THE LIGHTHOUSE TRAINING EXPERIENCE
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1 The art of teaching is the art of assisting discovery. - Mark Van Doren THE LIGHTHOUSE TRAINING EXPERIENCE
2 Education is the most powerful weapon which you can use to change the world. - Nelson Mandela As a professional training consultant, Lighthouse is more than a training course provider that simply caters to your requests. Analyse, consult, strategise, deliver and assess these are our proactive and comprehensive approaches in engaging your business, transforming our experience and wisdom into inspirational training programmes which will take your team to the next level. TAILORED PROGRAMMES We believe that training is a long-term investment. The best training is always more than a one-off classroom session, but a phase-based programme with the right mix of knowledge, observation and experience. Subsequent to thorough fact-finding and business analysis, a tactically scheduled training programme will be drawn up. Comprising different types of training events including seminars, symposiums, workshops, coaching and internal award schemes, the training programme will be an all-inclusive solution for continuing improvement.
3 TAILORED PROGRAMMES TRAINING TOOLS CLASSROOM / WORKSHOP A series of educational and hands-on practice session will focus on a defined area of concern. Held in small groups to encourage interactions, discussions and experience. COACHING With full attention from a designated coach who observes, monitors, evaluates and guides your works, being coached is a comparatively personal experience. Format Skills Building Workshops Size Format Personal Coaching and Guidance Size 1 to 1 1 to 8 SEMINAR Educational lecture event featuring one or more speakers delivering inspirational speeches to a sizable group of audience. INTERNAL AWARD SCHEME Being recognised and appreciated is one of the strongest motives that pushes us to our limits. Internal award scheme is an effective, competitive approach in encouraging personal growth and self-enhancement. Concluded with an award presentation ceremony, it is also a heartening way in showcasing the fruition of the training. Format Lecture, Presentation Size SYMPOSIUM Notable speakers and subject-matter experts engaging in open discussion and dialogue to share their professional insights on a specific issue. Format Open Discussion
4 TAILORED PROGRAMMES POPULAR MODULES CORPORATE COMMUNICATION SOLUTIONS SPECIAL DEVELOPMENT TOPICS ACADEMIC AND INSTITUTION COURSES / Impactful Business Presentation / Emcee Skills / Campus Crisis Management / Successful Selling Skills / Media Relations and Handling / Student Ambassador Training / Business Communication and Etiquette / Western Dining Etiquette / Communication with English Speakers / Management Team Building and Strategic Planning / Brand Positioning and / Perspective Alignment / Stress Management / Positive Change Implementation
5 TRAINING APPROACH Live as if you were to die tomorrow. Learn as if you were to live forever. - Mahatma Gandhi
6 TRAINING APPROACH SETTING OBJECTIVES Every training programme is tailored to reach specific goals that matter to a business or an organisation. Following thorough fact finding and assessment, a meeting with company leaders and team heads is recommended to both share our insight and analysis as a trainer, and to set objectives for the programme jointly with the company leaders. ASSESSMENT As a pursuer of perfection, Lighthouse will conduct evaluation with trainees for post-training assessment. Evaluations received will be consolidated for post-programme analysis. To effectively evaluate trainees field performance, mystery shopper visits and focus groups could also be arranged. OUTLINING PROGRAMME STRUCTURE There is no one-size-fits-all training programme. As a training consultant, Lighthouse will tailor and outline the programme based on the size, nature, resources and every detail regarding the organisation based on analysis from phase 1. Developing the structure hand-in-hand with the organisation leaders and team heads, it is ensured that every item outlined in the structure will meet the training objectives ALIGNMENT A mandatory pre-programme meeting with Lighthouse s project manager is recommended to refine the structure and contents of the programme. All logistic details will be mapped out in the meeting as well as to reassure that the training will take place smoothly. TRAINING AND REINFORCEMENT Led by trainers with the assistance of the team heads, the training programme will take place according to the agreed structure and programme outline. With professional judgment on the response of the trainees, our trainers might fine-tune their training styles or contents to reinforce the programme.
7 OUR CLIENTELE An investment in knowledge pays the best interest. - Benjamin Franklin
8 OUR CLIENTELE TO NAME A FEW
9 OUR CLIENTELE Strongly inspired by what Laura said. I love the workshop she held. Really inspired by speakers personal experience as well as their suggestions for improvement. Effective and efficient delivery of training materials in the short 1.5-day course. Good selection of topics. Attendees can apply what they have learnt in class to their work. Positive interaction between trainers and attendees.
10 The only source of knowledge is experience. LIGHTHOUSE TRAINING TEAM - Albert Einstein
11 LIGHTHOUSE TRAINING TEAM Founder and Chief Brand Consultant, Lighthouse Consultant Limited Marketing Excellence Award Silver in Public Relations Hong Kong Master of Ceremonies 2006 Individual AND Partnership Champion Award-Winning Practitioner In Communications Who Walks the Talk Laura is a media veteran, a motivational trainer, an acclaimed master of ceremony, and an entrepreneur with her Hong Kong based marketing consultancy. PRINCIPAL TRAINER Ms. LAURA COZIJNSEN Specialised in media training, presentation techniques, key message formulation, public speaking skills and corporate brand identity delivery, Laura s unique ability to develop a training scheme that combines technical skills enhancement, business objectives and commercial considerations has contributed to the success of many brand launches, marketing campaigns and internal staff development programmes. She is a firm believer in the power of effective communication in contributing to a corporate s bottom line. An ancestry of Dutch and Chinese, Laura was born in Asia, raised in Hong Kong and has lived briefly in the city of Taipei, she truly embraces an international and multicultural approach in delivering training programmes. Her strong mastery of 3 languages English, Putonghua and Cantonese has given her trainings a distinctive edge, adding to her strong multifaceted background in communications, she is one of the most well-received and practical trainers in town. Having held Director positions with the marketing and publicity team of STAR Group Limited, Laura understands the media industry, and how best to effectively build rapport with them. In 2006, she founded Lighthouse Consultant Limited, an award-winning marketing campaign consultancy, Laura is sensitive to market trends and in-tune with commercial needs, enabling her to approach projects from a holistic perspective. Triumphed as the Public Group Champion in both Individual and Partnership categories at the Hong Kong Master of Ceremonies Competition in 2006, Laura has hosted over 500 events and was received by over 250,000 people in the audience. Her trilingual capability, public speaking skills, ways to engage audience and stage experience are highly regarded by commercial and government bodies. With years of experience in communications and public speaking, Laura is keen to share her know-how. Laura is regularly invited by industry and academic bodies as trainer and guest speakers, including BOC(HK), Lenovo, Ma Belle, Hong Kong Productivity Council, Education Bureau, HKIM, HKUST and Hong Kong Baptist University, but to name a few. She also shared knowledge and experience on communications through her columns on Capital Magazine. Areas of Expertise: - Communications - Presentation Formulation and Techniques - Public Speaking - Media Handling - Corporate and Personal Branding
12 COME TALK TO US Lighthouse Consultant Limited 6/F, 18 Mody Road, Tsim Sha Tsui Kowloon, Hong Kong (852) Tel : Fax : (852) enquiry@lhtraining.asia I hated every minute of training, but I said, 'Don't quit. Suffer now and live the rest of your life as a champion. - Muhammad Ali
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