Aspirer; Construire; Cultiver; soutenant l'enterprise des Femmes UK/12/LLP-LdV/TOI-525 1
Information sur le projet Titre: Code Projet: Année: 2012 Type de Projet: Statut: Aspirer; Construire; Cultiver; soutenant l'enterprise des Femmes (UK/12/LLP-LdV/TOI- Aspirer; Construire; Cultiver; soutenant l'enterprise des Femmes UK/12/LLP-LdV/TOI-525 Projets de transfert d'innovation Accordé Accroche marketing: Nous avons développé, essayé et déplacé : - une méthodologie innovatrice, pour pousser la croissance des entreprises de femmes en Europe nous avons aussi développé des services lauréats de l'appui aux femmes chômeuses pour qu'elles se convertissent en futures femmes chefs d entreprises nous avons développé un avant-projet de standard international pour l'excellence dans l'appui d'entreprises de femmes - nous avons aussi développé des outils pour le développement futur de réseaux de l'accès au financement pour des femmes Résumé: WBDA programmes in the UK have been heavily oversubscribed as we have tapped into significant unmet need. Partners and clients identified under-capitalisation and inability to access finance as the main reasons for the failure of women-owned businesses Support to overcome this does not exist in partner countries and is very patchy across Europe. Our research highlighted both the lack of business start-up programmes specific to female entrepreneurs and the poor levels of engagement between business support agencies and women. Mentoring support for women, if it exists, is not benchmarked to any standard of good practice, nor is training offered and women preferred a transformational rather than a transactional approach to learning. During our project: Created a comprehensive enterprise service for women entrepreneurs,capable of replication across Member States, supporting them from pre-start through to business start up and growth. It is about VET to support women in business. We: Delivered innovative investment readiness programmes in 4 countries, UK, Poland, Italy, Spain. Created a methodology for women-friendly access to finance networks in any country. Developed a blueprint for an international mentoring standard for excellence in supporting women entrepreneurs. This will be exploited after the end of the project. Delivered business start-up programmes supporting women facing particular challenges in the UK, Italy, Spain and Poland. Our consortium was led by the Women s Business Development Agency. The Polish national Chambers of Commerce and the Turin Association of SMEs (women's section) brought their experience in business support for women. AEFAEMME (the association of organisations supporting women-owned businesses in the Mediterranean basin) and NBJ Associates of Italy offered extensive dissemination routes. Birmingham University Business School provided an independent and academic evaluation of the project. Description: Project results Women s business start up and growth programmes translated into English, Spanish and Polish Business mentors and trainers trained in programme delivery Blueprint for European quality assurance standard agreed in outline and accreditation agreement reached Investment readiness programme delivered in UK, Spain, Poland and Italy. Business Start-up programme delivered in UK, Spain, Poland and Italy Toolkit for access to finance network for women developed Website available in English, Spanish, Polish and Italian Outreach manual completed 2
Information sur le projet Aspirer; Construire; Cultiver; soutenant l'enterprise des Femmes (UK/12/LLP-LdV/TOI- Mentoring manual revised and available in English, Spanish. Italian and Polish Dissemination activities undertaken in Italy, Spain, Uk, Poland and Belgium Evaluation of project Thèmes: Sectors: Types de Produit: Information sur le produit: SUSTAINABILITY Partners wish to remain as a consortium after the end of the project, inviting new organisations to join us. Through this we will gain considerable geographical and strategic reach. As well as meeting and partnering for future bids we will maintain our website which, by the end of the project will offer training, advice, networking and trading opportunities to women in six EU countries. We believe that our mentoring standard will be highly instrumental in improving and 'mainstreaming' women-friendly business support. *** Utilisation et diffusion de résultats *** Marché du travail *** Formation tout au long de la vie *** Validation, transparence, certification *** Formation ouverte et à distance *** Entreprise, TPE, PME *** Accès pour les personnes moins favorisées *** Égalité des chances *** Formation continue *** Activités Spécialisées, Scientifiques Et Techniques *** Information et Communication *** Enseignement ** Activités Financières et d`assurance ** Santé Humaine et Action Sociale * Activités Extra-Territoriales Matériel d'apprentissage Enseignement à distance Modules Matériel pour l'enseignement Méthodes d'évaluation Transparence et certification Site Internet The project used and adapted materials developed by the Women's Business Development Agency over the last decade. These are for both trainers and clients and include: - 'Why Women?'. A course for trainers and mentors on the 'transformational' approach to business support,which is needs-led and concentrates on whole person, rather than just the 'transactional' nature of mainstream business support. It also presents the socio-economic rationale for specialist business support to women. - train the trainer methodology and support materials for all courses - an award-winning outreach programme to engage women considered hard to reach by mainstream business support - confidence-building, transferable skills and basic business know-how courses for women,particularly those suffering multiple disadvantage,to help them start a business - investment readiness course for women-owned businesses with significant growth potential - a tool kit for building women friendly access to finance networks, financial products and services. - a standard for excellence in supporting women entrepreneurs. - a sustainability plan for further development of project objectives. We intend to commercialise all products. For further information, please contact Sally Arkley at sally@womenseconomy.com Page Web du projet: www.imagininggrowth.com 3
Contractant du projet Women's Business Development Agency Coventry West Midlands Institution de formation continue http://www.imagininggrowth.com Personne de contact Adresse: Téléphone: Fax: E-mail: Site internet: Sally Arkley The Venture Centre, Sir William Lyons Road Coventry + 44 (0) 2476 415495 sally@wbda.co.uk 4
Coordinateur Women's Business Development Agency Coventry West Midlands Institution de formation continue http://www.imagininggrowth.com Personne de contact Adresse: Téléphone: Fax: E-mail: Site internet: Sally Arkley The Venture Centre, Sir William Lyons Road Coventry + 44 (0) 2476 415495 sally@wbda.co.uk 5
Aspirer; Construire; Cultiver; soutenant l'enterprise des Femmes (UK/12/LLP-LdV/TOI - Partenaire Partner 1 Association of Organisations of Mediterranean Businesswomen Barcelona Cataluna ES-Espagne Association/organisation non gouvermentale http://www.afaemme.org Partner 2 University of Birmingham Birmingham West Midlands Université/école supérieure spécialisée/academie http://www.bham.ac.uk Partner 3 Apid Imprenditorialità Donna Turin Piemonte IT-Italie Association/organisation non gouvermentale http://www.apid.to.it Partner 4 Polish Chambers of Commerce Warsaw Mazowieckie PL-Pologne Chambre http://www.kig.pl 6
Aspirer; Construire; Cultiver; soutenant l'enterprise des Femmes (UK/12/LLP-LdV/TOI - Partenaire Partner 5 NBJ Associates Biella Piemonte IT-Italie Entreprise de petite et de moyenne taille (jusqu'à 250 employés) 7
Données du projet E.7.1 Evaluation FINAL.docx http://www.adam-europe.eu/prj/9713/prj/e.7.1%20evaluation%20%20final.docx This is the final evaluation of our project Imagining Growth 2. If you would like further information, please contact Sally Arkley at: sally@womenseconomy.com 8
Produits 1 2 Business Start up Programme for women suffering socio-economic disadvantage Improving Investment Readiness and Access to Finance for Women 9
Produit 'Business Start up Programme for women suffering socio-economic disadvantage' Titre: Business Start up Programme for women suffering socio-economic disadvantage Type de Produit: Matériel d'apprentissage Texte marketing: An award-winning transformational outreach and business support programme which is designed to engage and enable women who suffer particular socio-economic disadvantage Description: A business start-up training and one to one mentoring programme for women who wish to be self- employed. One, three and four-day modules covering confidence-building, basic business planning, marketing, finance and money management. Includes website resoures Cible: Women suffering disadvantage e.g. long-term unemployed, ex-offenders, refugees, older women 'returners' Résultat: Delegate and Training Manuals, A guide to outreach and A guide to gender-sensitive mentoring Domaine d'application: Suitable for delivery by vocation training and business support agencies. Also for NGOs supporting women into self-employment. Easily replicated in any area Adresse du site Internet: www.imagininggrowth.com Langues de produit: espagnol italien polonais &prd=1 10
Produit 'Improving Investment Readiness and Access to Finance for Women' Titre: Improving Investment Readiness and Access to Finance for Women Type de Produit: Matériel d'apprentissage Texte marketing: A unique investment readiness programme designed for women-owned businesses coupled with a toolkit telling you all you need to know about creating women friendly access to finance networks Description: A one and a half day training programme, one-to-one mentoring, networking and learning events and a practice pitch to investors. A toolkit and other resources for the development of a finance network for women entrepreneurs, the finance and business support sectors Cible: Women-owned businesses with growth potential. Finance and business support professionals Résultat: A delegate and a training manual. A toolkit and website resources Domaine d'application: For use by women's business organisations, the finance sector and business support professionals Adresse du site Internet: www.imagininggrowth.com Langues de produit: polonais espagnol anglais italien &prd=2 11