The roots of education are bitter, but the fruit is sweet.

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1 The roots of education are bitter, but the fruit is sweet. - Aristotle The Genuine Business School

2 Genuine Business Education at the heart of the German Economy. Located in Munich, New European College (NEC) offers a range of German State-Accredited Degrees through its academic partner (Foundation of Business, Bachelors & Masters Programs). Based on a delicate balance between theory and practice, NEC offers students a dedicated educational experience solely focusing on their future and business success.

3 At New European College, you will find an educational institution that focuses on academic substance and the application thereof in the business world. Our Mission is to deliver an excellent business education that balances the need for academic knowledge with the challenges of the real world. Our philosophy is that modern business education cannot be static; it demands constant updating and revising along the lines of a thorough understanding of the classic and modern theories of business administration, economics, marketing, finance and management. Modern business education must run parallel to the real world and enable students to easily and successfully switch into the business world at the end of their studies. Our lecturers are expected to light the fire in the heart of our students by exposing them to the fascinating world of business. Florian Spickenreither President Sascha E. Liebhardt Chancellor NEC Academic Partner - IUBH International University of Applied Sciences Bad Honnef New European College is proud to have the International University of Bad Honnef (IUBH) as their degree awarding partner for all Bachelor and Master Programs being offered. The IUBH is state recognized in Germany and has an outstanding reputation. As one of the leading private universities of applied sciences in Germany, in 2014 the IUBH achieved a top position in the Center for Higher Education and Development Ranking (CHE) as Germany s best private university of applied sciences in business administration. IUBH is the first German university to achieve five premium seals from the Foundation for International Business Administration Accreditation (FIBAA). The FIBAA Golden Premium Seal is granted to academic institutions that meet the highest academic quality standards with their programs. The German Council of Science and Humanities (Wissenschaftsrat) has granted the IUBH an institutional accreditation for then years, the maximum that can be granted.

4 NEC Business Programs What makes New European College Programs special? Business Education that balances theory and practice. All lecturers must have academic credentials and work experience in the sector and industry relevant to the course. A strong practical component embedded in the study program. Apart from industrial visits, guest speakers, and case studies, there is a mandatory supervised internship for Bachelor students. Great employment opportunities for graduating students through the extensive business network of New European College. Foundation of Business Program The Foundation of Business Program is a two term vocational (non-academic) program designed to introduce you into the world of studying at a College in English. Intensive language, Business Communication Skills and Mathematics courses prepare you for your later undergraduate studies. A collection of introductory business courses will give you a general overview on topics you will come across during your future studies. Should you be lacking the necessary secondary/high-school degree to be able to study at university level in Germany this program allows you to progress into the New European College as a university level student. Program Summary Certificate Awarded Duration Language Enrollments Certificate in Business 1-2 Semesters English Winter, Summer & Spring Semester

5 Bachelor of Arts in International Management O ur B.A. in International Management prepares you for a successful Business career. A solid foundation of knowledge is laid out in core subjects such as Organisation, Marketing, Finance & Accounting, Human Resources and Economics. To help you with your future career this foundation is complemented with courses adding to your social- and managerial skills as well as your language and presentation skills. Numerous additional business courses round-off our well-balanced curriculum. Human Resource Management The necessary conceptual frameworks, knowledge, key skills and abilities which allows students to understand what is required to effectively manage human resources within todays organisations are taught within this specialization. Human resource managers oversee the recruiting, interviewing, and hiring of new staff ; consult with top executives on strategic planning; and serve as a link between an organization s management and its employees. International Marketing Management Whether in an agency, a consulting firm, a marketing department within a company or directly with an internet service provider - creative marketing specialists are in high demand. This means that virtually every company - nationally and internationally - is a potential employer for you. This sector, particularly in the digital economy, is growing steadily and thereby offers great career prospects. International Accounting & Finance International Management Encompassing more than just computational skills, specializing in Accounting & Finance provides the fundamentals in which stakeholders understand and pursue change in the nature of the organisation as well as the dynamics in which marketing allocate finance to firms. Prospects in professional accountancy, investment banking & analysis, management & financial management are some areas which you can unlock. A bachelor degree in International Management gives you choice. Nearly every company that operates internationally is your potential employer. Marketing and public relations, sales, accounting, finance and controlling or even human resources are all divisions you can work for. Entry Requirements Secondary School Degree qualifying you for university studies in the country where degree was obtained High-School-Degree: min. GPA 3.0 out of 4.0 International Baccalaureate: min 24pts. ; additional requirements apply NEC Entrance Examination (can be substituted with: ACT min. 20 Points or SAT min Points) English Language Proficiency (TOEFL min. 80 Pts; IELTS min. 6 Pts; or comparable tests) Applicants who cannot meet the requirements can enter the program through the completion of our Foundations of Business Program.

6 M.A. in International Business Originally considered the license to teach at universities, the Master of Arts is the academic path into both the business world, as well as the academic world. The program focuses on the scientific side of Business Administration, Finance, Marketing, and Management. Current case studies and company projects ensure that the real business world is part of the program. Semester 1 Semester 2 Semester 3 Service Operations Management Performance Measurement & Management International Business Ethics International Economic Policy Advanced Research Methods Applied Statistics Language Course I International Negotiation Skills Leadership Language Course II Strategic Aspects of the Service Industry Core Courses: International Organisational Behaviour Advanced International Human Resources International Marketing International Management Accounting & Control International Financial Accounting International Financial Management Specializations: Marketing Human Resouces Accounting & Finance Hospitality IT Management Semester 4 Master Thesis & Colloquium THE NEC MBA T he Master of Business Administration, also known as MBA, has reached significant international importance. The increasing global presence of companies offers MBA graduates a wide array of career choices. With our MBA in International Business you will gain the necessary skills and tools to be able to take over challenging positions with managerial responsibility. For students without previous education in Business the MBA is the perfect program to qualify yourself for managerial positions. Semester 1 Semester 2 Semester 3 Managerial Economics Corporate Finance Performance Measurement & Management International Marketing Leadership Innovation & Entrepreneurship Strategic Management Change Management Managing in a Global Economy Capstone Specializations: Marketing Accounting & Finance Hospitality IT Management Accelerated 1 Year MBA - For Bachelor Graduates with 210 ECTS

7 Program Summary (M.A. Program) Certificate Awarded Duration Credit Points Language Enrollments Program Summary (MBA Program) Certificate Awarded Duration Credit Points Language Enrollments Master of Arts (M.A.) 4 Semesters 120 ECTS English Winter & Spring Semester Masters of Business Administration 3 Semesters 90 ECTS English Winter & Spring Semester Our Academics & Admissions team are always available to answer any questions you have about our college and our programs: Entry Requirements 1. Bachelors degree from recognized university 2. M.A. Program: Business graduates direct access; non-business graduates access through 1 Pre-M.A. Semester 3. MBA Program: min. 2 years work experience (must be related to studies) 4. GMAT min. 500 Pts (only if previous studies were not Management, Business or Economics related) 5. Proof of English Language Proficiency (TOEFL min. 80 Pts; IELTS min. 6 Pts; or comparable) 6. Applicants who have completed a 210 ECTS bachelors can pursue the accelerated Masters Program Admission We look forward to learning about you through your application. Secure your spot in one of our programs by submitting your complete application including the following documents. Completed and signed application form (found on our website: Certified copy of your high-school diploma (or your local equivalent). Original copy of your TOEFL/IELTS test results or a copy of your Cambridge Certificate Copy of your passport or identification-card (EU citizens only) Passport photograph (not older than 6 months) Financial Declaration (Non-EU citizens only) Recommendation Letter Curriculum Vitae (CV) Sandra Cernovsek Chief Admissions Consultant Luisa Benedetti Chief Academics Consultant We look forward to hearing from you! Applicants will also need to provide a personal statement (1-2 pages long) presenting yourself, your personal goals and explaining why you would like to study at NEC. An assessment interview will be conducted on site or by Telephone or Skype to give yourself the chance to present yourself. Applicants will be required to take an entrance examination.

8 New European College GmbH Wolfratshauser Strasse Munich Germany Office: +49 (0) Fax: +49 (0) Bachelors in International Management Foundation of Business Program Masters in International Business NEC MBA Program

The roots of education are bitter, but the fruit is sweet.

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