PROGRAM DATES November 19 21, 2014 LOCATION Mumbai, India FACULTY Wayne Brockbank, Faculty Director FEES // $3,450 Commuter $3200 Group discount, 4 or more from same company or group - $3000 (per person) Program fee includes: Tuition Instructional materials Meals Living accommodations (reservations will be made for you at the Hindustan Unilever Ltd Learning Centre) ROSS SCHOOL OF BUSINESS CONTACT Hari Athawale Business Development Manager 25 Kalarang C.H.S. Patwardhan Baug, Erandawane Pune, India 411 004 c +91.98.2316.1352 ahari@umich.edu STRATEGIC HUMAN RESOURCE MANAGEMENT INDIA The Strategic Human Resource Management Program (SHRM), delivered by the University of Michigan s Ross School of Business, is designed exclusively for HR professionals in India. It is an intensive, three-day program built on the premise that to compete and win today, organizations must align and integrate their human resources function with their strategic business objectives. Participants in the SHRM program will examine current business challenges and explore the logic and process of creating and sustaining a competitive advantage through people and organization. A focus on firm specific strategy and application makes it an ideal learning opportunity for teams of two or more attendees from participating organizations. The central and defining element of a strategy that aligns HR to business outcomes is cultural capability. In this program we examine how people think and behave together in a way that creates substantial value for customers and shareholders. Participants will learn to define the key cultural capabilities for their specific business and identify the organizational practices that produce the greatest impact. LINKS www.execed.bus.umich.edu/ strategichrindia www.execed.bus.umich.edu/ profile/register.aspx
We will explore the essential tools for successful change management and apply them to each participant s personal context. In addition, we will identify the characteristics and practices that differentiate high-performing and low-performing leaders. In this context, participants will determine short- and long-term leadership agendas before returning to their respective organizations. Much of the material in the SHRM program is framed around the globally recognized Human Resource Competency Study. This study is the world s largest ongoing study ongoing study that identifies the HR competencies and agendas that differentiate HR professions in high performing firms. With over 60,000 global respondents, this research also represents the largest data sent in India that addresses HR and business results. The study was developed by renowned HR leader and SHRM faculty director Wayne Brockbank with fellow HR expert Dave Ulrich. Past SHRM participants include vice presidents, directors, and managers of human resources; directors of human resource strategy; recruitment directors and managers; directors of performance management; and vice presidents of organizational effectiveness and development. TAKEAWAYS Translate, align, and integrate your firm s competitive, customer, and shareholder requirements into HR agendas and practices Design and create a high performance and customer-focused organizational culture Identify, build, and measure competitive organizational and HR strategies and practices Design and evaluate the delivery structures and channels of your HR function Develop and position HR professionals to be effective and relevant contributors to business strategy WHO SHOULD ATTEND? Mid- to senior-level HR professionals Senior functional executives in both private and public sector organizations (including directors, CEOs, and presidents), whose roles in today s business environment require in-depth knowledge of the value derived from human capital and the role played by human resources in strategic decision making Middle to senior executives (from such areas as marketing, manufacturing, engineering, sales, administration and strategy, as well as general managers who have been promoted through these routes) who would like to play a more effective role in improving their organization s human capital and aligning it with their overall strategy Wayne Brockbank // Faculty Clinical Professor of Business Professor Wayne Brockbank is a clinical professor of business at the University of Michigan s Ross School of Business. He is an expert on strategic human resource management, strategy formulation and implementation, and international business. In addition to being SHRM faculty director, Brockbank is co-faculty director for Ross Executive Education s Advanced Human Resource Executive Program. This program is consistently ranked among the best HR executive programs in the U.S. and Europe by The Wall Street Journal and Bloomberg BusinessWeek over the past 22 years. Brockbank also has served as director of the Global Program for Management Development in India. He is a distinguished visiting professor of business administration at Instituto De Altos Estudios Empresariales (Argentina). In addition, he has taught in university executive programs in Hong Kong, Singapore, Australia, the Netherlands, Indonesia, Argentina, Saudi Arabia, United Arab Emirates, Kuwait, and China. Brockbank s research focuses on conceptual and process linkages between human resource practices and business strategy, high value-added HR practices, and implementing business strategy through people. He is a coauthor of five books and his work has been published in the Human Resource Management Journal, Human Resource Planning, Harvard Business Review. He also has produced numerous book chapters. And in 1995 and 2000, he received the Best HR Paper of the Year award from the Society of Human Resource Management. Brockbank has consulted in these areas with corpora- (continuted on page 3) 2
PROGRAM FOCUS Our focus on strategy makes this program an ideal learning opportunity for teams of two or more participants from your organization. By exploring real HR issues confronting your organization, your team will gain practical knowledge to help you develop and implement strategies that deliver value to your business. Our program outline follows these basic tenets: HR as Fundamental to Business Success Importance of HR in today s business environment High value-added HR agendas Linking HR practices to the competitive marketplace Adding short-term and long-term competitive value through HR Logic and Process for Linking HR to the Business Strategy Trends and practices in corporate strategy formulation Interpreting the business environment from an HR perspective Best practices in building a business-driven HR strategy Transitioning HR from operationally reactive to strategically proactive Measuring HR s strategy value added Creating Competitive Capabilities The role of human resources in driving speed, productivity, service, innovation, and cost reduction Creating a customer-focused culture HR s role in designing and implementing effective organizational structures Retaining and utilizing your best talent Making HR strategy an operational reality UNIQUE FEATURE Human Resource Competency Study More than 25 years ago, a University of Michigan team led by business school faculty members Wayne Brockbank and Dave Ulrich established an international benchmark to empirically assess the progress of HR professionals. The Human Resource Competency Study is designed to track the major trends in the field of HR management and to help HR practitioners and departments add greater value to their businesses. In its most recent version, this study closely examines HR trends in leading companies around the world including India. Named the Outstanding Research by the American Society of Personnel Administrators, the Human Resource Competency Study forms the foundation for much of the material presented in the Strategic Human Resource Management program. Brockbank, who has taught the Ross School s Global Program for Management Development in India, brings extensive research and consulting experience to this HR program. He is an expert on developing markets, multinational firms, and Indian companies across a variety of industries. tions on every continent. His clients include General Electric, Cathay Pacific Airways, Unilever, Motorola, Harley-Davidson, Citicorp, Ericsson, Cisco, General Motors, Saudi Aramco, Texas Instruments, Exxon, Goldman Sachs, Ford Motor Co., and Hewlett-Packard. He has also participated in workshops for the Academy of Management, Linkage, The Conference Board, Singapore Civil Service, Strategy Planning Forum, IQPC, Human Resource Planning Society, Hong Kong Provincial Government, and others. His consulting focuses on assisting companies in developing and implementing successful human resource, organizational, and business strategies. He is a consulting partner in the Global Alliance and serves on the board of directors of the Human Resource Planning Society and Marketing Displays International. Brockbank completed his PhD at UCLA, where he specialized in business policy and strategy, organization theory, and international business. He received his Bachelor of Arts and Master of Organizational Behavior from Brigham Young University. MICHIGAN ROSS EXECUTIVE EDUCATION Michigan Ross Open Enrollment programs deliver the latest research and teaching in practical terms. Executives across the globe work with Ross to develop new skills, new ways of thinking, and practical solutions for today s dynamic economy. The University of Michigan has 99 graduate programs ranked in the top ten in the U.S. 3
PROGRAM LOCATION Hindustan Unilever Ltd. Learning Centre, Andheri East, Mumbai 400 072 India + 91.22.3983.0000 Contact: Mr. Pravin Pethe +91.99.8729.3339 pravin.pethe@unilever.com The centre provides residential accommodation and is equipped with a library, a gym, a music/ TV room. The centre is about 3 kilometers from Santacruz Domestic Airport. ROSS SCHOOL OF BUSINESS AT THE UNIVERSITY OF MICHIGAN A World-Class Reputation Since 1817, the University of Michigan has maintained a leading reputation among the world s best higher learning institutions. Faculty in the University s Ross School of Business are experts at integrating business knowledge with practical application and competitive insights. Their experience is drawn from superior academic backgrounds coupled with direct work with the world s leading corporations. A World-Class Learning Experience Ross faculty connect the learning process to real business applications through action-based learning. Networking among participants and a supportive learning environment combine to produce a relevant, valuable, and powerful learning experience for participants and faculty. An International Outlook The Ross School understands and adapts to the needs of today s global executive. We deliver open-enrollment and custom executive education programs in the U.S., Hong Kong, Taipei, Sao Paulo, Barcelona, Bangalore, Pune, and Singapore, to name just a few. MICHIGAN ROSS: Top Ten Open Enrollment FINANCIAL TIMES #1 in Leadership Development LEADERSHIP EXCELLENCE #5 for Faculty Research FINANCIAL TIMES 4
STRATEGIC HUMAN RESOURCE MANAGEMENT-INDIA Sample Program Outline DAY ONE DAY TWO DAY THREE A.M. The Business Case for HR Investments Linking HR to the Business Strategy (continued) Managing Change Through HR Lunch P.M. Linking HR to the Business Strategy Creating the Competitive and Purposeful Organization Putting It All Together: Your HR Leadership Agenda NOTE: This is a sample schedule and is subject to change at any time. Thank you for your interest in our programs.