TRAINING PROGRAMME. September - December 2014

Transcription

1 TRAINING PROGRAMME September - December 2014

2 SAGE COMPUTERISED ACCOUNTS Date: 4th September 6th November Time: 9.45am 1 pm Duration: 10 mornings START YOUR OWN BUSINESS COURSE Date: 9th September 11th November Time: 7pm 10pm Duration: 10 evenings Course Code T1434 The aim of this course is to provide participants with the knowledge to use SAGE Line 50 Accounts to record their business transactions and extract relevant management reports to run their business more effectively. l Introduction to Sage Line 50 l Supplier Set up l Customer set up l Bank payments, receipts and transfers l Use search function l Bank reconciliation l Financial reports l Trial balance, Profit and Loss l Credit control l Year-end routine Course Code T1435 The aim of this course is to equip participants with the skills and knowledge required to start and run a successful business. l Entrepreneurship - What is it? l Legal Issues for Start Ups l Preparing a Business Plan l Marketing for the Small Business l Researching the Market l Finance l Finding Sources / Approaches l Basic Bookkeeping l Sales l ICT and the Small Business MARKETING DEVELOPING AN EFFECTIVE CAMPAIGN Date: 16th September BASIC BOOK KEEPING & TAXATION Date: 28th October Course Code T1436 The aim of this course is to give an introduction to the methods of creating a database of addresses and creating effective shots that work. l Introduction to Marketing l When to use marketing in the marketing mix l Building an database l Opt in/opt out considerations l Managing an database l Planning and creating campaigns l Handling responses Course Code T1437 The aim of this course is to enable course participants to manage their business s financial affairs more effectively. This course will cover all the working elements of setting up a simple book keeping system and how to be tax compliant l How to keep accounts in a simple and user-friendly format. l Books of Prime entry, sales, purchases, bank payments and bank receipts l Accounting for VAT l Accounting for PAYE / PRSI l Preparation of Income Tax return l Preparation of Corporation Tax return l Cashflow l Making and receiving payments l How to be tax compliant in accordance with VAT, PAYE / PRSI, Income & Corporation Tax

3 ESSENTIAL TAX, CASHFLOW, PRICING & DEBT COLLECTION Date: 17th September 15th October WRITING YOUR OWN MARKETING PLAN Date: 25th September - 23rd October Course Code T1438 The aim of this course is to enable participants to manage their business s financial affairs more effectively. l The Tax System l Registration l Form 11 &CT1 l Revenue Powers l Cash Flow Management & Debt Collection l Pricing Cost basis, Market Indicators Course Code T1439 A marketing plan is the single most important guide you will have to maximize effectiveness. This is especially true for entrepreneurs and small business owners, who may be new to the process of creating a plan or who may be operating with a limited budget and maybe both. l Defining a vision / mission / values statement l An overview of the positioning process l A basic approach to pricing l Conducting a SWOT Analysis l Conducting a Customer Analysis l Identifying Marketing s Role in the Sales Strategy l Defining a Whole Product Strategy l Planning the Components of a Product Launch OCCUPATIONAL FIRST AID Date: 2nd October, 3rd October, 6th October Duration: 3 days MARKETING TIPS FOR THE SMALL BUSINESS MARKETING ON A SHOESTRING Date: 7th October Course Code T1440 The aim of this course is to provide participants with the knowledge, skills and attitudes that will enable them to meet the requirements of the Safety, Health & Welfare at Work Act 2007 which addresses Occupational First Aid in the Workplace. l Assessment, Accident Scene Management l Circulation, wounds and bleeding l Respiration, asphyxia and introduction to CPR l CPR, choking and heart conditions l Unconsciousness l Fractures, sprains, strains and dislocations l Burns and scalds l Use of the Automated External Defibrillation (AED) Course Code T1441 The aim of this course is to help participants learn practical and actionable ways to market their business both online and offline. l How to create your own personal brand l How to become a go-to authority in a field. l 25 ways to market your business offline l 25 ways to market your business online l Tips to save you money on your marketing efforts.

4 RETAIL DEVELOPMENT PROGRAMME Date: 8th October 5th November Course Code T1442 The aim of this programme is to give retailers new tools which will help them grow their sales and improve overall performance. l Retail Management and Staff Management l Store Environment and Buying l Strategic retail management l Analysing Trends and Planning l Loyalty and Customer Service l Retail Selling l Retail Administration Course Code T1443 DIGITAL MARKETING AND WEBSITE DESIGN Date: 22nd October - 19th November Course Code T1444 Course Code T1445 The aim of this programme is to provide participants with the necessary skills and knowledge to create and maintain their own website. l Introduction to the web and free website development tools l Registering the domain hosting site l Designing a website l Building a website l Social Media Facebook / Twitter / YouTube l Search engine optimization l The Internet and the law l Networking and ICT as a tool in supporting the local economy MANAGING STRESS IN BUSINESS Date: 15th October The aim of this course is to inform partipants of the pitfalls of stress and give them basic tools to avoid stress and the effects on their greater family. Well being is an increasingly relevant and necessary consideration for the self-employed person. l Self Management l Emotional Wellbeing l Relationship awareness l Financial issues that can occur l Bonuses to yourself l Help available if mired in stress FACEBOOK FOR BUSINESS (Beginners) Date: 4th November The aim of this course is to guide particpants through the basics of Facebook marketing. It is aimed at those who may use Facebook personally but are currently not using it for business. l Facebook profile versus page l How to create lists for managing your friends l Setting up a Facebook page for your business l Adjusting the important settings for privacy and notifications l Facebook language and functionality l Best practices for branding your Facebook business page l Ways to grow Facebook fans and create more buzz and engagement

5 ENTERPRISING WOMEN S PROGRAMME Date: 6th November- 11th December Time: 9.45am 1pm Duration: 6 mornings Cost: 60 ONLINE MARKETING & SOCIAL MEDIA Date: 12th November 10th December Time: 7pm 10pm Duration: 5 evenings Cost: 50 Course Code T1446 Course Code T1447 The aim of this programme is to increase selfawareness, enhance strategic thinking, gain clarity and vision and more. l Increased self-awareness and confidence in harnessing their unique strengths, values, purpose and passion l Enhanced strategic thinking and decisionmaking abilities to create vision and effectively lead teams l Impactful communication and influence techniques that lead to strong leadership presence and effective results l Greater clarity and vision in identifying their goals with an action plan for achieving them l Sustainable work-life balance practices to nourish and maintain effectiveness The aim of this course is to help businesses understand the different social media tools and how they can use them in a social media strategy for their business. This course is designed for the owners of existing small businesses as well as individuals who are looking to start a new business. l How to develop a Brand through Social media l Pay per click & Web Analytics l Facebook, LinkedIn, Twitter, You Tube How can they work for my business? Learn the tips and Tricks. How to use them effectively as marketing tools. l Business Blogs Wordpress. Learn about new website tools that anyone can use every day. l Increasing visibility and winning market share HOW TO SUBMIT THAT WINNING TENDER Date: 13th November DRIVING YOUR OWN PR CAMPAIGN FOR YOUR BUSINESS Date: 19th November Course Code T1448 The aim of this course is to improve participants ability to submit winning tenders. l The foundation vital to approaching tendering to both the public and private sector in their given industry l The knowledge to successfully approach the tendering market in both the public and private sector in their given industry l The ability to gain the maximum benefit from using etenders website Course Code T1449 The aim of this course is to equip participants with the knowledge and skills to drive their own Public Relations campaign and increase their exposure to their audiences using topics of public interest and news items that do not cost anything. The participants will be shown how to l Create their own press releases l Identify the photography styling techniques that attract the press l Write their own newsletters l The basics of Public Relations l The differences between PR and advertising l Format and Content l Using PR in crisis management situations l Tips for effective PR on a shoestring l Incorporating PR into a marketing plan

6 HOW TO KEEP A SET OF ACCOUNTS USING EXCEL Date: 25th November & 26th November Duration: 2 days Cost: 60 HEALTH & SAFETY FOR THE SMALL BUSINESS Date: 3rd December & 4th December Duration: 2 days Cost: 60 Course Code: T1450 Course Code: T1451 The aim of this course is to enable the participant to keep proper records, prepare basic books of accounts and to monitor business performance. l Overview of basic books of accounts (revenue and business control requirements) l Introduction to self assessment and business obligations l Keeping proper records l Trainees will prepare full set of daybooks and VAT returns for mock business l Introduction and how book keeping fits into business objectives The aim of this course is to enable managers and supervisors to carry out their activities within the work place, understanding the duties required of them under the various pieces of legislation. l The role of the Health and Safety Authority Legislation l Duties of managers and supervisors l Accident recording and reporting l Consequences on non-compliance l Hazard identification l Preventative strategies l Safety statements/risk assessments l Role of safety representatives l Good health and safety practices ApplicaTION FORM Course: Date(s): Name: Organisation: Address: Mobile: Signed: Sum Enclosed: Any special needs/requirements? (Please state): REVENUE CODE: LEO005 TERMS AND CONDITIONS BOOKING Places can be reserved only on receipt of payment in full. Receipt of application information implies understanding and acceptance of the terms and conditions. You will be notified prior to the commencement of the course if your application has been accepted Those in receipt of unemployment benefit may qualify for reduced fees. PAYMENT Payments can be made online through our website or by completing our application form and presenting it at the Cash Office, Laois County Council, County Hall, Portlaoise, Co. Laois, referencing your name and the appropriate course code FAILURE TO ATTEND Substitutions are acceptable at anytime up to the day before training commences. The substitute will receive all course material on behalf of the original delegate. In circumstances where the original attendee fails to attend and no substitute is appointed, seminar notes and material will be forwarded by post upon request, provided full payment has been received. CHANGES IN DETAILS The company reserves the right to alter the programme, speaker or venue or to cancel the event at our discretion. In the event of cancellation, our liability shall be restricted only to refund of fees paid. In the event of the course being under subscribed the programme may be cancelled or postponed. Local Enterprise Office, Portlaoise Enterprise Centre, Clonminam Business Park, Portlaoise, Co.Laois. T: F: E: localenterprise@laoiscoco.ie Occasionally we may contact you with details of upcoming events/further training. Please tick your preferred method(s) of communication: o o Text o Mail o Please do not contact me The Local Enterprise Office is subject to freedom of information Acts 1997 & Under normal circumstances information supplied on application forms is likely to be considered as commercially sensitive information & would not be disclosed to third parties. The Local Enterprise Office will in all cases where a request under the Freedom of Information Acts is made, consult with all applicants before making a decision on disclosure of such information.

7 LOCAL ENTERPRISE OFFICE LAOIS PORTLAOISE ENTERPRISE CENTRE CLONMINAM BUSINESS PARK PORTLAOISE T: E: W: