Prefabricated Modular Datacentres Past, Present and Future: Coming of Age. Matthew Baynes Datacentre Solutions Schneider Electric 18 th June 2015
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1 Prefabricated Modular Datacentres Past, Present and Future: Coming of Age Matthew Baynes Datacentre Solutions Schneider Electric 18 th June
2 Prefabricated Modular Datacentres (PFM): evolution and future An Analysts Perspective: Source 451 Group 2
3 Prefabricated Modular Datacentre Definition >Prefabrication is a more efficient use of labor and machinery in a controlled environment. Other industries have already adopted PFM technology. > Manufactured > Tested > Transported > Assembled Confidential Property of Schneider Electric 3
4 Prefabricated Modular Datacentre Definition >Or In Pictures. Confidential Property of Schneider Electric 4
5 Common Misunderstandings Modular? Ah, that s shipping containers. >Limited view of PFM datacentre options in the market is the single biggest barrier to adoption. > Modular? Ah, that s shipping containers Confidential Property of Schneider Electric 5
6 Common Misunderstandings >Limited view of PFM datacentre options in the market is the single biggest barrier to adoption. Modular? Ah, that s shipping containers. Confidential Property of Schneider Electric 6
7 Common Misunderstandings >Limited view of PFM datacentre options in the market is the single biggest barrier to adoption. > Modular? Ah, that s shipping containers Modular? Ah, that s > and we cannot shipping work with containers. containers. >Is that correct? How about containerized electric rooms and cooling plants? >and. > But we have mainframes, UNIX systems, VMAX and odd switches Confidential Property of Schneider Electric 7
8 Common Misunderstandings >Limited view of PFM datacentre options in the market is the single biggest barrier to adoption. Modular? Ah, that s shipping containers. Confidential Property of Schneider Electric 8
9 Common Misunderstandings >Limited view of PFM datacentre options in the market is the single biggest barrier to adoption. Modular? Ah, that s shipping containers. > It s not mature (reliable) enough >Mission critical deployments without record of major issues have been operating for many years. Confidential Property of Schneider Electric 9
10 Common Misunderstandings >Limited view of PFM datacentre options in the market is the single biggest barrier to adoption. Modular? Ah, that s shipping containers. > It s a niche solution for corner cases >PFM datacenters are everywhere >Healthcare, Government, Financial Services, Manufacturing, Colocation. Telecommunications, IT services & Hyperscale. Confidential Property of Schneider Electric 10
11 Prefabricated datacentres are here >The PFM data centre infrastructure market is moving fast. >Source: 451 Research 2014: ~$1.5bn Modular? Ah, that s shipping containers. 2018: ~$4bn Confidential Property of Schneider Electric 11
12 Prefabricated datacentres are here >The PFM data centre infrastructure market is moving fast. Modular? Ah, that s shipping containers. >Source: 451 Research Confidential Property of Schneider Electric 12
13 Wait, but why? Top Drivers >In a 451 survey of datacentre operators, these were the top motivations. > Ease of Deployment > Speed >Source: 451 Research > Cost Confidential Property of Schneider Electric 13
14 Wait, but why? Future Drivers >In a 451 survey of datacentre operators, motivations were mentioned in significant numbers, and we except them to gain ground > Innovation > (build, power, cooling, management) > Small footprint > (space-efficient designs, higher power racks) >Source: 451 Research > IT-project driven capacity deployment > (low-risk, matched to actual IT load, very granular sizing) Confidential Property of Schneider Electric 14
15 Wait, but why? Future Drivers >A 2013 Uptime Institute survey of certified datacenter design professional suggest granularity and close matching to IT needs should become significant. > In what increments is it most ideal for your business to scale or grow its data center's IT capacity/critical load? >Source: Uptime Institute (a 451 Group company) Confidential Property of Schneider Electric 15
16 Wait, but why now? >The number of vendors and products available in the market mushroomed after about > Up to 2005 > Turn of the Decade > 2-3 Vendors > 3-5 Designs > Few Form Factors > First Gen Products > Unproven > Corner cases > Over 50 vendors > Hundreds of designs > From micro to multi-mw buildings > 3rd-5th Gen Products > Years of Operational Experience > Mainstream > Competition & innovation Confidential Property of Schneider Electric 16
17 Wait, but why now? >The number of vendors and products available in the market mushroomed after about Confidential Property of Schneider Electric 17
18 Wait, is it a bird, is it a plane? >If it looks like a datacentre, if it operates like a datacentre..it must be a.! Confidential Property of Schneider Electric 18
19 What PFM may not be good for? >The better question to ask is what PFM technology cannot do well today most use cases are already well-covered. >Open space retrofit in urban development? >Very low power density in low cost markets? >Very high physical security requirements? Confidential Property of Schneider Electric 19
20 Prefabricated Datacentres give you choice Confidential Property of Schneider Electric 20
21 Thank You 21
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