Attract. Our Difference: Strategy + Implementation = ROI. Overview. Award Winning. Our Formula: Attract. Convert. Transform. Our Mission: Leverage.

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1 Company Profile 2012

2 Overview. Award Winning. The Marketing Zen Group is a 25 person full-service web marketing and digital PR firm dedicated to providing turn-key services for businesses and organizations looking for more leads, higher online visibility, and a better brand reputation. We serve clients around the world and across industries. We work with everyone from technology start-ups to well established offline businesses looking to market online. They all recognize that the web today is an extremely powerful tool that can help skyrocket their businesses. They just aren t always sure how to use the powerful tool. (Hint: If this sounds like you, we should chat.) Our Difference: Strategy + Implementation = ROI. We learned a long time ago, that true ROI comes when all facets of marketing work together. Social media, SEO, web design, PR all of it has to come together to drive results. We don t believe in creating empty websites which can t generate leads or in designing meaningless campaigns. We believe in creating comprehensive strategies and implementing them with consistency. That s what makes our clients really shine. Our Formula: Attract. Convert. Transform. Our Mission: Leverage. To help businesses and non-profits navigate and leverage today s online world in order to fulfill their goals. Attract Our Vision: Sustainability. Our vision is to create a sustainable and productive business by helping our clients do the same with theirs. Transform Convert Our Philosophy: Respect. We respect our clients and their trust in us. We respect deadlines, expectations, and honesty. We treat our clients with the respect they deserve. In turn, we have the pleasure of working with some of the most amazing clients in the world. 01

3 Attract New Prospects Our Team. Best of Breed. Content Marketing Videos Blogging Whitepapers Webinars ebooks Infographics Press Releases QR Codes Status Updates/Tweets /Links Marketing Mobile Marketing Mobile Websites Apps Online Review Sites Search Engine Optimization Digital PR Blogger Outreach Traditional PR Retargeting Print & Graphic Design Trade Show Marketing Online Advertising PPC Facebook Ads LinkedIn Ads Being a virtual company has allowed us to select the best team in the world literally. The Marketing Zen Group is led by award winning CEO, Shama Kabani. Ms. Kabani is author of the best-selling book, The Zen of Social Marketing, and is an oft-quoted social media expert. In 2009, Business Week honored Shama as one of the Top 25 under 25 entrepreneurs in North America. In 2010, Shama won the prestigious Technology Titan Emerging Company CEO award. Shama has been featured by Business Week, Dallas Morning News, Entrepreneur, Fast company, Inc. Magazine, The New York Times, The Huffington Post, the Wall Street Journal and hundreds of blogs and social media outlets. She s also an accomplished international speaker and hosts her own Web TV show, Shama.TV. Shama holds a Master s degree in Organizational Communication from the University of Texas at Austin, and prides herself in Social Media Marketing Facebook Twitter LinkedIn Google Plus having bought together some of the finest people in their respective industries (from PR to design) to be a part of the Marketing Zen Group. Convert Prospects into Clients: A Well Designed and Well Converting WEBSITE must: + + Educate Market Sell Transform Past Success into Tools which Attract Case Studies Stories Tweets Digital PR Traditional PR Videos 02

4 Our Solutions. Comprehensive. Our Portfolio. Our Pride and Joy. Let s just say when we say full-service, we mean it. We can serve as your full service marketing department or offer piecemeal services. With some clients, we work closely with their CMOs to deploy custom solutions. With other clients, we work directly with the founders. Every client is different, and we don t believe in one size fits all. We customize our game plan based on your needs. Website Development & Design Social Media Marketing Digital PR Content Marketing Marketing Search Engine Optimization Mobile Marketing Reputation Management Print & Graphic Online Video Production Consulting & Training Trade Show Marketing Beverly Hills Aesthetics Live Adventurously A Sampling of Our Clients. Bridging industries using our expertise Allied Health Media Audiology.com Bendell Law Beverly Hills Aesthetics Clear Water Outdoors Dr. Shel Medical & Wellness Spa EyeCare 2020 K9Cuisine Capital One Turkey Trot LynxSquare.com NWYC WalkingSpree Sal Myers Medical Sal s Pizza The Trade Group Wilder Law YMCA Smingle Dr. Shel Wellness and Medical Spa The Trade Group Sal s Pizza Hiremax 03

5 Case Study. Just One of Many Case Study. Just One of Many The Trade Group Challenge: The Trade Group (TTG), established in 1986, is a premier trade show company that sells, designs, strategizes, and executes trade show exhibits. In 2009, they were successful, but knew that they hadn t tapped into the full potential of the web to take their company to the next level. Their website served as a simple online brochure, and they were getting very few to no leads. They engaged the Marketing Zen Group to spearhead all their online marketing efforts. The Marketing Zen Group s goals were to: Increase leads Increase the company s online reputation and visibility Increase conversions What s Next? Be our next awesome case study The playing field has been leveled. Both big and small brands can leverage digital media. Every click, every search, every tweet is an opportunity to engage clients. The Marketing Zen Group can help take your business or organization to the next level. Call us at or us at The Strategy: The Results: Created a comprehensive and high converting website at Launched a full scale Search Engine Optimization and Social Media campaign Created and maintained a comprehensive education center including a blog, quarterly webinars, whitepapers, and more Installed a quick chat mechanism on the website to make it easier for potential prospects to connect with the sales team Increased leads by 4000% (yes four thousand). The website averages 300 leads a month now Doubled traffic with the launch of the new website to almost 5,000 qualified visitors each month Ranked on the first page of Google for trade show displays and many more targeted keywords 04

6 Phone: (Toll Free)

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