Recommender Systems Data Mining/Web Mining/Text Mining Social Network Analysis

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1 Date : 01/02/2013 Leyla Zhuhadar, Ph.D Cllege Heights Blvd. Western Kentucky University Bwling Green, KY, USA, Office Phne: (270) Cell Phne: (270) [email protected] EDUCATION & CERTIFICATIONS Ph.D. in Cmputer Science and Engineering, Department f Cmputer Engineering and Cmputer Science, University f Luisville, KY, December GPA: 3.98/4.0 Advisr: Olfa Nasraui, Ph.D. Dissertatin Title: Autmated Discvery, Categrizatin and Retrieval f Persnalized Semantically Enriched E- learning Resurces Master s Degree in Cmputer Science, Department f Cmputer Science, Western Kentucky University, KY, August GPA: 3.9/4.0 Advisr: Rbert Crawfrd, Ph.D. Pst-graduate Diplma in Cmputer & Autmatic Cntrl Electrnic Engineering Faculty f Mechanical and Electrical Engineering, Damascus University, Bachelr s Degree in Electrical Engineering Electrnic Engineering Faculty f Mechanical and Electrical Engineering, Damascus University, Certificatins: Advanced Analysis fr Custmer Intelligence Using SAS, Octber, SAS Sentiment Analysis Studi, Octber Text Analysis Using SAS(R) Text Miner, Octber, SAS Prgramming Essentials fr Educatrs PART II, SAS Institute Inc., July Custmer Segmentatin with Numeric and Textual Data, SAS Institute Inc., July Neural Netwrk Mdeling using SAS, SAS Institute Inc., July SAS Prgramming Essentials fr Educatrs PART I, SAS Institute Inc., June Applied Analytics Using SAS Enterprise Miner, SAS Institute Inc., June Semantic Web, Berkeley University, RESEARCH AREAS OF INTEREST Predictive Analytics Business Intelligence Semantic Web Recmmender Systems Data Mining/Web Mining/Text Mining Scial Netwrk Analysis Designing (Visual/ Metadata/Crss-Language /Semantic) Search Engines PROFESSIONAL EXPERIENCE Assistant Prfessr 2013 Department f Cmputer Infrmatin Systems, Grdn Frd Cllege f Business, Western Kentucky University, KY. Research Scientist/Senir Instructinal Technlgist 2010-Present Office f Distance Learning, Western Kentucky University, KY. Adjunct Assistant Prfessr (Gratis) 2010-Present Department f Cmputer Engineering and Cmputer Science, University f Luisville, KY. Instructinal Designer Office f Distance Learning, Western Kentucky University, KY. Prgrammer and Web Develper Office f Distance Learning, Western Kentucky University, KY. Directr f the Infrmatin Technlgy Institute Ministry f Higher Educatin, Damascus University. Instructr Infrmatin Technlgy Institute, Ministry f Higher Educatin, Damascus University.

2 WRITING GRANT PROPOSALS Principal Investigatr NSF Research and Evaluatin n Educatin in Science and Engineering: An interdisciplinary grant prpsal between Western Kentucky University, University f Luisville, and Clumbia Cllege, requested amunt $841, July 2012 AWARDS & RECOGNITIONS Invited t present Scial Netwrk Analysis research at Carnegie Melln University during LearnLab s Summer Camp. August 2012 Nminated as a speaker fr the Natinal Science Fundatin (NSF-spnsred Cyberlearning Research) Summit in Washingtn, D.C. January 2012 Presented at Carnegie Melln University: Semantically Enriched Recmmender Engine: A Nvel Cllabrative Filtering Apprach Using (user-t-user fast XOR bit peratin), IEEE Internatinal Cnference n Semantic Cmputing (ICSC-10), Carnegie Melln University, Pittsburgh, PA. September 2010 Travel Award: t present the paper Cluster t User Prfile Ontlgy Mapping, at S3T 2009: Internatinal Cnference n Sftware, Services and Semantic Technlgies, Sfia, Bulgaria Best Paper Award: Web-Based Technlgy Use and Cmputer Self-Efficacy as Predictrs f Faculty Perceptins f Supprt, at the IEEE Internatinal Cnference n Mbile, Hybrid, and On-line Learning, Cancun, Mexic. Presented at Stanfrd University: Dual Representatin f the Semantic User Prfile fr Persnalized Web Search in an Evlving Dmain, Prceedings f the AAAI 2009 Spring Sympsium n Scial Semantic Web: Where Web 2.0 meets Web 3.0, Stanfrd University, CA Presented at Berkeley University: Autmated Discvery, Categrizatin and Retrieval f Persnalized Semantically Enriched E-learning Resurces, The Third IEEE Internatinal Cnference n Semantic Cmputing (ICSC-09), Berkeley, CA TEACHING EXPERIENCE Assistant Prfessr Present Department f Cmputer Infrmatin Systems, Grdn Frd Cllege f Business, Western Kentucky University. Classes: Knwledge Management Applied Data Mining and Web Mining Theries (CIT-486): Fall 2010, Fall 2011, Fall Technlgy Supprt Admin Designing and Implementing Search Engine (CIT-496): Spring 2011 Spring 2012, Spring Adjunct Assistant Prfessr (Gratis) 2010-Present Department f Cmputer Engineering and Cmputer Science, University f Luisville. Prviding Seminars fr dctral students in the Knwledge Discvery and Web Mining Lab, University f Luisville. Develping Advanced Web mining curriculum with Dr. Olfa Nasraui. Lecturer (Gratis) Department f Cmputer Engineering and Cmputer Science, University f Luisville. Prvided seminars n mnthly-basis in the area f Database Management Systems; special tpics in Data Analysis, Clustering Algrithms, and Web Mining. Instructr Infrmatin Technlgy Institute, Ministry f Higher Educatin, Damascus University. Classes: Database Management Systems; Web Develpment; Cmputer Architecture; Operating Systems; Netwrk Infrastructure; Internet Tplgy; Prgramming Languages Standard C, Turb Pascal; C++, and Java. JOURNAL PUBLICATIONS Zhuhadar, L., & Yang, R. (2012). The Impact f Scial Multimedia Systems n Cyberlearners, Special Issue in Cmputer-Human Interactin, Cmputers in Human Behavir Jurnal (Elsevier), Impact Factr 2.5 (accepted) Zhuhadar, L., Nasraui, O., Wyatt, R., & Yang, R. (2011). Visual knwledge representatin f cnceptual semantic netwrks. Scial Netwrk Analysis and Mining, 1(3), Zhuhadar, L., Nasraui, O. (2010). A Hybrid Recmmender System Guided by Semantic User Prfiles fr Search in the E-learning Dmain, JETWI Special issue n Persnalizatin, Reputatin and Recmmender systems, Jurnal f Emerging Technlgies in Web Intelligence (JETWI), 2010.

3 Zhuhadar, L., Nasraui, O., & Wyatt, R. (2009). Metadata as Seeds fr Building an Ontlgy Driven Infrmatin Retrieval System, Internatinal Jurnal f Hybrid Intelligent Systems (IOS Press), BOOK CHAPTER PUBLICATIONS R. Yang, L. Zhuhadar, O. Nasraui. Structural Decmpsitins f Cmplex Netwrks, Cmputatinal Scial Netwrks: Tls, Perspectives and Applicatins, Springer, L. Zhuhadar, O. Nasraui, R. Wyatt, Knwledge Mining fr Adaptive Multimedia Web-based Educatinal Platfrm, in Technlgy Enhanced Learning: Best Practices, April, 2008, Idea Grup, REFEREED CONFERENCE PUBLICATIONS L. Zhuhadar, R. Yang, O. Nasraui. "Visual Clustering and Detecting Cmmunity Structure in a Web Usage Netwrk", The 2012 IEEE/WIC/ACM Internatinal Cnferences n Web Intelligence, Macau, China, 4-7 December, (accepted) L. Zhuhadar, G. Nutakki, "Hybrid Appearance Based Disease Recgnitin f Human Brains, In Prceeding f the 16th Internatinal Cnference n Infrmatin Visualisatin, LIRMM CNRS University, Mntpellier II, Mntpellier, France, July (accepted) L. Zhuhadar, R. Yang, Cyberlearning and Learning Resurces, In Prceedings f the 2nd ACM Internatinal Cnference n Learning Analytics and Knwledge, April 29-May 2, G. Nutakki, L. Zhuhadar, R. Wyatt, Appearance Based Disease Recgnitin f Human Brains, In prceeding f the Internatinal Cnference n Biinfrmatics Mdels, Methds and Algrithms, Vilamura, Algarve, Prtugal, 1-4 February, Biinfrmatics (p ). R. Yang, L. Zhuhadar, O. Nasraui, Bw-tie Decmpsitin in Directed Graphs, In Prceedings f the 14th Internatinal Cnference n Infrmatin Fusin (FUSION), Chicag, IL, 5-8 July R. Yang, L. Zhuhadar, Extensins f Clseness Centrality, In Prceedings f the 49th Annual ACM Sutheast Cnference, Kennesaw State University, Kennesaw, GA, March 24-26, L. Zhuhadar, O. Nasraui, "Persnalized Search Based n a User-Centered Recmmender Engine," In Prceeding f the 2010 IEEE/WIC/ACM Internatinal Cnference n Web Intelligence and Intelligent Agent Technlgy, pp , L. Zhuhadar, O. Nasraui, R. Wyatt, Semantically Enriched Recmmender Engine: A Nvel Cllabrative Filtering Apprach Using user-t-user fast XOR bit peratin, In Prceedings f the 2010 IEEE Internatinal Cnference n Semantic Cmputing, Carnegie Melln University, USA, L. Zhuhadar, S. R. Kruk, Intelligent Scial Semantic Cllabrative Filtering Tls in an E-learning Cntexts, In Prceedings f the 2010 Internatinal Cnference n Artificial Intelligence, USA, L. Zhuhadar, O. Nasraui, Perfrmance and Scalability Testing Methdlgy fr Search Engine, In Prceedings f the 2010 Internatinal Cnference n Infrmatin and Knwledge Engineering, USA, L. Zhuhadar, O. Nasraui, Evaluating Usability and Precisin f Visual Search, In Prceedings f the ACM/SIGSIM Spring Simulatin, USA, L. Zhuhadar, O. Nasraui, Evaluating a Crss-Language Semantically Enriched Search Engine, In Prceedings f the 7th Internatinal Cnference n Infrmatin Technlgy: New Generatins, USA, L. Zhuhadar, O. Nasraui, Augmented Ontlgy-based Infrmatin Retrieval System with External Open Surce Resurces, In Prceedings f the 7th Internatinal Cnference n Infrmatin Technlgy: New Generatins, USA, O. Nasraui, L. Zhuhadar, Imprving Recall and Precisin f a Persnalized Semantic Search Engine fr E- learning, In Prceedings f the 4th IEEE Internatinal Cnference n Digital Sciety, Netherlands Antilles, L. Zhuhadar, O. Nasraui, et al, Multi-language Ontlgy-Based Search Engine, In Prceedings f the 3rd IEEE Internatinal Cnference n Advances in Cmputer-Human Interactins, Netherlands Antilles, L. Zhuhadar, O. Nasraui, R. Wyatt, E. Rmer, Autmated Discvery, Categrizatin and Retrieval f Persnalized Semantically Enriched E-learning Resurces, In Prceeding f the 2009 IEEE Internatinal Cnference n Semantic Cmputing, pp , Sept L. Zhuhadar, O. Nasraui, and R. Wyatt, Multi-mdel Ontlgy-based Hybrid Recmmender System in E- learning Dmain, In Prceedings f the 2009 IEEE /WIC/ACM Internatinal Cnferences n Web Intelligence, Italy, L. Zhuhadar, O. Nasraui, and R. Wyatt, Mdel Driven Architecture: Hw t re-mdel an E-learning Webbased System t be ready fr the Semantic Web? In Prceedings f the Internatinal Cnference n Artificial

4 Intelligence in Educatin, SWEL'09: Ontlgies and Scial Semantic Web fr Intelligent Educatinal Systems, UK, L. Zhuhadar, O. Nasraui, Cluster t User Prfile Ontlgy Mapping, In Prceedings f the Internatinal Cnference n SOFTWARE, SERVICES & SEMANTIC TECHNOLOGIES, Bulgaria, L. Zhuhadar, O. Nasraui, and R. Wyatt, Visual Ontlgy-based Infrmatin Retrieval System, In Prceedings f the 13th IEEE Internatinal Cnference n Infrmatin Visualizatin: OSINT-WM - Open Surce Intelligence and Web Mining, Spain, L. Zhuhadar, O. Nasraui, and R. Wyatt, Evaluating Multi-Mdel (Metadata - Semantic) Infrmatin Retrieval System, In Prceedings f the 2009 Internatinal Cnference n Artificial Intelligence, USA, L. Zhuhadar, O. Nasraui, and R. Wyatt, Hw t Build an Ontlgy Driven Infrmatin Retrieval System in E- learning Dmain, In Prceedings f the 2009 Internatinal Cnference n Infrmatin and Knwledge Engineering, USA, L. Zhuhadar, O. Nasraui, and R. Wyatt, Dual Representatin f the Semantic User Prfile fr Persnalized Web Search in an Evlving Dmain, In Prceedings f the AAAI 2009 Spring Sympsium n Scial Semantic Web: Where Web 2.0 meets Web 3.0, 2009, Stanfrd University, CA, USA, L. Zhuhadar, et al, The Effectiveness f Persnalizatin in Delivering E-learning Classes, In Prceedings f the Advances in Cmputer-Human Interactins, p , C. Rjas, O. Nasraui, N. Durak, L. Zhuhadar, S. Sellah, Z. Zhang, Knwledge Discvery in Data with Selected Java Open Surce Sftware, In Prceedings f the Machine Learning Virtual Organizatins, Cmputatinal Intelligence and Machine Learning, USA, L. Zhuhadar, O. Nasraui, "Persnalized Cluster-based Semantically Enriched Web Search fr E-learning", In Prceedings f the 2nd Internatinal Wrkshp n Ontlgies and Infrmatin Systems fr the Semantic Web, ONISW 2008, Napa Valley, Califrnia, USA, Oct. 2008, L. Zhuhadar, O. Nasraui, "Semantic Infrmatin Retrieval fr Persnalized E-learning", In Prceeding f the 20th IEEE Internatinal Cnference n Tls with Artificial Intelligence, Nv. 2008, Daytn, Ohi, USA. L. Zhuhadar, O. Nasraui, R. Wyatt, A Cmparisn Study Between Generic and Metadata Search Engines in an E-learning Envirnment, In prceeding f the 2008 Internatinal Cnference n Infrmatin and Knwledge Engineering, July, 2008, Las Vegas, Nevada. L. Zhuhadar, O. Nasraui, and R. Wyatt, Metadata dmain-knwledge driven search engine in "HyperManyMedia" E-learning resurces, In Prceedings f the 5th internatinal Cnference n Sft Cmputing As Transdisciplinary Science and Technlgy (CSTST '08), Cergy-Pntise, France, Oct. 2008, L. Zhuhadar, O. Nasraui, R. Wyatt, Knwledge Mining fr Adaptive Multimedia Web-based Educatinal Platfrm, In prceeding f the 13th Internatinal Cnference n Artificial Intelligence in Educatin, July, 2007, Ls Angeles, CA. PROFESSIONAL ACTIVITIES Initiating and writing the Jint Research Agreement between Western Kentucky University (DELO) and University f Luisville (Department f Cmputer Engineering and Cmputer Science) January 2010 Serving as a member f the University Quality Enhancement Plan grup ( ). The prpsal entitled Preparing Graduates fr a Knwledge-Based Sciety thrugh Infrmatin Mastery has been apprved by the Prvst and Vice President f Academic Affairs and the Deans f clleges. June 2012 PROFESSIONAL SERVICES Served in Internatinal Cnferences as Prgram Cmmittee/Organizer Cmmittee/Peer Reviewer/Track Chair/Track C-Chair Track Chair at the 2012 Wrld Summit n Knwledge Sciety: TRACK 7. Service Science, Management, Engineering, and Technlgy TRACK 8. Intellectual and Human Capital Develpment in the Knwledge Sciety Tracks C-Chair at the 2012 Wrld Summit n Knwledge Sciety: TRACK 4. Culture & Cultural Heritage Technlgy fr Culture Management Management f Turism and Entertainment Turism Netwrks in the Knwledge Sciety TRACK 5. Gvernment and Demcracy in the Knwledge Sciety TRACK 6. Innvatin, Sustainable Develpment and Strategic Management fr the Knwledge Sciety Track Chair at the 2011 Wrd Summit n Knwledge Sciety: Track 6. Innvatin, Sustainable Develpment and Strategic Management fr the Knwledge Sciety Track C-Chair at the 2011 Wrd Summit n Knwledge Sciety:

5 Track 1. Infrmatin Technlgies Knwledge Management Systems E-business & Business, Organizatinal and Inter-rganizatinal Infrmatin Systems fr the Knwledge Sciety Track 7. Service Science, Management, Engineering, and Technlgy Track 11. Technlgies and Business Mdels fr the Creative Industries Jurnal Peer Reviewer: Springer: Jurnal Scial Netwrk Analysis and Mining, Peer Reviewer (2011): Elsevier-- Cmputers in Human Behavir, Springer (Jurnal): Knwledge and Infrmatin Systems Prceedings Peer Reviewer: A Technical Track f the 25th Annual ACM SAC, The Semantic Web and Applicatins (SWA), The 25th Annual ACM Sympsium n Applied Cmputing, March 2010, Sierre, Switzerland The Third IEEE Internatinal Cnference n Advances in Cmputer-Human Interactins (ACHI 2010), February 10-16, St. Maarten, Netherlands Antilles The Secnd IEEE Internatinal Cnference n Mbile, Hybrid, and On-line Learning (el&ml 2010), February 10-16, St. Maarten, Netherlands Antilles Jint Internatinal Wrkshp n Metamdels, Ontlgies, Semantic Technlgies, and Infrmatin Systems fr the Semantic Web (MOST-ONISW 2009) at 28th Internatinal Cnference n Cnceptual Mdeling (ER 2009), Gramad, Brazil, Nvember 9-12, 2009 Member f the Prgram Cmmittee: Jint Internatinal Wrkshp n Metamdels, Ontlgies, Semantic Technlgies, and Infrmatin Systems fr the Semantic Web (MOST-ONISW 2009) at 28th Internatinal Cnference n Cnceptual Mdeling (ER 2009), Gramad, Brazil, Nvember 9-12, 2009 First Internatinal Sciety, NGO (2009) Internatinal Cnference n Semantic Web and Web Services (SWWS 2009) Internatinal Cnference fr the Web Science (2009) Member f the Prgram & Organizing Cmmittee: Open Research Internatinal Cnference n Infrmatin and Knwledge Engineering (IKE ) Visining and Engineering the Knwledge Sciety - A Web Science Perspective: Secnd Wrld Summit n Knwledge Sciety, WSKS 2009, Chania, Grete, Greece, Prceeding by Miltiadis D. Lytras, Jhn M. Carrll, Ernest Damiani (Springer ) Organizing Cmmittee: Best Practices fr the Knwledge Sciety - Knwledge, Learning, Develpment and Technlgy fr All: Secnd Wrld Summit n Knwledge Sciety, WSKS 2009 Chania, Grete, Greece, Prceeding by Patricia Ordnez De Pabls, Ernest Damiani (Springer ) Organizing Cmmittee: Emerging Technlgies and Infrmatin Systems fr the Knwledge Sciety: First Wrld Summit n the Knwledge Sciety, WSKS 2008, Athens, Greece, Lecture Ntes in Artificial Intelligence, Prceeding by Miltiadis D. Lytras, Jhn M. Carrll, Ernest Damiani, and Rbert D. Tennysn (Springer ) Organizing Cmmittee: The Open Knwledge Sciety: A Cmputer Science and Infrmatin Systems Manifest: First Wrld Summit n the Knwledge Sciety, WSKS 2008, Athens, Greece Lecture Ntes in Cmputer and Infrmatin Science, Prceeding by Miltiadis D. Lytras, Jhn M. Carrll, Ernest Damiani, Rbert D. Tennysn and (Springer ) TECHNICAL EXPERIENCE Designing and Implementing an Infrmatin Retrieval System HyperManyMedia platfrm: an integrated and wrking E-learning system fr retrieving persnalized semantically enriched learning resurces. Within this cntext, this research prvides architecture divided int fur layers: i) Semantic Representatin (knwledge representatin), ii) Algrithms, which are the cre engine f this study ; iii) Persnalized Interface t deal with infrmatin filtering, and iv) Dual representatin f the semantic user prfile. It uses Cluster Analysis in supprt f an adaptive persnalized search fr E-learning. The platfrm prvides nline students with the fllwing search capabilities: Metadata Search, Semantic Search, Visual Search, Recmmendatins, and Relevant User Feedback: (t date arund 800,000 users used this platfrm) Present MEMBERSHIPS IN PROFESSIONAL SOCIETIES Assciatin fr Infrmatin Systems (AIS) Assciatin f Cmputing Machinery (ACM) ACM SIGACCESS IEEE Wmen In Engineering (WIE) Web Intelligence Cnsrtium (WIC) IEEE Cmputer Sciety Technical Cmmittee n Cmputatinal Intelligence