GLOBAL Press kit
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1 GLOBAL Press kit
2 press kit contents I. About Les Roches International School of Hotel Management... 4 II. Mission... 6 III. Academic Programs... 6 IV. about our students... 7 V. Curriculum pathway... 7 VI. Life on campus... 9 VII. Internships... 9 VIII. Career opportunities...10 IX. Alumni association...10 X. Admission requirements...10 XI. History...11 XII. Laureate International Universities...11 Les Roches press kit - 3
3 I. About Les Roches International School of Hotel Management campus address: Les Roches International School of Hotel Management CH-3975 Bluche Crans-Montana Switzerland tel: +41 (0) website: campus address: Les Roches Marbella International School of Hotel Management Urb. Lomas de Rio Verde Ctra. de Istán, km Marbella Spain tel: website: info@lesroches.es campus address: Les Roches Jin Jiang International Hotel Management College Shanghai Normal University Feng Xian Campus 100 Hai Wan Road Shanghai P. R. China tel: website: info@lrjj.cn campus address: Royal Academy of Culinary Arts King Abdullah II St. Building 188 Amman Jordan tel: website: info@raca-lesroches.edu.jo key personnel CEO, Les Roches Worldwide CEO / General Director, Les Roches Marbella Academic Dean / Campus Director, Les Roches Jin Jiang Campus Director, Royal Academy of Culinary Arts Ms. Sonia Tatar Mr. Carlos Díez de la Lastra Dr. Sacha Stöcklin Mr. Markus Kalberer 4 - Les Roches press kit
4 Press contact contact person: address: Ms. Alexia Robinet Senior International Public Relations Manager Laureate Hospitality Education Rue du Lac 118, 1815 Clarens, Switzerland contact details phone: +41 (0) fax: +41 (0) websites: Les Roches International School of Hotel Management is a private institution that offers undergraduate, graduate, and postgraduate programs of up to 3 ½ years of study in the fields of hospitality, tourism, and event management. Accreditation Les Roches International School of Hotel Management and its branch campuses are accredited at university level by the New England Association of Schools and Colleges, Inc. (NEASC) through its Commission on Institutions of Higher Education (CIHE). ranking Les Roches is ranked by industry hiring managers of luxury hotels among the top three hospitality management schools in the world for an international career (TNS Global Survey, 2013). Recognition Les Roches enjoys worldwide recognition among international hospitality and tourism leaders. Additionally, Les Roches Switzerland is recognized by the Canton of Valais (Switzerland) Department of Education and Les Roches Jin Jiang is accredited by the Shanghai Education Evaluation Association (SEEA) for Sino-Foreign Cooperative Institutions. Location Les Roches Switzerland is located in the French-speaking part of the Swiss Alps in the small town of Bluche, just a few minutes drive from the famous ski and golf resort of Crans-Montana. The branch campus Les Roches Marbella is located in the resort town of Marbella at the heart of Spain s Costa del Sol, a top luxury tourism destination in Spain. Les Roches Jin Jiang and RACA lie in the exciting cities of Shanghai and Amman. Les Roches students have the unique opportunity to effortlessly transfer between campuses in Switzerland, Spain, China and Jordan. Each campus provides the dynamic educational experience so typical to Les Roches, while immersing students into the professional and cultural environment of some of the world s leading tourism markets. switzerland CHINa spain jordan Les Roches press kit - 5
5 II. Mission Les Roches International School of Hotel Management prepares international students committed to a career in the service industries for success. Its model hospitality education programs balance theory with practice, independent learning with strong faculty support, and a foundation for lifelong learning with the skills for immediate employment and progress to leadership positions in the industry. Through international branch campuses, the Les Roches model of education is accessible to students throughout the world. III. academic programs As Les Roches is accredited by the New England Association of Schools and Colleges, the following academic programs are based on the American university system. Intakes are every usually every January/February and July/August. All programs are taught in English. Undergraduate Programs Hotel Management Diploma (available at Les Roches Switzerland, Marbella and Jin Jiang, 2 ½-3 years, including three academic semesters and either two or three internships) Bachelor of Business Administration (BBA) in International Hotel Management (available at Les Roches Switzerland and Marbella, 3½ years, including five academic semesters and two internships) with specializations in: Les Roches Bluche, Switzerland: Entrepreneurship Marketing Finance Innovation and Sustainability Culinary Business Management Event Management NEW! Spa & Health Management Les Roches Marbella, Spain: Resort Management Event Management Strategic Human Resources Management Entrepreneurship and Small, Medium Enterprise (SME) Management Bachelor of Business Administration (BBA) in International Hotel Management with Intensive English and Service (available at Les Roches in Switzerland and Marbella, 4 years, including six academic semesters and two internships) with specializations as normal BBA program. BBA in Global Hospitality Management (3½ years, including five academic semesters and two internships). In this unique program, students travel together as a class between the three Les Roches campuses in Switzerland, Spain, and China and experience the qualities of these diverse destinations. Two-degree BBA in International Hotel Management with Kendall College, Chicago (4 years, including six academic semesters and two internships.) Les Roches Switzerland and Marbella have launched a two-degree hospitality program with Kendall College, allowing students to combine a bachelor s degree in hospitality management at Les Roches with an extra nine months of study at Kendall College in Chicago. Upon successful completion, students receive two bachelor-level degrees from Les Roches and Kendall and may apply for a 12-month permit to work in the U.S. and gain practical training. postgraduate programs Postgraduate Diplomas (different options available at Les Roches Switzerland, Marbella and Jin Jiang, 1-2 years, including academic semesters and internships) The postgraduate curriculum is designed for career-changers or students who need to gain the basic administrative skills for hospitality operations. Master s Program Master of Business Administration (MBA) in Hospitality Management (available in Les Roches Switzerland, 1 year, with specializations in Finance or Marketing) The MBA aims to develop young professionals into more effective workers, giving them the skills needed to progress to senior managerial positions. NEW! Master of Science (MS) in Hospitality Leadership (available in Les Roches Switzerland, 1 year) This new master s degree, available from January 2015, enables professionals to accelerate their managerial or entrepreneurial career in hospitality, through building practical and strategic leadership expertise. GLOBAL OPPORTUNITIES Les Roches international network of campuses allows students to experience the world through an array of different transfer options between campuses, each living up to Les Roches high standard of excellence while immersing students into the professional and cultural environment of some of the world s most exciting destinations! 6 - Les Roches press kit
6 IV. ABOUT our students Les Roches student facts (2013 data) Breakdown by Continent (2014) CH Marbella LRJJ RACA unknown Breakdown per program (2014) CH Marbella LRJJ RACA unknown Outlines! Breakdown by Continent (2014) CH Marbella LRJJ GLobal Total student population...2,851 Students on campus Students on internship Breakdown by continent Europe... 40% Americas... 6% Asia & Pacific... 42% Middle East & Africa... 12% Breakdown per program (2014) V. Curriculum Pathway CH Marbella LRJJ TRANSFORMATIVE EDUCATION Education at Les Roches follows the transformative education model and consists of developing students full personal and professional potential through educational programs that feature hands-on learning, professional internships, and progressive learning principles and that address a global mindset, interpersonal skills, and employability. With emphasis on both didactic and craft-based learning, Les Roches is European in its outlook, Swiss in its work ethos, American in its educational approach, and multinational in its student body. All programs emphasize developing critical thinking skills, understanding contemporary management theory, and integrating theory and practice. Les Roches curricula are divided into three sections, each one developing specific aptitudes in order for graduates to be fully prepared to lead and manage teams in an exciting environment. Professional development Les Roches students start with general introduction courses, then progress to specialized competencies and technology. Craft-based learning introduces students to the work environment and helps them understand the interpersonal relationships involved. The kitchens, dining rooms, and rooms at Les Roches are equipped exactly as they would be in a top hotel or restaurant. By gaining hands-on experience, students develop confidence and self-discipline, as well as analytical skills, and are prepared for a successful entry into the professional world. Les Roches press kit - 7
7 Entrepreneurship Les Roches students are introduced to business subjects such as finance, marketing, and human resources management. The focus is on how they are applied in practice. GENERAL EDUCATION General education at Les Roches includes not only specific general education courses, but also a set of common skills embedded in courses throughout the curriculum and in internships and experiences gained in the implicit curriculum in campus events and activities. Providing knowledge, skills, experiences, and understanding, the general education program offers an educational foundation that assists graduates to reach senior positions in the hospitality sector. international campuses Les Roches students have the option to transfer between the Les Roches branch campuses and affiliated campuses in Switzerland, Spain, China, and Jordan. Les Roches International School of Hotel Management (LRB), Bluche, Switzerland Close to the fashionable ski and leisure resort of Crans-Montana, Les Roches Bluche is the ideal university for students of hospitality and related disciplines who want the quality of top-ranking, university-accredited education, the Swiss-model of experiential learning, and the amazing cultural, sporting and travel opportunities that Switzerland offers. Language instruction is English and the campus is home to students from over 90 different nationalities. Les Roches International School of Hotel Management (LRM), Marbella, Spain Les Roches Marbella is located in the the heart of the Costa del Sol area known for its high-quality luxury tourism and exclusive golf courses. Les Roches Marbella opened its doors in 1995 and is the ideal university for students of hospitality and related disciplines who want the quality of top-ranking, university-accredited education, the Swiss-model of experiential learning, and the amazing cultural, sporting and travel opportunities that Marbella and Spain offer. Language instruction is English and the campus is home to students from over 60 different nationalities. Les Roches Jin Jiang International Hotel management College (LRJJ), Shanghai, china This state-of-the-art campus is located in the world s fastest growing economy, making it one of the most exciting places to study. China s hospitality industry is growing faster than anywhere in the world, making Shanghai the ideal starting point for a professional hospitality career. Royal Academy of Culinary Arts (RACA), amman, Jordan The 4,022 square-meter RACA campus offers students a privileged culinary learning experience in a serene atmosphere. The campus comprises nine craft-based learning centers, including a pastry and bakery lab, a theater-style kitchen, a production a la carte area, as well as a modern restaurant and a banqueting area. 8 - Les Roches press kit
8 VI. Life on campus Whether in the majestic Swiss Alps, in a Spanish resort town, in China s megacity or in the Middle East, Les Roches campuses provide a unique academic environment. State-of-the-art facilities and residences ensure students comfort in and outside of the classroom, while different student-led restaurants provide an ideal setting for kitchen and service courses. Sports facilities include tennis courts, gymnasiums and swimming pools and cater for a range different sports activities. VII. Internships Internships are part of the majority of the academic programs at Les Roches and play an important role in all undergraduate-level studies. The internship experience enables students to put into practice their theoretical knowledge and to face real work situations in today s fast-evolving environment. Internships also increase student employability, as they will graduate with not only an education, but extensive professional experience. The Career Development and Industry Placement Office assists students in securing internships during their studies, as well as finding positions upon graduation. 3 internship opportunities companies visit/semester Each semester, students average three internship opportunities for Each semester, representatives from more than international hotel positions all over the world (based on 2012 data for all campuses). chains and companies come to our campuses to introduce themselves and recruit our graduating students. Les Roches press kit - 9
9 VIII. Career opportunities Industry visits and the Career Development & Industry Placement (CDIP) Offices on campuses provide valuable assistance for students to secure internships during their studies and jobs upon graduation. A wide range of careers is open to Les Roches graduates, in the following fields: Hotels & Food SERVICE Entertainment & leisure Education Hotel chains Casinos Hotel management schools Corporate offices Theme parks Professional establishments Privately owned hotels Private clubs Research institutions Resorts Concert and music venues Restaurants/bars/nightclubs Health & Wellness Human Resources Food Industry Wellness and spas Human resources departments Production facilities Clinics and hospitals Training departments Distribution and trade companies Specialized establishments (Retirement Processing plants communities, thermal spas, etc.) Other sectors & services Marketing & Communications Tourism Finance (banks) International business relations Tourist offices Insurance companies Sales/marketing departments Ministries of tourism Equipment suppliers Diplomacy Travel agencies Real estate Communications agencies Tour operators Hotel development and construction Public relations departments Tourism planning and development Railway, maritime, and airline companies Convention and congress facilities IX. ALUMNI ASSOCIATION OF LES ROCHES All Les Roches graduates automatically become part of an extensive alumni network with almost 11,000 members in 129 countries around the world. Through the Alumni Association, graduates can continue to develop both personal and professional relationships and exchange new ideas with fellow alumni. The Alumni Association also helps new graduates enter the professional world through its executive search and placement service, which matches job-seekers with open positions. X. Admission requirements Applicants must be at least 18 years old at the start of the program. Applicants must have a baccalauréat, Maturité, Abitur, A-levels, IB Diploma, high school diploma, or equivalent. English requirements: Students who are not native English speakers or who have not spent the last three years in an English-taught school should enclose one of the following: TOEFL: A minimum score of 500 points on the paper-based test (PBT) or 61 on the Internet-based test (ibt) Cambridge First Certificate in English (FCE): A minimum grade of C IELTS Academic: A minimum Overall Band Score of 5.0, plus a minimum score of 5.0 in each sub-test (listening, reading, writing, and speaking). Please note that language requirements might differ depending on program and campus. When considering candidates, the admissions manager looks at the entire profile of the applicant, including academic records, work experience (if any), extracurricular activities, test scores, and recommendations Les Roches press kit
10 XI. History 1954 L Ecole des Roches is founded as an international school The international school becomes a hotel and tourism school, with instruction in English Les Roches is accredited by the New England Association of Schools and Colleges, Inc. (NEASC) in the United States Les Roches Marbella opens in Spain Les Roches is acquired by what is now known as Laureate International Universities, a worldwide provider of higher education to more than 850,000 students in 29 countries, at more than 75 institutions Les Roches and Jin Jiang International Hotels partner to open Les Roches Jin Jiang in Shanghai, China Les Roches Switzerland is accredited at the university level through NEASC s Commission on Institutions of Higher Education (CIHE) in the United States Les Roches introduces a new MBA in Hospitality Management, with specializations in Finance or Marketing, through Universidad Europea de Madrid (UEM) Les Roches changes its name to Les Roches International School of Hotel Management to better reflect its global student body and educational approach Les Roches is ranked by hiring managers among the top three hospitality management schools in the world for an international career (TNS Global Survey, 2007) The Royal Academy of Culinary Arts opens as a branch campus in Jordan Les Roches Switzerland is again ranked among the top three hospitality management schools worldwide. (TNS Global Survey, September 2010) Les Roches Marbella, as official branch campus of Les Roches in Switzerland, is accredited at the university level by NEASC Les Roches sets a Guinness World Record for the most nationalities in a swimming pool Industry hiring managers again rank Les Roches among the top three hospitality management schools worldwide for an international career (TNS Global Survey, 2013) Les Roches becomes the first hospitality management school to offer a global bachelor s program, where students travel with their class to study in Switzerland, China, and Spain to achieve a BBA in Global Hospitality Management. XII. laureate international universities Les Roches International School of Hotel Management is part of Laureate International Universities. Laureate is a trusted global leader in providing access to high-quality, innovative institutions of higher education. The Laureate network includes more than 75 accredited campus-based and online universities. Our more than 900,000 students are part of an academic community that spans 29 countries throughout the Americas, Europe, Asia, Africa, and the Middle East. Laureate universities offer hundreds of undergraduate, master s, and doctoral degree programs in fields including architecture, art, business, culinary arts, design, education, engineering, health sciences, hospitality management, information technology, law, and medicine. William J. Clinton, 42nd President of the United States, serves as The Honorary Chancellor of the Laureate network, offering advice on social responsibility, youth leadership, and increasing access to higher education. For more information, visit Les Roches press kit - 11
11 Sept.2014
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