Date and location: 26-27 November 2013 Warszawa Knowledge management Customer Officer Warszawa Agnieszka Jaworska Tel. 22 579 8242 Agnieszka.jaworska@pl.ey.com Ernst & Young Academy of Business al. Armii Ludowej 26 00-609 Warszawa Tel. 48 22 579 8000 Fax 48 22 579 8001 Knowledge is a key resource for any organization and knowledge management is a deciding factor in a company s market success. Structured knowledge management is a system of multidisciplinary actions oriented towards effective use of knowledge resources in order to achieve business objectives. Course objectives To present a wide range of different knowledge management techniques (more than 60) oriented for acquiring, localizing, creating, transferring, using and retaining corporate knowledge. Analysis of real case studies and solving problems related to situations based on carefully selected case studies (more than 30) related to processes-related, culture-related, technology-related and strategic aspects of knowledge management. To introduce skills for preparing a knowledge management strategy in an organization. Prepare participants to assess the state of knowledge management in organizations. Enable participants to improve knowledge management in an organization whether in the form of selected knowledge management techniques or comprehensive company-wide knowledge management program. Who for The training course is specially recommended for: Board members people supervising knowledge management or planning the implementation of knowledge management. Knowledge managers people responsible for complex knowledge management programs in organizations. Knowledge management specialists people responsible for specific actions relating to knowledge management. Managers people dealing (among other things) with knowledge management of their department or team. Managers and staff of Human Resources, IT, Project Management Office, Research & Development and strategy departments people managing or participating in knowledge management projects or preparing themselves for such involvement. Managers of sales and client service departments people responsible for effective use of resources through knowledge management.
2 Programme Context for knowledge management: reasons for managing knowledge, knowledge-based economy, knowledgebased organization, knowledge workers characteristics. Knowledge management: what knowledge management is about, how can we understand knowledge management, symptoms of not managing knowledge, knowledge in organizations, actions taken by organizations regarding knowledge, the importance of knowledge to organization, knowledge management strategy, map of knowledge management techniques. Techniques for knowledge acquisition: market intelligence (case), market research (case), knowledge sources (case), satisfaction surveys, claims management (case), conferences and exhibitions (case), training maps, competency-based recruitment (case), advisors and experts (case), external knowledge events (case), regular monitoring (case), customer relationship management (case). Techniques for knowledge creation: research and development department, idea competition (case), brainstorming, task force teams (case), time for innovating (case), data mining, pattern recognition. Techniques for knowledge localization: cataloging knowledge (case), register of proposals/projects, resources navigation, library, knowledge brokers (case), skills database, competency database, phone book, employee profiles (case), search engine (case), taxonomy (case), knowledge map, knowledge bases registry, urgent knowledge requests (case). Techniques for knowledge transfer: knowledge identification, field intelligence (case), good practices (case), operating procedures, knowledge validation (case), creating abstracts, communities of practice (case), peer assist, mentoring, workplace organization, rewarding knowledge sharing, knowledge days (case), new hire introduction, employee rotation (case), internal communications, intranet, groupware, instant messaging, tele/web conferencing, wiki/forum/blog, laptop/phone, managing access rights. Techniques for knowledge exploitation: learning before (case), componentization, competence center, knowledge management goals, talent management (case), e-learning, chat boots/ling boots, expert systems. Techniques for knowledge retention: project descriptions (case), lessons learned (CASE), patents, exit interview, alumni program, succession planning, no-compete agreements (case), knowledge base, content management, archives. Assessment of knowledge management: initial analysis, fundamental analysis, identification of knowledge domains and knowledge objects (case). Implementation of knowledge management: phases of implementing knowledge management, knowledge management team, communicating knowledge management (case), knowledge management measures (case).
3 Course methodology The training course is intensive and practical we work on extended case studies. Difficult issues are explained in a friendly and understandable manner. The trainer has considerable practical experience in knowledge management (managerial positions in large organizations) as well as having an educational background of a PhD in knowledge management. The training gives a comprehensive overview of knowledge management it describes techniques serving all purposes (gaining, locating, creating, transfer, use and retention of knowledge); all aspects of knowledge management are discussed (strategic, process, human, technological); we discuss assessment of the quality of knowledge management, strategy development and knowledge management implementation. The course involves interactive case studies and discussion where participants share their experience and will sometimes work in groups. The course is unique in that the case studies are adapted to the demands of a particular group of participants. Networking between participants additionally enforces the learning process at the beginning of the course the participants exchange information about their individual experience in knowledge management and what information they are looking for. The training is organized by Ernst & Young a company which has been managing its knowledge for many years and which received a number of awards in this area (example Most Admired Knowledge Enterprise (MAKE) awards in the years 1998-2010). Date and location The courses run from 9 am to 5 pm. Two breaks for coffee and snacks are scheduled during the day and at 1 pm participants are invited to lunch (included in the price). All dates will be confirmed before the start of the course. 26-27 November 2013 Warszawa gr 2 Costs Two day course costs 1800 PLN + 23% VAT per person. The price includes course materials, coffee breaks and a hot lunch. The payments should be made before course on the basis of a pro-forma invoice. After the payment is made, a VAT invoice is issued. Application If you decided to take part in the training course please fill in the application form and send it to Ernst & Young Academy of Business by fax +48 22 579 80 01 or by e-mail: academyofbusiness@pl.ey.com not later than one week before the start of the course.
4 We recommend Our courses fulfill the requirements of international professional organizations, such as ACCA and IIA, relating to the professional development of their members. In order to complement your knowledge we offer the following courses: Process management two-module course, which includes two simulation games, aims at improving the effectiveness and efficiency of the existing business processes. Finance for non financial managers a series of modules presenting the practical aspects of an entity s finance for people without a financial background who need to in their daily work use and interpret data presented in the financial statements. The programme consists of three modules: reading and interpretation of financial statements, analysis of a company s financial situation and assessment of investment projects financial risk management. Management Accounting with MS Excel - The objective of the course is to present management accounting issues, sources of information and methods of presentation and use of this information in business life using computer and an Excel spreadsheet. We also recommend: Law for managers or what a manager should know before he calls a lawyer/attorney a series of four one-day courses aimed at broadening knowledge about the functioning of an enterprise. The participants will learn the practical aspects of law facilitating their business and private lives. Risk management - a two-day course designed for managers and employees interested in risk analysis in an organization as well as for all those interested in risk management. Visit our web page where you can find the full offer: If you would like to receive more information please contact us by calling 22 579 8000 or send an e-mail: academyofbusiness@pl.ey.com It is possible to organise an in-house training tailored to a client s individual request.
5 Application Form Please complete this form and return by fax to: +48 22 579 8001. All information concerning the programme will be sent by e-mail to the address indicated. Name and Surname Job title Correspondence address (preferably company address) Tel. no: e-mail: Address for invoicing incl. NIP I learned about the programme from the press e-mail offer sent to the company website other source I confirm my participation in Knowledge management training programme: 26-27 November 2013, gr 2_Warszawa Warunki uczestnictwa w szkoleniu: Na tydzień przed szkoleniem otrzymają Państwo fakturę pro-forma - warunkiem uczestnictwa jest przesłanie faksem kopii płatności. Opłata powinna być dokonana poprzez przekaz bankowy do HSBC Bank Polska, nr rachunku (PLN): 61 1280 0003 0000 0031 1251 3031. Po dokonaniu płatności otrzymają Państwo fakturę VAT. Przy odwołaniu zgłoszenia wpłata na poczet uczestnictwa w kursie nie podlega zwrotowi. Możliwe jest zastępstwo zgłoszonego uczestnika. Uprzejmie informujemy, iż nieobecność na szkoleniu nie stanowi podstawy do zwrotu należności za szkolenie. zastrzega sobie prawo do odwołania lub zmiany terminu szkolenia. W trybie art. 10 ust. 2 ustawy z dnia 18 lipca 2002 roku o świadczeniu usług drogą elektroniczną (Dz. U. Nr 144 poz. 1204), wyrażam zgodę na otrzymywanie od, drogą elektroniczną na wskazany powyżej adres elektroniczny, informacji dotyczących tego szkolenia jak i informacji o innych produktach szkoleniowych. Wyrażam również zgodę na przetwarzanie moich danych osobowych dla potrzeb niezbędnych do otrzymywania informacji z firmy Ernst & Young Academy of Business sp. z o.o., ul. Armii Ludowej 26, 00-609 Warszawa (zgodnie z Ustawą z 29.08.1997r. o Ochronie Danych Osobowych, Dz. U. 2002 nr 101 poz. 926, ze zm). Równocześnie oświadczam, iż poinformowano mnie o przysługującym mi prawie odwołania udzielonej zgody, co spowoduje niezwłoczne zaprzestanie przesyłania mi informacji handlowych.... Date and signiture Company s stamp