AAMT ADVANCED. ACCOUNT MANAGEMENT TRAINING For the Life Sciences Industry. September 9th through 11th, 2015 Chicago, Illinois

Transcription

1 AAMT ADVANCED ACCOUNT MANAGEMENT TRAINING For the Life Sciences Industry September 9th through 11th, 2015 Chicago, Illinois Register at DRGTrainingPrograms.com

2 DEAR COLLEAGUE, Five years ago, the Affordable Care Act forever changed the US healthcare system and the ripple effect will be felt for years to come. Quality and value have become driving forces behind the decisions customers are making, Life Science companies have adapted their business models, and the role of the account manager has shifted to align. Today s account manager is expected to wear many hats, from contracting with health plans to supporting patient education initiatives to adding value to population health programs all while maintaining an understanding of the pressures the customer is facing and the impact on their businesses. Staying current on the new marketplace can in itself become a full-time job. With this as a backdrop, we have developed a comprehensive and practical program focused on the complexities of this new marketplace. At the Advanced Account Management Training program, Account Managers and Life Science Executives will learn how to effectively work within the organized customer, how to organize and approach an account as a matrix team, and how to partner on quality initiatives. More than just a place to get information on the latest developments in the marketplace, the program will provide practical takeaways to help Account Managers navigate the shift into value-based payment models, growth of the public payer space, impact of electronic health records, and increased focus on meeting quality metrics. Our faculty is outstanding! Attendees will learn from their customers and industry leading healthcare consultants. They will come away with the know-how, confidence, and skill sets to effectively work within the new customer of today. Attendance is limited so please register early. Yours in training, Tony Pinsonault Vice President, Sales Training PINSONAULT, A Decision Resources Group Company PROGRAM FACULTY George Mayzell, MD Chronis Manolis, RPh Lindy Hinman, MHA EmipraMed, Inc Senior Chief Clinical Integration Officer Adventist Midwest Health Vice President of Pharmacy Services UPMC Health Plan Senior Vice President Avalere Health Peter Mikhail, PharmD, MBA Jason Gaines Sally Bacchetta, MS Associate Vice President Enterprise Supply Chain Procurement Geisinger Health System Vice President WestHealth & Regional Specialty Services Senior Instructional Designer

3 REGISTRATION Advanced Account Management Training (AAMT) is a comprehensive, interactive training program designed for experienced account managers working in the market access landscape 5 years post-aca. INDIVIDUAL REGISTRATION Fee: $3,795 Your registration fee includes: Quality Measures Workbook Three Executive Briefings Breakfast, lunch, and refreshment breaks each day About The Park Hyatt Chicago Experience the art of elevated living at the award-winning Park Hyatt Chicago. The embodiment of sophistication, our luxury hotel is located in Chicago s Gold Coast neighborhood. Discover a chic ambiance, elegant understated rooms, and contemporary original works of art at our downtown Chicago hotel. Dramatic views of Michigan Avenue, Historic Water Tower Square, and Lake Michigan immerse you in the vibrant culture and cityscape. Evening Networking Reception Registration information: All payments must be received prior to the program All cancellations are subject to a $200 cancellation fee No refunds will be granted after August 25, 2015 Cancelled registrations and/or no-shows will not be carried over to future programs. LOCATION AND ACCOMMODATION Park Hyatt Chicago 800 North Michigan Avenue Chicago, IL (312) We are pleased to offer a group rate of $235 per night for AAMT attendees. Reserve your room by August 18 th to take advantage of this discounted rate. Reserve your hotel room online at DRGTrainingPrograms.com.

4 PROGRAM FALL 2015 WEDNESDAY SEPTEMBER 9 7:30 AM 8:45 AM Breakfast 8:45 AM 9:00 AM Opening Remarks 9:00 AM 10:00 AM You Can t Go Home Again: How the ACA Forever Changes US Healthcare Delivery The shift to public markets The move to integration The focus on quality The reinvention of payers The population health imperative 10:15 AM 12:00 PM It s Not Your Mother s HMO: Organized Providers Are Here to Stay Peter Mikhail, PharmD, MBA AVP Procurement Services Geisinger Health System Chronis Manolis, RPh VP of Pharmacy Services UPMC Health Systems The landscape of IDNs, hospital systems, and ACOs What s next for joint ventures, affiliations, and consolidation Partnerships between organized customers & payers: narrow/exclusive networks, co-branding, and more How life sciences companies fit into organized providers systems 1:30 PM 3:15 PM Getting to Who Matters: Influence Mapping the Organized Customer George Mayzell, MD Senior Chief Clinical Integration Officer Adventist Midwest Health Following the treasure map inside the IDN Getting to know the customer How to increase influence and move up the buy-sell hierarchy 3:30 PM 5:00 PM Panel Discussion Managing the Masses: How Organized Customers Approach Population Health George Mayzell, MD Senior Chief Clinical Integration Officer Adventist Midwest Health Chronis Manolis, RPh VP of Pharmacy Services UPMC Health Systems Peter Mikhail, PharmD, MBA AVP Procurement Services Geisinger Health System Population health grows up Promising trends in mobile technology Successful strategies for patient engagement 5:00 PM 7:00 PM Program Networking Reception 12:00 PM 1:30 PM Lunch

5 THURSDAY SEPTEMBER 10 7:30 AM 8:45 AM Breakfast 8:45 AM 9:00 AM Day One Review 9:00 AM 10:15 AM What s Quality Got to Do With It? (Pretty Much Everything) Jason Gaines Vice President WestHealth & Regional Specialty Services Why quality measures are important How quality measures are made and sponsored Quality measures impact on customer segments Quality measure guidebook for account managers 10:15 AM 12:30 PM Connecting Quality Measures to Stakeholders 12:30 PM 2:00 PM Lunch Jason Gaines Vice President WestHealth & Regional Specialty Services Segmenting quality measures by customer type Understanding connections between metrics and physician compensation Finding measures that connect to your therapeutic areas 2:00 PM 3:15 PM Your Value Proposition Needs to Change: Shifting from Volume to Value Value-based payment landscape in 2015 How CMS is approaching payment reform Commercial payers and reimbursement Life sciences best practices in a valuebased landscape 3:15 PM 5:00 PM Provider-Payer Risk Sharing Arrangements: Challenges and Opportunities FRIDAY SEPTEMBER 11 6:45 AM 7:45 AM Breakfast Sally Bacchetta, MS Senior Instructional Designer Different types of risk arrangements Impact of incentives associated with compensation models Customer challenges and opportunities Tailoring value messages to the customer situation 7:45 AM 8:00 AM Day Two Review 8:00 AM 9:15 AM Too Big to Be Ignored: Government Programs and the Role of the Payer Lindy Hinman, MHA Senior Vice President Avalere Health Updates on Exchange, Medicaid, and Medicare markets Understanding key players in public markets and their pressure points Defining your value proposition with public payers 9:15 AM 11:00 AM The Public Markets Patient Journey Lindy Hinman, MHA Senior Vice President Avalere Health Putting yourself in Medicare Advantage member roles Understanding the metallic-tier world of public marketplaces Preparing yourself for 2016 and beyond 11:00 AM 11:15 AM Closing Remarks 11:15 AM Box Lunch Pickup

6 AAMT ADVANCED ACCOUNT MANAGEMENT TRAINING 5 Wood Hollow Road Parsippany, NJ Decision Resources Group is a cohesive portfolio of companies that offers best-in-class, high-value information, and insights on important sectors of the healthcare industry.