Tuition & Payment Information. A timely, compelling program exclusively for. surgical specialists and their staff presented by

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1 Tuition & Payment Information DOCTOR S PROGRAM: A timely, compelling program exclusively for IDIA Members: $595 by September 1, 2009 $695 after September 1, 2009 surgical specialists and their staff presented by Non-members: $695 by September 1, 2009 $795 after September 1, 2009 THE INSTITUTE FOR DENTAL IMPLANT AWARENESS. STAFF PROGRAM: IDIA Members $395 per person Co-sponsored by: Non-members: $495 per person Astra Tech Neoss Straumann I will be attending the seminar in Washington, DC on October 24 & 25, I will be attending the seminar in San Fancisco, CA on November 7 & 8, Biomet 3i Nobel Biocare Zimmer Pay by check: enclose check payable to: INSTITUTE FOR DENTAL IMPLANT AWARENESS Check # Amount $ Pay by credit card: Amex MC If you are concerned about the potential impact of the economy on your practice, this course will give you the tools to take control of your future. Visa Amount $ The IDIA will present solutions for economic challenges facing your referring dentists: will they revert to recommending conventional bridges and stop referring implants? your patients: will they continue to accept implant treatment or will they postpone everything that is not an emergency? your competitors: will they discount fees to attract your patients and referring dentists? Cardholders Name Account # Expiration Signature Hotel Information Washington DC 2401 M Street NW Washington, DC San Francisco 950 Mason Street San Francisco, CA Sat., Oct. 24, 2009 Sun., Oct. 25, 2009 Sat., Nov. 7, 2009 Sun., Nov. 8, 2009 Special Room Rate for Seminar Participants: $175/single - Booking codes for each hotel: DC - GIDIAD SF - GIDIAS For online registration, visit The IDIA will also address market trends that could undermine the success of your implant practice and show you how to remain competitive Implant Super Centers are coming to your area: Will their advertising cause you to lose patients? More dentists placing implants than ever before: To what extent will increased competition further dilute your potential patient pool? Washington DC San Francisco, CA October 24-25, 2009 November 7-8, 2009 For additional information, please visit

2 The uncertainty of the economy is changing the way clinicians view their practices today Many general dentists are in survival mode, treatment planning whatever fills tomorrow s schedule Patients are postponing treatment decisions while they evaluate what is really necessary, as opposed to elective Surgical practices across the country are reporting lower production numbers and fewer implant referrals to their practices And yet, most of our IDIA Charter Members are reporting that the economy is not having much of an impact on their implant practices. More importantly, many of the general dentists referring to our IDIA Charter Members are actually reporting record monthly production! My journey really began with the Standard of Care lecture four years ago...i made the decision then that I wasn t going to do any more bridges How has the economy affected my practice? Well, March was my best month ever since I ve been in practice - because of all the implant cases we re doing. Ushma Patel, DMD, Atlanta, Georgia If your referring dentists are not making similar statements, we encourage you to reevaluate your business plan and take advantage of the hidden opportunities for greater success in the future that this economy provides.

4 Day One: Main Program (8:00-5:00) INCLUDING INTERACTIVE PANEL DISCUSSIONS Making your implant practice recession-proof Increasing implant referrals in this economy Cultivating referral loyalty with solutions for their economic challenges Creating and selling the benefits of referral relationships Addressing economic challenges in CE programs for referrals Increasing treatment acceptance in spite of patients financial concerns Presenting (and closing) the entire treatment plan for your referrals Expanding your Implant Coordinator s role with more customer service Restructuring your business plan to adjust to the economy Improving the bottom line by running your practice more like a business Day Two: Main Program (8:00-12:00) Developing a competitive, strategic marketing plan Providing more support services for your referring dentists Competing with Implant Super Centers and their advertising claims Creating a stronger, more effective Internet presence All attendees are invited to the Sponsors Reception Saturday, 5p-7p Concurrent Staff Program (Saturday, 8:00-5:00 & Sunday, 8:00-12:00) Expanding the Implant Coordinator role Creating a job description for this new position Developing & implementing exceptional customer service Presenting successful lunch & learn meetings for referring offices Improving consultations & modifying fee presentations for this economy Organizing and promoting CE programs for referrals Incorporating more sophisticated tracking systems Implementing new marketing strategies to address economic challenges

5 Speakers & Panel Main Program Cynthia M. Bollinger Director IDIA. Lectures nationally and internationally. Marketing consultant to surgical practices and implant companies. Published author. Developed training programs, marketing and patient education materials. Paul M. Korb, DMD Lectures nationally. Education mentor for Biomet 3i. Developed restorative and patient education programs. Private practice implants, oral and maxillofacial surgery, Atlanta, Georgia. Jay P. Malmquist, DMD AO Board member. Former President AAOMS. Lectures nationally and internationally. Published author. Professor of OMS Oregon Health Sciences University. Private practice implants, oral and maxillofacial surgery, Portland, Oregon. Donald J. Steinberg, MBA, DDS, MSD Lectures nationally. Developed restorative and patient education programs. Private practice periodontics and implants, Dallas, Texas. Clark O. Taylor, MD, DDS Lectures nationally and internationally. Published author. Former President American Academy of Cosmetic Surgery. Private practice implants, cosmetic surgery, oral and maxillofacial surgery, Missoula, Montana and Rancho Mirage, California. Stephen L. Wheeler, DDS Lectures nationally and internationally. Published author. Secretary Executive Board Academy of Osseointegration. Private practice implants, oral and maxillofacial surgery, Encinitas, California. Speakers Staff Program Kathi Carlson Lectures nationally and internationally. President The Implant Consortium. Advisory Board Association of Dental Implant Auxiliary. Nicole Dorsey Instructor oral surgery assisting Cypress College. Implant Coordinator, Los Angeles, California. IDIA Standard of Care Coordinator.

7 Registration Options: Phone: Fax: Mail: 520 Broadway, Suite 350 Santa Monica, CA Online: Cancellation Policy: Up to 30 days before the seminar, tuition will be refunded less a $75 processing fee per person. Less than 30 days before the seminar, no refunds will be given, but tuition can be applied towards IDIA materials, programs and/or membership fees. Overcoming Economic Challenges Presented by the Institute for Dental Implant Awareness Name of Practice Specialty Address City State Zip Phone Fax Seminar Participants