Dept. of Commerce & Advertising (Marketing), TEI of Crete

Transcription

1 PERAKAKIS EMMANOUIL Dept. of Commerce & Advertising (Marketing), TEI of Crete Tel. (+30) Mob. (+30) K. Palama & I. Kakridi P.O Ierapetra, Crete, Greece Emmanouil (Manos) Perakakis is a full- time Application Professor at the Department Business Administration at the TEI of Crete where he teaches courses in web design and development, social networks, e- marketing and graphic design and also a member of the e- Business Intelligence Lab ( bi.gr). He holds a BSc degree in Computer Science from the University of Essex and an MSc in Advanced Computing (Internet Technologies and Multimedia) from the University of Bristol. Since 2011 he is a part- time PhD student at Brunel University researching UX web design for the internet connected TV. consultant. Mr Perakakis has also extended experience in the Computing and digital Marketing industry with participation to many applied projects as web designer, software/web developer, project manager and digital marketing His research interests include Human Computer Interaction, User Experience, Usability, digital Marketing, Social Media and Internet connected TV. Social Media Profiles LinkedIn Academia.edu ResearchGate Twitter Facebook Flickr perakakis/5/6b8/4b Current Status Lecturer at the Department of Commerce and Marketing ( at the Technological Educational Institute of Crete ( ) PhD student in Information Systems & Computing Research (PhD) at the University of Brunel, UK ( ) Technical Creative Manager of the e- Business Intelligence Lab ( bi.gr ) of the Center of Technological Research Crete ( ww.ctr- crete.gr ) Research Interests Human Computer Interaction, User Interface Design, Usability, User- Centered Design, e- Marketing, SEO, Social Media Marketing, Web Design

2 Professional/Technical Skills Extensive experience in Website development using ASP.NET, ASP, HTML, CSS, JavaScript and jquery. Web Design using Photoshop and Dreamweaver or direct coding in CSS3/HTML5 Web CMSs (Wordpress, DNN, Drupal) Digital Marketing (SEO, Social Media Marketing, Search Engine Marketing, e- mail Marketing, website Analytics, Content Strategy, Google Adwords etc) Programming in the following languages: C, C++, C#, Visual Basic and ASP.NET Digital Photography Processing with Adobe Lightroom/Camera RAW/Photoshop User Experience/Usability design & testing Adequate experience in Graphic Design both for Print and the Web using Photoshop and Illustrator Databases using SQL (T- SQL/MS SQL Server) Video Editing using Adobe Premiere Audio Recording and mixing using DAW Cubase Pro 3 Basic Knowledge of Java, PHP 3D Modeling/Animation (Maya) OpenGL API Education Present PhD student at the University of Brunel in UK (Information Systems & Computing Research Programme). Research Topic: Website Design for optimal User Experience for Internet Connected TV devices MSc in Advanced Computing (Internet Technologies and Multimedia) University of Bristol, UK BSc with Honours in Computer Science University of Essex, UK Research Experience Recent Projects Web Design and e- marketing for the new website of TEI of Crete (2014) ( ) Member of the Organizing committee in the industrial conference: «e- Marketing Conference for Business» (also speaker) (8-9 November Heraklion ). «Project VisitIerapetra», in conjunction with Municipality of Ierapetra (2012) for promoting the area of Ierapetra using Social Media ( Facebook, Flickr, Twitter, Youtube, Pinterest, Foursquare etc). Also consulting the Municipality of Ierapetra for e- tourism related issues. Results from the action were published in: Social Media as a Marketing Tool for Greek Destinations: the case of Visit Ierapetra, N. Trihas, E. Perakakis, M. Venitourakis & A. Panteli, 5 th International Scientific Conference on Tourism Trends & Advances in the 21 st Century, 2013 ( )

3 Informational and Organizational Network for the Promotion of the Agrotourism in the district of Lasithi- Crete, LEADER+ ( ), Center of Technological Research Crete. Development of an e- Mall Center LEADER+ ( ), Center of Technological Research Crete. ( lasithi.gr ) GIS Information System for the Municipal of Ierapetra, Center of Technological Research Crete. ( ) A- ZMarketing.gr portal of dept. of Commerce & Marketing for the exchange of information and know- how among business and academic community of Greece ( ZMarketing.gr). Teaching Experience September Present September 2008 August 2010 September August 2008 March December 2003 Full- time Lecturer Technological Educational Institute (TEI) of Crete Full teach of courses: Designing with Adobe Photoshop / Introduction to video editing with Adobe Premiere, Programming for the Web (HTML, Dreamweaver), e- Marketing and e- Services Research Associate Technological Educational Institute (TEI) of Crete Full teach of courses: Designing with Adobe Photoshop / Introduction to video editing with Adobe Premiere, Programming for the Web (HTML, Dreamweaver), e- Marketing and e- Services Research Associate Technological Educational Institute (TEI) of Crete Full teach of courses: Introduction to Computing, Programming for the Web and e- Marketing and e- Services Part- Time Lecturer National Organization for Professional Education (OEEK) of Ierapetra Teaching C/C++ and Visual FoxPro Professional Experience November 2013 Today Digital Marketing Consultant ( contractor for several Greek companies such as Cytech Mobile, Alfa Plus AE, Le Grand Travel Bureau and others) September 2008 Current October 2008 March 2009 Administrative Work Technological Education Institute of Crete Besides my teaching work I have contributed in the following administrative issues: Design and Development of the official website for the Dept of Commerce and Marketing with full content management ( ) Co- Designed/developed the official Alumni website for the Department ( alumni.emark.teicrete.gr ) Organizing the department s yearly e- marketing campaign with use of Banners, google Adwords, Facebook, youtube channel etc. since 2008 Web Developer/Designer GIS Information System for the Municipal of Ierapetra NESSOS Information Technologies S.A. / Municipally of Ierapetra Design and development of tourist web portal for the Municipally of Ierapetra with GIS Maps and tourist information about the area.

4 June 2008 November 2008 Web Developer/Designer Development of an e- Mall Center LEADER+ e- Business Intelligence Lab ( bi.gr ) / Center of Technological Research Crete ( crete.gr ) Designed and Contributed in the development of the e- Mall system ( lasithi.gr ) Designed e- shop Templates. January 2004 December 2008 March 2001 Present June 2000 June 2011 November 2004 November 2005 December 2003 June Co- Founder / Web Designer Developer VENITURAKIS M. PERAKAKIS E. Company The company was founded in 2004 for the needs of the portal project me and my partner have developed as a hobby in 2000 but was evolved into one of the most popular websites in Greece. Following are some of the most important projects we worked on besides that: Development and marketing of two business software packages: Επί Πιστώσει, a bank cheque management software (VB6/XML) and No- Problem Income- Outcome (C#.NET/XML) for monitoring income and expenses. Development of several small and large- scale websites: kalpes.gr (election website), lagoniko.gr (search engine based on Google custom search), shopcorner.gr (e- shop custom developed in- house on ASP.NET) with a smart client application, (website for the bank of Crete) and numerous others. e- marketing and SEO services for our websites Co- Founder / Web Designer Developer With fellow business partner Marinos Veniturakis started the Portal website asxetos.gr as a hobby back in 2000 but quickly became one of most popular independent websites in Greece, currently having more than visits per day. My involvement in this large project was the constant development and expansion of the website using ASP, ASP.NET, HMTL, XML and MS SQL SERVER. The site has undergone 3 complete re- designs, where the first two were developed on 2 versions of a custom Content Management System I developed on ASP (v1) and ASP.NET (v2). The latest version is based on the open- source.net content management system DotNetNuke but we also developed a number of custom modules to fit our needs. Other important skills I developed and practiced thoroughly on this project include extensive SEO (search engine optimization), e- marketing, Google adsense and web statistics analysis. Part- time Volunteer work Archipelagos Institute of Marine and Terrestrial Research ( ) Designed and developed the organizations portal website using ASP.NET and DNN CMS system. Upgrading website with new features occasionally. Army Service KEPYES ( IT center of the Greek Army) During my service in the army I have been assigned the role of project manager and developer in the department of small- scale applications. Web Developer Encode S.A. Working as a developer for a web- based intranet security policy application ( PolicySphere ) using.net 2003 and SQL Server Web Developer Freelance Developing websites using HTML, ASP and Macromedia Flash.

5 Project Leader - Game Developer CyberTech Creations Team / MLS Multimedia Founded the Cybertech Creations team during my last 2 years at High School with 14 fellow students for the purpose of developing the first computer game in Greece. The game RUNAWAY was finished in 1998 and was published by MLS Multimedia at the same year. Our effort gained some publicity with articles on magazines, newspapers and television back in During the development of the game, apart from project management, I worked extensively with C++, computer graphics and user interaction. Publications MSc Dissertation Virtual Time Machine (3D representation of artefacts through time and space), supervisor: Prof. Alan Chalmers, University of Bristol, 2001 Received Best Poster Award on MSc Presentation Day Conferences 1 G. Mastorakis, N. Trihas, C. X. Mavromoustakis, E. Perakakis, I. Kopanakis, " A Cloud Computing Model for Efficient Marketing Planning in Tourism", in the book "Information and Communication Technologies in Tourism 2014 (Proceedings of the International Conference in Dublin, Ireland)", ENTER2014, Springer, Berlin- Heidelberg, January, N. Trihas, E. Perakakis, M. Venitourakis & A. Panteli - " Social Media as a Marketing Tool for Greek Destinations: the case of Visit Ierapetra", in Proc. 5th International Scientific Conference in Tourism Trends and Advances in the 21st Century, Rhodes Island, Greece, 30 May June 2, G. Mastorakis, N. Trihas, E. Perakakis, I. Kopanakis, Adopting Network Multimedia Systems in Interactive Digital Television: A Strategic Method towards Enhancing Tourism Relationship Marketing, in the book Information and Communication Technologies in Tourism 2013 (Proceedings of the International Conference in Innsbruck, Austria), Editors: L. Cantoni & Z. Xiang, ISBN: , Springer, Berlin- Heidelberg, January, 2013, pp G. Mastorakis, N. Trihas, E. Perakakis, I. Kopanakis, M. Antonaki, A Technology Convergence Model Adopted in Tourism Relationship Marketing, in Proc. 7th International Conference on Management, Marketing and Finances, MMF 13, Cambridge, USA, 30 January 01 February, 2013, pp G. Mastorakis, N. Trihas, E. Perakakis, I. Kopanakis, "Efficient Customer Relationship Management and Novel e- Marketing Strategies in Tourism and Hospitality", in Proc. 2nd Annual International Conference on Tourism and Hospitallity Research 2013 (THoR 2013), Singapore, July, E. Perakakis, A. Levinenko and G. Ghinea - "HTML5 and Companion Web Technologies as a Universal Platform for Interactive Internet TV Advertising", in Proc. International Conference on Telecommunications and Multimedia (TEMU2012), Heraklion, Crete, Greece, 30 July - 1 August, M.Siganou, V. Atlamazoglou, Τ. Thiraiou, Ε. Perakakis and D. Yova - "A vertical portal website containing comprehensive information about a rare disease, with automatic data extraction from external sources", in Proc. International Conference on Telecommunications and Multimedia (TEMU2008), Ierapetra, Crete, Greece, July, 2008.

6 Scientific Magazines and Book Chapters 1 Perakakis E., Ghinea G. (2015). HTML5 Technologies for Effective Cross- Platform Interactive/Smart TV Advertising. IEEE Transactions on Human- Machine Systems (Accepted being published) 2 G. Mastorakis, N. Trihas, E. Perakakis, I. Kopanakis, Adopting Network Multimedia Systems in Interactive Digital Television: A Strategic Method towards Enhancing Tourism Relationship Marketing, in the book Information and Communication Technologies in Tourism 2013, Editors: L. Cantoni & Z. Xiang, ISBN: , Springer, Berlin- Heidelberg, 2013, pp N. Trihas, E. Perakakis, M. Venitourakis, G. Mastorakis, I. Kopanakis, Social media as a marketing tool for tourism destinations: The case of Greek municipalitites, Journal of Marketing Vistas, (accepted). 4 G. Mastorakis, N. Trihas, E. Perakakis, I. Kopanakis, E- CRM in tourism exploiting emerging information and communication technologies, Anatolia: An International Journal of Tourism and Hospitality Research, Special Issue on: Improving Marketing Effectiveness: Advances in Tourism, Travel, Hospitality and Leisure Marketing, G. Mastorakis, N. Trihas, C. X. Mavromoustakis, E. Perakakis, I. Kopanakis, A Cloud Computing Model for Efficient Marketing Planning in Tourism, in the book Information and Communication Technologies in Tourism 2014, Springer, Berlin- Heidelberg, G. Mastorakis, N. Trihas, E. Perakakis, I. Kopanakis, Efficient Customer Relationship Management and Novel e- Marketing Strategies in Tourism and Hospitality, GSTF Business Review. Presentations Talks - Seminars December 2013 Rethymnon and Heraklion Talk on Digital Marketing for the restaurant and tourism industry. (Gefsis Tour, organized by the Region of Crete) November 2013 Heraklion May 2013 Rhodes Island February 2013 KPE of Ierapetra, Neapolis July 2012 Heraklion, Crete April 2011 TEI of Crete TEI of Crete Talk and Seminar on Search Engine Optimization at the industrial conference: e- Marketing Conference for Business Academic Presentation: «Social Media as a Marketing Tool for Greek Destinations: The Case of Visit Ierapetra» in ο 5ο international academic conference on «Tourism Trends and Advances in the 21st Century» Media- as- a- Marketing- Tool- for- Greek- Destinations- The- Case- of- Visit- Ierapetra- More- http- is- gd- 8VGhdu 4 Seminars/Lecture series on e- marketing techniques, tools and services. Academic Presentation: «HTML5 and Companion Web Technologies as a Universal Platform for Interactive Internet TV Advertising», at the International Conference on Telecommunications and Multimedia (TEMU2012) Talk: «Tourist Company online presence» Google Online Marketing Challenge Training Lectures Other Information Interests - Awards Interests - Hobbies Photography, Music composition/production - guitar (CUBASE, VST instruments),

7 Traveling, Hiking, Reading, Volunteer work Best Poster Award (MSc Dissertation) Photography Best poster design award in MSc Dissertation Presentation from the University of Brunel. Mostly Landscape and Food photography. My Photographs have been published on Photographer Magazine (Greek) (awarded in Food Photography contest issue 222), in Gastronomer Magazine (Greek) (award in food photography contest: «Food + Photography» - issue February 2013), in several issues of Minoan Wave magazine ( ), at the official tourist presence of Ierapetra (fb.com/visitierapetra), at the largest Cretan Facebook page (fb.com/lovecrete, at the official social page for Crete by the Region of Crete (fb.com/incrediblecrete), and at the official DMO of Greece facebook page (VisitGreece) among others Portfolio: