epages Enterprise S/M/L

Transcription

1 epages Enterprise S/M/L Successful Online Business in Every Size epages.com/en e-commerce. now plug & play.

2 02 With the direct link between our online shop and SAP system, we were able to reduce delivery time significantly.

3 Successful Online Shops and Web Sites. Now Plug & Play. Nearly everyone is online nowadays. The Internet has become the Number One source of information. For this reason, your company has probably had its own website for quite some time now. Yet just how useful, in reality, is your website for you and your customers? How much added value do you offer visitors to your website? Have you considered not only portraying yourself online, but also offering your services or products? Internet users are extremely selective. Millions of websites and online shops court their favour in many different ways. After all, research shows that people decide within just a few seconds whether they will explore or leave a given website. You should therefore ask yourself if your website can meet these challenges and whether or not you are fully utilizing your potential? More and more people are searching the Internet for products, information and services, prior to making a purchase be it online or offline. Even if you operate a walkin shop, your customers will want to access information online before they arrive. Every company therefore needs a professional online presence. And epages Enterprise provides an ideal foundation for that. epages Enterprise allows you to attract far more visitors to your website and noticeably increase purchase volume cost effectively. With epages Enterprise, you will considerably enhance not only interest in but also sales via your online presence without high costs or extensive technological resources. epages Enterprise is a mature and scalable standard software application which enables you to quickly set up a professional business website or an online shop for the international selling of products and services. Its modular design makes it ideal for you regardless of your budget and your needs. Cutting-edge techniques of design, marketing, product presentation, customer and catalogue management, resources management and Integration into existing IT systems facilitate an optimum start online or the enhancement of existing content. And when business booms, you can expand the system almost indefinitely. The innovative booking system makes it possible to book, reserve or rent services or products. The user interface, which caters logically to tendencies of online users and to the Ribbons in Microsoft Office, makes it even simpler and especially intuitive to utilise epages Enterprise. In addition, epages Enterprise contains an array of Web 2.0 functions such as customer reviews, product comparisons and the simple integration of external content like twitter. Integrated blogs, visitors books and forums can be managed centrally in a single application. This reduces considerably the need for maintenance and is advantageous in that your customers and visitors need to register only once. As a pioneer in providing Cloud Services, epages has extended and optimised software hosting. In addition, epages Enterprise embraces the concepts of Cloud Services to facilitates the demand-responsive and flexible switching on / off of hardware and software resources, e.g. due to an expected increase in transaction volume prior to Christmas. epages Enterprise: A Sound Investment in Your Future In contrast to many open-source products, an epages licence is not free of charge. Over time, however, epages is considerably more cost-effective. For over 15 years, epages has issued regularly updates to ensure that licensees can keep up with the latest market trends. No company in the world has as much experience in e-commerce as epages. Extensive documentation, professional support and an international network of certified epages partners make sure that your company always obtains the assistance it requires. In addition, epages partners develop supplementary features which integrate seamlessly into epages. New modules are simply clipped on via plug & play instead of costly programming. Regardless of the size of your planned e-commerce project, epages has an ideal solution. All versions run on the same technology platform, allowing you to start off inexpensively and then expand easily as your online business prospers. 03

4 E-Commerce with epages Enterprise. The Advantages: An Overview. Success with Online Shops and Business Websites epages Enterprise is your key to becoming successful quickly and simply: all essential components are provided and are seamlessly interwoven. An epages online shop makes it possible to present and sell products, manage orders and customers, oversee marketing campaigns and utilise product portals. And thanks to the new booking system, products and services can also be booked, reserved or rented. Cloud Commerce Supported by the APS standard, epages Enterprise is ideally suited for installation and administration in data centres, allowing it to be easily deployed in a cloud computing environment. epages partners can offer you a flexible hosting scenario so that you can start inexpensively and, if needed, smoothly expand later. The operation and technical support of your online presence are thus in the best of hands. This is cloud commerce it allows you to focus fully and completely on your business. More Sales with Search Engine Optimisation and Multi-Channel Sales Thanks to the integration with a host of most popular Search Engines, Product Portals and Comparison sites such as Ciao, Kelkoo, Google Base, Guenstiger.de, Pangora, Amazon and ebay, potential customers will find your products easily. Trusted Shops certification epages Enterprise has already been pre-certified for the Trusted Shops and Safebuy seal of approval. This reassures you and your customers that the system complies with legal requirements regarding security and transparency. Customer Retention Through Customer Interaction epages Enterprise boasts numerous features which offer your customers effective advice and personalized support. These include, but not limited to, the creation of corporate blogs, RSS feeds, forums and visitors books; capability to integrate external content such as Google Maps, sophisticated search mechanisms, configurable cross-selling functions and individual customer prices; as well as functions for product ratings, newsletters, tell-a-friend advertising and coupon campaigns. A Professional High-Performance Database A database constitutes the backbone of your e-commerce system. epages Enterprise relies on Sybase ASE 15.0 and the costs are already included in the Merchant license. Furthermore with the Version Enterprise L you have at your disposal powerful additional components such as high availability, which supports the redundant storage of data on multiple servers and a replication server, enabling data to be moved and synchronized across other database systems. Security through a Standard Solution epages Enterprise features all the functions needed for your online business to enjoy a smooth start and long-term success. Regular updates and upgrades keep your online shop up to date at all times. Thorough documentation and professional support will quickly provide answers to any questions you might have. Flexible Integration epages has developed interfaces to key IT systems for midsized companies such as, SAP Business One, Sage Office Line, IFS Applications and Microsoft Dynamics NAV. Leading online payment systems are likewise integrated. epages Enterprise also supports the WebServices standard, further increasing the opportunities for integration into other systems. 04

5 With our epages online shop we are now available to our customers 24 hours a day and have even increased offline sales in our retail store. Our customers can now book their appointment online, and we ve considerably shortened the waiting times. 05

6 The Administration. Your Virtual Management Team. epages Enterprise covers every aspect of business. Use eight back office modules to configure your online office, administer your products and resources, handle day-to-day operations and perfect the marketing of your products and services. You can review your stock levels and merely press a button to create invoices, credit notes and all necessary delivery documents. With epages Enterprise, you are always in control of your online business and can access anything at anytime simple, intuitive, fast! Settings You want an online presence in German, in English, in Spanish? epages supports no fewer than 13 languages. And with the aid of the Unicode character set, almost any language can be used. In the Settings module, you can specify which languages and which currencies visitors to your shop or your website can use. In addition, you decide which shipping and payment methods are accepted; you also determine different tax rates by region. You can trust epages 6 as regards security, as well. You decide whether all visitors to your site can book or order, or if they must register first. Should it become necessary to do so, you can even block individual customers from making bookings or placing orders. Customers In this module you have an overview of all the information about your customers. You can examine an entire customer history, including all orders and contact details such as telephone numbers, postal addresses, addresses and much more. You can also create custom attributes to record additional information, e.g. hobbies and preferences, or save several addresses per customer. Typically, customers administer their own data. This minimises the time you spend on maintenance and you will not lose customers just because their contact information has changed. Moreover, your registered customers can view the current status of their orders at any time. No more unnecessary customer enquiries! Contents Create pages and subpages and insert the content you wish in a few clicks. Include news about your business, alert visitors to job openings and promote special campaigns. epages Enterprise provides you with complete control. You will receive several special standards no matter what: Contact as well as Terms and Conditions pages have already been designed for you. In addition, you can quickly and easily install a corporate blog, a forum or a visitors book for your shop or your website. This allows you to address your customers more personally. A WYSIWYG editor and the option of user-friendly front-end editing further assist you in managing content. Navigation elements, images and categories can be repositioned easily via drag & drop. Design Here, you can specify the appearance of your online shop and your business website. You define the menu structure, the position of the navigation elements, the background image, fonts and font sizes, etc. If you wish, our implementation partners can design a fully customised layout so that the look of your online presence conforms to your company s corporate design. 06

7 Products You can administer product details such as prices, discounts, descriptions and images in the Products module. You can include as many products as you wish. Thanks to the intuitive user interface, it is child s play to keep data up to date. Inventory data such as dimensions and product availability are displayed here, as well. You can specify a period of validity for price lists. You can prepare a new price list at your leisure, and then schedule it to appear online the very same minute the new prices take effect. You can also determine which accessory products are displayed when your customers view a certain main product. Your customers profit from detailed information and you profit from higher average transactions. market your site. For more information, please see page 8. Booking System A remarkable advantage of a business website from epages is the option of complementing content by means of an online booking system, allowing the renting and reserving of tangible objects (e.g. lawnmowers) as well as services (e.g. an appointment with a tax advisor). This is all managed in the Booking System module. Here you specify prices, reservation intervals, business hours, cancellation deadlines, etc. Furthermore, you can see here which appointments have already been booked and for which resources. If you wish, bookings from customers can also be paid directly online. Orders This is the most interesting category for online merchants, as all orders received are recorded here. You can assign a status to every order, which allows you to keep track of your current delivery situation. You create bills and packing slips with just a few clicks of your mouse. Marketing Your online presence must be not only good, but also popular. In this module, epages provides you all the tools you need to successfully 07

8 The Number One Key to Success. Appropriate Marketing. Potential customers only rarely know the exact URL of your website or your shop. Instead, almost all online consumers find what they need by utilising general search engines, product search engines or shopping portals of large providers. epages Enterprise ensures that your products and services appear in these channels. You can therefore open the way for your online success before potential customers even walk into your business. After that, there are numerous marketing functions at your disposal which you can use to establish incentives to buy and strengthen customer retention. Search Engine Marketing The epages architecture has been optimised for search engines, giving you the peace of mind that potential customers will be able to quickly and easily find your products online. epages partners are also happy to advise you and fine-tune your system. Price Portals and Product Portals Market your products in the leading price-comparison and product search portals. Via mere mouse clicks, you can transfer part or all of your product portfolio precisely to those websites which attract customers looking for exactly the same products which you offer. Sales via ebay For a lot of people, the auction platform ebay is a beloved site for shopping and for comparing prices. You can effortlessly link your shop to ebay via a standard interface. Orders are then transferred directly into your shop, where they can be processed. Customer Acquisition Affiliate Marketing The link-up to Zanox gives you access to the largest affiliate network in Europe. With the click of a mouse, you can place selected top-selling products of the Zanox affiliate partners in your online shop and earn commission on sales. Many potential customers go directly to their choice via the search function when shopping online. If a potential customer does not find a specific product, you can display alternative products from the Zanox network at the conclusion of the sale, you receive a commission. Affiliate Marketing & Search Intelligent Product Search You can also expand the search capabilities of epages using the Fact-Finder from Omikron. With it customers are guaranteed to find the desired product, even with spelling mistakes and typos or illogical search requests. Such an optimised search directly increases the sales per customer. 08

9 Product Ratings and Product Comparisons Actively help your customers make the right purchases. Positive product ratings from fellow customers encourage customers to buy without hesitation. Product comparisons facilitate the right decision if products are complex and have many different features. Additional Incentives to Buy Tell-a-Friend Word-of-mouth advertising remains the most credible type of recommendation. Your customers can recommend your products and services with just a few clicks in your epages shop or business website. Cross-Selling, Product Bundles Offer your customers additional, relevant, products. If you offer an extra service you will be amazed how easy it is to increase the shopping basket s value and consequently your sales. Or, let your customers choose which products complement other products via recommendations such as Customers who bought this product also bought XYZ. Multimedia Product Presentation Different product images allow your customers to view a product from every angle. This always assists customers in purchasing the right items. Furthermore, you can prepare videos and then integrate the videos into your shop or your website. Customer Retention Newsletters and Coupons Contact and communicate with your customers on a regular basis. Personalised newsletters offer various opportunities to notify your customers of new products, services and special offers, or simply to wish someone a happy birthday. Integrated coupons give your customers a concrete reason to make a purchase. Customer Account and Personalisation Address your registered customers by name. Grant them access to your archive of newsletters and to bookings, orders and shopping lists. Customers can modify their own access data and contact information. Price Lists, Discounts and Customer Groups Your best customers receive loyalty rebates, retailers get bulk discounts, and new customers enjoy a 3% discount if they pay in advance. epages Enterprise guarantees that all your pricing models can be managed quickly and easily no matter how complex they are. Blogs, Guest books and Forums More and more merchants are complementing their online presence by means of blogs, forums and guest books. By communicating directly with customers, they cement the trust of their customers and boost customer retention. 09

10 Four Products for Every Demand. Every Possibility for Your Online Business. Just How Much Performance Would You Like? The epages Enterprise line offers the perfect product for any size of company and any business model. Whether B2B or B2C, a small business or a corporation which spans the globe: epages grants you a world of possibilities. Even the basic version contains the most important components for a professional online presence. In turn, you do not need to make sacrifices or commission the development of expensive supplementary functions. If you require higher performance in the future, there are appropriate upgrade options. Up grading to Merchant Pro or higher allows you to harness the full power of epages technology. These versions master exceptionally high transaction volumes, facilitate numerous languages and currencies, and can be integrated via WebServices into your overall IT landscape. The different versions of epages Enterprise have been designed to process different quantities of transactions. For a few hundred daily visitors, the basic version will surely suffice. If, however, you wish to ensure powerful performance for thousands of orders or bookings every day, then you require scalable system architecture: look no further than Enterprise M, Enterprise L. epages Enterprise S Even the basic version provides all the components needed to operate a professional online presence. The full array of design options, all relevant payment and shipping methods, key online marketing capabilities, an interface to web-controlling modules, etc. If necessary, a reasonable surcharge allows you to supplement individual functions; or perhaps you will choose to integrate an enterprise resource planning system. epages Enterprise M Is an online shop or a business website at the heart of your business model? If so, you need to be prepared for a high number of visitors. epages Enterprise M can handle even very strong demands and services an international clientele. In addition, it boasts an integrated logistics interface for UPS, numerous payment methods, portal integrations and an ebay interface. If that is not enough, you can integrate additional modules by means of WebServices. epages Enterprise L The Enterprise L version embodies everything which epages has to offer. In addition to the functions in Enterprise M, it includes all epages languages and currencies. Of particular importance: Enterprise L provides licences for two for one client. The practically limitless scalability of the system architecture offers you the performance potential needed to realise even the most demanding online projects. epages Enterprise Corporate The functional scope and the performance potential are equivalent to the Enterprise L version. The Corporate version also provides a corporate license, allowing you to realise as many online projects as you wish. The Corporate license enables international groups with a number of subsidiaries to institute a uniform basis of technology throughout the corporation. For example, you can operate a distinct shop for each of your corporation s brands. Or, you purchase just one corporate license to be used by the various companies within the group. 10

11 epages works together with technology partners from throughout Europe to maximise your online success. Through our co-operation with industry leaders in ERP-systems, certification, logistics, web controlling, search and online payments, we deliver tested and certified features bolstering your online business. These features are provided in the traditional epages plug and play environment ensuring a simple and effortless installation. Certificates Logistics Search & Web Controlling Integration Portals & Product Search Saferpay TM Online Payment Methods 11

12 Automate your Online Business. ERP integration with epages Enterprise. Successful online merchants must manage money as costconsciously as possible. Such companies strive to maximize efficiency by, for example, automating processes and tapping new sales channels. By integrating the ERP solutions Business One, ERP and All-in-One of the market leader SAP as well as the SAGE Office Line, IFS, Sonet, Exact, Mamut and pixi* ERP in epages Enterprise you can automate your daily business. Thus, you reduce the complexity for the sales department, create a solid basis for the controlling and ensure that orders can be processed quickly and reliably in a customer-oriented way. You save time, lower your costs and excellent service will make you shine with your customers. approval processes make it possible to directly react to critical events or special customer wishes. All company data can be reliably drawn from one source in real time. Currently, there are standard integrations in SAP Business One, SAP ERP and SAP All-in-One as well as Integrations into the SAGE Office Line, IFS, Sonet, Exact, Mamut and pixi* ERP available that connect seamlessly in epages. For more information on the ERP integration into epages Enterprise take a look at epages.com/en/enterprise. Thanks to the integrations of our partner s, data about customers, ordering, products or articles does not need to be manually transported to other systems. Customers are informed directly in the shop about delivery bottlenecks without these having to be coordinated by your employees. Automated alarm functions and 12

13 Successful Shops and Web Sites. A Continuous Dialog with Your Customers. Professional Shopping Experience epages Enterprise is fully equipped for the future. It goes without saying that the system can incorporate audio or video files; integrate blogs, visitors books, forums and gadgets; exchange data easily. epages stands for appealing product presentations and multimedia shopping experiences. Clearly arranged product comparisons and product ratings from customers simplify decisions about what to purchase. Special offers which you can change easily every day; sophisticated cross-selling capabilities which advertise optional products; security certificates which underscore the credibility and transparency of your business: these factors collectively ensure a professional environment for excellent sales figures. ewith epages Enterprise, every business can run a successful online sales channel, regardless of size, business model, trade or product portfolio. epages is used worldwide by over 50,000 customers. You can see a small assortment here, and you can find more references at epages.com/ references. Quick and Simple Order Process A fundamental aspect of e-commerce is transparency during the order process. Customers must be in control of the order process at all times and know that nothing will happen without their consent. epages Enterprise therefore portrays every single stage of the shopping process as clearly as possible. A summary of the shopping basket is displayed on every page in the shop. At all times, your customers can see the prices of individual articles, the shopping basket s current total value and the delivery costs. The order process itself consists of just a few steps. It is truly intuitive from start to finish; customers can go back at any time and modify entries. After Sales Services In addition, your customers can elect to receive updates at every stage of their orders: From receipt of an order and its processing by a specialist through commissioning of the products and creation of the packing slip to transfer of the package to a delivery company offering online tracking until the package arrives at its destination. All of this occurs automatically. 13

14 Expertise in Your Region. epages Project Partners. epages has been working for years with a network of specialised and experienced partners to sell and to professionally implement epages 6 Merchant. Experts in conceptual design, web design, project planning, system integration, hosting, and marketing will coordinate the set-up of your online presence and assist you during any modifications. Our goal is the perfect solution for you. This is why epages as a software vendor focuses on platform development, adaption to important internet standards and connection to IT systems and portals whereas our partners deliver the knowhow to tailor a solution exactly to your needs. Our partner channel is the foundation of our product and company strategy. To locate the ideal partner contact-person in your region, please visit epages.com/en/partner. Our partners services: Consulting Develop or check your business plan and your online strategy Integrate your online offer into your company processes Oversee the management of projects Design Generate a design concept and adapt epages templates to your corporate design Create or modify graphics Edit your online texts Integration Analyse potential interfaces between two systems Integrate systems using standard modules or special developments Develop WebServices for the automated exchange of data Development of individual features Technical Operations Rent hardware Supply infrastructure Make your shop and your website secure Incorporate software updates Marketing Consultation on the marketing of each shop or web site Creation of an individual marketing concept Execution and follow-up of marketing measures 14

15 epages is the ideal base for our e-commerce projects. Our customers benefit from short implementation times through the open and modular architecture. 15

16 Headquarters epages GmbH Pilatuspool Hamburg Germany phone fax info@epages.com Jena epages GmbH Leutragraben Jena Germany phone fax info@epages.com London epages Software Ltd. Hudson House 8 Tavistock Street London, WC2E 7PP United Kingdom phone fax info@epages.co.uk Barcelona epages Southern Europe S.L. Entenza , 3 a 2 o Barcelona Spain phone info@epages.es San Francisco epages Software 268 Bush Street, Suite 4040 San Francisco, CA USA phone usa@epages.com epages.com 2010 epages GmbH. All rights reserved. All company, product and brand names are trademarks or registered trademarks of their respective owners.