HOW TO DRIVE FOOT TRAFFIC WITH MOBILE OFFERS YOUR CUSTOMERS ARE MOBILE. WE MAKE IT EASY TO CONNECT WITH YOUR CUSTOMERS ON ANY DEVICE, GATHER CUSTOMER PROFILES AND DRIVE SALES. Likely, you re finding it difficult to find the right mobile solution for your local business. Every day you are contacted by mobile marketing companies, mobile app developers, website developers, social media marketer and mobile loyalty programs all claiming to have a solution that works for your business. You know your customers are mobile. You see them in your store or at your restaurant texting, emailing and checking social media. You might be already working with a marketing consultant or have tried a mobile solution that was too expensive or simply did not deliver any new or repeat customers. You re likely frustrated by fancy sales pitches and lofty promises only to get burned when products fail do deliver your desired results. You don t have the time or maybe the know-how to create a mobile loyalty program on your own and are probably frustrated when these programs share your valuable customer data with other merchants and even your competitors. We re betting today is your lucky day. 10$ What if instead of spending a lot of time and resources with mobile app developers or expensive marketing consultants, you could have an individualized mobile and social marketing program for your business started at just $10/month? What if you could leverage mobile offers and social media to drive new customers, repeat business and increase average ticket prices without sacrificing margin? What if you were able to stay top of mind with your loyal customers via email, text message and social media without lifting a finger? What if you customers actually maintained their own profile to let you know what they want, where to send it and how often? And what if it was easy to implement a dynamic mobile offer program to drive revenue based on your business rules (time of day or day of the week), acquire new customers and build loyalty with repeat business. With LokalMotion, you can. At LokalMotion our approach is simple: put dynamic mobile offers at the center of your customer acquisition and retention process. As marketing and communications professionals ourselves, we re pretty excited about how our platform solves these challenges. We invite you to join us and discover how to delight your customers with mobile solution powered by LokalMotion.
IN THIS REPORT YOU WILL LEARN A simple strategy to sync daily Mobile Offers with Facebook and Twitter to engage and convert your social media fans into customers at your store. How to implement a text enabled mobile phone number to capture new business from Yelp, YP, Foursquare and other online directory citations. An easy to install website widget to convert your online visitors into customers at your brick-and-mortar store. The best way to stay Top of Mind with your loyal customers via email, text message and social media without lifting a finger. FIRST, LET S FRAME THE PROBLEM Today s small business owners are bombarded with a host of tools, platforms and new technology to help them acquire new customers and get repeat business, including email marketing, social networking and mobile marketing. Armed with smart phones and tablets, today s consumers demand instant access to content that is personalized, easy to consume and in context. Today, customers have access to information anywhere at any time. Print advertising and simple email campaigns are becoming less and less effective reaching customers. To be successful in the Age of the Customer, small business owners must implement mobile solutions that gives customers access to information in real time. Even with the proliferation of marketing channels and tools, companies struggle to take advantage of the opportunity to connect with their customers at the point of purchase intent. Why? Small business owners simply lack the time, know-how and technical expertise to effectively use the explosion of new tools available today. Content posted to social media channels have a very short shelf life. You must post at least once a day to maintain engagement with your audience. Today, email has become the default channel for most small business owners. However, research shows that adding mobile messaging can increase customer response by as much as 40%. At the same time, printed coupons have become less and less effective and are subject to fraud and multiple uses.
THE NEW MARKETING NORM So, with all of those challenges, how do small business owners capture the attention of their customers? To overcome these challenges, companies need a solution that enables them to: Deliver Mobile Offers, News and Events to any device Centrally create, manage and publish your content across all channels in real time: post once, deliver everywhere. Social. Web. Email. Text Message. Even your website. With just one click. Automatically Gather Customer Data Make it easy for your customers to join with their mobile phone number. Let them tell you what they want (Interests), where to send it (email or SMS) and how often (weekly or monthly updates). Connect At the Point of Purchase Intent Give customers easy access to your mobile offers on their phone and at your store. Let your customers get a text message with a link to your custom mobile app (hosted by LokalMotion). Make it easy for your customers to view your mobile offers for the week, set SMS reminders to unlock mobile offers at your store. Provide value to customers without affecting your bottom line. Automatically vary mobile offer based on time of day and day of the week to reward loyal customers and drive revenue during off-peak hours. THE SOLUTION? LokalMotion s Mobile Marketing and Communications Platform The answer is simple a solution. With LokalMotion s Mobile Marketing and Communication platform, we re turning customer acquisition and retention on its head by positioning mobile offers at the center of customer acquisition, regardless of channel. Our idea is built on four key concepts: #1 FACEBOOK AND TWITTER INTERGRATION: Build your marketing calendar and automatically publish social media content and mobile offers to your Facebook page and Twitter account. The content you post with LokalMotion is automatically linked to your custom HAPPENING NOW mobile app hosted by LokalMotion. When your Facebook fans or Twitter followers click on your post or mobile offer, they view your offer on their desktop or mobile device. Desktop users can instantly send your mobile offers to their phone via text message and unlock at your store.
#2 PUBLISH YOUR TEXT ENABLED MOBILE TRACKING NUMBER TO YELP, YP, FOURSQUARE AND ONLINE DIRECTORIES: LokalMotion provides your with a dedicated 10-digit text enabled mobile tracking number to instantly connect with potential customers who find you on Facebook, Yelp, YP, SuperPages and other online directories. Simply publish your text enabled mobile tracking number online and instantly connect with potential customers via text message. Potential customers call your text enabled mobile tracking number and are instantly connected to your main business line AND get a text message with a link to view What Happening Now at your store. New customers can view your mobile offers, news and events in real time and visit your store to unlock. #3 - CONVERT WEBSITE VISITORS INTO CUSTOMERS AT YOUR STORE: Install the LokalMotion widget on your website and instantly convert your website visitors into customers at your store! The LokalMotion website visitors with a light box popup message to enter their mobile phone number and find out What s Happening now at your store. LokalMotion sends your website visitors a text message with a link to open your real time mobile offers, news and events published in real time. Our mobile offer technology requires customers to Unlock at your store. LokalMotion makes it easy to convert your website visitors into customers at your store! #4 - STAY TOP OF MIND WITHOUT LIFTING A FINGER: LokalMotion delivers marketing automation technology to stay connected with your loyal customers based on their communication preferences. Your customers simply sign up for weekly or monthly updates via email or text message and LokalMotion takes care of the rest. You stay top of mind with your customers without lifting a finger. Our automation technology sends each customer a personalized message to check out what s happing now at your store with a link to open your custom mobile app on their phone or desktop. Desktop users can send mobile offers to their phone from the desktop via text message. Mobile users simply visit your store to unlock mobile offers when it s convenient for them. No additional apps, tablets or complicated integrations. Customer unlock mobile offers at your store and LokalMotion manages the redemptions to track ROI and eliminate fraud.
THE BENEFITS OF THE LOKALMOTION PLATFORM: With LokalMotion s vision of dynamic mobile offers as the disruptive force, small businesses can now: Capture new customers and get repeat business through time of day and day of the week mobile offer publishing. By creating, updating and distributing mobile offers from one spot, with one click, small business owners can now distribute with greater reach and ease to places never before possible. Reach is boosted automatically and intelligently publishing mobile offers to your website, social channels, including customer email and text message lists. Make printed coupons obsolete with secure mobile coupons (yes, your customers are cheering!). And by controlling access and distribution of your secure mobile coupons reduce employee training and administration is a snap. Get to know your customers and gather actionable customer data automatically. No longer beg or bribe your customers to get information. Let your customers customize their profile to only get content personalized for them. OUR CUSTOMERS ARE SAYING... CASE STUDIES According to Jennifer Spillman, Restaurant Manager at Old Chicago in Littleton, CO, We re getting sign ups like crazy! LokalMotion makes it easy for our customers to Call or Text for mobile offers in our restaurant. We re thrilled to have a new way to gather customer information and reward our loyal customers with secure mobile coupons. Another customer, Bova s Italian Restaurant, a family owned restaurant for 30 years gained the following results using LokalMotion: Effective use of table tents and in store signage to provide customers with instant access to secure mobile offers and easy member sign up. Ability to instantly update loyal customers with daily specials via their website, email, text message, Facebook and Twitter. Increased average ticket price by combining daily specials with time of day and day of the week mobile offers. THE PAYOFF: NEW CUSTOMERS AND REPEAT BUSINESS At its core, dynamic mobile offers are about delivering the right information to the right people at the right time. But it s easier said than done with today s mobile customers conducting research online and turning to their peers for information and advice. LokalMotion s Mobile Marketing and Communications Platform combines the power of dynamic mobile offers with the reach of social networking and advanced mobile communications, making it possible for marketers to: Put secure mobile offers at the core of your customer acquisition and retention strategy and drive amplified distribution and redemption. Provide customers instant access to your content and make your mobile offer campaigns the meeting place for your customers any time from any device. Leverage secure mobile offers as a bridge to meaningful and long lasting customer relationships.
EASY TO GET STARTED PLANS START AT $10/MO To understand how your business can benefit from our mobile solution, please visit our website at www.lokalmotion.com.our platform supports one or hundreds of locations, unlimited content publishing (Mobile Offers News and Events), and the ability to publish once update everywhere and advanced mobile communications to engage with customers at your store. FOR MORE INFORMATION, CONTACT LOKALMOTION AT: jwanek@lokalmotion.com 720.443.2710