Integrate seamlessly with leading portals
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2 Integrate seamlessly with leading portals ENQUIRY WELCOME OPT-IN YES PLEASE ENQUIRY ENQUIRY ENQUIRY THANK YOU ENQUIRYWELCOMEWELCOME WELCOME OPT-IN OPT-IN WELCOME OPT-IN PREFERENCESOPT-IN YES PLEASE YES PLEASE YES PLEASE YES PLEASE Enquiry: Integrate: Opt-In: Preferences: Lifecycle: User enquires about property on portal Enquiry request integrates with ActivePipe One click opt-in for user THANK YOU THANK YOUTHANK YOU OPEN THANK FOR YOU PREFERENCES PREFERENCES PREFERENCES NEW PROPERTIES FORWARD 123 Queen TO Street FRIEND 1231 Queen 1 Street Queen 123 Street Queen Street Subscriber can define their property requirements Marketing PREFERENCES automation commences to new subscriber FORWARD SALE TO FRIEND FOR AUCTION AUCTION CONTACT US AUCTION AUCTION AUCTION
3 The campaign manager that speaks to your audience... CONTACT CONTACT WELCOMEUS WELCOME WELCOMEOPEN WELCOME FOR NEW PROPERTIES CAMERON THE MR & MRS WOODS SMITH Inner Empty City Family Nesters Hipster Queen 123 Street Queen 123 Street 123 Queen 123 Street Queen 345 Street 123 Queen 345 Queen Street Street 345 Queen Street WELCOME WELCOME WELCOME Makes website Receives auto Send inspection Weekly AGE: BUDGET: AGE: enquiry BUDGET: 12:30 AGE: SATURDAY welcome BUDGET: times to calendar with personalised 30s $550k 40s $750k 70s $1.1m listings LOOKING FOR: 1 Bed Apartment Inner City Suburbs CHARACTERISTICS: Tech savvy Time poor LOOKING FOR: 3 Bed House Large Backyard CHARACTERISTICS: DIY Renovators Green thumbs Forwards to a family member LOOKING FOR: FORWARD TO FRIEND 2 Bed 567 King townhouse Street Beachfront WELCOME CHARACTERISTICS: Time rich CONTACT US Nomadic tendencies Purchases realestatedave.com off the plan Queen 123 Street Queen Street 123 Queen Street 345 Queen 123 Street Queen Street 3 OPEN 2 FOR (03) (03) (03) (03) Queen Street Agency markets new development realestatedave.com realestatedave.com realestatedave.com CONTACT US @realestatedave.com realestatedave.com realestatedave.com FOR SALE Queen Street Content adapts to viewing behaviour realestatedave.com Queen S Q
4 Sending the right properties, in the right suburbs Queen Street GET: 0k nt rbs : THE WOODS Family AGE: BUDGET: AGE: BUDGET: 40s $750k 70s $1.1m LOOKING FOR: LOOKING FOR: 3 Bed House 2 Bed townhouse Large Backyard CHARACTERISTICS: DIY Renovators Green thumbs CONTACT USWELCOME WELCOME WELCOME MR & MRS SMITH Empty Nesters Beachfront CHARACTERISTICS: Time rich Nomadic tendencies Queen 123 Street Queen 123 Street Queen 123 Street Queen 345 Queen Street 123 Street Queen 345 Queen Street Street 345 Queen Street WELCOME Family attends inspection Receives auto welcome FORWARD TO FORWARD FRIEND TO FRIEND Client becomes vendor Weekly with personalised listings CONTACT 3US 2 2 3WELCOME 2 2 Content adapts to viewing behaviour Contact agent New properties WELCOME realestatedave.com realestatedave.com realestatedave.com realestatedave.com Queen Street on the market CONTACT US Queen 123 SQ
5 At the right price, for you and your clients Queen Street WELCOME NEW PRO GET: 0k : MR & MRS SMITH Empty Nesters AGE: 70s LOOKING FOR: BUDGET: $1.1m 2 Bed townhouse Beachfront CHARACTERISTICS: Time rich Nomadic tendencies USWELCOME WELCOME WELCOME 1 1 NEW 1 PROPERTIES NEW PROPERTIES realestatedave.com Queen 123 Street Queen 123 Street Queen 123 Street Queen 345 Queen Street 123 Street Queen 345 Queen Street Street 345 Queen Street WELCOME Makes phone call Receives auto welcome Anniversary Weekly with personalised listings Successful property purchase Content adapts to behaviour FORWARD TO FORWARD FRIEND TO FRIEND CONTACT CONTACT 3US 2 2US 3WELCOME CONTACT US realestatedave.com Queen 2 Street Queen Street Queen S Send inspection times to calendar realestatedave.com realestatedave.com realestatedave.com realestatedave.com SAL RESU
6 CT US WELCOME WELCOME WELCOME Get more listings with life cycle marketing. IT Queen 123 Street Queen 123 Street Queen 123 Street Queen 345 Queen Street 123 Street Queen 345 Queen Street Street 345 Queen Street TION WELCOME NEW PRO FORWARD TO FORWARD FRIEND TO FRIEND EAR! realestatedave.com realestatedave.com realestatedave.com Welcome 2 weeks: 4 weeks: 6 weeks: Property is hot in your suburb Free property evaluation Sales results in your area realestatedave.com Thinking of selling? SA RES
7 Your brand. Your look. Your way. Your very own tailored template. Real Estate campaigns are no different to finding a catalogue in your letter box. If it looks bad. It s going straight in the bin. It s important to have a professional look that reflects the standards of your real estate agency. We can create your very own templates specific to your needs! With ActivePipe, you can personalise the look of your campaigns so they adhere to your brand and style guide.
8 Optimised for phones, tablets and computers.
9 Reports, names and numbers. Who opens your s How many times they open it Which links they click When they click them Who they forward it to 16, % 4, % % Sent Opened Clicked
10 Automated reporting s. ActivePipe allows you to send automated activity reports direct to your inbox. These can be set up to go out as daily, weekly or monthly reports. These reports are a great way to show how a property is performing in your campaigns. The s can be automatically sent to yourself, your peers, as well as management. Information like open rates, click-throughs and forwards can be passed onto the vendor.
11 Collateral to help you. Receive regular campaign performance reports Target clients looking for a property just like yours Mobile and tablet responsive for optimal viewing Why your property needs an campaign campaigns provide a targeted, direct marketing opportunity for your property. Our campaigns are responsive so they automatically resize for phones, tablets and computers. This gives home buyers the flexibility to view properties when it suits them - at home, work or travelling in between. Our list of clients are actively looking for properties just like yours. The advantage of an campaign for your property is how it matches the right buyers to the right properties. The technology behind our campaign manager also helps us to sell your property. We can see who is looking at your property and follow these hot leads with a phone call. Because of our campaigns, we know the right home buyers are seeing your property, instead of hoping they see it among all the properties on real estate websites. For such a nominal cost to your vendor advertising schedule, it really is the most cost effective investment you can make to help sell your property. We understand the importance of selling an campaign to your vendors. That s why we can provide you with the marketing collateral to get an campaign over the line just like the copy in the example flyer (see left). The most attractive components of ActivePipe are more than its easy management, reach and results. ActivePipe is also extremely cost-effective. Compared to the expense of print advertising and listings on third party real estate websites, campaigns using ActivePipe offer excellent value for money.
12 We re local! Local support for your business ActivePipe is Australian owned and developed. So when you need assistance, you can speak directly to one of our team members here in Australia so we can help you instantly. Instead of wasting time scrolling through FAQ pages, user forums and ing overseas tech support, you can talk to one of our team members on the phone. We ll take care of you when you need assistance! ActivePipe Lower Level, 1 Cookson Street Camberwell, Victoria Ph:
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