The Undisputed Value of Triple Play
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1 The Undisputed Value of Triple Play Peter Anderholm & Moshe Machline March Alcatel-Lucent Enterprise Forum Forum All Rights Reserved Alcatel-Lucent 2009 All Rights Reserved Alcatel-Lucent 2009
2 The Dynamic Enterprise The performance of a company will be linked to its ability to integrate its core assets with secure, always on communications. Each interaction between employees, partners & customers becomes a business opportunity. 2 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
3 Three Actionable Strategies to Solve Business Imperatives Data Networks Management Solutions Security Simplify communications with Unbound Networks Drive business performance with Connected Knowledge IP Telephony Mobility Unified Communications Process Integration Contact Center Strengthen relationships with Superior Customer Experience 3 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
4 Agenda 1. OmniTouch 8660 My Teamwork Product and Market Overview 2. Video Conferencing Market Today 3. New OmniTouch 8660 My Teamwork HD Video Conferencing 4. New Alcatel-Lucent and RADVISION partnership 4 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
5 OmniTouch 8660 My Teamwork Product and Market Overview 5 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
6 What is OmniTouch 8660 My Teamwork? Full-featured, carrier-grade, and open Unified Conferencing and Collaboration for enterprise IT and services provider deployments 6 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
7 Conferencing and Collaboration Product Suite OmniTouch 8460 Advanced Communications Server (ACS) SIP-to-the-core software development platform for communications enabled business process (CEBP) OmniTouch 8660 My Teamwork Enterprise Edition works with OmniPCX Enterprise, Cisco, Avaya, and others for multimedia, multiparty conferencing and collaboration with IM and presence Windows Mobile 6 Pocket PC extends conferencing features to mobile enterprise staff Land Mobile Radio Conferencing and Collaboration (LMRCC) enables multiparty telephone conversations with land mobile radios (LMRs) as part of a My Teamwork audio/and or data session Operator Console browser-based user interface client tailored for high-touch service provider operator services and/or enterprise events needing an operator OmniTouch 8660 My Teamwork for IBM Lotus Sametime multipoint audio conferencing and recording from Sametime and click-to-conference from Notes and Outlook OmniTouch 8660 My Teamwork for Microsoft carrier-grade and feature-rich dial-in and dial-out multipoint audio conferencing OmniTouch 8660 My Teamwork Office Edition easy-to-order audio conferencing and data collaboration bundles designed specifically for OmniPCX Office environments OmniTouch 8664 Meet-Me Audio Conference Bridge turn-key hardware appliances for onpremise reservationless audio conferencing. All-in-one appliance for easy installation and management. Models offered include 24, 49, 72, or 96 audio ports. 7 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
8 Why Buy OmniTouch 8660 My Teamwork? 8 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
9 OmniTouch 8660 My Teamwork Continues to Stand Out from the Competition Differentiator Completely Software- and Browser-based with complete feature set Flexible Deployment Options Single Server/Single Interface Scalable from Tens to Thousands Customization Benefits Common computer hardware server Increase capacity and features via software license no hardware upgrades ActiveX downloads for openness, portability, and ease of use Compatible with PC/MAC/Unix/Linux and multiple browsers Desktop client compatibility for IBM and Microsoft users Premises-based, SaaS, managed and modular features Interoperable with Alcatel-Lucent platforms and other vendor PBXs and softswitches for mixed IP and PSTN calling Single computer platform manages presence, IM, and audio, video, and Web conferencing, and integrates to LDAP directories for authentication and provisioning Single interface to manage presence-driven ad hoc communications and scheduled events with conference control, application sharing, and HD video conferencing Suitable for businesses of all sizes and easily expands to meet growth with software licensing Supports large enterprises requiring carrier-grade performance SIP-based and XML services APIs (RESTful) for easy integration into other applications and client development 9 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
10 OmniTouch 8660 My Teamwork Market Opportunities Total Gross revenues for Unified Communications is expected to grow 2008 UC revenues = approx $71 million (294% growth rate from 2007) with revenues growing to $1.8 billion in 2013 for a growth rate of 72%. (Frost and Sullivan November 2008) Conferencing and Collaboration is a functional subset of UC and includes audio, Web, and video with presence/im features World conferencing services market = $3.36 billion in 2014 from $813.3 million in 2007 for a CAGR of 22.5% (Frost and Sullivan April 2008) World conferencing software market = $1 billion by 2014 from $177.3 million in 2007 for a CAGR of 28.1% (Frost and Sullivan April 2008) Audio conferencing services market for NA and EMEA combined = approximately $4 billion in 2008 and reaching 5 billion in 2010 (Frost and Sullivan Reports 2008) Audio conferencing premises-based bridge market will grow at CAGR of 21.6% vs. 12.1% for services over the forecast period (Frost and Sullivan Audio Bridges Market 2007) Enterprise Communication industry will converge around UC PBX market is expected to decline in 2009 Global telephony line market growth rate is 4-5% 10 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
11 Video Conferencing Market Today 11 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
12 Unified Communications Market Dynamics Video VIDEOCONFERENCE Voice Desktop IM Presence Voice PBX VENDORS Call Control Data IM Presence Video UNIFIED COMMUNICATIONS Desktop Data Call Control Audio IM Presence Video Audio Video ENTERPRISE SW Data Call Control Call Control Desktop INSTANT MESSAGING / PRESENCE Data
13 Video Products in the Market Today 13 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
14 Video Conferencing Market Statistics Enterprise Video Conferencing Systems Units Shipped Conclusions Room Systems still dominate in units count Telepresence represents small percentage of customer base Video Room System 14 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
15 Video Conferencing Market Statistics Large Enterprise Video Conferencing: Y2008 Revenues $1.5B Multi Codec TP Conf Rooms Executive Personal Video Conclusions Room Systems still dominate in Revenue Unified communications and desktop personal video is still small 15 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
16 Video Conferencing Market Statistics Large Enterprise Video Conferencing: Y2012 Revenues $1.7B Multi Codec TP Conf Rooms Executive Personal Video Conclusions Room Systems still dominate in units count Unified communications and desktop personal video is taking a significant portion of the video conferencing market Telepresence revenues become significant 16 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
17 Video Conferencing Market Statistics Enterprise Personal Video Conferencing Systems Units Shipped OmniTouch 8660 HD Conclusion Dominant growth for client-server video applications (UC) Players in this market include: OmniTouch 8660 My Teamwork HD video, Cisco UC 7.0, or IBM Sametime 17 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
18 Summary High demand to video conferencing products and services Enhanced by current economical conditions High Definition (HD) drives video conferencing up-sales - Room systems, interoperability with desktops, UC, TP & mobile 20% CAGR (and even more for UC and desktop solutions) Clear ROI Minimize travel, enable contact with teleworkers & road warriors, enhance relationships & reduce carbon footprint Video conferencing for unified communications is a significant sale driver Software-based, client-server solutions will have the strongest growth, corporate networks in place to support traffic 18 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
19 OmniTouch 8660 My Teamwork OmniTouch 8660 Video Conferencing 19 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
20 OmniTouch 8660 My Teamwork Video conferencing Overview High-definition video conferencing using a browser Share a desktop or a presentation during a video meeting using one browser window Full-screen mode for video-centric meetings Pop-out mode for ease of use and flexibility Supports 2-party calls without using a video MCU resource save valuable resources for multi-party use Continuous Presence (multi-image mode) and Voice-activated video switching RADVISION SCOPIA for multiparty video calls, available from Actis and ebuy Sold on a per-user basis, each video user session uses one audio port Superior quality client-server video conferencing compared to Avaya, Cisco, IBM Sametime and other vendors 20 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
21 OmniTouch 8660 My Teamwork Video Conferencing Overview Seamless multipoint video Audio, IM, Web, and video conferencing combined within the same session One-click escalation from an audio call to audio + video One-click to launch a group video conferencing session Unified control External video MCU (required for 3 or more participants) controlled by OmniTouch 8660 My Teamwork User controls video may hide, pause, or drop video during conference Use internal video client, third-party video software, or third-party video room system Leverage existing investments Full integration with video conferencing room systems and video software clients via the RADVISION SCOPIA MCU Use any standard Web cam and various software clients Flexibility of the solution Peer-to-Peer (P2P) for SIP clients, no video MCU ports required Standards-based solution Deploy audio via telephone or VoIP Alcatel-Lucent 21 Alcatel-Lucent and RADVISION: Enterprise Video Forum Conferencing 2009 Solution May 2008 All Rights Reserved Alcatel-Lucent 2009
22 OmniTouch 8660 My Teamwork Video Conferencing Panel View Peer to peer (P2P) video call Start with video, or start with IM, move to voice, move to video Make video window larger by clicking one button 22 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
23 OmniTouch 8660 My Teamwork Video Conferencing Tab View High quality, larger display Use tabs to move between presentations, application sharing, polls, and video Easy-to-use, easy-tomanage, triple play collaboration 23 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
24 OmniTouch 8660 My Teamwork Video Conferencing Tab View, Multi-party View multiple people Combine voice-activated video switching with continuous presence Image configuration is determined by RADVISION SCOPIA video MCU 24 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
25 OmniTouch 8660 My Teamwork Video Conferencing Pop Out View Video window is separate from My Teamwork session window View single or multiple people Combine voice-activated video switching with continuous presence Image configuration is determined by RADVISION SCOPIA video MCU 25 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
26 OmniTouch 8660 My Teamwork and RADVISION 26 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
27 Alcatel-Lucent and RADVISION RADVISION is an Alcatel-Lucent Application Partner (AAPP) Video partner since 2004 providing multiparty video conferencing to the network or carrier edition of OmniTouch 8660 Relationship is now extended to the OmniTouch 8660 My Teamwork Enterprise Edition Video Components RADVISION Pathfinder and SCOPIA MCU OmniTouch 8660 My Teamwork user and video licenses OmniTouch 8660 My Teamwork audio and Web collaboration ports 27 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
28 OmniTouch 8660 My Teamwork Multiparty Video Conferencing Complete interoperability Complete connectivity to Legacy room systems (HD & SD) My Teamwork Users on their desktops Network Executive & Room HW systems Connectivity to leading UC vendors for external conferencing
29 OmniTouch 8660 My Teamwork Multiparty Video Conferencing Paris HD Room System Rome Video Phone Network Network Sao Paulo HD Room System Boston My Teamwork User Boston OmniTouch 8660 Boston RADVISION SCOPIA MCU 29 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
30 Who is RADVISION? RADVISION is the leading provider of core technologies, products and solutions that enable advanced unified visual communications over IP, 3G and emerging next generation IMS networks. Industry leader in the video over IP market since 1992 Global company 3 Major Development Sites in Israel, USA and China worldwide Sales and Support Offices 450+ employees worldwide Sales offices located in 17 countries among which US, Brazil, UK, France, Spain, Italy, Germany, Israel, Hong Kong, Japan, China, Korea and Singapore 30 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
31 Award Wining Solutions for the Enterprise Market 31 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
32 What is the Joint Solution? Cost-effective, high quality multiparty video conferencing Full media processing between various video formats, such as desktop and HD video, allowing participants to utilize the highest video quality available Adds connectivity between H.323, SIP, ISDN and 3G video conferencing systems Continuous Presence to see multiple participants simultaneously Efficient bandwidth utilization with constant connection rate regardless of the number of video participants 32 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
33 What is the Joint Solution? A Powerful Desktop Solution Unique software and hardware architecture providing scalability and interop. SCOPIA is offering a Complete Video Communication Solution Powerful HW transcoding to support a heterogeneous world Full media processing between various video formats, such as desktop and HD video, allowing participants to utilize the highest video quality available Adds connectivity between H.323, SIP, ISDN and 3G video conferencing systems The most advanced distributed deployment architecture available Market Leading Price / Performance The most powerful and affordable MCU in the market Efficient bandwidth utilization with constant connection rate regardless of the number of video participants Powerful User Experience Simple, clean, easy to use interface makes conference creation, entry and control easy and user friendly Continuous Presence to see multiple participants simultaneously 33 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
34 Alcatel-Lucent and RADVISION Deliver what Customers are Asking For! Investment protection A vendor independent platform that will support today's and tomorrow's conferencing environments of any environment, endpoint or network Connectivity A solution that will provide immediate and rich communications to a workforce that is becoming more mobile and dispersed Power and Scale A single platform solution with the power to support high definition devices and the scalability to support desktop deployments Affordability A price that will allow large scale deployments of conferencing throughout the organization 34 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
35 The SCOPIA MCU Family Up to: 384 SD Port 768 Desktop Ports 256 HD CP Ports Up to: 24 SD Port 48 Desktop Ports 16 HD CP Ports Up to: 72 SD Port 144 Desktop Ports 48 HD CP Ports Scopia 400 Scopia 1000 SCOPIA 100 Small Medium Enterprise Large Enterprise Service Provider Carrier Grade 35 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
36 SCOPIA MCU Systems SCOPIA 100 Chassis 1U SCOPIA SCOPIA SCOPIA 400 Chassis 2U SCOPIA SCOPIA Pathfinder H.323 Gateway/Keeper iview Suite ECS Pro Gatekeeper 36 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
37 Supported Endpoints SCOPIA MCU is standards based supporting all standards based endpoints and standard protocols Vendors supported but not limited to Tandberg, Polycom, LifeSize, Sony, Aethra Protocols H.323 and SIP Video codecs H.261, H.263, H.264 Resolutions QCIF through 720p H.235 encryption Full interoperability testing results available upon request 37 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
38 Don't miss the demos! #### DUC1 ### Undisputed Value of Triple Play Conferencing 38 Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
39 photo Peter Anderholm Product Line Director /choosemyteamwork Moshe Machline Vice President, Corporate Marketing Alcatel-Lucent Enterprise Forum 2009 All Rights Reserved Alcatel-Lucent 2009
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