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Established in early 2005, is an Afghan owned and managed business which has grown rapidly to become the country's premier media, marketing and design company. Eiffel has the exclusive rights to manage advertising at Kabul international airport s new terminal. The company has invested over $1 million in new indoor and outdoor advertising infrastructure within the terminal building and the exterior. With sound financial backing from its parent company Eiffel was able to implement the project within specified time and quickly turned the venture into one of the most successful projects in outdoor sector in Afghanistan. Eiffel Advertising company core divisions work together with partner companies to provide clients with an extensive range of Advertising and business related services. We provide effective, integrated service from the initial concept stage to product delivery and optional independent monitoring. All Advertising products and campaigns are designed to client specifications in a real-time dialogue to ensure client satisfaction. 2
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Products : Eiffel Advertising services include design, Billboards, pole sign, Shop branding, Mile board as well as windows branding, flyers, posters. Billboards: is the market leader in Outdoor Advertising, with over 1400 billboards throughout Afghanistan. We are capable of constructing new billboards for specific locations in a matter of days. Fabrication and printing can be done in 3-4 days. Other products : Pole signs Digital displays (LEDs) Light boxes Hoardings Poster frames Building wraps Strategy : Eiffel Advertising s strategy is to build long-term partnerships with our partners and customers. With their support, we aim to maximize the potential of our business through a combination of enhanced quality of service, creative marketing, innovative pricing and cost efficiency while pursuing profitable growth by migrating our customers to new wave products, services and technology. Our goal is to exceed the expectations of every client by offering outstanding customer service, increased flexibility, and greater value, thus improving operation efficiency. Few of our Prominent Clients Lincoln Group UNDP BBC VOA Coca-Cola Etisalat Samsung MTN Azizi Bank 5
Roshan Group s worldwide offices : We have offices in Geneva - Switzerland, London - United Kingdom and Dubai United Arab Emirates (Dubai airport free zone), which oversee our businesses in Asia and Africa. Why choose Eiffel? Eiffel is in a unique position to offer unrivalled and unparalleled service, which no competitor can offer in the market. Services and benefits provided by : Experience of over 7 years in Afghanistan Local Afghan coordinators in all major provinces Over 1400 Billboards installed for various clients in all 34 provinces Dedicated Team of over 160 Local Afghan maintaining our Billboards Providing monthly report including photos on regular basis Maintenance and repair of billboards on regular basis Providing complimentary billboards in the provinces for up to six months (depending on customers and volume of the contracts) Provide billboard GPS locations Annual re-paint of billboards Municipality and official taxes are paid on time providing uninterrupted services We are planning to introduce mobile/portable cinemas in Afghanistan, which will offer a unique advertising opportunity Providing advertising packages through different Medias (TVs and Radios etc.) We are planning to provide advertising services through a network of over 4000 taxis in Afghanistan We are planning to provide advertising services through bus shelters After-dark illumination of billboards (extra changes will apply) 6
Printing service and process : 1) QUALITY CHECK OF THE MASTER FILES High Resolution. CMYK Mode Colour Separation Digital File Format 2) PROCESSING Digitally Colour separated files Print on high resolution Image setter at 133-200 LPI Resolution on high quality film. Positive Making High Run Capacity Metal Plate Making for printing. 3) PROOFING Contact Colour proofing system with advanced color management capabilities. Proofs would be produced in accordance with SWOP (Specifications Web Offset Publications). 4) PRINTING Printing on 4 Colour high speed sheet fed offset machine with computerized Colour Registration Quality Check. We are planning to import state of the art printing machines (HP high resolution printers) 7
Organizational chart : President General Manager Finance Dept. Technical Dept. Accounts Dept. Finance officer 1 Finance officer 2 Regional Manager 1 Regional Manager 2 Regional Manager 3 Installation/maintenance team 25 persons Installation/maintenance team 20 persons Installation/maintenance team 35 persons Contact details Mohammad Tamim Nasimi Operation Manager /KIA Email: mtn_afg@hotmail.com GSM : +93 (0) 788 88 88 91 Web: www.eiffel-advertising.com 8
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