How To Develop A Business Plan

Transcription

1 ANNEX 15. Course development on the basis of the completed modules - Course development on the basis of the already prepared modules Work package 1 General Project Task 4 - Conceiving adult SME competency courses constructed from already existing and new modules - Work package 5 Exploitation and accreditation The higher educational partners of the ERASMUS Virtual campus programme s consortium Partner 1 - Budapest Business School (Hungary) Partner 3 - University of Essex - Essex Business School (The United Kingdom) Partner 4 - Hochschule Wismar University of Applied Sciences, Technology, Business and Design (Germany) Partner 7 - Ecole Supérieure de Commerce et de Tours-Poitiers (France) have different ideas and possibilities for the exploitation application of the completed modules. The main objective the Master course for Small and Medium sized Enterprises can be realizable in all the four countries, but the educational/accreditation regulations makes the process more difficult. In the field of accreditation there are enormous differences - national specifications - between the four countries. After the end of the project the partners use the completed materials of the 17 modules in the different existing training programmes see next pages: application of the modules per partner 2) From 2010 or 2011 the partners are going to launch first Postgraduate (Second Degree Programmes) and later Master Programmes on the basis of the completed 17 modules in the field of Entrepreneurship for Small and Medium sized Enterprises.

2 Budapest Business School (Hungary) Application of the modules in the following BSc and MSc Programmes of the three colleges of the BBS (the College of Commerce, Catering and Tourism, the College of International and Business Studies, and the College of Finance and Accountancy), not only the Hungarian version, but also the British, German and French versions in the BSc programmes of the Budapest Business School in foreign languages: BSc Programmes Business Commerce and Marketing Communication and Media Finance and Accountancy Human Resource International Business Economics Teacher Training Tourism and Catering MSc Programmes Accounting Finance International Studies Marketing Teacher Training Tourism Programmes in Foreign Languages Commerce and Marketing (in English and in German) Finance and Accounting (in English) International Business Economics (in English and in French) Tourism and Catering (in English and in German) 2) From Postgraduate - Second-degree Programme. A course in further training is about being developed on the basis of the Erasmus modules. From Entrepreneurship Master Programme. The launching time depends on the accreditation procedure.

3 University of Essex Essex Business School (The United Kingdom) - Combination of the ERASMUS modules with the Essex Business School s existing modules to create new training programmes; and - The new modules will be integral parts complementary elements of the existing undergraduate and postgraduate programmes EBS Undergraduate Programmes BSc New Venture Creation and Enterprise BSc International Enterprise and Business Development BSc Marketing and HR BSc Marketing and Finance BSc Marketing and Innovation BSc New Technology and Digital Enterprise BSc Business and Service Industry EBS Postgraduate Programmes MSc in Creative Industry MSc in Social & Community Enterprise MSc in Organisational Studies & HR MSc in Public Enterprise & MSc in Entrepreneurship & Regional Development MSc in International Business & Entrepreneurship MSc in International Marketing & Entrepreneurship MSc in Entrepreneurship & Innovation MSc in International Small Business 2) New Entrepreneurship Master Programmes from 2011 after the accreditation process, which is easier than in the other three participating countries in the project.

4 ERASMUS MODULES EBS MODULES Strategic Marketing, Marketing Planning and Quantitative Methods of Marketing Starting a Business Audit of Strategies and Organisation General Strategies and Policies and Project Strategies International Finance and Treasury Financing Information Systems and Risk Financial Policy and Financial Markets Purchasing Strategies and Supply Chain and Logistics Advanced Financial Analysis Advanced Accounting of European SMEs Import and Export Business Law and Economy of Industry Human Resource in the EU International Small Business Marketing The Creative Ideas Platform 1 & 2 in Organisations in Organisations International Marketing Managing The New Enterprise - Part 2 Managing Creative Enterprises Managing Creative Enterprises in Organisations Exchange Rates and International Finance Risk ; Managing Information Modern Banking Business Research Methods Creative Industries: Environment, Trends and Characteristics Accounting Accounting Organisation Learning and Collaboration in a Globalised World Strategic Analysis of Financial Statements: a Case Study Approach The International Business Environment Corporate Reporting and Analysis Issues in Financial Reporting International International Marketing Strategy and Planning Types and Processes of Internationalisation International Human Resource Financial Decision Making Types and Processes of Internationalisation Organisation Learning and Collaboration in a Globalised World EU Social Law International Human Resource EU Fiscal Policies -

5 Hochschule Wismar - University of Applied Sciences, Technology, Business and Design (Germany) Application of the modules in the following Business Activities, Degree Programmes and Distance Learning Programmes of the University of Wismar: All Degree Programs in Wismar are accredited; There exists a Bi-national Degree Programme on BAC and MAS level between Wismar (DE) and Szczecin (PL) in Business Informatics - this program is in preparation to be enlarged to BA to France Lyon/Tours, Budapest and Essex; In the Long Distance Programs University of Wismar has students from Germany, China and South Africa studying in German and English the Long Distance Programs will use the Virtual Campus Material; Furthermore the materials will be used in EU related programs in cooperation with SME; The materials will be used also in presence study programs in German and English for self guided studies and case studies; University Business Activities Courses for AKER Yards Training for St. Petersburg Shipbuilding Industry Quality Programme for Mexico / VW Cooperation with Auditing & Taxation Companies Cooperation with Shipping Companies EU projects on Logistics & SME Degree programmes of special interest Dual Programme Civil Engineering, Bachelor Tax and Business Consulting, Master Quality, Master Operation & of Maritime Systems, Master International Cruise Ship (ICSM) Digital Logistics & Distance Learning Programmes Business Administration, postgraduate Diploma (German degree) Business Administration, Diploma (German degree) Business Informatics, Diploma (German degree) and Master Business Consulting, Master Sales and Marketing, Master Quality, Master Facility, Master Architecture and Environment, Master

6 Business Systems, Master (in South Africa) Business Law, Bachelor and Master - online Erasmus Multilateral Projects Virtual campuses

7 Ecole Supérieure de Commerce et de Tours-Poitiers (France) Integration with CHIC MBA - ESCEM E-learning programme Training programmes with the Chamber of commerce ESCEM intends to use the modules as pre-requisites, as refresher courses or as self information unit. Concretely: M14 Advanced finance will be use in the MBA programme as a summary course before the second session. M14 will also be used as a pre-requisite for Corporate valuation students. An other example: M1 Quantitative methods of Marketing will be used as pre-requisite in the Master programme, as an information system tool. This will provide a scientific approach to the pre finance stage. ESCEM carried out an assessment of the modules from the points of view of the target persons, the target company and the corporate culture. This ranking will help the use of the modules in different tailor made trainings. 2) ESCEM will also look after the procedure of national level accreditation of the whole Master course.