101.5 GREAT LAKES FM

Transcription

1 101.5 GREAT LAKES FM YOUR LOCAL COMMUNITY RADIO STATION Playing the greatest music ever made Sales Presentation

2 OVERVIEW We are a community radio station run by volunteers and supported solely by members and sponsorship advertising. Our extensive broadcasting area covers from Port Stephens in the South to Harrington in the North and Stroud/Gloucester/Wingham in the West. We capture 60,000 to 150,000 audience reach of regular listeners, tourists and travellers through the region. We are now streaming live on the world wide web and have regular listeners from all around the world. A recent survey done by the station in the Great Lakes region showed we have 60% market penetration over our commercial competitors. Feedback we get from visiting artists is that we are one of the most organised and professional community radio stations in the country.

3 OUR ACHIEVEMENTS Our entries in the Southern Community Media Associations Awards for Community Broadcasting have achieved finalist status and won in the following categories: WINNER 2010 Best Locally Produced Music Program (Breakfast Show) Best Interview (Carlotta - Les Girls) WINNER 2009 Best Interview (Deni Hines) FINALIST 2010 Best Locally Produced Non-Music Program (Gardening Show) Best Interview (Carlotta - Les Girls) Best Locally Produced Music Program (Baby Boomers) Best Locally Produced Music Program (Breakfast Show) FINALIST 2009 Best In-house Production of a Station Identification Best Outside Broadcast Best Locally Produced News Best Interview (Deni Hines)

4 SPONSORSHIP BENEFITS REACH up to 160,000 potential buyers in the Great Lakes & beyond TARGET AUDIENCE programs reaching specific age & interest groups SATURATION opportunity for frequent airplay of your advertisement COMPETITIVE DISCOUNTS represent great economy for the results BETTER EXPOSURE - a total of only 5 minutes of advertising in any hour FREE CREATIVE AD PRODUCTION scripting, voice over & music bed FLEXIBLE SPONSORSHIP PACKAGES to suit your campaign & budget FREE FILLER ADS (when time slots are available) bonus extra exposure POSITIVE TESTIMONIALS FROM CURRENT SPONSORS PROMPT, PROFESSIONAL AND FRIENDLY SERVICE

5 SPONSORSHIP OPPORTUNITIES BREAKFAST SHOW - Weekdays 6am to10am COMMUNITY ACCESS - Weekdays - 10am to 12pm LUNCHBOX LEGENDS - Weekdays 12pm to 2pm DRIVE TIME - Weekdays 2pm to 6pm EVENING SHOW - Weekdays 6pm to10 or 11pm WEEKENDS SHOWS Sat & Sun 6am to Midnight SPORTS, WEATHER, BEACH, BAR, SCHOOL & STOCK REPORTS SPECIAL INTEREST SEGMENTS - Gardening, Home Interiors, LIVE INTERVIEWS Visit for info on individual programs and presenters

6 OUR SPONSORS Harvey Norman McDonalds Subway Elgas Bristol Paints Barbeques Galore Tony Fergusson Toyota Motorama Rezzie Betta Electrical SNP Security Local, State & Federal Government Local Sporting & Social Clubs Local & Regional Businesses

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8 BREAKFAST SHOW Mondays to Fridays 6-10am SPONSORSHIP PACKAGE Sponsorship per a 4 hour weekday show 3 x 30 sec ads per hour (12 ads/same script per show) 1 x 10 sec spot per hour ( This show sponsored by ) Promoted in other shows Package cost per week $ GST Package cost per month $ GST Contract Discounts - 3+ mths $525 +GST p/mth, 6+ mths $495 +GST p/mth, 12+ mths $465 +GST p/mth

9 COMMUNITY ACCESS Mondays to Fridays 10am 12pm OR LUNCHBOX LEGENDS Mondays to Fridays 12pm - 2pm SPONSORSHIP PACKAGES Sponsorship per a 2 hour weekday show 2 x 30sec ads per hour (4 ads/same script per show) 1 x 10 sec spot per hour ( This show sponsored by. ) Promoted in other shows Package cost per week $ GST Package cost per month $ GST Contract Discounts -3+ mths $185 +GST p/mth, 6+ mnths $175 +GST p/mth, 12+ mths $168 +GST p/mth

10 DRIVE TIME SHOW Mondays to Fridays 2pm 6pm SPONSORSHIP PACKAGE Sponsorship per a 4 hour weekday show 2 x 30 sec ads per hour (8 ads/same script per show) 1 x 10 sec spot per hour ( This show sponsored by ) Promoted in other shows Package cost per week $ GST Package cost per month $ GST Contract Discounts - 3+ mths $365 +GST p/mth, 6+ mths $345 +GST p/mth, 12+ mths $325 +GST p/mth

11 EVENING SHOW Mondays Fridays 6pm to 10pm SPONSORSHIP PACKAGE Sponsorship per 4 hour weekday evening show 2 x 30 sec ads per hour (8 ads/same script per show) 1 x 10 sec spot per hour ( This show sponsored by ) Promoted in other shows Package cost per week $ GST Package cost per month $ GST Contract Discounts - 3+ mths $310 +GST p/mth, 6+ mths $290 +GST p/mth, 12+ mths $275 +GST p/mth

12 WEATHER REPORT Mondays to Sundays after News & Sports Update SPONSORSHIP PACKAGE Monthly sponsorship Daily Weather Report (7 Days) 10 sec Weather Intro and Close (18 mentions am OR 20 mentions pm) 9 Morning & 10 Afternoon/Evening Reports 2 Sponsors Alternating AM & PM weekly Package Cost $350 + GST per month (min 3 months)

13 SPORTS UPDATE Mondays to Fridays after News SPONSORSHIP PACKAGE Monthly sponsorship Weekday Sports Update 7 sec INTRO after the news 9 mentions AM or 10 mentions PM 2 Sponsors Alternating AM & PM weekly Package cost $ GST per month (min 3 mths)

14 INDIVIDUAL AD CAMPAIGNS Run Of Station unspecified times SPONSORSHIP PACKAGES Casual rate $10 +GST per 30 second ad (80 words approx) 10+ ad package $100 +GST 20+ ad package $180 +GST 30+ ad package $270 +GST 60+ ad package $540 +GST Discounts for Ongoing Sponsorship Contracts 3+ months 5% 6+ months 10% 12+ months 20%

15 LIVE INTERVIEWS 2 Minute Live chat with Announcer In Studio or via Phone Reinforces your business image Promotes your products and/or services Advertises your Weekly Specials Personalises your customer service Package cost - $ GST per interview

16 CONTACT DETAILS TO DISCUSS YOUR PROMOTIONAL REQUIREMENTS PLEASE CALL BELINDA BOURAS ON OR CALL IN AT OUR OFFICES AT 16 Douglas Ave, Tuncurry. PO Box 493 Tuncurry NSW 2428 Fax: Web: