Sustainable development. Conservation. Community forum & engagement. Learning and research. Noosa biosphere 12/5/2013
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1 Noosa biosphere Strategic partnerships Biosphere Reserves and new tourism opportunities Dr Susan Davis Chair, Noosa Biosphere Limited Biosphere Reserves are areas recognised under UNESCO s Man and Biosphere program. They are areas which are committed to promoting conservation of biodiversity but also its sustainable use. Biosphere Reserves a cross over concept Conservation Sustainable development Community forum & engagement Learning and research 1
2 Noosa achieved biosphere status in September 2007 and was incorporated in December The Noosa Biosphere one of 14 UNESCO MaBreserves in Australia, Biosphere area UNESCO MaB program in 1971 beyond environmental protection to recognise human wellbeing and relationship between people & environment 1980s-1990s concept of sustainable development recognised as important 1995 Seville strategy 2000 Millenium development goals 7 sustainability 2008 Madrid Action Plan 2014 Evaluation of MAP Megatrends of particular relevance A natural advantage unique natural assets Great Expectations authentic and personalised experiences, emotional connections and social interactions Digital whispers direct to customers and rise of importance of peer review Niche markets eg Food & farming The arts/creativity Health & wellbeing Learning and knowledge-based tourism Intimacy + personal connections Authenticity New opportunities Creating new opportunities through onnections and partnerships beyond the usual tourism businesses and players 2
3 How do partnerships work to achieve our goals? Personal contacts Common interest Common goals Project or collaborative activity Commitment of resources Allocation of jobs & roles Possible formal agreements Communications & interactions Jobs carried out professionally Project outcomes and deliverables (meet the needs of project partners) Biosphere Partners Phase I,II & III Noosa and District Landcare Noosa Integrated Catchment Association SEQ Catchments Noosa Residents and Ratepayers University of the Sunshine Coast Sunshine Coast Institute of TAFE Sheraton Noosa Resort and Spa The Original Eumundi Markets Noosa Federation of the Arts CQUniversityNoosa Noosa Ferries Noosa Outrigger Noosa, Sunshine Beach and Peregian Surf Clubs Tourism Noosa Wildlife Rehabilitation Centre Bark Design Architects Creative Alliance - Sunshine Coast Kanu Kapers Kayak Noosa Kin Kin State School Noosa Community Training Centre (Brite Side Industries) Noosa Longboards Noosa Museum Slow Food Noosa & the Noosa Community Garden The Outdoor Education Consultants Biosphere Partners - criteria for partnership Embrace the values and principles of the Noosa Biosphere in their approach to being who they are and what they do Participate with Noosa Biosphere on activities that deliver outcomes relevant to the community, industry and business exhibit good stewardship of the environment, conservation, preservation and sustainability of endeavour Promote the values and principles of biosphere to their staff, customers and others Reducing carbon footprint and encouraging others to also seek best-practice outcomes Support Noosa Biosphere in its endeavours wherever practical and possible. 3
4 Outcomes from some of these partnerships Universities, Noosa Biosphere, Noosa Arts Theatre Knowledge based tourism and visitors exploring different models and programs Art/Science/Environment programs Universities, Noosa Biosphere, Council cultural programs Balance/Unbalance International Conference 2013 Floating Land Green Art Festival - biennial Balance-Unbalance Program 3 days 2 keynote panels 1 Forum PechaKucha Night 2 x days of papers, workshops & panels 1 visit to Floating Land festival 1 gallery event 60 + papers 20 panels/workshops 12+ installations Participants from 15+ countries 4
5 Other examples Hotel Nestor, Barefoot Path Summer Arts in Environment program Archipelago Sea Biosphere Reserve, Finland 5
6 JejuIsland Biosphere Reserve, Korea World Heritage Biosphere Reserve Global GeoPark Guided walks (private nature reserves + protected state ones) Walks & workshops with school groups 6
7 Low carbon, green technologies Smart Grid & test centre Moru organic tea farm Visit the farm Meet the farmer Hear the story Drink the tea Buy the tea Feed the animals Stay overnight if you like 7
8 Biosphere Reserves cross over concept Diverse and creative partnerships Connecting up different people and organisations Creating new products and opportunities Niche markets, personalised experiences Informed by deep knowledge and connection to place Telling stories & creating memories 8
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