INNOVATION FOR TOMORROW S TRADING EDGE OPEN TRADE
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- Rosalind Chase
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1 INNOVATION FOR TOMORROW S TRADING EDGE OPEN TRADE
2 THE FIRST INTELLIGENT TRADING COMMUNICATION PLATFORM COMBINING: INTELLIGENT TRADING Conferencing Video Trading applications IP telephony Instant messaging is the first intelligent trading communication platform that combines all traders communication channels in perfect harmony. With its high-tech touch screen and elegant, slim-line design, offers the very latest in trading communications technology. It builds upon the proven technology provided by Etrali Trading Solutions and trusted by clients across the financial industry. It provides a single point of convergence for information and conversations. Our clients and their people rely on the power of its performance, which enables swift decision-making and improves processes. Simple, efficient and highly customisable, is equipped with the latest technology to keep conversations clear regardless of background noise or interference. And with instant access to unlimited contacts, trading becomes faster and more accurate than ever before. acts as a single point where perfect communications converge via a user-friendly interface that can be configured to the needs of the individual. Sophisticated and robust, it makes no concessions to the day-to-day demands of modern trading.
3 Etrali Trading Solutions DEDICATED TO TRADERS Designed specifically with users in mind, enables traders to concentrate on doing business. Users are able to act faster and keep pace with today s volatile trading environment. TRULY UNIFIED COMMUNICATIONS s touch screen interface offers rapid access to applications and enables end-users to manage up to 30 simultaneous conversations and host conferences. A single point of convergence for conversations you can rely on. KEY BENEFITS Fit for the future s advanced, but proven, technology provides Our intuitive and flexible approach to unified a secure foundation for instant communications in communications makes highly suitable financial trading. for all kinds of trading rooms, equipping today s next generation trader. S eamless conversations Switch instantly from one communication channel to another. When using , a simple click will immediately shift the conversation to your handset, enabling you to speak to colleagues directly. P resence management gives you and your colleagues a single identity by confirming your status. Simply selecting the name of your contact tells you if they are available. O pen Trade Store With Store, traders, sales and analysts gain competitive advantage by accessing a range of applications directly from their Evolution. It allows integration with CRM and other business applications.
4 DESIGNED FOR THE FUTURE We grasp how trading keeps changing, and understand the need to provide clients with flexible trading tools and technologies. Anticipating the future needs of the trading community, we spend time working to make sure our products can evolve and easily incorporate new communications channels as they become available. was designed for this era of flexible communications. It integrates seamlessly with all common channels including instant messaging, video conferencing and any web-based application. REDEFINING DESKTOP TRADING
5 SIMPLE, ONE TOUCH ACCESS s functional and intuitive one touch design facilitates fast and efficient trading. It takes the latest touch screen technologies, hot buttons and fast dials, and adapts them to the exact needs of your trading floor. It puts traders at the centre of the end-user experience, enabling them to manage all communications at a glance and instantly reach their contacts. With direct access to your corporate and personal directories and unlimited capacity for new and current details information, you always remain in complete control. FULLY COMPLIANT Etrali Trading Solutions, as a leader in the voice trading industry, only provides solutions fully compliant with worldwide regulations as per reliability and traceability. We partner with leading recording providers proposing a large choice of vendors, large number of mixing and recording options while ensuring bandwidth and storage optimisation. In addition, offers unprecedented system security and resilience. FUNCTIONAL AND INTUITIVE
6 AGILE ARCHITECTURE With its native IP and software-based architecture revolutionises the voice trading offer. Its software oriented architecture reduces space in your data centre; reducing costs and providing an 80 per cent footprint reduction. has the flexibility to adapt to any organisational configuration and evolve as the organisation changes, meeting new and future trading business needs. s innovative architecture is easily aligned with your IT architecture. In addition, we back up our existing customers with a risk-free migration plan toward, ensuring a smooth migration at our customers pace. is open by nature and pre-integrated with leading partners (Administrative SIP IP PBX, SIP gateways, access to leading trading community, desktop applications, web-based applications, etc). has also been developed to integrate with most cloud computing strategies. Businesses can use to access pay-as-you-go services and take advantage of flexibility and cost savings. FLEXIBILITY AND INTEGRATION
7 A SOLUTION RIGHT FOR YOU GREEN BY DESIGN Our choice of products and services reflects the varied needs of our clients. By listening to our customers, we aim to meet the needs of the next generation of users. While is user-friendly and surprisingly compact, requiring little desk space and ensuring up to 50 per cent desk footprint reduction. Its distinctive speakers and microphones are built to last. Through wide band audio they deliver dynamic, Compact has been designed and manufactured to strict green standards. Its energy consumption is optimised. There is no need for an energy-hungry cooling system. In addition, is built with components compatible with the Restriction of Hazardous Substances (ROHS) directive. It is delivered in fully recyclable green packaging, with no colour inks used. These elements keep s impact on the environment to an absolute minimum. clear sound that cuts through even the noisiest environment. With this in mind, is available in three versions to meet your exact communication needs: Compact offers an efficiently slim single screen option, while Evolution provides a maximised dual-screen model for advanced trading requirements. With Everywhere, our soft-turret solution, users just need an IP connectivity to trade from home or a BCP site. Evolution CREATED WITH CARE We have an active development pipeline and our current range of products are all recognised as industry leaders for their market segment, with extensive endorsement from analyst firms and other third parties. Everywhere
8 Etrali Trading Solutions ABOUT US Etrali Trading Solutions is a leading provider of convergent voice and electronic trading infrastructure and services for the financial communities. Our company is supported by a global partner network of distributors in 50 countries offering customers round the clock service. Founded in 1965, Etrali Trading Solutions has longstanding experience in the trading industry and brings innovative solutions and the highest quality services focusing on building long-term partnerships with customers. It provides optimised solutions over its dedicated trading network to a community of more than 2,000 network member organisations, encompassing buy-side and sell-side institutions and trading venues. Etrali Trading Solutions also offers state of the art, flexible, unified voice trading solutions and compliance products, including mobile recording and business continuity capabilities. OUR DEDICATED TEAM
9 ETRALI.COM To learn more about how can accelerate your trading performance, contact: or for more information visit: Etrali Trading Solutions. All rights reserved. All trademarks are the property of their respective owners. This publication provides outline only. Product information, including specifications, is subject to change without prior notice.
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