Design Architecture. Brand Standards. The University of Adelaide
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- Christian Barrett
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1 1.0 Usage 1.1 Image Placement 1.2 Text Options 1.3 Co-brands and Support Graphics 1.4 Inside Pages 1.5 Back Cover Options 1.6 Mandatory CRICOS 1.7 Flyers and Posters 1.8 Banners 1.9 Advertising 2.0 University Web Templates 2.1 EDM Templates 2.2 Social Media Templates 2.3
2 1.0 Our Our design architecture has been created to unify the University s visual communication materials and provide a consistent, professional, high-quality approach to managing our brand with consumers, stakeholders and key industry markets. By representing the University as one brand we build and leverage the University s brand equity and positioning as a world class leader in the marketplace. One University, One Brand. Considerations for the Design It is acknowledged that University entities have different marketing and communication needs and different target audiences. Therefore, it is important for any brand with such a diverse internal stakeholder base to allow for maximum flexibility in its designs, while still presenting the one strong masterbrand. The result is a design structure (architecture) that is robust, simple and flexible, taking into account the following design considerations: > Our brand characteristics > Need for consistency > Ability to be applied to different materials and maintain uniformity > Fixed location and representation of the logo > Standardised colour palette > Standardised typefaces > Standard placement of cover text (in the case of publications) > Maximum area for images and graphics > Defined photographic styles for hero images Components of the Architecture The design architecture has been developed so that key brand elements (logo, Seek Light positioning and titles, etc.) are always placed uniformly to create a consistent structure. This allows a space into which specific images and graphics can be placed to meet individual requirements. This provides a high degree of visual flexibility and freedom for each design while still ensuring it reflects the masterbrand. The example, right, shows the standard position for the logo, titles and support graphics within the design architecture. The design provides the owners with a large area into which their hero imagery or graphics can be placed (see shaded panel). This level of prominence enables the hero imagery and graphics to be the strong visual driver for all branded materials. Care should be taken on the selection and creation of these hero images and graphics as they form the main focal point of the design and visual communication. The hero images should have the level of production values and quality required to support the University brand and reflect our brand characteristics of prestige and excellence. For more information, see the section Imagery, Graphics and Illustration. In the design architecture itself, the University logo is always the lead-in at the top-left of the design. The title-text position has been placed at the bottom-third of the page to enable the maximum clear space for hero images and graphics. Support graphics and co-branding, where applicable, are always positioned at the bottom of the page as the sealer. Logo Title The Publication Title University Website Imagery Area Support Graphics
3 1.1 Usage When to Use It: The design architecture has been created for use on all above the line communication materials that require a level of design and branding. This includes brochures, banners, posters, advertising, reports and some display signage. Creative templates are available in InDesign and can be downloaded from the website at Corporate templates for basic reports, flyers and newsletters are also available in Microsoft Word. When Not to Use It: The design architecture is not applicable to functional and operational materials such as everyday Word documents, forms and contracts. However, the for logo usage, colour and typeface still apply. If you have any questions related to design architecture, please contact the Creative Services team, Marketing and Communications. subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> Brochure Title
4 subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> 1.2 Image Placement The Publication Title The Publication Title The Publication Title The Publication Title Image/Graphics Area Images and graphics can be placed in the design architecture in a number of different ways. It is understood that not all images will work within a fixed space, therefore a number of design options are provided. Designers can use creative judgment to select the best crop and placement of the hero image/graphic to ensure the best result. The core brand elements of the design architecture: logo, text and support graphics, cannot be moved or altered and must remain as provided in the template. Images/graphics may also bleed off the covers on A4 and A5 materials but not DLs. Further, For further if enquiries the execution forms part of a suite of materials, all designs should utilise the same template Telephone: design The use of multiple images on covers is not supported due to the blurring of the key visual messaging. It is more important to have a hero image supported by clean, simple text to entice the user to interact with the materials rather than clutter the cover. It is recommended that if you are having trouble with your cover, either discuss this with your local marketing contact or contact the Creative Services Manager, Marketing and Communications for more information. Brochure Title Brochure Title Brochure Title Brochure Title
5 1.2 Image Placement Faculty of the Professions Teaching Faculty of the Professions Teaching Faculty of the Professions Teaching Faculty of the Professions Teaching Elder Conservatorium of Music Performance and Pedagogy Elder Conservatorium of Music Performance and Pedagogy Elder Conservatorium of Music Performance and Pedagogy Elder Conservatorium of Music Performance and Pedagogy
6 1.3 Text Options Secondary Title above Secondary Title below 2014 Postgraduate Coursework Prospectus The Publication Title The Publication Title International 2014 Postgraduate Coursework Prospectus Text Options The placement of title text is one of the mandatory elements for the design architecture. However, the order and size of the text may be changed if required. For example, the pre-heading can be deleted or moved to become a sub-heading, with the main title moving up to take its place. Think about the hierarchy. International Options On A4 publications an additional small title may be placed in the top right hand corner of brochures (see above). This addition provides maximum flexibility and readability for the title of the publication when it is placed in vertical display racks. The additional title should be kept to a single line of text and replicate the formal title of the publication but not include any secondary title information. This design is only available for materials used purely in the overseas market. Items that are used both domestically and internationally must use the standard design architecture. The template for this style of cover is available on request.
7 1.4 Co-brands and Support Graphics A4 Cover DL Cover The Publication Title Faculty of the Professions Teaching Brochure Title Elder Conservatorium of Music Performance and Pedagogy Placement zone Placement zone Placement zone Placement zone Placement Additional logos may be added to materials if required as long as they are either approved University logos or stakeholder/ partner logos. As the University is the primary brand on all University materials, the University logo will always lead. Any additional logos or support graphics will be placed in the specific space allocated on the for additional elements (as indicated above). If, from time to time, additional stakeholder/ partnership logos are required, the URL and/or seek light wording may be moved to the back cover to make space. Support Graphics Support graphics such as the anniversary graphic or Group of Eight graphic may also be applied to materials. These graphics will be applied to the same area in the. If space does not permit the inclusion of all logos and graphics, a choice needs to be made about which elements are essential or place the logos in an alternative space within the document.
8 is one of the best-resourced higher education institutions in Australia. has a wide range of facilities, including modern lecture theatres, laboratories and computer suites, and an outstanding library with over two million items. Since 2007 the University of Adelaide has invested $400 million in stateof-the-art facilities to improve the research and teaching facilities for every student and staff member on our campuses. New facilities include the Hub Central, the Engineering, Computer and Mathematical Sciences building (Ingkarni Wardli), the Professions Undergraduate and Postgraduate Hub Central Ingkarni Wardli School of Animal and Veterinary Sciences Nexus10 Hubs (Nexus10), and the School of Animal and Veterinary Sciences. A new Science Precinct is also currently underway. Cultural and recreational pursuits are also well catered for, with expansive sporting grounds, arts venues, a variety of retail outlets and many acres of open space. In 2011, the University of Adelaide opened Hub Central on the North Terrace campus. It has quickly become the student heart of the campus and an inspirational place for students to meet, study, make social connections and exchange ideas. Offering a spacious learning environment in which students may study at their own pace (either in groups or individually), the primary goal of the Hub is to provide students with the best on-campus experience in Australia. Covering 10,500 sqm over three levels, Hub Central delivers state-of-the-art facilities for students. Tthe University Contact Centre provides an extensive range of services to prospective and current students. The University Contact Centre can help you with queries regarding programs of study, admissions, enrolments, fees, scholarships, studying abroad, graduations and the wide range of student services available on campus. The University Contact Centre also accepts payment for student fees and charges, and provides access to your University records. Enquire online any time: The funding opportunities in this area are limited and therefore extremely competitive. Further details of each scholarship (including financial value, application processes and closing dates) can be found at scholarships/pgcoursework The following list is current at the time of publication, and prospective students are advised to visit the website for up-to-date information on available scholarships. A number of bursaries/scholarships are available through AFUWSA. Further information can be found at This scholarship is available to full-time students in a postgraduate coursework, postgraduate research, or Honours degree, in which the focus of study is relevant to the cultivation and/or preservation of Australian flora. The A R Riddle grants are available to students undertaking postgraduate coursework study or an Honours program. This scholarship is available to students undertaking the Master of Science (Petroleum Geology & Geophysics) or the Master of Science (Petroleum Geoscience) or the Bachelor of Science (Honours) (Petroleum Geology & Geophysics). This scholarship is available to students undertaking the Master of Minimally Invasive Surgery program at the University of Adelaide. Please note: this is an annual scholarship subject to ongoing funding approval. This scholarship is available to full-time female postgraduate students undertaking any Masters by coursework program at the University of Adelaide. This scholarship is available to students undertaking postgraduate study or research in the fields of operative dentistry, crown and bridge-work, endodontics, related dental materials, implantology and those parts of paedodontics that involve the above treatments. This award is available to Aboriginal and Torres Strait Islander students undertaking full-time studies at the postgraduate level. Further information and application forms are available from the South Australian Country This scholarship is available to support Women s Association, 30 Dequetteville Terrace, This scholarship is available to students students in any field of study with general Kent Town SA 5067, phone (08) undertaking either a Graduate Diploma of living and study expenses, accommodation Education having already obtained a degree costs, and research and equipment costs. in Science or Agricultural and Natural Resource Sciences, or the Master of Education (Science and Technology) and who are The Office for Community Engagement The Trust aims to benefit women and qualified teachers of science in schools. offers scholarship opportunities for students children of the country districts of South through the Graduate Industry Placement Australia or in rural areas elsewhere that are Program. More information is available by serviced by the South Australian Country contacting us on (08) or Women s Association. community.engagement@ This scholarship is available to support Financial support may be made available for: students undertaking a higher degree in» education of children and adolescents a field of dentistry.» rehabilitation of women and children who have been ill or injured» widows to undertake education, training or refresher courses These awards are available to both undergraduate and postgraduate students» women to complete education or training in any field of study. that they have already commenced» other purposes in keeping with general aims of the Trust. Assistance is made available on the basis of need, but is not available to residents of the This scholarship is available to students metropolitan area unless the applicant is undertaking the Master of Nurse Practitioner temporarily residing in Adelaide for education, program at the University of Adelaide. training or rehabilitation. Applicants are required to lodge a preliminary and final application. The Nobel Prize is an international award presented yearly since 1901 for achievements in physics, chemistry, medicine, literature and peace. The University of Adelaide is associated with five Nobel Laureates, and has a long history of ground-breaking research and scholarship of international significance. Bragg, Physics: For their services in the analysis of crystal structure by means of X-rays. Medicine: For the discovery of penicillin and its curative effect in various infectious diseases. Who in innumerable guises portrays the surprising involvement of the outsider. For their discovery of the bacterium Helicobacter pylori and its role in gastritis and peptic ulcer disease. assistance with access to lecture information, specialised equipment and variations to exam formats. Assistance from the Disability Service is The Disability Service is on the Ground Floor, available if you have a permanent or temporary Horace Lamb Building, North Terrace campus. disability, or ongoing medical or mental health condition. You are encouraged to contact the Disability Adviser as early as possible in your academic career to discuss your individual needs. The Disability Adviser can provide is an Elite Athlete information and advice on support services Friendly University (EAFU) and offers an Elite and help you liaise with academic staff. Athlete Support & Information Service to A variety of strategies can be negotiated assist eligible student athletes. By providing to enable you to access your program s a flexible and responsive approach to study, curriculum. Adjustments in the learning the University supports students to balance and assessment process may include their sporting and academic commitments. Elite athletes studying at the University are engaged nationally and internationally in a broad range of sports including swimming, soccer, water-skiing and rowing to name a few. If you have been identified as an Elite Athlete or think you may fall into this category please visit our website to register, or phone the Elite Athlete Service on (08) University Health is an on-campus health service, providing comprehensive and confidential health care to all students and staff in a friendly and comfortable environment. Services include:» contraception advice» drug and alcohol counselling» grief and bereavement counselling» health checks» immunisations and vaccinations» psychotherapy/counselling» skin care and travel medicine» sports medicine» weight disorders, obesity and bulimia» women s health. You are encouraged to visit University Health early in the year to become familiar with the many services on offer that can help to make your time at university fulfilling and healthy. You can study Music Education through the Bachelor of Music (an honours year is also available). A postgraduate qualification in Education is also needed in order to be eligible for teacher registration. This specialisation enables students to explore key concepts involved in music learning in a range of educational settings whilst also developing practical music skills. Within the Music Education courses, students undertake studies covering a wide range of topics, such as child development and music learning processes, the role of music in education, areas of learning within music, curriculum structures, and an exploration of significant historical developments in Australian music education. Students also develop a perspective on current practices in music education through field observations in various educational settings. The program is supported by a range of aural, theoretical and historical studies, together with music education workshops and music electives such as ensembles. The Library provides local and remote access to over two million print volumes and tens of thousands of electronic resources including journals, databases, standards and books. Additional support for postgraduate students includes subject specific research librarians, document delivery services for Both female and male doctors are available items not held and assistance with Endnote and consultations are usually bulk-billed. bibliographic software when the time Appointments can be made by coming to comes to write your thesis. the office, over the phone on or online via University Health (Ground Floor, Horace Lamb Building, North Terrace campus) is The Maths Learning Centre exists to help open Monday Friday, 8.30am 5.00pm, all students develop the skills they need all year round (except public holidays). to learn and use the maths involved in their courses, including statistics. The MLC provides bridging courses, seminars, workshops and online resources, as well as support/isc a drop-in service where students can visit without an appointment for one-on-one The International Student Centre (ISC) is assistance with their maths/stats. responsible for the orientation and ongoing support of international students. It works closely with student groups, faculties and the University administration to ensure that the experience of all international students is a positive and successful one. Initial support services include a Meet and Greet Service (free airport pickup and Open to all adult learners, PCE offers transfer to accommodation), arrangement a wide selection of evening language of temporary accommodation, and an courses catering for beginners through orientation program. Ongoing services to advanced. Languages offered include: include International Student Advisors, Arabic, Chinese, French, German, Italian, academic support, health insurance Japanese, Russian and Spanish. advice, help with student visa matters, peer mentoring, an online newsletter for international students and social activities. The International Student Centre can also act PCE offers a wide range of one and two as a liaison for sponsors and other institutions day courses in topic areas such as business with which the University has agreements, skills, project management, leadership, and provide letters, sign documents and communication and administration. Tailored perform other administrative tasks. training is also available. On completion of the Bachelor of Music degree and a postgraduate qualification in Education, classroom music specialist teaching is the main career choice for our graduates. Other career opportunities include instrumental teaching, community ensemble director, school music department administration assistant and music coordinator roles. The University offers both interest-free loans and grants, administered by Student Care (refer to contact details at the end of the prospectus). This free service provides: practical assistance with issues affecting academic success assistance transitioning into the University environment assistance with academic skills development specific networking programs for new students grants of up to $2000 for students experiencing financial hardship. This service is available to eligible students who are Australian citizens or have permanent residency. International students can contact the International Student Centre for similar services. The Writing Centre presents seminars to advance your academic skills, focusing on reading and research skills, presenting tutorials and seminars, essay writing and report writing. A conversational language support program and weekly tutorials are provided for students who have English as an additional language, and Learning Guides are also available to help all students develop their skills. school_phcp/ypih Yaitya Purruna works collaboratively with Wilto Yerlo in its provision of student support. However, should you wish to have a focus on Indigenous health as part of the thesis component of your postgraduate degree, please contact academic staff in Yaitya Purruna. 1.5 Inside Pages Highlight Quote Inside Page Designs As part of the design architecture all templates have a pre-set page grid applied to the internal pages to provide flexibility of design within a uniform structure. The grids should not be altered and the placement of all items on the page should comply to and snap to the grid. Elements in the grid can be placed in one or multiple columns across the page, including to the trim. A4 is set to 6 columns, A5 set to 2, DLs set to 3. A4 Grid ii Footer Text Goes Here Footer Text Goes Here iii The University has an active global network of over 100,000 alumni in 105 countries. DL Layout Example The University of Adelaide is consistently ranked in the top 1% of universities in the world. What programs are available for study? What courses will I study in these programs? Translucent colour boxes reflect a highlight from the photo underneath Bachelor of Music (including Honours) What careers do Music Education graduates typically commence? A4 Layout Examples Student Support Services At the University of Adelaide we re committed to providing personalised customer service to our postgraduate students. Student Support Services aims to assist you in maximising your university experience and achieving academically. Space to Learn Hub Central Services The University Contact Centre Photos by Sam Noonan Photography and Hassell Architects. Scholarships The following postgraduate coursework scholarships are designed for applicants who wish to undertake study in a Masters by coursework degree. Web: Covidien Master of Minimally undergraduatescholarships@ Invasive Surgery Australian Federation of University Women (SA) Aileen and Bert Kolloshe Scholarship for the Study of Australian Flora ConocoPhillips SPIRIT Scholarship Doris West Scholarship A R Riddle Grants GO Lawrence Scholarship Konig Bequest Award Mason Family Scholarship in the Communication of Science Oliver Rutherford-Turner Scholarship Prime Minister s Australia Asia Endeavour Awards Resthaven Postgraduate Scholarship for Nurse Practitioner Walter and Dorothy Duncan Trust Dorothy Dolling Memorial Trust Funding opportunities offered by Community Engagement The University of Adelaide is consistently ranked in the top 1% of universities in the world. Our Nobel Laureates Disability Service 1915 Sir William Henry Bragg & William Lawrence 1945 Sir Howard Walter Florey, Physiology or 2003 John M. Coetzee, Literature: 2005 J. Robin Warren, Physiology or Medicine (joint): Elite Athletes Health Service International Student Centre The University has an active global network of over 100,000 alumni in 105 countries. Library facilities Maths Learning Centre (MLC) Professional and Continuing Education (PCE) Language courses Professional and personal development short courses Student grants and loans Transition and Advisory Service Writing Centre Yaitya Purruna Postgraduate Coursework Prospectus Student Support Services Postgraduate Coursework Prospectus Scholarships Postgraduate Coursework Prospectus Student Support Services 21
9 subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> 1.6 Back Cover Options University Publications Standards Back Covers As part of standardising University communication materials a standard back cover including a standard information panel has been designed and included in most templates. The standard back covers can be produced in any of the University primary colours, blue, red, gold, black and white and is also available with a 5mm white frame if required. The content applied to the standard information panel, on the back cover can also be amended to include specific details relating to the business area owning the materials as required. Domestic back cover subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> International back cover subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> subject to change. You can find updated information on our website at programs and courses available will change from time to time. Please refer to for the most up to date information or contact us on CRICOS 00123M. Published <Month Year> <Job No.> Standard back cover information panel Red Gold Black White 5mm White border (blue, red, gold or black can be used with a white border)
10 1.7 Mandatory CRICOS CRICOS Under the Education Services for Overseas Students Act 2000 (ESOS), the Federal Tertiary Education Quality and Standards Agency administers the Commonwealth Register of Institutions and Courses for Overseas Students (CRICOS). Only CRICOS-registered providers can provide courses to overseas students who have Australian student visas. CRICOS provider numbers are the unique institutional identifier for approved providers. s CRICOS provider number is: 00123M All marketing materials produced by the University of Adelaide and its creative partners must include the CRICOS provider number as mandatory. The number is built into all University templates provided.
11 CRICOS Provider Number 00123M SA 5005 Australia Online enquiries: www. DISCLAIMER: The information in this publication is current as at the date of printing and is subject to change. You can find updated information on our website at www. CRICOS 00123M www. CRICOS 00123M CRICOS Provider Number 00123M www. CRICOS 00123M DISCLAIMER: The information in this publication is current as at the date of printing and is subject to change. You can find updated information on our website at CRICOS 00123M. <Job No.> www. CRICOS 00123M 1.8 Flyers and Posters A5 Flyer Ten reasons to study Design Studies at the University of Adelaide Design Studies at the University of Adelaide Itas ditat liquo offici di accus sae volorporum aut eium que volorum ipsae. Ut eaquam veliquis volum quiam, utem quunt quia conem con consequi doluptae vides qui viteceatus ius pro intiur, nihillesequi illeceatem incturi taturibus nectent ut eatiasp elest, ad que re volupita dolorae eos et qui blaceatur, omnisquis aut aut rehenimo oditatur aut pratatus rerum voles et odist, ten Disutem ni Doluptaquam Ipit estiant ibearum dio et licate siminve llut la nonsequiae volorio et que et pratistis aut voluptati consequibus modignit, utasperrum di aliciam quisciaspel is int fugit, est quunt. Eperior emoluptatur, od maximos dus plabore restius restotae everio. Et adis sumquidipic te diae sequia natus cusdae derrum accum, odi cumqui dendebis si sum que officita ped erro ventiumet ut res sedis dollor autemodi aut magnis ut omnihil lorisi Musaut et Vera Sequid que volectu mquidia ndusaes eum excepel ectotat evil et destrumque inctate mquostibusam ius, nis errumctur, cum, ipicabor sapiet laborerrunt labo. Ignint labo. 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Equisi dolutem et et dolo ipsum ad mo id qui conseque poribus dem fugit aspedi blautem quidenessi dolecum A4 Flyer Ten reasons to study Design Studies at the University of Adelaide Design Studies at the University of Adelaide Itas ditat liquo offici di Mil Ipsae id Quiditae Disutem ni Doluptaquam Itatiunto mo od eiusdae prerumqui corecta Ipit estiant ibearum dio et licate siminve llut accus sae volorporum aut tintiassi omnihil entiis molum rerum es a la nonsequiae volorio et que et pratistis aut vendunt emperio cone estius min reicillor ad eium que volorum ipsae. voluptati consequibus modignit, utasperrum quia dolupta nis rereper chicimi, coneseq di aliciam quisciaspel is int fugit, est quunt. uatempor ab ius ea sandam is dus: Ut eaquam veliquis volum quiam, utem quunt Eperior emoluptatur, od maximos dus plabore quia conem con consequi doluptae vides qui >abo ebis alis quaeraeris restius restotae everio. Et adis sumquidipic te viteceatus ius pro intiur, nihillesequi illeceatem >sita volenda destio diae sequia natus cusdae derrum accum, odi incturi taturibus nectent ut eatiasp elest, ad >cuscitisi blandame landi cumqui dendebis si sum que officita ped erro que re volupita dolorae eos et qui blaceatur, ventiumet ut res sedis dollor autemodi aut Nonsequisi dolutem et et dolo ipsum ad mo omnisquis aut aut rehenimo oditatur aut magnis ut omnihil lorisi. id qui conseque poribus dem fugit aspedi pratatus rerum voles et odist, ten blautem quidenessi dolecum sunt unt dest Musaut et Vera que prerferum quam, optistrum ipsam, Sequid que volectu mquidia ndusaes eum Disutem ni Doluptaquam od eum cus. Ne cusciditae nemquis etur excepel ectotat evil et destrumque inctate modicaecus eni inis ullatium, conet, sapedia. Ipit estiant ibearum dio et licate siminve llut mquostibusam ius, nis errumctur, cum, la nonsequiae volorio et que et pratistis aut Equisi dolutem et et dolo ipsum ad mo id qui ipicabor sapiet laborerrunt labo. Ignint labo. voluptati consequibus modignit, utasperrum conseque poribus dem fugit aspedi blautem Ignihil lohil loratum hil et destrumque inctate di aliciam quisciaspel is int fugit, est quunt. quidenessi dolecum id qui conseque poribus mquostibusam ius, nis errum quatur adi dem fugit aspedi blautem quidenessi dolecum Eperior emoluptatur, od maximos dus plabore quo dollesequi dolupta dia volor sinvellanda sunt unt dest que prerferum quam, optistrum restius restotae everio. Et adis sumquidipic te nullupidunt, net ut quam faccupt atempos ipsam, od eum cus. Ne cusciditae nemquis diae sequia natus cusdae derrum accum, odi sitatur ma que net quatem undae placcup etur modicaecus eni inis ullatium, conet. cumqui dendebis si sum que officita ped erro tatem. Ga. Et apit harchilit et litist. ventiumet ut res sedis dollor autemodi aut Equisi dolutem et et dolo ipsum ad mo id qui magnis ut omnihil lorisi. conseque poribus dem fugit aspedi blautem quidenessi dolecum id qui conseque poribus Musaut et Vera dem fugit aspedi blautem quidenessi dolecum Sequid que volectu mquidia ndusaes eum sunt unt dest que prerferum quam, optistrum excepel ectotat evil et destrumque inctate ipsam, od eum cus. Ne cusciditae nemquis etur modicaecus eni inis ullatium, conet. tatem. Ga. Et apit harchilit et litist. mquostibusam ius, nis errumctur, cum, ipicabor sapiet laborerrunt labo. Ignint labo. Ignihil lohil loratum hil et destrumque inctate mquostibusam ius, nis errum quatur adi quo dollesequi dolupta dia volor sinvellanda nullupidunt, net ut quam faccupt atempos sitatur ma que net quatem undae placcup tatem. Ga. Et apit harchilit et litist. Sequid que volectu mquidia ndusaes eum excepel ectotat evil et destrumque inctate mquostibusam ius, nis errumctur, cum, ipicabor sapiet laborerrunt labo. Ignint labo. Ignihil lohil loratum hil et destrumque inctate mquostibusam ius, nis errum quatur adi quo dollesequi dolupta dia volor sinvellanda nullupidunt, net ut quam faccupt atempos sitatur ma que net quatem undae placcup tatem. Ga. Et apit harchilit et litist mquostibusam ius, nis errumctur, cum, ipicabor sapiet laborerrunt labo. Ignint labo. Ignihil lohil loratum hil et destrumque inctate mquostibusam ius, nis errum quatur adi quo dollesequi dolupta dia volor sinvellanda nullupidunt, net ut quam faccupt. Mil Ipsae id Quiditae Equisi dolutem et et dolo ipsum ad mo id qui conseque poribus dem fugit aspedi blautem quidenessi dolecum Equisi dolutem et et dolo ipsum ad mo id qui conseque poribus dem fugit aspedi blautem quidenessi dolecum id qui conseque poribus dem fugit aspedi blautem quidenessi dolecum sunt unt dest que prerferum quam, optistrum ipsam, od eum cus. Ne cusciditae nemquis etur modicaecus eni inis ullatium, conet, sapedia. Equisi dolutem et et dolo ipsum ad mo id qui conseque poribus dem fugit aspedi blautem quidenessi dolecum. Equisi dolutem et et dolo ipsum ad mo id qui conseque poribus dem fugit aspedi blautem quidenessi dolecum Equisi dolutem et et dolo ipsum ad mo id qui conseque poribus dem fugit aspedi blautem quidenessi dolecum id qui conseque poribus dem fugit aspedi blautem quidenessi dolecum sunt unt dest. A3 Poster Design Studies at the University of Adelaide 10 reasons to study Design Studies at the University of Adelaide 10 reasons to study Design Studies at the University of Adelaide Ut eaquam veliquis volum quiam, utem Eperior emoluptatur, od maximos dus Itas ditat liquo offici di accus quunt quia conem con conslesequi plabore restius restotae everio. Et adis sae volorporum aut eium que illeceatem incturi taturibus nectent ut sumquidipic te diae sequia natus. eatiasp elest, ad que re volupita dolorae eos volorum Itas ditat liquo offici Dendebis si sum que officita ped erro et qui blaceatur, omnisquis aut aut rehenimo ventiumet ut res sedis dollor autemodi aut di accus sae volorporum aut oditatur aut pratatus rerum voles et odist. magnis ut omnihil lorisi Sequid que volectu Ipit estiant ibearum dio et licate siminve llut mquidia ndusaes eum excepel ectotat eium que volorum ipsae. la nonsequiae volorio et que et pratistis aut evil et destrumque inctate mquostibusam voluptati consequibus modignit, utasperrum ius, nis errumctur, cum, ipicabor sapiet di aliciam quisciaspel is int fugit, est quunt. laborerrunt labo. Ignint labo. Ut eaquam veliquis volum quiam, utem quunt Eperior emoluptatur, od maximos dus plabore Itas ditat liquo offici di accus quia conem con conslesequi illeceatem restius restotae everio. Et adis sumquidipic te sae volorporum aut eium que incturi taturibus nectent ut eatiasp elest, ad diae sequia natus cusdae derrum que re volupita dolorae eos et qui blaceatur, volorum Itas ditat liquo offici Dendebis si sum que officita ped erro omnisquis aut aut rehenimo oditatur aut ventiumet ut res sedis dollor autemodi aut di accus sae volorporum aut pratatus rerum voles et odist, ten magnis ut omnihil lorisi Sequid que volectu Ipit estiant ibearum dio et licate siminve llut mquidia ndusaes eum excepel ectotat evil et eium que volorum ipsae. la nonsequiae volorio et que et pratistis aut destrumque inctate mquostibusam ius, nis voluptati consequibus modignit, utasperrum errumctur, cum, ipicabor sapiet laborerrunt di aliciam quisciaspel is int fugit, est quunt. labo. Ignint labo. Design Studies at the University of Adelaide Ut eaquam veliquis volum quiam, utem quunt Itas ditat liquo offici di accus quia conem con conslesequi illeceatem sae volorporum aut eium que incturi taturibus nectent ut eatiasp elest, ad que re volupita dolorae eos et qui blaceatur, volorum Itas ditat liquo offici omnisquis aut aut rehenimo oditatur aut di accus sae volorporum aut pratatus rerum voles et odist, ten Ipit estiant ibearum dio et licate siminve llut eium que volorum ipsae. la nonsequiae volorio et que et pratistis aut voluptati consequibus modignit, utasperrum di aliciam quisciaspel is int fugit, est quunt. Eperior emoluptatur, od maximos dus plabore restius restotae everio. Et adis sumquidipic te diae sequia natus cusdae derrum Dendebis si sum que officita ped erro ventiumet ut res sedis dollor autemodi aut magnis ut omnihil lorisi Sequid que volectu mquidia ndusaes eum excepel ectotat evil et destrumque inctate mquostibusam ius, nis errumctur, cum, ipicabor sapiet laborerrunt labo. Ignint labo.
12 CRICOS Provider Number 00123M CRICOS Provider Number 00123M CRICOS Provider Number 00123M 1.9 Banners Pull-up Banner Pull-up or retractable banners are commonly used at University, industry or partner events to identify brands, products and services. Place Banner Secondary Title Here Faculty of Humanities and Social Sciences Faculty of Humanities and Social Sciences Banner design remains consistent with the Brand Standards, with the exception of the University of Adelaide logo placement. In pull-up banners this appears on the top right of the panel, not the top left as is the standard for all other marketing collateral. Place Banner Title Here Humanities & Social Sciences Bachelor of International Studies This variant on logo positioning is allowed due to the design challenge of accommodating a signature and main heading in the top third of the banner. The website and Seek Light graphic remain at the base of the banner design architecture.
13 2.0 Advertising Full Page, Text Heavy Advertising 10x7 Standard Advertising The Advert Title Contact details go here Call or MBA Information Night The Advert Title Goes Here Wine Research pm Thursday 9 February 2013 To register visit: Call or mba@ CRICOS Provider Number 00123M Subhead text goes here Subhead text goes here Aqui doluptat. Nequae verum fuga. Untisti aut experor alit uta quo onessi blatur rectemo milis sequia nonse dolo inverspis doluptas ea tem liti doluptatiae volut ape sit et essime ero dictasp erionsequi sa aut quam quidebit aut volupta tumqui anditas am, ellorecturem nossitaquam, voluptata dit inum eate sequaest vel modis resenima quatet faccuptat aciis doluptatet eaque vollige nih nobis rempost ruptiusandit magnatur sequis de dolorepelit eumqui For more information please see voluptur sequatecus ut hilia es sust quis coreribus, ut laut que quunt este esciunt anderere eatur aut accatur, voluptatur onessi blatur rectemo milis sequia ab ipsapientem rerchic iliquas sam num utemodi tasped quas nonse dolo inverspis doluptas ea sa aut nonsend icatur, ut qui conem dios explibus, odipsun tiasperum quam quidebit aut volupta tumqui endestis mo et magnis sus endeliquos aliquat. Subhead text goes here Subhead text goes here Aqui doluptat. Nequae verum fuga. Untisti aut experor alit uta quo onessi blatur rectemo milis sequia nonse dolo inverspis doluptas ea tem liti doluptatiae volut ape sit et essime ero dictasp erionsequi sa aut quam quidebit aut volupta tumqui anditas am, ellorecturem nossitaquam, voluptata dit inum eate sequaest vel modis resenima quatet faccuptat aciis doluptatet eaque vollige nih nobis rempost ruptiusandit magnatur sequis de dolorepelit eumqui For more information please see voluptur sequatecus ut hilia es sust quis coreribus, ut laut que quunt este esciunt anderere eatur aut accatur, voluptatur onessi blatur rectemo milis sequia ab ipsapientem rerchic iliquas sam num utemodi tasped quas nonse dolo inverspis doluptas ea sa aut nonsend icatur, ut qui conem dios explibus, odipsun tiasperum quam quidebit aut volupta tumqui endestis mo et magnis sus endeliquos aliquat. Digital Advertising Advertising As part of standardising the brand all forms of advertising now has associated design architecture. This includes functional public notice, general/event and corporate digital advertising. The examples above are based on the popular 10x7 press format, full page print format and digital advertising formats commonly used by the University. These templates are available on request or through selected advertising providers. For more information contact the Creative Services Manager, Marketing and Communications. Place content text here. Place content text here.
14 2.1 University Web Templates University Web Templates The University website is the global, online front-door to the University. Delivering a contemporary, user-friendly, consistent and standards compliant website is essential. Marketing and Communications develop and maintain the top level University website and provide the content management platform, templates, stylesheets and guidelines for all University websites. The web team also works with local areas to advise and support on University website development and publishing. For more information on creating and maintaining University websites visit
15 2.2 EDM Templates EDM Templates Electronic Direct Mail (EDM) is an increasingly popular communication channel that uses to deliver tailored content to target audiences at a relatively low cost. EDM enables a high level of instant measurement; authors are able to track number of opens, responses, bounced messages and click-throughs. This information is particularly useful in refining target markets and optimising future content. A number of EDM providers exist, each offering varying features and functionality at varying cost. The University currently favours the Campaign Monitor platform as it offers a well-designed interface and various testing and optimisation tools at a reasonable cost. As an important and heavily used communication channel it s important all EDM reflects the University brand consistently and in line with these. Marketing and Communications support the use of Campaign Monitor by providing an Electronic Direct Mail guideline and accompanying branded template components which can be used in creating localised EDM templates. To access these tools and learn more visit:
16 2.3 Social Media Templates Social Media Templates Social media platforms - including popular channels Facebook and Twitter - allow the University and the community to dynamically interact in real time. Marketing & Communications ensure a consistent approach to branding and image is applied to the University s social media platforms. They also provide guidelines on how to use the channels responsibly and effectively. Access these guides at
uctive Welcome Campaign Toolkit - A Guide for Staff
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