Tristram C. Hussey

Transcription

1 Tristram C. Hussey I am one of Canada's leading technology experts in social media, bussines applications of new technology and new media. I speak regularly at conferences including Web Community Forum (Dec, 2007), BlogWorld Expo (Nov 2007, Sept 2008), Blog Business Summit, and Affiliate Summit (Feb, 2008), WordCamp Whistler, MooseCamp, WordCamp Victoria, WordCamp Vancouver and teach at both the University of British Columbia and British Columbia Institute of Technology. As a frequent source for the media on technology topics, I am regularly quoted in the Vancouver Sun and on air for the CBC. I am the author of Create Your Own Blog, Six Easy Projects to Start Blogging Like a Pro (Sam s, January 2010), Using WordPress (QUE, Sept 2010) and Sam's Teach Yourself Foursquare in 10 Minutes (Sam's, Jan. 2011). TECHNICAL EXPERIENCE: Web developer since mid-1990's Lead teams to launch and deploy websites for Glaxo Wellcome, GlaxoSmithKline, YVR Airport, The Urban Peasant, Media2o Productions and ecrypt Technolgies. Throughly versed in all major opperating systems Expert in knowledge management, web-based collaboration, and technology deployment Experienced teacher and trained for all user levels Active and expert in all aspects of social media Knowledgable in current web-development practice including CSS, XHTML, PHP, and CMSbased sites like WordPress and Drupal. Expert in mobile devices and how to best leverage them for work productivity. WORK EXPERIENCE: Principal/Consultant/Professional Blogger & Blog Consultant Feb 2003-present Larix Consulting TrisHusseyDotCom, Vancouver, BC Freelance Internet strategy and marketing practice with clients in the pharmaceutical, retail, science education, and consulting sectors. Expertise in: Website design and development Search engine optimization Web analytics and metrics Website usability Product screencasts & voice overs Freelance writing Social media instruction Blogging and Business Blogging Professional Blogging Knowledge management Distance and online collaboration Telework and telecommuting Community Manager Feb 2011-May 2011 ecrypt Technologies Inc, Boulder, CO Voice of the company online and throughout social media (Twitter, Facebook, blogs) Redesigned and rearchitectured entire web presence including: o New corporate website o New Investors portal o Help and support website o Redesigned blog

2 o Consistent navigation, look and feel, and content offerings Wrote press releases for company announcement Developed and implemented social media strategy Launched PrivacyNowRadio podcast Ghost writing CEO s Corner posts for company blog Developed product screencasts for product support website Developed marketing videos Developed videos for video press releases Led outreach to security and privacy thoughtleaders for new product offering Led outreach to Hushmail users for new product offering Editor, Canada & Lifehacks Aug 2010-Dec 2010 The Next Web, Amsterdam, The Netherlands Lead editor on technology, startups, trends, social media news from Canada. (The Next Web Canada thenextweb.com/ca/) Lead editor on "lifehacks" section: using technology better in your work and life (The Next Web Lifehacks thenextweb.com/lifehacks/ Assist in covering breaking news on Apple Computer related news and applications for The Next Web Develop stories, leads, interviews and write in a compelling, easy to understand manner. New Media-Social Media Specialist Nov 2008-Nov 2010 Media2o Productions, Vancouver, BC Lead strategy and development of social media for clients such as Molson Coors and the YVR Airport Authority. Activities included: Developing WordPress-based websites Instructing clients on how to write for the web, used blogging software for business websites, and using Twitter for business Developing new business models based on social media market intelligence, social media microsites, and social media video hybrids for clients. Training Manager Jan-Jul, 2008 b5media Inc, Toronto, ON Responsible for training the 250+ bloggers who are a part of the b5media blog network: Trained bloggers on all facets of blogging o Image use and editing o New technology o Writing Key member of Content Team overseeing the health of the network overall (writing, bloggers, management). Tested new technologies and widgets for bloggers to use Done via one-on-one sessions, group chats, screen sharing, and in-person seminars Wrote blogger orientation manual Developed a series of cheat sheets for WordPress 2.5 Partner Aug, Dec, 2007 One By One Media LLC, Firestone, CO Chief technical architect for One By One Media and Bloggers For Hire: Blog on company blogs Client management Technology assessment and implementation Design and development of websites and blogs (using WordPress and WordPress MU) Business development

3 Editor, Canada Aug-Dec, 2007 Blognation, London, UK Cover technology, mobile, Web 2.0, and start up news with a focus on Canada. Also work to build blognation and blognation Canada as a destination and authority on the blogosphere: Report on technology news Reply to comments and encourage discussion of hot topics Build mindshare for blognation Lead blognation radio via the BlogTalkRadio service Cover conferences (analysis and live blogging) for blognation Increase traffic and RSS subscriptions to support advertising-based revenue model Director PodTech Blogger Corps PodTech Inc, San Francisco, CA Responsible for being the lead blogger for PodTech on the PodTech blog. Primary author of the blog and voice for PodTech Responsibilities included: Report on technology news Reply to comments and encourage discussion of hot topics Highlight PodTech audio and video programs Raise PodTech s profile on the blogosphere and make it a destination for news and opinion Director of Strategic Partnerships 2006 Qumana Software Inc, Vancouver, BC Responsible for ensuring that all strategic partnerships are executed properly and maintain/build ongoing relationships with partners. Responsibilities included: Part of senior management team for Qumana Software Project management and execution Metrics reporting Relationship building New business development Initiating new projects and extensions with partnerships Preparing requirements documents for new products/product improvements Managing Director Qumana Services, Vancouver, BC Qumana Services was the Blog consultancy arm of Qumana Software. It provided professional blogging and blog consulting services to a wide range of clients. As Managing Director I was responsible for client relationships, locating and hiring contract bloggers, setting up and administering blogs on the Blogware, Drupal, and WordPress platforms. I also facilitated and conducted training/ coaching on blogging and using various blogging platforms. Product Manager/Chief Blogging Officer Qumana Software Inc., Vancouver, BC Responsible for promotion, strategy, vision, and customer relationships for the Qumana Product (offline blog editor) Responsibilities included: Online marketing Search engine optimization Web analytics and metrics Blogging about the developments in the blogosphere Tracking competitors Customer relationships Senior Project Manager/Analyst ebusiness, Marketing Division GlaxoSmithKline Inc., Mississauga, ON

4 Reporting to the Director of Strategic Marketing Services ( ) and Director of ebusiness ( ) ebusiness responsibilities o Internal expert on: ecommerce/ebusiness, pharmaceutical companies and the Internet, healthcare on the Internet o Consultant to Marketing for ebusiness plans and strategies o Project manager for new website projects o Identified new and promising ebusiness opportunities for the company o Tracked user demographics, trends, and usage patterns on the Internet o Tracked user usage patterns on company websites o Ensured compliance of websites to company regulatory standards International responsibilities o Worked with international colleagues on global projects on content management and website oversight o Recommended and presented innovative and cutting-edge web metrics tools to internal, International ebusiness conference Webmaster, IT Division Glaxo Wellcome Inc., Mississauga, ON Internet responsibilities o Responsible for all Internet activities for Glaxo Wellcome Inc. o Internal expert on: ecommerce/ebusiness, pharmaceutical companies and the Internet, healthcare on the Internet o Developed company strategy for Internet development Intranet responsibilities o Developed company strategy for Intranet development International Responsibilities o Canadian representative to Glaxo Wellcome Group for international collaboration on Internet and Intranet projects Technology innovation o Developed and piloted new web-based and related software (e.g. NetMeeting & RealAudio) Knowledge Management o Promoted Knowledge Management and collaboration tools o Developed and implemented departmental and divisional-wide implementations of Knowledge Management tools TEACHING, LECTURES, & SPEAKING: Northern Voice May 2010 Blogging ABCs F5 Expo April 2010 Blogging 101 WordPress 101 WordCamp Victoria May 2010 WordPress 3.0 and SEO WordPress 3.0 Technical chat WordCamp Vancouver June 2010 WordPress as a CMS (moderator) WordPress 3.0 University of British Columbia, Continuing Studies June 2009, October 2009, June 2010 Introduction to Audio and Video Podcasting

5 Building Websites with WordPress British Columbia Institute of Technology, School of New Media & Design, Instructor Summer 2009 WordPress intensive four-week course British Columbia Institute of Technology, School of New Media & Design, Instructor Fall-Winter 2009/10 Industry Operations Trendsetters Yorkton Short Film and Video Festival May 2009 Interactive Storytelling Women in Film Festival Apr 2009 Social media blogger team Massive Technology Show (Vancouver) Apr 2009 Twitter for Business Third Tuesday Vancouver Apr 2009 "Did you get the message?" Messaging in the Web 2.0 world British Columbia Institute of Technology Dec 2008, Mar 2009 Guest lecture (recurring): Social Media and Interactive Design WordCamp Whistler Jan Building Websites with WordPress Northern Voice/Moosecamp Feb 2009 Why blogs are better BlogWorldExpo Sept 2008 Working in the cloud EDUCATION: University of Maine Orono, ME M.S.: Institute for Quaternary Studies 1993 Interdisciplinary course of study using botany, geology, glaciology, meteorology, archaeology, and paleoecology to understand the changes to climate, geography, and human expansion during the last hundred thousand years. Colby College Waterville, ME B.A.: Major: Anthropology Minor: Geology, Magna Cum Laude 1991 HONOURS & AWARDS: IT Innovation Award, Glaxo Wellcome Inc. (Canada) 1999 Phi Beta Kappa, Beta of Maine Chapter 1991 Founding Member of the Professional Bloggers Association 2004 Secretary, Professional Bloggers Association 2004