Candidate Brief. Events Fundraising Officer. June 2016

Transcription

1 Candidate Brief Events Fundraising Officer June 2016

2 Dear Candidate, Thank you for the interest you have shown in the role of Events Fundraising Officer. This is a great opportunity to join our Events and Community Fundraising Team and support a small portfolio of varied and dynamic fundraising events. The role is fast paced, varied and exciting and will give you the opportunity to work with one of the world s leading NGOs. Our small, but well-formed team is responsible for raising vital funds through Events and Community Fundraising. You will play a key part in the success of our events, including our female focussed campaign Walk In Her Shoes and our 26 mile multi-activity corporate focussed Construction Challenge. You will be a vital part of the team, responsible for supporting the organising of events, recruitment and fostering ongoing relationships with event participants. You will work very closely with all of the members of the team who have specialist areas, to assist in bringing the events together and maximising their success. We are looking for a confident individual with enthusiasm for fundraising who is able to meet deadlines and targets, you will be focussed, efficient and work well as part of a team. You will be passionate about international development and able to tailor complicated messages and deliver them to different audiences with a varied understanding of our work. During event season you will be a key part of the delivery team, this will often mean up to 3 nights away in the event location to assist with preparation and delivery. We hope after reading this brief, you feel you have the right skills and experience. If so, we would encourage you to make an application. Kathryn Betts Head of Events & Community Fundraising

3 Background Information CARE is one of the world s leading humanitarian and development organisations. Founded nearly 70 years ago with the CARE package, CARE now fights poverty and injustice in 84 countries and has built up a strong reputation for innovation and impact. CARE s programmes focus on achieving lasting change by tackling the underlying causes of poverty and strengthening the capacities of poor communities to help themselves. In everything we do, CARE places special focus on gender issues and working alongside poor women and girls because, equipped with the proper resources, women have the power to help whole families and entire communities escape poverty. Women are a vital part of CARE s community-based efforts to improve food and nutrition security; protect life and resilience in humanitarian crisis; increase access to quality healthcare and education and expand economic opportunity for all. CARE helps poor people have a greater say about the decisions and policies that affect their lives, supporting them with information and skills so they can challenge decision-makers. CARE s advocacy efforts also bring evidence from our programmes of what works to change policy and practice at both a local and global scale. CARE is a non-sectarian and nonpartisan organisation.

4 About the CARE Confederation CARE International operates in 84 countries, but is held together by 13 national members. These national agencies are separate legal entities but operate through one presence in each country and work together under the CARE International Board and Secretariat, based in Geneva. They are bound together by the CARE code. Globally CARE employs 8,000 staff, with over 95% of them locally sourced and has an annual income of $800m. CARE has just agreed a new global Program Strategy which will govern all of our work and which will mean that by 2020, CARE and our partners will support 150 million people from the most vulnerable and excluded communities to overcome poverty and social injustice. About CARE International UK CARE International UK is an important part of the global CARE International confederation and one of the largest and most influential members. We employ 115 staff and generate around 45 million a year for CARE s poverty-fighting work. As well as raising money for CARE s humanitarian and development work around the world, we provide programme expertise in four key areas: Humanitarian response With a long-term presence in many of the world s most vulnerable places, we take a comprehensive approach to emergency response including preparedness, immediate assistance and long-term recovery. We have a particular focus on women and girls; shelter in emergencies, and building resilience through our climate change adaptation and food security work. Women s Economic Empowerment We are working with poor women to give them access to economic resources through programmes on financial inclusion, supply chains and workers rights. The private sector has a critical role to play in reducing poverty and supporting women s economic empowerment. We take an innovative approach to engage with the private sector at global, national and local levels to improve the impact of their activities so that real opportunities are created for poor people. CIUK has also launched Lendwithcare a new solution for financial inclusion which offers the chance for people in the UK to make small loans to poor entrepreneurs.

5 Preventing and responding to sexual violence in conflict In an increasingly turbulent world, we provide expertise and support to our field operations in countries experiencing conflict, by supporting programmes spanning peace-building, reconciliation and rehabilitation. Protecting women from violence and increasing their participation in peace-building is a major advocacy priority. Governance The capacity of poor people to influence the institutions that govern their lives is fundamental to addressing the underlying causes of poverty. We work at a local level to help the most vulnerable and marginalised hold public authorities and other power holders to account for how they take decisions and allocate public funds. Within the CARE confederation, we have five strategic roles. We: 1. Design and deliver quality programmes that address the underlying causes of poverty and specifically examine and address the disproportionate impact of poverty on women and girls. 2. Advocate for policies to help the poorest, and change government and business practices to bring about lasting social change among communities living in poverty and affected by crises. 3. Raise strategic and transformational funding for CARE s poverty-fighting programmes in the world s poorest and most vulnerable communities. 4. Support CARE International s global transformation to achieve broader and deeper impact in our fight against poverty by providing strategic direction, resource and expertise. 5. Value our staff and strengthen our organisational effectiveness and accountability.

6 Background to the job/the team As the Events Marketing Executive you will be responsible for marketing CARE events and maximising the effectiveness of our website to ensure the best conversion rates and event participation. You will work on CARE s corporate team events as well as individual events, marketing to a variety of different audiences. You will also line manage the Community Fundraising Coordinator and ensure activities are on track to meet targets. Team organogram Head of Events & Community Fundraising Events Marketing Executive Fundraising Events Executive Logistics Coordinator Events Fundraising Officer Community Fundraising Coordinator

7 Job Description 1. Overview Section/Department: Reporting to: Accountable to: Location: Events/Marketing Head of Events and Community Fundraising Marketing Director/ Head of Events and Community Fundraising Vauxhall, London Budgetary Responsibility: The post holder is responsible for contributing to the team s income target of 650,000. Contacts: External: Suppliers Printers and mailing houses Supporters e.g. event participants, schools Volunteers Internal: Events and Community Fundraising team Supporter Care Database team Finance team Communications team 2. Job Summary This role is fundamental to the running and success of the Events and Community Fundraising team and will give the post holder the opportunity to be involved in lots of different aspects of events and community fundraising. We are looking for a highly organised, confident and personable individual to join the team and support the recruitment, organisation and delivery of events including Walk In Her Shoes, overseas events, mountain treks and the CARE Construction Challenge.

8 You will be responsible for the administration tasks relating to the event set up and organisation, as well as supporting the Events Fundraising Executive and Community Fundraising Coordinator with supporter recruitment and retention. As well as being efficient and organised in order to fulfil the administration elements of the role, you will also be passionate about international development and confident to accompany other members of the team to deliver presentations to external supporters. The whole team are involved in the hands on delivery of our fundraising events, so you will also be required to work some weekends. 3. Specific Areas of Responsibilities Financial/administrative - Set up all events with Finance, on Raiser s Edge and on Just Giving - Process invoices and credit card expenses - Organise and minute team meetings - Website administration for Community Fundraising pages update content - Preparing data for communications - Keeping event equipment/stock inventory Events logistics support - Recruit event volunteers - Recruit and support office volunteers - Organise briefing days for overseas event supporters - Booking flights for overseas events - Events logistic administration e.g. event venue and supplier bookings - Ordering of event kit and merchandise e.g. t-shirts, trophies - Preparing participant information for the day Event recruitment/fundraising support - Enquiry conversion calls - Welcome calls - Delivering presentations to community groups, schools and businesses - Supporting Community Fundraising Social Media - Ensure at least one post a week from Events & CF on social media oversee case study gathering for content - Manage the construction event twitter account to engage construction companies

9 Any additional duties as may be reasonably required by a senior manager within the scope of the above. This document forms part of the post holder s contractual terms and conditions of employment. The document is not an exhaustive list of core elements of the role. This job description is a working document and may be amended from time to time by mutual agreement. Data Protection The post holder hereby agrees not to disclose any confidential or sensitive information to a third party or outside organisation except where required to do so by law. Health and Safety The post holder agrees to abide by CIUK s Health and Safety principles and code of conduct and to take all reasonable steps to ensure both their own safety in the work place as well as that of their colleagues. Equal Opportunities The Post holder agrees to promote and uphold the principles of equal opportunities in accordance with CIUK s Equal Opportunities Statement and all related policies.

10 Person specification ESSENTIAL Abilities/Skills: DESIRABLE Excellent organisation skills Confident dealing with customers/supporters Able to prioritise work and manage time effectively. Problem solving skills Able to work well as part of a team Able to meet deadlines and targets Good presentation skills Experience: Strong copy writing skills Administration within an office environment Customer Service Experience using a database Experience of planning and delivering marketing campaigns Experience using a CMS for a website Experience of working in a marketing or fundraising environment. Experience of using MailChimp marketing platform Familiarity with social media platforms and content creation Knowledge/Qualifications: Computer literate, able to use Microsoft Office. Degree level or equivalent by experience Knowledge of Raiser s Edge. Knowledge of In-Design. Other Requirements: Willing to assist with the running of outdoor events. Commitment to the aims of CARE An interest in overseas development issues Full UK driving licence An interest in outdoor events

11 Application Process To apply please send your completed application form via to quoting C805 in the subject line or Via post to Human Resources Department, CARE International UK, 9 th floor, 89 Albert Embankment, London SE1 7TP. Closing date: 9am, Monday 27 June 2016 Interview date: Thursday 30 June and Friday 1 July 2016 For further information please visit Facebook