contribution to advance Harvard s leadership for prosperity and peace of Korea and Asia by sharing vision and achieving solidarity based on networked system, expanding scale and dedicated support Challenges for Asia Sustainable economic growth Regional cooperation Democracy and human rights Green growth and energy Cultural communication Vision for Future Openness Integration Transparency Innovation Sharing 20
Thank You! President: Dr. Park, Jin Founder and Executive President of Asia Future Institute Founder and Chairman, Asia Vision Forum MPA 1985, Harvard Kennedy School Email: koreaparkjin@gmail.com Secretary: Hwang, Jong-gyu Director of Korea Monorail Co. Ltd. MPA 2004, Harvard Kennedy School Email: jghwang@monorail.co.kr Vice Secretary: Angela Joo-Hyun Kang Founder and Executive President of GCEF(Global Competitiveness Empowerment Forum) MCMPA 2006 & Asia Program Fellow 2008, Harvard Kennedy School Email: angela514k@g-cef.org 21