BT Unified Trading communication. The Future Delivered

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1 BT Unified Trading communication The Future Delivered

2 BT Unified Trading With BT Unified Trading, BT has set the benchmark for the next decade by bringing to market a powerful, cost-effective, software-based and cloud-compatible trader voice, multimedia and collaboration solution. Designed to give market professionals the flexibility to interact, collaborate and trade securely and with greater compliance via multiple communication channels, across their enterprise and with their clients and counterparties. BT Unified Trading is an integrated solution for: Communication Collaboration Compliance Communication is at the heart of BT Unified Trading, enabling you to interact with your colleagues, clients and counterparties through multimedia sessions, across your trading floors and the market. BT Unified Trading breaks down the old silos of separate voice trading platforms and private wire services with a coherent end-to-end trading solution. As the financial markets witness unprecedented pace and scale of change, traditional voice communications systems are having to evolve to meet the demands of today s trading floors. Agility and flexibility are the key trends underpinning a new era in the capital markets. And network-centric solutions are the answer. 1

3 Beyond TDM: A New Chapter How the markets interact: voice BT Unified Trading leaves behind the old world voice only approach for a new era where voice and data are combined in a single end-to-end solution. 2

4 Beyond TDM: A New Chapter BT Unified Trading embraces the trend for trade floor virtualisation, using switchless networked software components, resulting in greater flexibility, quicker deployment, and reduced infrastructure investment. It gives companies the flexibility to deploy highly distributed, clustered solutions for improved business continuity and is designed to effortlessly support regional trading floor configurations. And BT Unified Trading goes beyond the trading floor, providing you with multimedia communications to your counterparties and clients, across the BT Radianz cloud. BT Unified Trading takes you from TDM voice silos and proprietary hardware voice switches to open standards-based end-to-end multimedia communication across the trading floor and the market. You will benefit from increased agility, resilience and interoperability, all achieved through new commercial models helping your business to grow. This multimedia service is coupled with BT s award-winning BT Netrix and gives the freedom of location, device and deployment options. 3

5 Introducing BT Unified Trading communication BT Unified Trading is launching trader voice into an important new phase of development. BT Unified Trading enables managed peer-to-peer SIPbased communication from trading floor to trading floor across BT s global, secure, intelligent network. This brings together trader voice services and trader voice platforms into one end-to-end integrated global offering. The solution supports multiple communication media and devices, from BT Netrix to mobiles and is ideal for supporting regionally distributed trading floors and improving BCP, agility, mobility, time to market, and access to emerging markets. BT Unified Trading is standards-based, delivering a non-proprietary, open architecture through softwarebased network components, compatible with your existing communications infrastructure. The key components that enable multimedia communication: BT Unified Trading voice service, providing trader voice and multimedia communication with your counterparties and clients across the BT Radianz cloud BT Unified Trading session manager controlling those communication sessions and conferences within your trading floor BT Unified Trading session manager can be distributed across a region as a regional cluster, providing a highly flexible solution for regional trading floors and business continuity. And regional clusters can be linked in to a global platform, providing for unprecented mobility and flexibility. Your session manager can even be hosted in BT s cloud, providing a highly effective hosted turret solution for small branch, and satellite floors as well as for business continuity sites. 4

6 BT Unified Trading voice service The BT Unified Trading voice service provides virtual IP private wires for trader voice and multimedia communication to your counterparties and clients across the BT Radianz cloud. It gives you access to the world s largest connected community of over 15,000 connected sites in over 60 countries. The BT Unified Trading voice service gives you the reliable and always on access to the markets of traditional point-topoint private wire voice circuits, but with far greater flexibility for supporting the distributed trading floors and remote data centres of a modern trading environment. The BT Unified Trading voice service is a native SIP/IP service in the core network with IP/SIP interfaces in to your trading floor. It also provides E1/T1 gateways to existing voice trading switches and TDM trader voice networks, ensuring you stay connected to your existing community and can migrate your current TDM trading floor infrastructures at a pace that makes sense for your business. Perhaps most importantly, BT Unified Trading means you now have the choice of a truly global supplier of mission critical trader voice services, giving you cost-effectiveness and diversity. The ability to instantly redirect virtual voice circuits to an alternative location gives you much improved business continuity and keeps you in the market. Not only are you able to use the integrated web portal to set-up disaster recovery plans to move subsets of voice circuits to alternative locations yourself, you can test those plans in the evenings and weekends with the click of a button. The web portal also gives you the ability to self-provision virtual IP circuits to your clients and counterparties to get you to market faster. And you benefit from online visibility of your complete inventory and online performance and usage reports. 5

7 BT Unified Trading portal The BT Unified Trading portal is a powerful web-enabled tool that puts the power of the BT Unified Trading voice service in your hands: Self-provisioning of voice circuits: Through the BT Unified Trading portal it is possible to view and manage on-line the inventory of IP private wires. Individuals are able to rapidly self-provision new voice circuits to counterparties. (Selfprovisioning of new circuits to the customer s counterparty is dependent upon the counterparty being on-net to the BT Unified Trading voice community). Organisations can create a master record of all configured circuits with import/export functionality Disaster Recovery plans: Disaster Recovery planning allows customers to create plans to re-direct some or all of the voice circuits from their primary site to their DR site without affecting the termination of the circuit at their counterparty site. New and DR circuits can be created and activated inside market hours without risk as the network device configuration does not change. Performance Monitoring: BT Unified Trading offers real-time access for monitoring performance and voice quality statistics of voice circuits. Reporting is fully integrated into the standard on-line reporting tools on the IP solution end-to-end and up to TDM gateway on hybrid solutions. 6

8 BT Unified Trading session manager The BT Unified Trading session manager replaces a proprietary hardware TDM voice trading switch. Traditionally all voice traversed the TDM switch and all turret and lines connected to it. The session manager has separate software-based call control, gateway and conferencing components, which are distributed through the network and controlled using the SIP protocol. 7

9 BT Unified Trading session manager BT Unified Trading session manager allows you to manage your multimedia communications and conferences within your trading floor. Moving from proprietary hardware switches to open softwarebased network components that communicate through SIP, you no longer have to route all voice traffic through a central switch, avoiding having to deploy physical equipment and support staff in every location, and hugely increasing flexibility, especially for regional trading floors. Running on open, industry-standard servers increases scalability but reduces footprint, saving data centre space and power. The highly scalable and resilient design means you can support your entire global trading floor operations through virtualised, distributed clusters. Not only does this give you significant improvements in business continuity, it supports trader mobility as never before. Accessible through your tried and trusted BT Netrix turret, with its powerful and familiar user interface and with an ability to lineshare with existing BT ITS voice trading platforms, you are able to leverage your existing investments and evolve to this next generation platform at a pace that suits your business. 8

10 BT Unified Trading voice service benefits BT Unified Trading voice service is an innovative new service delivering virtual private wires to the financial services community for voice trading and providing an alternative solution to the legacy point to point TDM circuits widely used in the trader voice market today. Cost-Competitive Highly competitive pricing schemes offering a truly viable alternative to traditional point-to-point circuits from a global supplier. No Compromise trader voice The service is able to support thousands of high-quality simultaneous calls on a local, long distance and international basis. It has its own Quality of Service (QoS) model to ensure bandwidth is not contended and not subject to jitter or delay, which assures the voice quality and end-to-end integrity. Instant Self-Service DR BT Unified Trading allows you to create plans to re-direct some or all of the voice circuits from your primary site to your DR site without affecting the termination of the circuit at your counterparty site. You can create multiple DR plans with voice circuits that overlap between plans. DR plans can be all the voice circuits or a subset of voice circuits at a site. 9

11 BT Unified Trading voice service benefits Immediate Self-Provisioning Through the BT Unified Trading portal, you are able to rapidly self-provision new voice circuits to counterparties. The portal enables a much more effective management of communications so that traders can gain critical time to market advantage, avoiding the usual delays in setting up new customer private wires and allowing new revenues to be rapidly generated (self-provisioning of new circuits to your counterparty is dependent upon the counterparty being onnet to the BT Unified Trading voice community). The portal also allows you to view and manage their on-line inventory of IP private wires. Open Service BT Unified Trading voice service, built using open standards, is an open service. Not only is it integrated with the BT Unified Trading session manager and BT Netrix turrets via the SIP/ IP interface, it also supports connections into other systems via SIP/IP and existing voice trading switching equipment using E1/T1 interfaces, supporting all types of CAS circuits. The voice service can be delivered over the same BT Radianz infrastructure as data services, thereby offering an opportunity for customers to consolidate their services, reduce floor space and reduce real estate costs. Web Portal BT Unified Trading portal is a simple, intuitive web interface giving organisations the ability to maintain a fully up-to-date record of all trader voice private wires as well as available capacity to all connected sites. They can also instantaneously set-up new private lines with counterparties and records can be imported and exported as required. Performance Reporting BT Unified Trading offers real-time access for monitoring performance and voice quality statistics of voice circuits. Reporting is integrated into standard on-line reporting tools, and the service is underwritten with Service Level Agreements (SLAs) to fully assure performance. Fully Managed Service BT Unified Trading voice service is a fully managed service. Specialist BT Network Operations Centres provide roundthe-clock support service for help with queries and fault management. They are located in Europe, US and Asia and operate a follow-the-sun model. Interoperability The new platform allows full interoperability between SIP and existing TDM circuits, meaning that firms can integrate BT Unified Trading voice service with the previous generation of voice trading switch deployments and TDM networks, enabling controlled migration and leveraging existing investments. Firms are free to choose a migration path to suit their business needs and implementation plans. 10

12 BT Unified Trading session manager benefits BT Unified Trading embraces the trend for trade floor virtualisation, using switchless, networked software components, resulting in greater flexibility, quicker deployment, and reduced infrastructure investment. It gives companies the flexibility to deploy highly distributed, clustered solutions for improved business continuity and is designed to effortlessly support regional trading floor configurations. Highly Resilient, highly scalable Powerful application clustering enables firms to expand capacity or increase redundancy by simply adding servers. Shared provisioning data and inter-working between clusters provides additional redundancy as well as access to lines and conferences throughout the regional infrastructure. Central control, local media Breaking down the barriers of physical and proprietary hardware switches, session manager enables gateways, conference and recording to be located with the users to localise voice as much as possible but still retain central control. Localising voice reduces WAN bandwidth, expands regional coverage and improves local survivability. Reduced infrastructure With central equipment running on open industry standard servers and use of IP networks rather than traditional telecom infrastructure, the result is a significant reduction in data centre floor space, lower operating costs and reduced CO2 emissions. Coupled with BT s award-winning BT Netrix turret, BT Unified Trading session manager provides users with the high standards experienced today by over 45,000 traders. Other SIPcompatible devices and software clients can be used with the platform to extend choice and meet additional requirements such as business continuity. 11

13 BT Unified Trading session manager benefits Beyond trader voice BT Unified Trading session manager is a powerful trader voice platform, but through SIP this extends to other media, such as video and messaging. The potential is there to handle all of the firm s communications over a single, open architecture, reducing total cost of ownership from the separate infrastructures used today. Compliance With authentication, authorisation and audit security for user login, end-points and management tools, BT Unified Trading session manager meets best practice requirements for security. The option to use the firm s internal directory for login and data storage (including contacts) further improves compliance by eliminating locally held data. Support for SIP standards voice recording plus the ability to stream voice to speech analysers facilitates logging and monitoring of trading communication in real-time. Monitoring and diagnostics BT Unified Trading session manager provides live dashboards monitoring network performance and diagnostics to facilitate problem resolution. Integration with the BT specialist support centres provides pro-active, 24x7 monitoring and diagnosis across BT products. Cloud or On-premises Flexible deployment options from BT allow you to implement these solutions on the firm s premises and networks, to access the services entirely from BT s cloud, or to use a hybrid configuration. 12

14 BT is setting the pace for the next decade With 30 years experience of providing mission-critical voice, data and hosting to many of the world s top exchanges, investment banks, brokers, asset managers and hedge funds, BT is a world leader in financial technologies and the partner of choice to the financial services industry. One in three traders worldwide use a BT turret, amounting to more than 68,000 traders in over 800 trading firms across over 60 countries, all entrusting their missioncritical communication to BT. BT Radianz is the world s largest secure financial services cloud community supporting over 15,400 global financial sites delivering application services from over 450 leading service and content providers. The world s top exchanges, top global broker-dealers, top global fixed income securities firms, the world s top investment managers and the world s top hedge funds are all part of the BT Radianz cloud. Through a programme of continuous innovation BT delivers a clear vision, strategy and roadmap, helping clients deal with today s demands for agility, flexibility, customer focus, risk management and compliance. Combining core strengths to design and manage solutions to meet market demand, BT wields financial strength with global scale and reach, serving our clients globally and delivering locally. Our award-winning portfolio of services have been honoured in the World Communication Awards 2010 ( Best Global Operator, Best Wholesale Carrier, Best Technology Foresight, The Green Award ), Financial-i Awards 2010 (Most Innovative Cloud Computing Solution), Telecom Asia Awards 2011 (Best Managed Service Provider), and FST Awards 2011 (Cloud Computing: Innovation of the Year) as well as picking up awards from FOW and Waters Rankings. To find out more about how BT Unified Trading can transform your business, visit 13

15 Offices worldwide The telecommunications services described in this publication are subject to availability and may be modified from time to time.services and equipment are provided subject to British Telecommunications plc s respective standard conditions of contract. Nothing in this publication forms any part of any contract. British Telecommunications plc 2011 Registered office: 81 Newgate Street, London EC1A 7AJ Registered in England No:

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