Strong character hotels in the heart of European cities, high yield residential properties appreciation potential, the professional supervision of

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2 Strong character hotels in the heart of European cities, high yield residential properties appreciation potential, the professional supervision of our own real estate portfolio by our Flächenprofi as well as professional IT-Solutions these are the four pillars of the NOVUM Group. 2 3

3 GROUP Coming together is a beginning, keeping together is progress working together is success. Henry Ford IT Solutions We operate 80 hotels with approx rooms in the 3 and 4 star segment, with 30 percent in ownership. The focus is on the expansion of a profitable real estate portfolio and a clearly defined appreciation strategy. We invest in the renovation and maintenance of our properties, plan the development of our hotels and apartment buildings and strengthen them for the future. We are the foundation for a stable growth. Our IT-Solutions ensure lean processes and a steady revenue growth. 4 5

4 GROUP WHAT SETS US APART We regard the ways of brand building and market positioning as ongoing processes. Through steady investments and innovation, we develop a secure future for the company. Establishment of the NOVUM Group Hotels nationwide. The comfort and safety of our guests is of outmost importance, therefore we emphasize on the continuous maintenance and modernization of our hotels. The NOVUM Group is managed centrally in Hamburg. In the headquarters, we have the reservation office, sales & marketing, accounting, HR, IT management and property management. This helps in creating an effective process flow and leans out cost structure. 6 7

5 NADER ETMENAN FOUNDER Nader Etmenan demonstrated his business vision by investing in tourism and founding the company in With the first hotel in the historic district of St. Georg, near the outer Alster, he created the headquarters of a tourism group. In the year 2004, he passes his company on to his sons, who are since then advancing the company s European expansion. 8 9

6 GROUP DAVID ETMENAN CHIEF EXECUTIVE OFFICER & OWNER It became clear to David at an early stage that he would follow in his father s footsteps and become a hotelier. In 2000, he joined the family company just before beginning his studies in business administration at the Nordakademie. His focus was on the development of a central administration. Today, as the CEO of the Novum Group Holding, the Novum Hotels Holding and the Novum Group Hotels Holding, he is responsible for the dynamically growing group s strategy, finance, sales and expansion

7 GROUP HISTORY Sahra Etmenan, wife of David, complements the management and aids in the expansion. Establishment and opening of the Hotel Hamburg NOVUM in St. Georg, Hamburg by Nader Etmenan. Here he laid the foundation David Etmenan joins the company and begins preparations for the future growth of the company. for the present NOVUM Group. Mortesa Etmenan joins his father s company and supports him in its management. Nader passes the company to his sons. The NOVUM Group is operating 10 hotels in Hamburg and begins the development of a central administration. Establishment of the NOVUM Hotels Holding. It forms the basis for a national expansion. That same year, hotels in Berlin, Cologne and Dortmund are acquired. Establishment of NOVUM Flächenprofi. Establishment of the NOVUM Group Holding. Existing hotels in Hamburg are integrated. Increase in the first half to 61 Hotels totaling nearly 5,435 rooms. Further acquisitions and new locations planned in the mid-term. Establishment of the NOVUM Zinshaus, European expansion to acquisition of the first objects in North more than 80 hotels at 26 Rhein-Westphalia. Growth to 34 hotels Locations Further acquisitions and new locations for a total of 2,540 rooms. are currently planned. Growth to 41 hotels nationwide for a Establishment of the NOVUM Group total of 2,991 rooms. Locations: Holding. Existing hotels in Hamburg Hamburg, Bremen, Berlin, Cologne, are integrated. Dortmund, Düsseldorf, Frankfurt am Main, Stuttgart und Leipzig. NOVUM finds itself among the ten biggest hotel companies in Germany. Furthermore, the NOVUM Zinshaus manages over 500 seperate residential units

8 GROUP MANAGEMENT MORTESA ETMENAN Chief Executive Officer Personal & Property Management SAHRA ETMENAN Chief Executive Officer Accounting, Controlling, Administration RESA ETMENAN Chief Investment Officer Acquisition & Investment Management SAMIRA SAID Chief Project Officer Planning, Project- Management, Interior-Design TORSTEN SCHOLL Chief Financial Officer Expansion, Project-Development, Legal MARTIN STEGNER Chief Information Officer IT, Networking & Communications 14 15

9 HOTELS NOVUM GROUP HOTELS 1 BRAND 4 SUBBRANDS The NOVUM Group Hotels are 3 and 4 star properties in central locations of European metropolises, operated under four brands and various standards. The NOVUM Hotels are individually styled hotels without a set standardisation when it comes to the room program. The NOVUM Select Hotels are 4 star city hotels and offer the most modern facilities and a wide range of business amenities. style hotels The NOVUM Style Hotels are boutique hotels in the 3 to 4 star segment. High focus on technical innovations and attractive linear designs characterize this brand. The NOVUM LikeApart Hotels are fully equipped, modern serviced apartments with high quality designer interior

10 style hotels 18 19

11 20 21

12 HOTELS DEVELOPMENT & EXPANSION YEAR HOTELS ROOMS ca Growth in the core markets of Germany and in German-speaking countries abroad with all NOVUM Hotel brands. Acquisition of existing hotels for the NOVUM Hotel brand. New developments and conversions for the 3-star NOVUM Style Hotel brand and for the 4-star NOVUM Select Hotels brand. Developments of new houses and conversions with the franchising of an international brand. Growth primarily through rental and lease and partially through acquisition. NOVUM GROUP HOTELS FORECAST TURNOVER in TEUR 22 23

13 HOTELS ASPIRATIONS We consider every guest as a regular guest. Our daily focus in the team is to offer the guest a piece of home. An appreciative handling of our guests, partners and employees is a lived tradition. The comfort and safety of our guests is of outmost importance, therefore we emphasize on continuous maintenance and modernization of our hotels

14 HOTELS OUR PHILOSOPHY Competent and motivated employees are the foundation for continuous and growing sucess. We secure the jobs in the properties we acquire by contract a matter of course to us a matter of heart to many other hoteliers. The appreciation of our employees is an important task that we do not lose sight of. Professional property management goes without saying. We invest in the renovation and maintenance of our properties, plan the development of our hotels and apartments and strengthen them for the future. The NOVUM Flächenprofi, internal general contractor of the NOVUM Group, covers a wide range of services with high qualified employees around the topic of construction, redevelopment and renovations. All of the Novum Group s properties benefit from significant appreciation by the works of professionals with years of experience. Innovation is our driving force. The constant optimization of working processes through highly modern IT solutions contribute significantly to the success of the NOVUM Group. The NOVUM IT Solutions provides the basis for a smooth flow in the daily work of all departments and thus builds a solid foundation for stable growth

15 HOTELS IMPRESSIONS 28 29

16 LOCATIONS HOTELS Full-of-character 3 to 4 star hotels 80 hotels with approx rooms 26 locations in Europe BREMEN KIEL LÜBECK ELMSHORN HAMBURG Brands NOVUM Hotels NOVUM Style Hotels NOVUM Select Hotels NOVUM LikeApart Hotels AMSTERDAM OBERHAUSEN DORTMUND ESSEN DÜSSELDORF COLOGNE WOLFSBURG LEIPZIG BERLIN Franchise Strategic growth through international brands throughout Europe WIESBADEN MANNHEIM FRANKFURT OFFENBACH ASCHAFFENBURG ERLANGEN FÜRTH STUTTGART MUNICH VIENNA BUDAPEST Treugast Investment Ranking 2015 A The acknowledged ranking records the efficiency and professionalism of the 70 major hotel companies in Germany

17 WE CREATE SPACE RANGE OF SERVICES FLÄCHEN PROFI The NOVUM Flächenprofi acts as an internal general contractor (GU) of the NOVUM Group and takes care of issues regarding property management. It also offers customized, professional solutions for construction, reconstruction and renovation projects or third-party development planning.the NOVUM Flächenprofi offers a wide range of services with qualified professionals on the topic of construction and maintenance of properties. SAFETY & CARE A perfect result that counts is guaranteed through professional project planning. QUALITY & PRICE You always get an ideal price-performance ratio with us. PUNCTUALITY & RELIABILITY For us, a punctual handover is essential. COMPETENT & PERSONAL Reliable contacts are always available to you. The NOVUM Flächenprofi offers a wide spectrum of high quality and competent solutions, true to the idea of having everything in one hand. Thanks to that, procedures are coordinated efficiently, ensuring your construction projects are handled smoothly. DRYWALL INSTALLATION Windows and doors Tiles and silicone Sanitary Carpentry FLOORING Carpeting Parquet / Laminate INTERIOR Decoration Fabric Furnishings PAINTWORK Painting Wallpaper CUSTOMER SERVICE/CARE Professional and friendly advice by our service team Fast emergency response TV delivery and installation 32 33

18 IT RANGE OF SERVICES The NOVUM IT Solutions represents the in-house IT specialists of the NOVUM Group, who creates a professional and economical system infrastructure. The NOVUM IT Solutions therefore obtains a profitable work environment in both the individual hotels and the company headquarters. IN OUR HOTELS Highspeed guest WiFi Video surveillance Locking systems POS Systems IN OUR HEADQUARTERS Y ield and revenue systems Telephone / VoIP Backup solutions Data security Database solutions collaboration server Mobile

19 Our goal is value enhancement by reducing potential vacancies and increasing the tenant satisfaction

20 ALL FROM ONE HAND ZINS- HAUS DEALSOURCING Longtime network to market participants Purchase inspection / Due Diligence Structuring and testing of sales contract NOVUM ZINSHAUS The NOVUM Zinshaus is an owner-run portfolio of residential and hotel real estate, which was founded in 2007 and is investing throughout Germany. The focus lies on the expansion of a high-yield real estate portfolio especially on object appreciation. As end investors, we always look for the optimal return on equity in combination with the lowest possible risk. The German real estate market is extremely dynamic. In an accelerating and competitive environment, the owner-managed NOVUM Zinshaus has a significant advantage in its ability to act quickly. This is made possible due to all necessary measures for an investment implementation being made by a single source. FINANCING Customized financing structure Sourcing for loans Structuring on capital equity Tax audit and optimization of loan and equity CENTRALIZED ASSET MANAGEMENT Administrative and commercial management Documentation preparation and structuring Modern reporting with the latest IT technology Sales and vacancy reduction OWN PROPERTY MANAGEMENT On site technical management Maintenance and modernization measures through own on site employees 38 39

21 INVESTMENT PROFILE ZINS- HAUS PROPERTY Old buildings, new developments Multi-family houses, apartments, residential and commercial buildings Housing estates with minimal commercial usage Operator free hotels VOLUMES Depending on transaction; small-scale volumes up to 7M. LOCATIONS Economically significant core regions in Nordrhein-Westphalia, Hamburg, Berlin and the Rhein-Main area Strong structure B-locations in metropolitan areas, in the older federal states Priority lies on the short and mid term appreciation, for example by expansion and construction potential, renovation or active tenant management. Structural vacancy or special situations, preferably yields of > 7% based on the current annual net rental income (NOI). ZINS- 40 HAUS 41

22 SOCIAL COMMITMENT The NOVUM Group is commited to many areas. HAMBURGER STIFTUNG Engagement and activism for democracy, freedom and human rights for politically persecuted people. KINDERBAUERNHOF KIRCHDORF E.V. Founded 1987 out of an initiative of commited parents at an idle open space in Kirchdorf. It is a play area that is close to nature, a social and intercultural meeting point, as well as an ecological and complementary learning facility. ARBEITSGEMEINSCHAFT SELBSTSTÄNDIGER MIGRANTEN E. V. (ASM) This association provides information and offers further education for immigrants and consults on all circumstances. BÜRGERVEREIN ST. GEORG E.V. Initiative for the bringing together and creating understanding between all ethnic and religious groups that live within the district of St. Georg. NADER ETMENAN STIFTUNG It was founded by David Etmenan for his father Nader, for the support of charitable purposes in Germany and abroad

23 NOVUM GROUP Lange Reihe 2 D Hamburg Tel Fax info@novumgroup.de