CHIPPERFIELD MEDIA LLC. P.O. BOX 2469 SAUSALITO, CA

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1 CHIPPERFIELD MEDIA LLC. P.O. BOX 2469 SAUSALITO, CA

2 Contents Company Story & Mission CEO, Charlotte Chipperfield Services Overview Marketing Social Media Website Design Pricing Contact Title of the book

3 Company Story & Mission Chipperfield Media is a digital marketing agency assisting lifestyle brands grow and enhance their online presence through customized social media marketing strategies, content development, marketing tactics and consistent online branding. Marketing is our passion and we firmly believe that it starts with relationships. We value creative storytelling, excellent communication and innovation to drive results, all the while, never forgetting that we are in the business of people. We are on a mission to help you reach and attract more customers online through results-driven marketing initiatives. 3

4 Meet Founder & CEO Charlotte Chipperfield With almost a decade of experience with marketing, social media, brand development and entrepreneurship, Charlotte s journey started in the wine industry where she held notable roles including: Tasting Room Manager, Sommelier, Wine Writer, and Wine Judge. After mastering direct-to-consumer wine sales, Charlotte grew into marketing wine online and worked with international brands such as the New York Times Wine Club, Williams-Sonoma Wine Club, The Washington Post Wine Club, FOOD and WINE Wine Club, Global Wine Cellars, and the Michael Mina Wine Club. In 2014, Charlotte founded a digital marketing agency called originally called The Wine Key, now Chipperfield Media, which works with B2C companies seeking to expand and grow their online presence. Working with clients. in a range of industries such as tech, wine and other luxury lifestyle brands. Charlotte s passion for marketing and developing brands through storytelling is what drives her success. She loves connecting with other business owners and marketing professionals to share her story and knowledge and often speaks at conferences, seminars and networking events. When Charlotte is not working or speaking, she can be found swimming, exploring the Bay Area or writing her first novel. Charlotte is dynamic, impactful and doesn t settle for mediocre results. Charlotte is a breath of fresh air for our small winery which doesn t have the bandwidth to create, plan or strategize our social media efforts. Client 4

5 Our Services Chipperfield Media focusing on telling a brand s story online through social media and marketing strategies and execution. Our services also include content development and website design to ensure branding and messaging is clear and consistent, making for the best customer experience. MARKETING marketing is a powerful tool for reaching a target audience and growing a customer base. With the right Marketing Provider (ESP), brands can personalize messaging, provide a clear call to action, gaining measureable analytics and increase sales. SOCIAL MEDIA Social media had become essential for all brands and an integral part of our daily lives. It is a powerful relationship building tool with the ability to reach target audiences, build brand recognition and improving brand loyalty through valuable content with consistent postings. CONTENT CREATION Creating content of value is vital to capturing the attention of potential customers. This content can come in many forms including blogs and website copy. Having clear communication allows customers to be guided to correct information and products. Content creation showcasing the story behind a brand. Additional Services: Website Design SEO Paid Advertising Google AdWords In-House Consulting Strategy Consulting Session 5

6 Marketing Treat Your Subscribers Like Gold marketing is a powerful tool for reaching a target audience and growing a customer base. With the right Marketing Provider (ESP), brands can personalize messaging, provide a clear call to action, gaining measurable analytics and increase sales. Chipperfield Media works with clients on all elements of marketing from setting an ESP, copy creation, send calendars, design, creating templates, and execution. Chipperfield Media helped us streamline our marketing process to personalize our s for each customer. We immediately saw an increase of open rates, click through rates and sales! The power of marketing done right can not be understated. ecommerce Manager 6

7 Social Media Build Meaningful Relationships with your Audience Social media has become essential for all brands and an integral part of our daily lives. It is a powerful relationship building tool with the ability to reach target audiences, build brand recognition and improving brand loyalty through valuable content with consistent postings. Chipperfield Media works with clients on all elements of social media from account set-up, content calendars, design, post creation, post scheduling, and 24/7 monitoring. Content Calendar Creation Tailored and Dynamic Content Strategy Community Management Measuring Engagement Impressive Results Chipperfield Media is a breath of fresh air for our small winery which doesn t have the bandwidth to create, plan or strategize our social media efforts. Winery Owner 7

8 Website Design & Content Development A Website is a First Impression Website Design is vital to capturing potential customers within a few seconds of visiting a website. Having clear navigation and user friendly flow allows customers to be guided to information and products. A website houses huge potential for original content, ecommerce, and showcasing the story behind a brand. Chipperfield Media works with clients to establish goals for a new website taking into account the user experience to produce a stunning and effective site. Websites can be designed in HTML or through a template hosted on Wordpress, Weebly, Wix or Squarespace. Our new website design has increased our online conversion rate by over 50%! Paying attention to how our customers were using our website was so important and Chipperfield Media guided us through the process in order to achieve our goals. Senior Marketing Manager 8

9 Pricing We Customize Our Services to Your Business Needs One size does not fit all when it comes to marketing. That is why we work with each client to customize services based on business goals. We meet with each client free of charge to establish a plan of action before sending a proposal. To request a proposal, please hello@chipperfieldmedia.com 9

10 Contact CHIPPERFIELD MEDIA LLC. P.O. BOX 2469 SAUSALITO, CA Get in touch to learn how your company can develop and grow it s online presence to reach goals and increase sales. hello@chipperfieldmedia.com Krak Design was searching for a social media consultant specifically with a background in the wine industry. Chipperfield Media was the perfect fit. The goal was to establish a voice of authority for both design and social media marketing for wineries along the Central Coast, CA. Charlotte established consistent messaging and engagement on Twitter, Facebook, LinkedIn and Instagram while increasing engagement and follow ship by 400%. She developed content calendars, set-up, executed posts and managed our online community. Charlotte and Chipperfield Media are a valued partner and we look forward to an on-going relationship. Vicki J. of Krak Design 10

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