TIME TO ADD ANOTHER STRING TO YOUR BOW?

Transcription

1 TIME TO ADD ANOTHER STRING TO YOUR BOW?

2 THE REAL QUESTIONS ARE: Does it solve a problem? Is it servicable? How will it look in 10 years? QUALITY & KNOWLEDGE As we are a true in-house creative agency we produce strong ideas with powerful communication messages. From start to finish we take personal responsibility for delivering a fullintegrated communication package to your business.

3 20 YEARS BRAND EXPERIENCE DESIGN EXPERIENCE PAUL KELLY CREATIVE DIRECTOR Paul has 20 years experience in both the Graphic Design & Printing industries. Paul has a strong relationship with all of his clients, from the smaller, through to the larger corporate clients. Paul constantly embraces pushing boundaries and is ridiculously passionate about every logo, design and project he embarks upon. But it is also his relaxed easy going approach that appeals to his existing clients and employees. MORGAN SENIOR DESIGNER Morgan graduated from the University of Ballarat in 2006 with a Degree in Visual Arts - majoring in Graphic Design. Morgan worked freelance for sometime before joining Paul in his studio in early Morgan s passions include illustration, art, fashion, photography & design. Every well thought piece of design Morgan crafts is a labour of love, so you can be assured that you will only receive the highest quality of work from this genius.

4 15 YEARS ONLINE EXPERIENCE PETER EMMA KRISTEN NORM DOUGLAS CREATIVE DESIGNER MARKETING / COMMUNICATIONS PROJECT MANAGER ONLINE MEDIA GURU Peter graduated from the Gordon Institute of Tafe in 2009 with a Diploma of Graphic Design. Peter has primarily been freelancing since graduating along with a stint at Converse. Peter s artistic flare and diversity has added another dimension to the PKDP team since joining in March Peter has an amazing ability to portray the right message to your market in his truly innovative and unique designs. Emma graduated from Monash University in 2009 with a degree in Media and Communications. During her three years of study Emma also held positions at The Reputation Group and the Mandy Mandie Group working in their PR departments. Emma worked at Bauer Media (ACP Magazines) as an Account Manager working across titles including Gourmet Traveller, House and Garden, Real Living and Belle before moving to the Mass Weekly Team where she worked on Woman s Weekly and Women s Day. Kristen has 10 years of management experience in the Textiles Industry. At PKDP, she is now project managing the development of websites as well handling the accounts, administration, planning and organisation of the designers. Her logical, rational approach to life keeps the designers and nerds on track and in the zone. Norm has been a nerd all his life. Now he is our in house web development nerd. With over 15 years of web site experience and a wealth of marketing exposure both online and physical business, he brings to our team a high level of web development expertise and ideas. Norm is a member of the world wide Joomla web development framework community. He is considered an authority on many aspects of Joomla and is often called upon to speak at conferences on web design. Norm is now our lead developer, SEO consultant and Social integration expert.

5 A FULL SERVICE CREATIVE AGENCY LUKE JUNIOR SITE BUILDER Luke Armistead is a newcomer to the web development world. He has a natural ability to grasp the brief and immerse himself in a website project. Whether you re after a simple website or a complex design and custom built applications, Luke can build a website solution that will work for you and your clients. OSCAR HAWKINS OFFICE LEGEND We all love seeing Oscar his dedication to sleeping is second to none. Paul Kelly Creative has focused on producing branding, graphic design, print management, website design and development for many years Now with the growing team of 8, Paul Kelly Creative also offers the additional services of electronic marketing, communication strategies, project management, marketing solutions and social media strategies and implementations. Paul Kelly Creative is a truly Full Service Creative studio creating multi-channel communications strategies that produce high impact results for our impressive client list.

6 BRAND From naming to logo design to brand positioning and development, we ll make sure your brand is the best it can be. Feel free to take a look out our latest work and meet our Communications Consultant Emma and drop us a line [email protected]. B R A N D Whether you want to rebuild your existing brand or give a new one the best first impression, we have the team to help. WHAT DO YOU NEED IN A BRAND & WHAT DO WE DELIVER? A brand and brand identity design that is built around a meaningful concept, that has the end goal and functionality in mind. A team that has the knowledge and experience of the specific requirements of each brand platform and a team that listens to YOU, a team that understands that it is much more than logo or colour palette that will set you apart from the rest. Your brand needs to be driven by a process and not just any process. Our process is tried and true; we use our process and tailor it to your needs. You need a team that doesn t stop working for you once the brand is established. We ensure that the integrity of your brand is maintained throughout all marketing materials and offer ongoing support. SNAPSHOT OF OUR BRAND SERVICES: Brand workshops Brand competitor research and analysis Brand strategies Brand identity Brand Style Guides and Corporate Identity Brand Rollout Brand Development and positioning Event and initiative Branding Review of brand

7 W E B Our online media guru Norm has been a nerd all his life but doesn t speak nerd IT language making life easier for you. With over 15 years of web site experience and working alongside his Jnr online guru Luke they will help make your website work for you. By combining aesthetics and functionality to create the best possible representation of you, your company or your business. W E B We help make your website work for you, by combining aesthetics and functionality to create the best possible representation of you, your company or your business. WHAT YOU SHOULD EXPECT FROM A WEB DEVELOPER & WHAT WE DELIVER: An experienced team working alongside a full service agency ensuring all communication objectives align. A team with ideas and online marketing experience ensuring your site receives the best support and SEO possible. A team that provides a winning web building process that includes consultation, planning, designing, development and construction. A team that understands that websites are often the first point of contact someone has with a brand. This is why we place a huge emphasis on creating innovative websites that communicate clearly to your target market whilst maintaining a consistent brand message. A team that can deliver simple brochure sites to large sites with sophisticated levels of front and back end functionality. A team that keeps everything in-house including hosting, that are always contactable and there for you. A team that will speak your language and educate you on the world of online. A team that understands the importance of building fully responsive websites for desktop, mobile and tablet devises. Whether you want to design a new website or give your current one a facelift, we can help. Our team will help you generate a finished product that not only gives your customers an interactive, fun and user friendly experience, but will also help you company look good as well. [email protected] SNAPSHOT OF OUR WEB SERVICES: Website Planning and Documentation Website Development Content Management Systems Database Design and Development e Commerce/Shopping Modules enewsletters Website Analytics Reporting Digital Troubleshooting and Assistance

8 DESIGN Our design approach is not complicated, but thoughtful and effective. We apply visual principles for clear communication and we produce unique concepts. Meet our designers Paul, Morgan and Pete and you will discover that each of their design styles are different allowing us to show YOU a wide range of possibilities for your design requirements. D E S I G N We embrace each job with the mindset that no client or project is alike. WHAT YOU SHOULD EXPECT FROM A DESIGNER AND WHAT WE DELIVER: Every brief should be approached with a unique perspective from research through to end result. You should have pure and unique designs that are engaging, informative and motivational to your audience. You should have an experienced team with a range of experiences and abilities that can offer you a wide range of different design disciplines. A team that is in command of new and emerging trends and has a solid understanding of your target market. Our design team are able to adapt their work to suit your needs from corporate to cutting edge we will develop the right design for you. Get in touch with Paul, Morgan or Pete today and lets bring your ideas to life. (insert contact details) SNAPSHOT OF OUR DESIGN SERVICES: Design Corporate Communications Brochures Annual Reports Product Catalogues Packaging Outdoor Signage Point-of-sale Material Promotional Installations Merchandise Website design Logo design

9 MEDIA As a full service creative studio, we are able to produce strong design and digital capabilities with the baking and services of our Communications Wiz Emma. We take a deep dive into our clients challenges, needs, objectives and goals through developing creative strategies that reach, motivates and keeps your audience coming back for more. M E D I A We have diversified and layered our communications capabilities enabling us to deliver Media Planning and Buying and Marketing Strategies to our clients. WHAT YOU SHOULD EXPECT & WHAT WE DELIVER: A team that is able to provide end-to-end delivery on advertising and marketing campaigns A team that can cater to all of your marketing needs whether its brand strategies, advertising, social media campaigns, online marketing, events, promotions and sponsorships. A team that offers you their full services and attention of both their strategic and creative departments A team that listens to you, understands you, and helps you with any communication objectives you may have. A team that can educate you on the best possible marketing solutions and tactics. A team that will always lend an ear and a notepad for brainstorming sessions. If you are looking for a marketing or communications solution, you have come to the right place, get in touch with Emma today she loves nothing more than a challenge and working closely with her clients. [email protected] SNAPSHOT OF OUR MEDIA SERVICES: Marketing Plan Development Content Strategy Campaign Planning Copywriting Print Advertising Outdoor Advertising Point of Sale Marketing Promotional Products Event marketing Direct Marketing Online Advertising Social Media strategies/ Campaigns Social Media Design Digital Reputation Management

10 CLIENTS WHO WE WORK WITH... JUST A FEW CLIENTS Whether you want to rebuild your existing brand or give a new one the best first impression, we have the team to help. we are proudly fighting the fight against the UGLY drug.

11 CLIENTS DESIGN MEDIA CAMPAIGNS PROJECTS SCREENS MATCH DAY EVENTS SIGNAGE 10% *MEMBERS DISCOUNT ONLINE & INSTORE 2013 OFFICIAL MERCHANDISE CATALOGUE *EXCLUDES SALE ITEMS AND MEMORABILIA VALID WHEN YOU PRESENT YOUR 2013 MEMBERSHIP CARD IN STORE. thecatsshoponline.com.au PURCHASE DIRECT TO ENSURE 100% OF THE PROFITS STAY WITH THE CLUB

12 CLIENTS BRAND DESIGN WEB MEDIA CAMPAIGNS PROJECTS SCREENS EVENTS SIGNAGE LOCAL NATIONAL INTERNATIONAL ANNUAL REPORT 2012/2013 Geelong Refinery Celebrating 60 years in Geelong AN ECONOMIC UPDATE

13 TESTIMONIAL WE LOVE A GOOD LITRE OF COFFEE To the Paul Kelly Design Team, We have an AMAZING coffee shop right next door (we also make a pretty good coffee in-house!) If you would like to chat about your current brand, an upcoming project or talk social media, drop us a line and we can catch up over coffee - our shout! I just wanted to say a quick thanks for all the work that you and your team did to help us get the launch together. The short time frames were no doubt a challenge but the feedback on all aspects that you delivered were really positive. For all of the changes that occurred with the logo (mainly my fault) we have lots of really positive comments about it. I also really like it and it came out really well in the Bendigo Advertiser this morning! As I mentioned yesterday we value partnership in all that we do and have really appreciated not only what you have delivered but the way in which you have delivered for us on each occasion Thanks again, James Montgomery CEO, AFL SportsReady & ArtsReady

14

15 Paul Kelly Creative is truly an in-house studio creating multi-channel communications strategies that produce high impact results... Powered by Paul Kelly Creative t