Business Executive Academy built for Business Executives, PAs, EAs and MAs, who make decisions and want careers
Membership Invitation You are invited to Join the Business Executive Academy (BEA) Give yourself a competitive advantage Benefit from the Academy s powerful World Class training Develop your career and deepen your knowledge Meet with peers To join your role must reflect a Business Executive function which may come under the job title of; PA, EA or MA etc. You need to be someone who is a decision maker and aims to develop their career. You must also abide by the Member Trust Charter Join before the official launch to take advantage of the lower Membership subscription of 450 for 2015 (official launch is 6 August 2015, see event invite for more details) Member Trust Charter 1. The Academy is membership led 2. The Academy is independent and free of bias 3. Chatham House Rule applies at all events for your security and benefit 4. Seniority of membership is ensured 5. Case Study based learning with real life examples 6. Learning from the best of peers and World Class trainers 7. Content of Academy sessions are exclusive to the Academy 8. All events are media free and recordings are prohibited 9. Member privacy is protected 10. Members may invite guests, of an equal standing, with the Academies permission
Why Businesses Should Invest in the Business Exec 100% 2 / 3 189,000 100% of C Suite business leaders and Executive Assistants believe that the role of EA has fundamentally changed - becoming broader and requiring a more diverse skill set Two thirds of C Suite business leaders and Executive Assistants believe that the role of EA is under invested in currently 189,000 is the annual value delivered by an Exec Assistant to the average C Suite Director, based on a multiple of average C Suite pay, value creation and time saved Source: Winmark Global, Angela Mortimer & Association of Executive Search Consultants (AESC)
Membership Benefits World Class Training Learning from Peers Informed by the C Suite Business Executive Award & Certificate Online Management Access Training is delivered by Winmark s World Class Academies Team The Academy network encourages and drives peer learning between members Winmark s 14 C Suite networks help inform and direct the Academies content CPD points accrue to gain an Award and then Certificate in Business Membership includes access to Ashridge Business Schools management portal
Development in the Business Executive Role EAs are replacing Middle Management Business research into PA, EA Business Execs and MA roles shows that the range of business skills required is wider and deeper than ever before and can encompass everything from Sales and PR to HR and Procurement. Most EAs report to a number of C Suite executives and have greater autonomy and more power than ever before. The research tells us that these roles are adding direct value to the business and C Suite Management in particular. It also finds that there is generally under-investment in these roles, relative to the value they bring to their organization. Members of the Business Executive Academy benefit from: World class management training reflecting the wide range of skills required Learning from peers Access to the Ashridge Business School Management Portal
Academy Qualifications Business Executive Award 8 Courses (CPD hours 32 course + 8 reading) The Business Executive Award is achieved by completing 8 Business Executive Academy courses. You can complete this over one or more years. 2015-2016 Academy Programme Courses Strategic Business Planning Negotiation & Influencing Skills Procurement & Supply Presenting with Impact Business Executive Certificate 16 Courses (CPD hours 68 + 12 reading) The prestigious Business Executive Certificate is achieved by completing 16 Business Executive Academy courses. You can complete this over 2 or more years. Project Management Leadership and Assertiveness Financial Management (for non-accountants) Marketing & Sales The Academy qualifications are issued by Winmark and are aligned to Department of Education (DofE) standard guidance.
Autumn 2015 Academy Programme Month Master Classes CPD* Early September Strategic Business Planning Derived from Winmark s One Day MBA, this half day session connects strategy, key business models, business planning and personal objectives. Attendees leave with a complete guide that will walk them through the process. 4 CPD points September /October Strategic Business Planning (running for a second time) Derived from Winmark s One Day MBA, this half day session connects strategy, key business models, business planning and personal objectives. Attendees leave with a complete guide that will walk them through the process. 4 CPD points November Project Management This half day session combines project management with the consultancy process, two similar processes that benefit from each other. Attendees leave with two key templates that will enable them to scope and implement successful projects. 4 CPD points December Financial Management (for non accountants) This session focuses on the practical aspects of finance, including procurement and cost reduction, budgeting and financial reporting. It is an essential induction course. 4 CPD points * CPD = Continued Professional Development
Case studies, insights and examples from: and many other successful businesses
Your Opportunity to Join the BE Academy Angela Mortimer and Winmark joined forces to offer Business School standard management training, development and support through the Business Executive Academy. For the middle management roles covered within the BEA, the titles can be Senior Personal Assistant, Executive Assistant, Business or Management Assistant. To join the Academy you can come along to our launch event, or to access the Business Executive Academy Membership form you can click the link in your email or click here (return the form to the Winmark Academy team noted on the form). Head of Academies and Development lesley.taylor@winmarkglobal.com