Enterprise Data Centre

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "Enterprise Data Centre"

Transcription

1 Members Meeting The Challenges and Changes for the Data Centre Manager 1 Continuity Forum Members Meeting May 2009

2 Introduction Increase awareness of IT energy usage Understand processes and practices available for identifying energy usage Data Centre issues IBM and Green Energy initiatives Conclusions and further information 2

3 The Energy Problem Energy provision has emerged as arguably the most important business, geo-political and societal issue of our time. The organization that responds (with not only technology innovation but also perhaps legislation to support the uptake and application of technology) will create and take advantage of this business opportunity. IBM is well positioned to provide the services and technology (including software from IBM) to support this vision. 3

4 Power & cooling a major issue for Data centres What is the greatest facility problem with your primary data centre? Excessive heat Insufficient power Insufficient raised floor Excessive facility cost Poor location None of the above Power and cooling costs will increase to more than one-third of the total IT budget Robert Frances Group, January 2007 Gartner % 5% 10% 15% 20% 25% 30% 35% Power and cooling will be a top 3 issue with all CIO s in the next 6-12 months Michael Bell Gartner Group Power and cooling exceeds server Spending IDC Spending (US$B) $80 $70 $60 $50 $40 $30 $20 $10 $0 New server spending Power and cooling Installed base (M units)

5 Where does the energy go? The data centre energy challenge affects both the physical data center and the IT infrastructure % of total data centre electricity use Chiller/ Cooling Tower Cooling systems Humidifier Computer Room Air Conditioner Information Technology Power Distribution Unit Electrical and building systems Uninterruptible Power Supply Switch/ Gen Lighting Power Use

6 Where does the energy go? hardware loads 55% 45% 70% 30% IT Load... Power and Processor Cooling... Power supply, memory, fans, planar, drives.. 80% 20% Idle Resource usage rate

7 Comparison of typical server utilisation rates Used Wasted Mainframe UNIX x86

8 Facing new pressures: Data Centres are at a tipping point According to Gartner, by 2008, 50 percent of current data centers will have insufficient power and cooling capacity to meet the demands of high density equipment." 1 Increased Computing Demand Changing Cost Dynamics Data Centre Lifecycle Mismatch Energy usage is a common theme impacting IT capability 1. Gartner, Data Centre Power and Cooling Challenge, Gartner 25 th annual data center conference presentation, Michael A. Bell, December 2006.

9 Facing new pressures: Data centers are at a tipping point According to Gartner, The underlying consumption of energy in large data centers to power and cool hardware infrastructure is likely to increase steadily during the next ten years. 1 Increased Computing Demand Changing Cost Dynamics Data Center Lifecycle Mismatch In the past decade, growth in server shipments has been 6x and 69x for storage - Bill Zeitler, IBM STG GM Per square foot, annual data center energy costs are 10 to 30 times more than those of a typical office building. - William Tschudi, March 2006 Datacenters have doubled their energy use in the past five years. - Koomey, February 2007 US commercial electrical costs increased by 10 percent from EPA Monthly Forecast, 2007 Eighty-six percent of data centers were built before New low cost technologies like blades consume 20-30kW of power per rack, while the average data center is designed to support 2-3kW per rack 1. Gartner, Data Center Power and Cooling Scenario Through 2015, Rakesh Kumar, March Nemertes Research, Architecting and Managing the 21st Century Data Center, Johna Till Johnson, 2006.

10 The Vision an evolutionary new model for efficient IT service delivery Fragmented, inefficient islands of computing Efficient, dynamic and responsive Rigid and Complex Sprawl / distributed Inefficient power and cooling Siloed Efficient, shared and highly virtualized infrastructure Automated service provisioning Elasticity of scale Responsive and business aligned

11 Project Big Green Project Big Green is IBM s integrated response to carbon concerns. A comprehensive initiative across all pillars of operations, offerings and policy. Reallocating $1 billion each year Reaffirming a long standing commitment at IBM. IBM Project Big Green Environmental Responsibility Industry Solutions Collaboration Across Eco-system Energy Efficient Infrastructure Research & Development

12 Five building blocks provide the approach to operational savings and business growth. Diagnose Build Plan, build, and upgrade to energy efficient data centers Get the facts to understand your energy use and opportunities for improvement IBM Project Big Green Manage & Measure Seize control with energy management software Virtualize Implement virtualization and other innovative technologies Cool Use innovative cooling solutions

13 Benefits of a green data Centre Creates a good place to work Financial Rising global energy prices Squeeze on IT budgets Ability to accurately view baseline energy cost Cost savings from more efficient energy use Operational Under utilised server systems More computing performance per kilowatt Exploding power & cooling costs More energy used for processing Environmental Corporate social responsibility Limited green public image Meaningful energy conservation and reduced CO 2 emissions Positive impact linking corporate social responsibility and personal values

14 Data Centre Thermal Measurement and Analysis Utilising IBM Mobile Measurement Technology (MMT) Jointly developed between IBM and Pacific Gas + Electric Announced one year ago as research product as part of Big Green Launching as official service offering within IBM Global Services Site and Facilities Thirteen assessments performed this past year 12,991,080 (kwh) energy savings opportunity per year Average of 12% savings in IT power Average of 23% savings in IT cooling costs Identified energy savings equivalent to 12% of IT power or 23% of cooling power in client data centers ranging from 4,000 to 85,000 square feet in size.

15 IBM Heat exchanger - Removes heat at the source Before After Reduces heat exhaust by 60%

16 Virtualization allows sharing of resources (between applications) SCM LAN Silo Data Centre ERP WAN CRM Internet Virtualised Data Centre With Virtualised server and storage pools, peaks in demand by one application can be accommodated with the pooled resources A Utilization improvement from 15% to 45% reduces power footprint by over 60% HP SCM ERP CRM With silos for every application, designers are required to meet the peak demand within the server infrastructure for that application VPN Virtual Virtual Storage 18

17 Reducing Hardware Costs with Virtualization Traditional roach Virtualization lication lication HW HW 19

18 If Virtualisation is so great why isn t everybody doing it? Virtual Infrastructure lication Complexity Many Operations groups do not know which applications are dependent on which data centre elements Virtualization s Network Storage Physical Infrastructure Inadequate change management policies for such a dynamic environment Ensuring compliance and performance is not easy with manual systems 20

19 Closing thoughts & Conclusions Energy efficiency is a global issue that will continue to have significant impact IBM Project Big Green is defining leadership in energy efficiency Real solutions are available today We are deploying these capabilities within IBM IBM is the only vendor to provide this entire breadth of capability Where to next? IBM Green Data Centre

20

Data Center & IT Infrastructure Optimization. Trends & Best Practices. Mickey Iqbal - IBM Distinguished Engineer. IBM Global Technology Services

Data Center & IT Infrastructure Optimization. Trends & Best Practices. Mickey Iqbal - IBM Distinguished Engineer. IBM Global Technology Services Data Center & IT Infrastructure Optimization Trends & Best Practices Mickey Iqbal - IBM Distinguished Engineer IBM Global Technology Services IT Organizations are Challenged by a Set of Operational Issues

More information

Sanjeev Gupta Product Manager Site and Facilities Services

Sanjeev Gupta Product Manager Site and Facilities Services IBM Global Technology Services IBM Project Big Green Delivering Client Value Sanjeev Gupta Product Manager Site and Facilities Services Data centers are at a tipping point and energy use and cost is the

More information

Sustain and Gain Because Going Green Makes Good Business Sense. 2007 IBM Corporation IT Optimization 6-Dec-07 1

Sustain and Gain Because Going Green Makes Good Business Sense. 2007 IBM Corporation IT Optimization 6-Dec-07 1 Sustain and Gain Because Going Green Makes Good Business Sense 2007 IBM Corporation IT Optimization 6-Dec-07 1 CSR Priorities: Consumer Opinion Percent of Respondents Protects the environment 18 Supports

More information

Virtualization of IT environments as ecological alternative in the data center

Virtualization of IT environments as ecological alternative in the data center Virtualization of IT environments as ecological alternative in the data center René Bersier IBM Switzerland Vulkanstrasse 106 CH-8010 Zurich rene_bersier@ch.ibm.com Keywords: IT server virtualization data

More information

Smarter Data Centers. Integrated Data Center Service Management

Smarter Data Centers. Integrated Data Center Service Management Smarter Data Centers Integrated Data Center Service Management Approx. 3.500 ton CO² is generated by: Diesel Car-6l /100 km 20.000 km Airplane 5 * Brussels-Barcelona Server, 1.5 A, 24*7*365*3.000 Kwhr

More information

CarbonDecisions. The green data centre. Why becoming a green data centre makes good business sense

CarbonDecisions. The green data centre. Why becoming a green data centre makes good business sense CarbonDecisions The green data centre Why becoming a green data centre makes good business sense Contents What is a green data centre? Why being a green data centre makes good business sense 5 steps to

More information

CREATING & MANAGING A DYNAMIC INFRASTRUCTURE

CREATING & MANAGING A DYNAMIC INFRASTRUCTURE Ralph H Rudd Client IT Architect General Business : Coastal 8 December 2010 CREATING & MANAGING A DYNAMIC INFRASTRUCTURE Welcome to the Decade of Smart Data is changing the game Workloads bring new challenge

More information

Finding the Value in Green Florence D. Hudson Energy & Environment Executive Corporate Strategy IBM

Finding the Value in Green Florence D. Hudson Energy & Environment Executive Corporate Strategy IBM Finding the Value in Green Florence D. Hudson Energy & Environment Executive Corporate Strategy IBM 2008 IBM Corporation 21-May-09 1 Factors and Influencers Demanding Our Attention Laws, Regulation, Standards

More information

Energy management White paper. Greening the data center with IBM Tivoli software: an integrated approach to managing energy.

Energy management White paper. Greening the data center with IBM Tivoli software: an integrated approach to managing energy. Energy management White paper Greening the data center with IBM Tivoli software: an integrated approach to managing energy. May 2008 2 Contents 3 Key considerations for the green data center 3 Managing

More information

IBM and Dynamic Infrastructure. Doug Neilson, IBM Systems Group May 2009

IBM and Dynamic Infrastructure. Doug Neilson, IBM Systems Group May 2009 IBM and Dynamic Infrastructure Doug Neilson, IBM Systems Group May 2009 IBM s Smarter Planet Strategy Every human being, company, organization, city, nation, natural system and man-made system is becoming

More information

DECREASING DATACENTER AND OTHER IT ENERGY

DECREASING DATACENTER AND OTHER IT ENERGY The Green Grid Opportunity DECREASING DATACENTER AND OTHER IT ENERGY USAGE PATTERNS february 16, 2007 white paper 1 Gartner analysts advise enterprises to make the most efficient use of existing systems

More information

Increasing Energ y Efficiency In Data Centers

Increasing Energ y Efficiency In Data Centers The following article was published in ASHRAE Journal, December 2007. Copyright 2007 American Society of Heating, Refrigerating and Air- Conditioning Engineers, Inc. It is presented for educational purposes

More information

BC43: Virtualization and the Green Factor. Ed Harnish

BC43: Virtualization and the Green Factor. Ed Harnish BC43: Virtualization and the Green Factor Ed Harnish Agenda The Need for a Green Datacenter Using Greener Technologies Reducing Server Footprints Moving to new Processor Architectures The Benefits of Virtualization

More information

Why Energy Management Is Driving Adoption of Data Center Infrastructure Management Solutions

Why Energy Management Is Driving Adoption of Data Center Infrastructure Management Solutions May 2011 Why Is Driving Adoption of Data Center Infrastructure Management Solutions Sponsored by nlyte Software Contents Introduction 1 Key Measures 2 Top Trends behind the Data Center Management Challenge

More information

Global Headquarters: 5 Speen Street Framingham, MA 01701 USA P.508.872.8200 F.508.935.4015 www.idc.com

Global Headquarters: 5 Speen Street Framingham, MA 01701 USA P.508.872.8200 F.508.935.4015 www.idc.com WHITE PAPER Solutions for the Datacenter's Thermal Challenges Sponsored by: IBM and Intel Jed Scaramella January 2007 Matthew Eastwood IDC OPINION Global Headquarters: 5 Speen Street Framingham, MA 01701

More information

DATA CENTRE DESIGN AND

DATA CENTRE DESIGN AND SPUSC 2008 SOUTH PACIFIC USER SERVICES CONFERENCE DATA CENTRE DESIGN AND ENERGY INITIATIVES Presented by Jarrad Clift Electrical Engineer Greenstar Accredited Presentation Content Data Centres General

More information

WHITE PAPER Delivering Improved Energy Efficiency for the Datacenter

WHITE PAPER Delivering Improved Energy Efficiency for the Datacenter WHITE PAPER Delivering Improved Energy Efficiency for the Datacenter Sponsored by: NEC Jed Scaramella September 2008 Matthew Eastwood EXECUTIVE SUMMARY Global Headquarters: 5 Speen Street Framingham, MA

More information

Title. Click to edit Master text styles Second level Third level

Title. Click to edit Master text styles Second level Third level Title Click to edit Master text styles Second level Third level IBM s Vision For The New Enterprise Data Center Subram Natarajan Senior Consultant, STG Asia Pacific subram.natarajan@in.ibm.com Multiple

More information

Driving the Green Data Center Strategy in Established Environments

Driving the Green Data Center Strategy in Established Environments Driving the Green Data Center Strategy in Established Environments November 2008 Agenda Green IT defined Arrow Green Initiatives Data Center Other Initiatives Green Challenges Green IT Optimal use of information

More information

Powering Your Datacenter

Powering Your Datacenter Powering Your Datacenter 560 MISSION STREET, SUITE 2900 SAN FRANCISCO, CA 94105 TEL 415-738-6500 FAX 415-738-6501 WWW.DIGITALREALTYTRUST.COM 2323 BRYAN STREET, SUITE 2300 DALLAS, TX 75201 877-DRT-DATA

More information

Initial Steps in Capacity Management for the Green Datacenter

Initial Steps in Capacity Management for the Green Datacenter Initial Steps in Capacity Management for the Green Datacenter Stephen Marksamer, Aetna Inc. James Castronovo, Inventa Technologies Table of Contents Introduction... 3 Who Are the Stewards of Green?...

More information

Flipping the Budget Ratio with Next-Generation Data Centres

Flipping the Budget Ratio with Next-Generation Data Centres Flipping the Budget Ratio with Next-Generation Data Centres Planning your evolution to a next-generation data centre Troy Syn Managing Principal Hewlett-Packard Asia Pacific Region 2007 Hewlett-Packard

More information

Managing Power Usage with Energy Efficiency Metrics: The Available Me...

Managing Power Usage with Energy Efficiency Metrics: The Available Me... 1 of 5 9/1/2011 1:19 PM AUG 2011 Managing Power Usage with Energy Efficiency Metrics: The Available Metrics and How to Use Them Rate this item (1 Vote) font size Data centers consume an enormous amount

More information

HP Data Center Efficiency For The Next Generation. Pete Deacon Canadian Portfolio Manager Power and Cooling Services

HP Data Center Efficiency For The Next Generation. Pete Deacon Canadian Portfolio Manager Power and Cooling Services HP Data Center Efficiency For The Next Generation Pete Deacon Canadian Portfolio Manager Power and Cooling Services The HP difference Industry-wide expertise, global reach HP operations span more than

More information

Green ICT: Consistent Actions to Reduce Energy Consumption

Green ICT: Consistent Actions to Reduce Energy Consumption / Martin Chaloupek Vienna, 2010 02 22 Green ICT: Consistent Actions to Reduce Energy Consumption Input to Conference Energy Efficiency Chances of Green ICT and Electronics Vienna, 2010 03 05 20010 IBM

More information

IBM Report May 2008. Creating a green data center to help reduce energy costs and gain a competitive advantage.

IBM Report May 2008. Creating a green data center to help reduce energy costs and gain a competitive advantage. IBM Report May 2008 Creating a green data center to help reduce energy costs and gain a competitive advantage. Page 2 Contents IT capacity growth meets increasing energy costs... 3 A new field of competition...

More information

Data Center Technology: Physical Infrastructure

Data Center Technology: Physical Infrastructure Data Center Technology: Physical Infrastructure IT Trends Affecting New Technologies and Energy Efficiency Imperatives in the Data Center Hisham Elzahhar Regional Enterprise & System Manager, Schneider

More information

IT Cost Savings Audit. Information Technology Report. Prepared for XYZ Inc. November 2009

IT Cost Savings Audit. Information Technology Report. Prepared for XYZ Inc. November 2009 IT Cost Savings Audit Information Technology Report Prepared for XYZ Inc. November 2009 Executive Summary This information technology report presents the technology audit resulting from the activities

More information

Convergence of Complexity

Convergence of Complexity Convergence of Complexity Optimize Existing Data Center Space Measure And Allocate Energy Cost Plan for new data centers or additional capacity How to make your Data Center Last Longer, Gartner, December

More information

I D C T E C H N O L O G Y S P O T L I G H T. I m p r o ve I T E f ficiency, S t o p S e r ve r S p r aw l

I D C T E C H N O L O G Y S P O T L I G H T. I m p r o ve I T E f ficiency, S t o p S e r ve r S p r aw l I D C T E C H N O L O G Y S P O T L I G H T Optimizing Blade Ser ve r s f o r V irtualization: I m p r o ve I T E f ficiency, S t o p S e r ve r S p r aw l August 2011 Adapted from IDC Blade Market Survey:

More information

80% of. 50% of. 30% of. 67% of enterprises. Environmental and business demands are converging

80% of. 50% of. 30% of. 67% of enterprises. Environmental and business demands are converging Delivering the Green Datacenter Jerome Riboulon, HP 2008 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 2 24 Abril, 2008 Environmental and

More information

Revitalising your Data Centre by Injecting Cloud Computing Attributes. Ricardo Lamas, Cloud Computing Consulting Architect IBM Australia

Revitalising your Data Centre by Injecting Cloud Computing Attributes. Ricardo Lamas, Cloud Computing Consulting Architect IBM Australia Revitalising your Data Centre by Injecting Attributes Ricardo Lamas, Consulting Architect IBM Australia Today s datacenters face enormous challenges: I need to consolidate to reduce sprawl and OPEX. I

More information

StruxureWare. How to reconcile efficiency and availability in a virtualized data center. for data centers

StruxureWare. How to reconcile efficiency and availability in a virtualized data center. for data centers How to reconcile efficiency and availability in a virtualized data center TM StruxureWare for data centers Soeren Brogaard Jensen 27th of October 2011 Vilnius, Litauen Schneider Electric the global specialist

More information

Consulting Engineering Outsourcing

Consulting Engineering Outsourcing Consulting Engineering Outsourcing Opportunities, challenges and strategies 5.º Fórum Lusófono das Comunicações Maputo, 24 de Abril de 2014 Maksen 2014 Consulting Engineering Outsourcing AGENDA 01. Data

More information

Architecture for Modular Data Centers. It is all about tailoring the most optimized solution, and be able to prove it for you.

Architecture for Modular Data Centers. It is all about tailoring the most optimized solution, and be able to prove it for you. Architecture for Modular Data Centers It is all about tailoring the most optimized solution, and be able to prove it for you. (AA) Facing new pressures: Data centers are at a tipping point Increased Computing

More information

Managing Today s Data Centers Avoiding the Impending Crisis

Managing Today s Data Centers Avoiding the Impending Crisis Managing Today s Data Centers Avoiding the Impending Crisis Steven Yellen Aperture Research Institute EXECUTIVE SUMMARY Organizations are facing an impending data center management crisis. The constant

More information

Making the hybrid world work for you: Redefining IT operations Frank Casey Group Director, Data Center Solutions & Managed Services

Making the hybrid world work for you: Redefining IT operations Frank Casey Group Director, Data Center Solutions & Managed Services Making the hybrid world work for you: Redefining IT operations Frank Casey Group Director, Data Center Solutions & Managed Services accelerate your ambition We re a USD 6.7 billion business with a remarkable

More information

Identifying Energy Saving Opportunities in the Data Center

Identifying Energy Saving Opportunities in the Data Center Identifying Energy Saving Opportunities in the Data Center Andrew Fanara US EPA ENERGY STAR Product Development Fanara.andrew@epa.gov (206) 553-6377 (Seattle, WA) 1 Data Centers are INFORMATION FACTORIES

More information

Reducing Data Center Energy Consumption

Reducing Data Center Energy Consumption Reducing Data Center Energy Consumption By John Judge, Member ASHRAE; Jack Pouchet, Anand Ekbote, and Sachin Dixit Rising data center energy consumption and increasing energy costs have combined to elevate

More information

Green Data Center and Virtualization Reducing Power by Up to 50% Pages 10

Green Data Center and Virtualization Reducing Power by Up to 50% Pages 10 Green Data Center and Virtualization Reducing Power by Up to 50% Pages 10 Issue August 2007 Contents Executive Summary 2 Blade for Blade, Power is the Same 3 PAN Lowers Power by Reducing Server/CPU Count

More information

Building the Energy-Smart Datacenter

Building the Energy-Smart Datacenter Building the Energy-Smart Datacenter How Dell PowerEdge servers, services, tools and partnerships can help customers save money by saving energy. As businesses grow, they need more computational capacity.

More information

abstract about the GREEn GRiD

abstract about the GREEn GRiD Guidelines for Energy-Efficient Datacenters february 16, 2007 white paper 1 Abstract In this paper, The Green Grid provides a framework for improving the energy efficiency of both new and existing datacenters.

More information

Greening The Data Center

Greening The Data Center Greening The Data Center A Five Step Method for CIO s and Data Center Managers Professionals who manage Data Centers know what is expected from them for performance and uptime. What many are only just

More information

Energy Efficiency and Availability Management in Consolidated Data Centers

Energy Efficiency and Availability Management in Consolidated Data Centers Energy Efficiency and Availability Management in Consolidated Data Centers Abstract The Federal Data Center Consolidation Initiative (FDCCI) was driven by the recognition that growth in the number of Federal

More information

THE PATH TO A GREEN DATA CENTER. Hitachi Data Systems and Brocade. Joint Solution Brief

THE PATH TO A GREEN DATA CENTER. Hitachi Data Systems and Brocade. Joint Solution Brief THE PATH TO A GREEN DATA CENTER Hitachi Data Systems and Brocade Joint Solution Brief Hitachi Data Systems The Growing Need for Green Data Center Solutions 50 percent of data centers worldwide will have

More information

Implementing Energy Efficient Data Centers

Implementing Energy Efficient Data Centers Implementing Energy Efficient Data Centers By Neil Rasmussen White Paper #114 Executive Summary Electricity usage costs have become an increasing fraction of the total cost of ownership (TCO) for data

More information

Best Practices. Server: Power Benchmark

Best Practices. Server: Power Benchmark Best Practices Server: Power Benchmark Rising global energy costs and an increased energy consumption of 2.5 percent in 2011 is driving a real need for combating server sprawl via increased capacity and

More information

THE GREEN DATA CENTER

THE GREEN DATA CENTER GREEN IT THE GREEN DATA CENTER WHERE ECOLOGY MEETS ECONOMY We truly live in an information age. Data Centers serve a very important purpose they provide the global community with nearly unlimited access

More information

Metrics for Data Centre Efficiency

Metrics for Data Centre Efficiency Technology Paper 004 Metrics for Data Centre Efficiency Workspace Technology Limited Technology House, PO BOX 11578, Sutton Coldfield West Midlands B72 1ZB Telephone: 0121 354 4894 Facsimile: 0121 354

More information

ICT and the Green Data Centre

ICT and the Green Data Centre ICT and the Green Data Centre Scott McConnell Sales Manager c/o Tanya Duncan MD Interxion Ireland Green Data Centres Our Responsibility Data centre greenhouse gas emissions are projected to quadruple by

More information

1. Data Centre Environment Why focus on Data Centres? Hitachi Eco-Friendly Data Centre Solutions

1. Data Centre Environment Why focus on Data Centres? Hitachi Eco-Friendly Data Centre Solutions Hitachi Eco-Friendly Data Centre Solutions Why are efficient data centres a necessity and how can they be delivered 24 th September 2009 1 1. Data Centre Environment Why focus on Data Centres? Why are

More information

Data Center Optimization: California s Blueprint for Success

Data Center Optimization: California s Blueprint for Success 2011 NASCIO RECOGNITION AWARD NOMINATION Nomination Category: Enterprise IT Management Initiatives Data Center Optimization: California s Blueprint for Success California Technology Agency Office of Technology

More information

Office of the Government Chief Information Officer. Green Data Centre Practices

Office of the Government Chief Information Officer. Green Data Centre Practices Office of the Government Chief Information Officer Green Data Centre Practices Version : 2.0 April 2013 The Government of the Hong Kong Special Administrative Region The contents of this document remain

More information

Server Consolidation: An Approach to Make Data Centers Energy Efficient & Green

Server Consolidation: An Approach to Make Data Centers Energy Efficient & Green International Journal of Scientific & Engineering Research, Volume 1, Issue 1, October-2010 1 Server Consolidation: An Approach to Make Data Centers Energy Efficient & Green Mueen Uddin, Azizah Abdul Rahman

More information

Power Consumption and Cooling in the Data Center: A Survey

Power Consumption and Cooling in the Data Center: A Survey A M a r k e t A n a l y s i s Power Consumption and Cooling in the Data Center: A Survey 1 Executive Summary Power consumption and cooling issues in the data center are important to companies, as evidenced

More information

Capacity Planning for Green IT Green IT Saving Costs Locally, Natural Resources Globally

Capacity Planning for Green IT Green IT Saving Costs Locally, Natural Resources Globally Capacity Planning for Green IT Green IT Saving Costs Locally, Natural Resources Globally Amy Spellmann, Optimal Richard Gimarc, HyPerformix UK CMG May 2008 1 IT Energy Consumption 48% of IT budgets are

More information

Control of Computer Room Air Handlers Using Wireless Sensors. Energy Efficient Data Center Demonstration Project

Control of Computer Room Air Handlers Using Wireless Sensors. Energy Efficient Data Center Demonstration Project Control of Computer Room Air Handlers Using Wireless Sensors Energy Efficient Data Center Demonstration Project About the Energy Efficient Data Center Demonstration Project The project s goal is to identify

More information

Managing Data Center Power and Cooling

Managing Data Center Power and Cooling White PAPER Managing Data Center Power and Cooling Introduction: Crisis in Power and Cooling As server microprocessors become more powerful in accordance with Moore s Law, they also consume more power

More information

Advantages on Green Cloud Computing

Advantages on Green Cloud Computing Advantages on Green Advantages of Green A growing number of organizations are becoming more green-conscious as there are several advantages of green IT. In this e-guide, brought to you by SearchDataCenter.com,

More information

Accelerate private cloud with Data#3 and IBM

Accelerate private cloud with Data#3 and IBM Accelerate private cloud with Data#3 and IBM Integrated, cloud accelerated solutions Nick Day, IBM: Chris Farrow, Data#3: sbcday@au1.ibm.com chris_farrow@data3.com.au Agenda Why are Australian organisations

More information

Redefining Infrastructure Management for Today s Application Economy

Redefining Infrastructure Management for Today s Application Economy WHITE PAPER APRIL 2015 Redefining Infrastructure Management for Today s Application Economy Boost Operational Agility by Gaining a Holistic View of the Data Center, Cloud, Systems, Networks and Capacity

More information

Use a TCO Model to Estimate the Costs of Your Data Center

Use a TCO Model to Estimate the Costs of Your Data Center G00233221 Use a TCO Model to Estimate the Costs of Your Data Center Published: 26 June 2012 Analyst(s): David J. Cappuccio The cost to own and run a data center is significantly higher than many IT managers

More information

Managing the New Enterprise Data Centre

Managing the New Enterprise Data Centre Managing the New Enterprise Data Centre Nicholas Drabble Green Computing Programme Manager IBM Software Group UK, Ireland Tomorrow s Data Centre June 2008 Innovation drives competitive advantage Innovation

More information

Your Route to Achieving A Green Data Center

Your Route to Achieving A Green Data Center Your Route to Achieving A Green Data Center Tag line, tag line Saving Power, Cooling, and Space in the Data Center Andy Khoo Country Manager Malaysia & Brunei May 2012 Global Warming!! Is it our problem?

More information

Dynamic Infrastructure for Information on Demand

Dynamic Infrastructure for Information on Demand Dynamic Infrastructure for Information on Demand Jim Tuckwell Marketing Program Director IBM Software Group July 13 & 14, 2007 Jeju Shilla 2007 IBM Corporation What it takes for success It takes know-how,

More information

Steps to Achieve Green Data Center

Steps to Achieve Green Data Center Global Technology Services Oh Bee Joo IBM GTS/ITS - ASEAN-Site and Facilities Services Senior Project Manager, Subject Matter Expert Site and Facilities Services Where IT and the Building Meet Do you know

More information

Zen Internet Case Study

Zen Internet Case Study Zen Internet Case Study About Zen Internet Zen Internet is an independent Internet Service Provider (ISP) that offers a full range of data, voice, and hosting services to businesses and residential users

More information

Guide to Cloud Computing INFORMATION

Guide to Cloud Computing INFORMATION Guide to Cloud Computing INFORMATION INFORMATION PREFACE 3 INTRODUCTION 3 WHAT IS CLOUD COMPUTING? 3 WHY IS CLOUD COMPUTING IMPORTANT TO ORGANISATIONS OF ALL SIZES? 4 BUSINESS BENEFITS 5 COST BENEFITS

More information

Harmonizing Global Metrics for Data Center Energy Efficiency

Harmonizing Global Metrics for Data Center Energy Efficiency Harmonizing Global Metrics for Data Center Energy Efficiency Dan Azevedo, Symantec Chairman - Metrics & Measurements Work Group Industry Trends Energy Efficient IT The Climate Group: Smarter technology

More information

Figure 1: Comparison of Projected Electricity Use, 2007-2011 1

Figure 1: Comparison of Projected Electricity Use, 2007-2011 1 Fact Sheet on National Data Center Energy Efficiency Information Program U.S. Department of Energy (DOE) and U.S. Environmental Protection Agency (EPA) March 19, 2008 Summary: The voluntary National Data

More information

Case Study: Opportunities to Improve Energy Efficiency in Three Federal Data Centers

Case Study: Opportunities to Improve Energy Efficiency in Three Federal Data Centers Case Study: Opportunities to Improve Energy Efficiency in Three Federal Data Centers Prepared for the U.S. Department of Energy s Federal Energy Management Program Prepared By Lawrence Berkeley National

More information

Data Center Redesign Yields an 80%-Plus Reduction in Energy Usage

Data Center Redesign Yields an 80%-Plus Reduction in Energy Usage Research Publication Date: 10 August 2011 ID Number: G00213049 Data Center Redesign Yields an 80%-Plus Reduction in Energy Usage Jay E. Pultz The National Renewable Energy Laboratory's (NREL's) data center

More information

David Lawler Vice President Server, Access & Virtualization Group

David Lawler Vice President Server, Access & Virtualization Group Data Center & Cloud Computing David Lawler Vice President Server, Access & Virtualization Group 2009 Cisco Systems, Inc. All rights reserved. 1 We Are Facing Unparalleled Growth 1.7 billion+ people on

More information

Minimizing Energy-Related Costs In Data Centers and Network Operations Centers

Minimizing Energy-Related Costs In Data Centers and Network Operations Centers Minimizing Energy-Related Costs In Data Centers and Network Operations Centers Energy Management By Design by Barry J. Needle energy management by design: to minimize energy consumption and maximize energy

More information

Why Data Center Design and Innovation Matters

Why Data Center Design and Innovation Matters Why Data Center Design and Innovation Matters Michael Ponke Principal, DCE Practice Professional Services October 07, 2009 Agenda The Eco Challenge Data Center revolution Why Data Center Design and Innovation

More information

Data Center RD&D at EPRI

Data Center RD&D at EPRI Data Center RD&D at EPRI Mukesh Khattar Technical Executive Critical facilities Round Table Meeting Palo Alto, CA 16 October 2015 EPRI Focus for Data Centers RD&D Address problems facing the member electric

More information

Green HPC - Dynamic Power Management in HPC

Green HPC - Dynamic Power Management in HPC Gr eenhpc Dynami cpower Management i nhpc AT ECHNOL OGYWHI T EP APER Green HPC Dynamic Power Management in HPC 2 Green HPC - Dynamic Power Management in HPC Introduction... 3 Green Strategies... 4 Implementation...

More information

Enabling the. white paper 102

Enabling the. white paper 102 Enabling the Green Data Center Drivers, Benefits, and Technology Enablers Every IT Executive Needs to Know white paper 102 table of contents 01 The Rapid Rise of Green IT 01 Green IT Boosts the Bottom

More information

Data Center Technologies

Data Center Technologies Data Center Technologies Ing. Marcel Kuza mkuza@uy.ibm.com Agosto, 2010 XI Jornadas de Actualización Tecnológica: Networking, Punta del Este, Uruguay Agenda Introduction to Data Center Solutions (by IBM)

More information

High Performance Computing (HPC) Solutions in High Density Data Centers

High Performance Computing (HPC) Solutions in High Density Data Centers EXECUTIVE REPORT High Performance Computing (HPC) Solutions in High Density Data Centers How s Houston West data center campus delivers the highest density solutions to customers Overview With the ever-increasing

More information

HP Common Slot power supply technology

HP Common Slot power supply technology Technology brief HP Common Slot power supply technology 3 rd edition Table of contents Abstract 2 Introduction 2 HP Common Slot power supplies 2 Load Balanced and High Efficiency Modes 7 Right-sizing the

More information

DATA CENTER COOLING INNOVATIVE COOLING TECHNOLOGIES FOR YOUR DATA CENTER

DATA CENTER COOLING INNOVATIVE COOLING TECHNOLOGIES FOR YOUR DATA CENTER DATA CENTER COOLING INNOVATIVE COOLING TECHNOLOGIES FOR YOUR DATA CENTER DATA CENTERS 2009 IT Emissions = Aviation Industry Emissions Nations Largest Commercial Consumers of Electric Power Greenpeace estimates

More information

Server Farms. CIS 376-003 Emerging Technology Research Paper

Server Farms. CIS 376-003 Emerging Technology Research Paper Server Farms CIS 376-003 Emerging Technology Research Paper In order to facilitate a common understanding of this research paper, a definition of the relevant items and brief discussion of the history

More information

The ROI of Tape Consolidation

The ROI of Tape Consolidation The ROI of Tape Consolidation NOTICE This white paper may contain proprietary information protected by copyright. Information in this white paper is subject to change without notice and does not represent

More information

Overview. PG&E and Energy Efficiency. CA Energy Efficiency Regulatory & Policy Roadmap. Financing Options for Efficiency & Demand Response

Overview. PG&E and Energy Efficiency. CA Energy Efficiency Regulatory & Policy Roadmap. Financing Options for Efficiency & Demand Response Overcoming Financial Barriers to Energy Efficiency April 6, 2010 Overview PG&E and Energy Efficiency CA Energy Efficiency Regulatory & Policy Roadmap Financing Options for Efficiency & Demand Response

More information

Protecting Our Information, Protecting Our Resources

Protecting Our Information, Protecting Our Resources Solutions For Business-Critical Continuity Protecting Our Information, Protecting Our Resources Energy Efficient Power And Cooling For IT And Telecommunications Network Infrastructures The Challenge You

More information

VISIT 2010 Fujitsu Forum Europe 0

VISIT 2010 Fujitsu Forum Europe 0 VISIT 2010 Fujitsu Forum Europe 0 Virtualization & Automation Room 13a Shaping tomorrow with you. Green Data Center Services Martin Provoost Director, Data Centers and Networks, Fujitsu UK & Ireland 14:00

More information

Questions to be responded to by the firm submitting the application. Why do you think this project should receive an award? How does it demonstrate:

Questions to be responded to by the firm submitting the application. Why do you think this project should receive an award? How does it demonstrate: Questions to be responded to by the firm submitting the application Why do you think this project should receive an award? How does it demonstrate: innovation, quality, and professional excellence transparency

More information

The Green Data Center

The Green Data Center The Green Data Center Energy Efficient Computing In The 21st Century The Green Data Center: Energy Efficient Computing In The 21 st Century Matt Stansberry Site Editor TechTarget mstansberry@techtarget.com

More information

Nominee: FieldView Solutions, Inc.

Nominee: FieldView Solutions, Inc. Nominee: FieldView Solutions, Inc. Nomination title: FieldView Energy Nom FieldView Solutions: Data Center Energy Efficiency Product of the Year FieldView Solutions provides software to organizations to

More information

Virtualization and the Green Data Center

Virtualization and the Green Data Center TECHNOLOGY SOLUTIONS Virtualization and the Green Data Center Server virtualization can help reduce energy costs by up to 50 percent. Running a more energy-efficient IT operation is a high priority for

More information

HP Green Business Technology initiative. Better business outcomes equal better environmental outcomes

HP Green Business Technology initiative. Better business outcomes equal better environmental outcomes HP Green Business Technology initiative Better business outcomes equal better environmental outcomes Overview Reduce costs, manage risk, and support business growth while reducing environmental impact

More information

DataCenter 2020: first results for energy-optimization at existing data centers

DataCenter 2020: first results for energy-optimization at existing data centers DataCenter : first results for energy-optimization at existing data centers July Powered by WHITE PAPER: DataCenter DataCenter : first results for energy-optimization at existing data centers Introduction

More information

An addendum for France & the UK to Cloud Computing the IT Solution for the 21 st Century

An addendum for France & the UK to Cloud Computing the IT Solution for the 21 st Century Carbon Disclosure Project Study 2011 An addendum for France & the UK to Cloud Computing the IT Solution for the 21 st Century Study produced for Carbon Disclosure Project by: 1 Introduction This report

More information

How to Measure Energy Consumption in Your Data Center

How to Measure Energy Consumption in Your Data Center How to Measure Energy Consumption in Your Data Center Gartner RAS Core Research Note G00205428, Rakesh Kumar, 8 September 2010, R3506 02112011 This research outlines a pragmatic approach that should be

More information

Dionseq Uatummy Odolorem Vel

Dionseq Uatummy Odolorem Vel W H I T E P A P E R Aciduisismodo The 3D Scaling Dolore Advantage Eolore Dionseq Uatummy Odolorem Vel How 3D Scaling Drives Ultimate Storage Efficiency By Hitachi Data Systems September 2010 Hitachi Data

More information

Green networking in the data center

Green networking in the data center Green networking in the data center White paper Executive summary... 2 The challenge of a complex data center... 2 The network effect... 2 Green data center best practices... 3 Power and cooling utilization...

More information

Nexsan 10 Minute White Paper. The Power/Density Paradox. The Result of High Density without Power Efficiency. Quick Summary

Nexsan 10 Minute White Paper. The Power/Density Paradox. The Result of High Density without Power Efficiency. Quick Summary Nexsan 10 Minute White Paper The Power/Density Paradox The Result of High Density without Power Efficiency Quick Summary Growing demand for capacity in ever-shrinking data center space has motivated some

More information

The Efficient Enterprise. Juan Carlos Londoño Data Center Projects Engineer APC by Schneider Electric

The Efficient Enterprise. Juan Carlos Londoño Data Center Projects Engineer APC by Schneider Electric Ee The Efficient Enterprise Juan Carlos Londoño Data Center Projects Engineer APC by Schneider Electric Keystrokes Kilowatts Heat OUT Electricity IN Need for bandwidth exploding Going hyperbolic! 30,000

More information

GUIDE TO ICT SERVER ROOM ENERGY EFFICIENCY. Public Sector ICT Special Working Group

GUIDE TO ICT SERVER ROOM ENERGY EFFICIENCY. Public Sector ICT Special Working Group GUIDE TO ICT SERVER ROOM ENERGY EFFICIENCY Public Sector ICT Special Working Group SERVER ROOM ENERGY EFFICIENCY This guide is one of a suite of documents that aims to provide guidance on ICT energy efficiency.

More information