Changing Lives and Improving the Community Through Innovation

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1 Changing Lives and Improving the Community Through Innovation On October 3, 2015, Fairhope Educational Enrichment Foundation (FEEF) will host the 12th Annual Phantasy of the Arts at the Fairhope Civic Center in Downtown Fairhope. Phantasy 2015, with co-chairs Lisa Trotter and Heather Middleton, is a fun-filled evening of fundraising and networking featuring Chicago s legendary comedy theatre, The Second City: Improv All Stars. Fresh, fast and always spectacularly funny, The Second City is celebrating 55 years of producing cutting-edge satirical revues and has launched the careers of legends like Tina Fey, Stephen Colbert, Steve Carell, Gilda Radner, Bill Murray and more. The Second City comedians will tickle funny bones with their talent, skill and wit all without the aid of scripts or sets. We will utilize new fundraising software that enables guests to raise funds and awareness. We invite you to join us by sponsoring this technology-driven social media networking event. In keeping with FEEF s culture of creative and collaborative work, this event will utilize a peer-to-peer fundraising tool and proven social media networking to increase donations and awareness. Sponsoring a charitable event with a strong social media component provides an unmatched opportunity for companies to expand their reach, introduce an idea or product, and further engage with the community. Invest In Kids. It s A Smart Choice. For almost 20 years, FEEF has promoted innovative and creative learning for Fairhope public school students. The Pelican s Nest Science Lab, FEEF s signature project, continues to offer marine biology education for Fairhope students in grades K-5. FEEF was also instrumental in the construction of Fairhope High School s Black Box Theatre. To date, FEEF and the Fairhope community have invested more than $2 million in your schools. Proceeds from Phantasy of the Arts 2015 will fund enrichment programs including: Expanded art and music opportunities for all Fairhope Elementary students; Hands-on discovery science labs at Fairhope Intermediate and J. Larry Newton Schools; Guitar labs and outdoor education at Fairhope Middle School; and Piano lab, theatre, band, visual arts, and dance at Fairhope High School BOARD OF DIRECTORS Carrie Mackey President Paul Bullington Vice President/Secretary Jep Pollard Treasurer Jennifer Busby Pat Carlton Stephen Davis Anne Frost Kennedy Gary Finch Amy Foley Ashley Gordon Kristi Hagood Erin Hendricks Chuck Huguley Erik Nist John Oldshue Nicole Olmsted Stephen Searcy Carlton Spinks Kathy Sternenberg Lisa Trotter Gretchen Valentine Donna Wegener PHANTASY 2015 COMMITTEE MEMBERS Co-Chairs Lisa Trotter, Heather Middleton Tracy Allen Julie Brown Elizabeth McGriff Eileen Meilunas Sallie Merchant Jeramy Neill Beth Puckett Committee Chairs Carlton Spinks Kathy Sternenberg Kathleen Taupeka Traci Vittitow Jeni Whitehurst Cori Yonge

2 Phantasy of the Arts 2015 will use Swell Fundraising software to expand its donor network. The cornerstone of the Swell platform begins with the Phantasy of the Arts website. The site helps us create a shared experience between attendees and online guests. This experience includes an interactive conversation supported by Facebook, Twitter and Instagram; and Leaderboards displaying the Top Fundraiser and Top Social Media Recruiter. This event site is displayed during the event and serves as a central focus for activity and entertainment. THE DIFFERENCE: Swell s software solution enables the event to reach beyond the walls of the venue by creating a live, crowd funding event where attendees share donation links, photos and posts to raise funds and win the party. By using this software, Fairhope Educational Enrichment Foundation will redefine the boundaries of an event s reach. THE TOOL: Swell fundraising software (1) Incorporates real-time Twitter, Instagram and Facebook feeds; (2) Manages Event Ticketing and Donations (on site with ipad application and online through the web); and (3) Creates a friendly, crowd funding competition by tracking and displaying attendee fundraising and social media reach on Leaderboards. FOR SPONSORS: Swell provides a most unique platform through which companies can engage guests far beyond traditional print media, programs or signs. Companies can support the work of Fairhope Educational Enrichment Foundation while simultaneously reaching thousands through social engagement. It s an event built on broad reach and conversation, with corporate sponsors becoming a critical piece of that network.

3 AN EVENT POWERED BY SWELL FUNDRAISING TRADITIONAL EVENT: Company name included in press releases and print materials Company included in non-profit newsletter and website Company name or logo, depending on level, displayed prominently during event Company name or logo, depending on level, printed on signage and local advertising for event Complimentary tickets to the fundraising event Sponsor names on non-profit website SWELL: Traditional promotion PLUS the following: Sponsor logos/names on event website that receives thousands of visitors - Site receives substantial traffic with ticket sales, donations, and communication handled in one location Company name or logo included in images used on Facebook Sponsor names included in webpage label Promotional video or media presented at event and shared through social media Promotional offer can be pushed to participants via before, during or after event (great data!) Activate participants to take an action - join/fan a corporate sponsor s social media page, sign up for a newsletter. A party built on conversation - Swell software creates a platform where sponsors can engage guests to introduce new products, features or corporate highlights Entire event is broadcast through the website and available to any location with web access, including sponsor locations Exponential reach thanks to social media and livestream

4 POTENTIAL EVENT REACH WEBSITE TRAFFIC Sponsor logos receive exceptional visibility (see sample below). - Logos also displayed on Sponsorship page with outbound links to sponsor site Event site utilized for ticketing, donations, leaderboard activity, online conversation and live, event broadcast. POTENTIAL EVENT REACH: 200 event guests, 100 via livestream, 30,000 (7-day Facebook Reach), 4,000 website visitors, 150+ mentions on Twitter/Instagram. SOCIAL MEDIA REACH Swell Fundraising software provides a method for ALL guests to participate which expands the event s social media network. NAME SPONSOR NAME SPONSOR SOCIAL MEDIA LIVE FEED Corporate sponsors join the online party. DONOR LOGOS DONOR NAMES

5 AN EVENT POWERED BY SWELL FUNDRAISING Real time social media and fundraising display creates energy! POWERED BY SWELL FUNDRAISING

6 PHANTASY OF THE ARTS 2015 SPONSORSHIP MENU SERVING UP THE FUNNY OCTOBER 3, 2015 MAIN COURSE - PHANTASY SUPERHERO ($15,000) 16 Tickets to Phantasy event ALL HERO powers PLUS Speaking opportunity at the event Promotional offer sent to guests before, during or immediately following the event Superhero cape presented at event HERO ($10,000) 12 Tickets to Phantasy event All Superhuman powers PLUS VIP parking Logo included on event tickets SUPERHUMAN ($5,000) 8 Tickets to Phantasy event VIP parking All Hotshot powers PLUS VIP table for performance Corporate Logo prominently displayed on all event materials especially event website Corporate logo displayed year round on FEEF website with outbound link to company site Year-round recognition as FEEF sponsor at one Fairhope school Annual sponsor benefits including year-round recognition at ALL Fairhope schools Logo recognition on feefonline.org website and one additional ad in Eastern Shore Parents magazine HOTSHOT ($2,500) 6 Tickets to Phantasy event All Sidekick powers PLUS VIP seating for performance Logo included on Phantasy website sponsorship page with outbound link to company site SIDEKICK ($1,000) 4 Tickets to Phantasy event Invitation to pre-party at Tamara s Downtown Priority reserved seating for performance Corporate logo/name displayed on event website, sponsorship page, and social media Corporate logo/name included in visual presentation during live event Ad in Eastern Shore Parents magazine ALLY ($500) 2 Tickets to Phantasy event Reserved seating for performance Company/individual name included on event website and recognition at the event

7 PHANTASY OF THE ARTS 2015 SPONSORSHIP MENU FUNNY WITH A SIDE OF LUCK 28TH ANNUAL MAYOR S GOLF TOURNAMENT QUAIL CREEK GOLF COURSE ST. PATRICK S DAY- MARCH 17, 2016 *First ever morning AND afternoon sessions* BUNDLE YOUR PHANTASY SPONSORSHIP WITH A GOLF SPONSORSHIP AND YOUR POT OF GOLD INCLUDES: SAVE MONEY Get a 10 percent discount INCREASED EXPOSURE Year-round recognition in all five Fairhope schools EXTRA ADVERTISING 3 ads in Eastern Shore Parents magazine PLUS 1ST CHOICE OF MORNING OR AFTERNOON TEE TIME SECOND COURSE - GOLF HOLE - LOT-O-LUCK (PLATINUM SPONSOR) $5, Players Pot of Gold A-LOT-O-LUCK (GOLD SPONSOR) $2,500 8 Players Pot of Gold JUST- ENOUGH- LUCK (SILVER SPONSOR) $1,250 4 Players Pot of Gold: Name on year-round donor board at Quail Creek Name included on ALL golf publicity Recognition on feefonline.org Company Item in ditty bag Name on tee sign Ad in Eastern Shore Parents magazine LIL -BIT-O-LUCK (BRONZE SPONSOR) $625 Two Players One tee sign Ad in Eastern Shore Parents magazine

8 FEEF EVENT SPONSORSHIP COMMITMENT FORM MAIN COURSE - PHANTASY SUPERHERO ($15,000) HERO ($10,000) SUPERHUMAN ($5,000) HOTSHOT ($2,500) SIDEKICK ($1,000) ALLY ($500) SECOND COURSE - GOLF HOLE - LOT-O-LUCK (PLATINUM) $5,000 A-LOT-O-LUCK (GOLD) $2,500 JUST-ENOUGH-LUCK (SILVER) $1,250 LIL -BIT-O-LUCK (BRONZE) $625 MAIN COURSE-PHANTASY + SECOND COURSE-GOLF SUBTOTAL - 10% BUNDLE THE FUN DISCOUNT TOTAL Please provide your name/organization as you wish it to appear in media, advertising, and donor recognition material. DEADLINE TO BE INCLUDED IN SPONSORSHIP RECOGNITION MATERIALS IS TUESDAY, SEPTEMBER 15, Please also provide your company logo in JPEG FORMAT ONLY. to Beth Puckett at admin@feefonline.org Name: Address City: State: Zip: Phone: ( ) PAYMENT METHOD Check enclosed: Make Payable to FEEF Credit Card: Visa Mastercard Card#: Expiration Date: / CSS# Name on card: Billing address: PLEASE SCAN AND YOUR COMMITMENT FORM to Beth Puckett, admin@feefonline.org or mail to FEEF at 82 Plantation Pointe, #307, Fairhope, AL For questions call Beth Puckett at Fairhope Educational Enrichment Foundation is a non-profit 501(c)3 organization with Federal Tax ID #

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