Appeon Partnership Program Welcome to your future of increased opportunity. By partnering with Appeon, you will join a dynamic community of over 2,500 companies who recognize Appeon s advantages in Web and mobile computing. Benefit from offering your customers faster time-to-market, lower your cost of doing business, and developing future revenue streams. Appeon Partnership Brochure Your Future of Increased Opportunity: Enabling Your Future Growth As an Appeon partner, you ll receive extensive product support and marketing opportunities. Appeon provides a wealth of collateral, sales tools and technical resources for partners only. This collateral has been developed and refined over a period of 10 years, and has proven to generate results. We also provide you with access to our product engineers and technical support portal, which will provide your technical staff with a wealth of information and quickly resolve any pressing issues. From both a sales and technical perspective Appeon has you covered. This way you can easily expand the viability and value of your offerings. Making You the Expert As an Appeon partner, you ll receive extensive product support and marketing opportunities. Appeon provides a wealth of collateral, sales tools and technical resources for partners only. This collateral has been developed and refined over a period of 10 years, and has proven to generate results. We also provide you with access to our product engineers and technical support portal, which will provide your technical staff with a wealth of information and quickly resolve any pressing issues. From both a sales and technical perspective Appeon has you covered. This way you can easily expand the viability and value of your offerings.
Appeon Partnership Program Resolving Technology Challenges With proven and market leading solutions, Appeon is in the best position to help PowerBuilder organizations address their Web and mobility challenges. Our flagship product, Appeon for PowerBuilder, has Web-enabled many critical PowerBuilder applications, including the world s largest PowerBuilder application, leading airline maintenance solution, leading workforce scheduling solution, and numerous government systems. Starting in December 2012, Appeon will be offering its partners a first-of-a-kind mobility solution. Enabling Your Future Growth Appeon Partner Types Partner Program Structure Focusing on the Channel Appeon is committed to the success of its channel. When you join the Appeon partnership program, you acquire not only Appeon expertise but our commitment to make you successful. Appeon will assign you your own Account Manager for first-class partner management. Our Account Managers will help you with demand generation and sales assistance, business planning and collaboration, as well as forging new business development opportunities. Together, we can provide the solutions that will deepen your market penetration, strengthen your revenue streams, and provide the foundations for future growth. Opportunity
Appeon Partner Types The Appeon Partnership Program includes Channel (e.g. VARs, SIs), OEM (Embedded), and Technology Partners. Our Channel Partners sell Appeon products worldwide, OEM Partners integrate our technologies into their own business applications that are sold together, and Technology Partners work with us to expand our products with best-of-breed solutions. applications that are powered by embedded Appeon technologies. OEM Partners benefit from flexible pricing and license terms that are tailored to meet the deployment needs of virtually any business model. By utilizing PowerBuilder and Appeon, our OEM partners have been able to respond to customer requests faster, and offer multiple deployment options (desktop, Web, SaaS, and mobile) that no other software vendor can offer. Channel Partners can range from resellers and distributors to system integrators and consulting companies. Channel Partners have domain expertise related to Appeon s technology and work with us on a regional, national, or global scale. By utilizing Appeon technology, many of our Channel Partners have established themselves as the most competitive and cost-effective option. OEM Partners develop, market, and sell software Partner Program Structure Appeon understands that the requirements of all partners are not the same and has designed a partner program comprised of tiers that provide Channel and OEM partners with rewards and business benefits based on their revenue, training and accreditation achievements. Technology partnership program is structured on a case by case basis. The Appeon partnership program tiers for Channels and OEM partners are: Silver Partner tier has minimal requirements and provides Appeon partners with key online resources, tools, training, and support to be successful in their region. Technology Partners provide complementary technology to enable or further expand the Appeon product offering. Our Technology Partners include infrastructure vendors such as Sybase, operating system vendors, such as Microsoft, and companion product vendors such as Novalys. Technology Partners benefit from sales and marketing opportunities to extend the reach and penetration of our joint offerings. Gold Partner tier is for partners who are prepared to make greater investment to ensure greater success. Our Gold partner tier provides partners with high priority account management, direct product engineering access, aggressive discounting, access to our lead referral program, deal registration, and more. The Appeon Partner Program has a minimum entry level for each program tier. The availability, qualifications, requirements, and benefits of the Appeon Partner Program vary by partner type and tier. Appeon Partnership Program Join the Appeon Partnership Program or Get More Information by Emailing : ibd@appeon.com
Go Silver Silver Program Requirements Reseller Consulting OEM Accept and sign partner agreement Membership fee required Completion of Appeon technical training Appeon Partnership Program Quarterly business review Go Gold Gold Program Requirements Reseller Consulting OEM Accept and sign partner agreement Membership fee required Completion of Appeon technical training Sales/pre-sales headcount requirement Engineering headcount requirement Product demo capabilities Marketing campaign commitment Deal registration and sales compliance Provide forecast reports periodically Quarterly business review License revenue commitment Appeon product support requirement Application bundle support requirement Success story submission commitment
Be a Winner Program Benefits Silver Partner Gold Partner General Authorized partner logo Appeon website partner directory Partner newsletter Access to online purchasing Access to sales & marketing tools Preparation Joint business planning Initial product training course Appeon certification program Periodic product training Webinars Discounts on advanced training courses Business Development Assigned account manager Access to deal registration program Eligible for sales leads Free demo & evaluation licenses Co-marketing opportunities Appeon product & consulting discounts Special gold partner level discounts Sales/pre-sales assistance Support Access to online technical support portal High-priority supportvv Support escalation process (L3 and above) Project assessment assistance Technical proposal assistance Appeon Partnership Program
Why partner with appeon? As a member of the Appeon Partnership Program you will experience the following Program Benefits: Growing Your Business Relationship Management Assigned Account Manager for first-class partner management Business planning collaboration (Gold partners) Demand generation & sales assistance (Gold partners) Sales and Business Development Discounts on reselling Appeon products and services Free Demonstration and Evaluation Software Marketing and Communications Proactive Communications Quarterly Partner Newsletter Web seminars and events with the latest news from Appeon Marketing Tools & Collateral Partner listing on the Appeon website Appeon Partner Program Logo usage Access to Appeon marketing collateral and internal sales training materials Co-marketing opportunities at the Sybase annual conference Co-marketing opportunities such as; press releases, success stories, webcasts, videos, and seminars Training and Support Education Appeon product training Appeon certification program Education course discounts Partner-only Webcasts Technical Support Technical support portal Product engineering L3 access (Gold partners) Technical support plan discounts Consulting Project assessment & proposal assistance (Gold partners) Proof-of-Concept discounts Professional Services discounts Appeon enabled us to offer our customers a Web-based workforce optimization product deployed to the Microsoft Azure cloud. Tony Orsini, Senior Director, Accenture Appeon Corporation 12 Lee Chung Street Chai Wan, Hong Kong www.appeon.com For Partnership information: ibd@appeon.com 1-877-3-APPEON x621 Copyright 2012 Appeon Corporation. All rights reserved. Unpublished rights reserved under U.S. copyright laws. Appeon, and the Appeon logo are trademarks of Appeon Corporation. All other trademarks are the property of their respective owners. indicates registration in the United States. Specifications are subject to change without notice.