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1 Publishing Online Learning Marketing 65 Gadsden Street Charleston, SC t f

2 ABOUT US ADVANTAGE MEDIA GROUP is The Business Growth Publisher. We help clients Create, Publish, and Market their books to grow their businesses. Advantage has one mission: to help its clients and their constituencies Learn & Grow. A pioneer of author-centric publishing, Advantage provides authors a full range of services and expertise including book writing, book publishing, electronic and digital platforms, distribution, marketing, and sales to over 25,000 bookstores and retailers around the globe.

3 FACT SHEET ORGANIZATION: ADVANTAGE MEDIA GROUP 65 Gadsden Street Charleston, SC (843) advantagefamily.com Facebook - Advantage Media Group Twitter MISSION: Help our clients and their constituencies Learn & Grow ESTABLISHED: 2005 FOUNDER & CEO: Adam Witty EMPLOYEES: 20 full-time employees 16 freelance editors DESCRIPTION: Advantage has become one of the largest custom publishers of business, motivation and self-help content. Advantage and its more than 400 clients are changing the way individuals and organizations communicate, learn and grow. CLIENTS: Advantage has published more than 400 titles with more than 400 clients, including authors in 47 of the 50 states and in six countries. SERVICES: Talk Your Book creation system Launch Your Book publishing system Monetize Your Book online learning system Book the Business marketing system AWARDS: 2014 Inc. 5,000 list, # Best Places to Work in SC, #17 Small Business category 2013 Inc. 5,000 list, # Inc. 5,000 list, #42 for Top Media Companies 2013 Top 100 South Carolina Companies, # Best Places to Work in SC, #12 Small Business category 2013 U.S. Chamber of Commerce Blue Ribbon Winner 2012 Inc. 5,000 list, #2405 Empact100 list for 2011 & 2012 SC Biz Roaring Twenties for 2011 & 2012 MEDIA CONTACT: Jenn Ash Director of Marketing

4 SERVICES CREATE Your Book PUBLISH Your Book MARKET Your Book Talk Your Book We do all the hard work! In less than 24 hours of your time (but lots of ours) you have a beautiful book. We make it Quick, Fun & Easy! Launch Your Book Your book is carefully crafted over 250 hours of our time. Your book will read and look as good as those on the front table of major bookstores. Book The Business We help you craft and implement a plan to grow your business with your book. Ask us about our Grow Your Business Guarantee.

5 VALUES ADVANTAGE MEDIA GROUP CORE VALUES Create an Environment that Breeds Greatness Advantage is a place of energy, enthusiasm and fun. Our team is comprised only of A players who collaborate and honor teamwork. We believe that positivity breeds productivity and with a great attitude and an open mind, anything is possible. Make a Difference Our team members are driven by the why of what we do. The right content in the right person s hands at the right time can change the world forever. We believe in sharing stories, passion, and knowledge to guide and help others learn and grow. Build the Advantage Family We consider every team member, client, and supplier an extended member of our family. These men and women are the reason we exist. We strive to serve with excellence so we may build and maintain lifetime relationships that contribute to their success. Take Initiative and Be Resourceful At our core is an entrepreneurial spirit that drives our team to constantly innovate. We rely on creative individuals who aren t afraid to defy the status quo, experiment with new ideas and introduce bold solutions to the challenges of our time. Commit to Life Long Learning We seek to uncover and promote the leader in every one of us by encouraging all team members to follow a path of personal and professional development. We believe that increased knowledge, experiences and skills lead to a more fulfilled life.

6 BIO ADAM WITTY Founder & Chief Executive Officer Adam Witty is the Founder and Chief Executive Officer of Advantage Media Group (AMG), where he heads up strategic business development and growth opportunities for the company. AMG, began in the spare bedroom of Witty s home, and now has a roster of international authors. Started in 2005, AMG is a leader in book publishing, book marketing and online learning. Witty helps authors grow their credibility, influence and business by supporting them with the tools to write, publish, market and sell their book. He is an in-demand speaker, teacher and consultant on marketing and business development techniques for entrepreneurs and authors, and is a frequent guest on the acclaimed Extreme Entrepreneurship Tour. Witty has been featured in The Wall Street Journal, Investors Business Daily, Young Money Magazine, on ABC and Fox and was selected as one of INC. Magazine 30 Under 30 for America s coolest young entrepreneurs in He is the author of 21 Ways to Build Your Business with a Book, 21 Ways to Build Your Business with a Magazine, Log On and Learn: How To Quickly and Easily Create Online Courses That Expand Your Brand, Cultivate Customers, and Make You Money While You Sleep, and coauthor of How To Build Your Dental Practice With a Book, How to Build Your Law Practice with a Book, The Book Itch: Is There a Book In You?, Book the Business: How To Make BIG MONEY With Your Book Without Even Selling A Single Copy and 11 Ways Financial Advisors Attract Ideal Clients with a Book. Witty serves on the Board of Directors of Banco MicroCapital, a Peruvian based micro finance organization, and Youth Entrepreneurship South Carolina (YEScarolina). He is also a member of the Council on Small Business for the US Chamber of Commerce. Witty is a proud alumnus of Clemson University and happy to call Charleston, South Carolina home.

7 THE BOOK ITCH: Is There a Book In You? HAVE YOU EVER WONDERED: IS THERE A BOOK IN ME? The Book Itch is the first book ever written to help you quickly answer that question. Adam Witty (a publisher of business books) and Allen Fahden (an expert in helping people and groups work in their strengths) have teamed up to help you navigate the rough waters of book writing. In The Book Itch, you will learn: How to write the right book before you start writing the smarter you start, the better you finish How to make writing a book pay off good things happen to people who write the right book Right Role, Right Teammates high performing teams combine people of different strengths Determine what teammates you need on your book team Your Author Score a 3-minute quiz that quickly tells you if you have what it takes to be an author Your ITCH Score a 3-minute quiz that tells you what teammantes you need to get your book finished Best of all, The Book Itch is short, sweet, and right to the point! Witty and Fahden agreed that they would only write a book that can easily be read in a 1-hour airplane flight or less. The Book Itch will help you make smart decisions about your book before you ever write it. MEET THE AUTHORS: Adam Witty & Allen Fahden ADAM WITTY Adam Witty is the Founder and Chief Executive Officer of Advantage Media Group, heading up strategic business development and growth opportunities for the company. Adam is an author, in-demand speaker, teacher, and consultant on marketing and business development techniques for entrepreneurs and authors. ALLEN FAHDEN Author, corporate trainer, and former stand-up comic Allen Fahden has consulted with many Fortune 500 companies, as well as celebrity business owners Paul McCartney and Bill Murray. Allen been featured by People Magazine, ABC News, BBC TV, and countless television and radio broadcasts, as well as syndicated and local print media across the US.

8 21 WAYS TO BUILD YOUR BUSINESS WITH A BOOK DO YOU WANT MORE GROWTH FROM YOUR BUSINESS? MORE INCOME? 21 Ways to Build Your Business with a Book teaches you how to quickly and easily use a book as rocket fuel to propel the growth and expansion of your business. Inside, over 30 business professionals who became authors reveal how they have used a book to grow their business. You will learn (in less than 5 minutes each): How a financial advisor and author used his book to generate new leads that immediately resulted in $50,000 in new revenue How a consultant and author used her book to gain the attention of the media and landed a 7-minute feature on The Today Show How an attorney and author used his book to become the authority and establish recurring guest appearances on Fox News, MSNBC, and CNN as the legal expert How a fitness model and author used her book to launch a multi-million dollar product line How a speaker and author used his book to increase his speaking fee, sell tens of thousands of copies, and build a 7-figure speaking business MEET THE AUTHOR: Adam Witty ADAM WITTY Adam is the author of 21 Ways to Build Your Business with a Book and co-author of How To Build Your Dental Practice With a Book and How to Build Your Law Practice with a Book. In addition, Adam serves as the Publisher of Advantage Magazine.Adam is an in-demand speaker, teacher, and consultant on marketing and business development techniques for entrepreneurs and authors and is a frequent guest on the acclaimed Extreme Entrepreneurship Tour. Adam has been featured in The Wall Street Journal, Investors Business Daily, Young Money Magazine, and on ABC and Fox, and was named to the 2011 INC. Magazine 30 Under 30 list of America s most cool entrepreneurs.. Advantage debuted at #2405 on the 2012 Inc List of the fastest-growing private companies in America.

9 BOOK THE BUSINESS HOW TO MAKE BIG MONEY WITH YOUR BOOK WITHOUT EVEN SELLING A SINGLE COPY If you know you have a book or books inside you, here you will learn not only how to get that message and those ideas into the right book and get it published, but more importantly how to leverage that book for all it s worth. If you find the idea of writing a book daunting, this book will replace your doubts with practical advice and motivation. Whether you want to make it to the bestseller lists or just sell a lot of your services more easily with profound competitive advantage, this book is for you! You will learn: WHY a book is better than any other marketing tool HOW to build authority and expert status with a book Your book as The Ultimate Lead Generation Tool Your book as The Ultimate Referral Generation Tool Use your book to get interesting and profitable Speaking Engagements Your book as the key to the vault of Free Publicity * A Proven Plan for Being a Published Author, Fast MEET THE AUTHORS: Adam Witty & Dan Kennedy ADAM WITTY Adam Witty is the Founder and Chief Executive Officer of Advantage Media Group, heading up strategic business development and growth opportunities for the company. Adam is an author, in-demand speaker, teacher, and consultant on marketing and business development techniques for entrepreneurs and authors. DAN KENNEDY Dan Kennedy is a strategic advisor, consultant, freelance direct-response copywriter, business coach, editor of six business newsletters, and a popular professional speaker as well as a multimillionaire, serial entrepreneur. He directly influences more than one million business owners annually.

10 Publishing Online Learning Marketing 65 Gadsden Street Charleston, SC t f

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